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JAM : Jurnal Aplikasi Manajemen

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Published by Universitas Brawijaya

ISSN : 16935241 EISSN : 23026332 DOI : -

Core Subject : Science,

Decision Sciences, Operations Research & Management

Jurnal Aplikasi Manajemen - Journal of Applied Management (JAM) publishes all forms of quantitative and qualitative research articles and other scientific studies related to the field of functional management (marketing, finance, human resources, and operations) as well as the applied management and a wide range of applications.

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Articles 1,535 Documents

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Strategi Bersaing Benih Padi Berlabel Unit Pengembangan Benih Tanaman Pangan dan Hortikultura (UPBTPH) Provinsi Kalimantan Barat Budihandayani, Emilia Farida; Nurliza, Nurliza; Imelda, Imelda
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

Agency for food plantation and horticulture seed development (UPBTPH) in Wes Â Kalimantan has faced competetion on industry of labeled rice seed. This research aims inÂ studying on industrial circle and competitive advantages strategies that could be used byÂ UPBTPH in West Kalimantan. Respondents are selected through purposive sampling method.Â Meanwhile, data analyzed use Delphi Method. Industrial circle described on Porter ModelÂ and General Electric Matrix. The analysis result of Porter Model shows that UPBTPH isÂ good on cost leadeship strategy. It means that UPBTPH could be the lowest cost producer.Â The analysis result of General Electric Matrix shows that UPBTPH as a company on selectiveÂ growth segmentation. It affects UPBTPH should be more selective in growth segmentation.Â Therefore the company should: (1) generate on production capacity, (2) keep on managementÂ and product standardization, (3) doing well on collaboration with executive for primaryÂ seed (UPBS) and an Agency for Controlling and Seeds Certification (BPSB) in WestÂ Kalimantan are competitive advantage strategies that suitable for UPBTPÂ

Pengaruh Internal Capital Adequency Ratio (CAR), Financing To Deposit Ratio (FDR), dan Biaya Operasional Per Pendapatan Operasional (BOPO) dalam Peningkatan Profitabilitas Industri Bank Syariah di Indonesia Hakiim, Ningsukma; Rafsanjani, Haqiqi
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

The aims of this study are to determine and analyze the influence of health bank ratio as measured by CAR, FDR, and ROA to the profitability of Islamic Banks industry in Indonesia. The data use in this research is secondary data include capital adequacy ratio (CAR), liquidity (FDR), operational efficiency (ROA) and profitability (ROA) in Islamic commercial banking industry registered at Bank Indonesia. The data is time series cross section during the year 2010-2012 and 2013 (only in January to March 2013) obtained from the official website of banking statistics, Bank Indonesia (www.bi.go.id). Data analysis used linear regression models with SPSS 16. From the observation and data analysis, the finding shows that CAR, FDR, and ROA to ROA are the indicator of the health Bank to measure profitability has a high relationship. CAR partially has no significant effect on profitability. FDR variable partially has a negative effect and has no significant effect on profitability. In the other hand, BOPO partially has a significant negative effect on ROA.

Analisis Preferensi Atribut terhadap Keputusan Konsumen Membeli Rumah di Kota Palembang Winanto, Agus; Wahab, Zakaria; Nazaruddin, Akhmad
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

This study aimed to analyze and know the preferences attribute toward theÂ consumer's decision to buy a house. The respondents in this study were 120 consumers whoÂ buy a house at three residential locations with different categories in Palembang. DataÂ analysis technique is using multiple regression analysis. The results show that the preferencesÂ of housing attributes as follows: location, public facilities and social facilities, prices,Â mortgage facilities, legality, developers'credibility, and the promotion partially or simultaneouslyÂ positive and significant influence toward the consumer's decision to buy the house.Â Based on the value of determination coefficient (r-square) as 0.876, indicates that theÂ consumer's decision to buy the house jointly described by attribute variables studied theÂ house by 87.6%, the remaining 12.4% is influenced by other variables. In the oher hand, theÂ most dominant attribute towards consumer'nn's decision to buy a house is the price.

Pengalaman Pasien Dirawat Inap di Rumah Sakit sebagai Upaya Penyusunan Strategi Pemasaran Pamungkas, Fantri; Hariyanti, Tita; Prawestiningtyas, Eriko; Juhariah, Siti
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

An increasing number of hospitals in East Java during the past five years is 20%.Â This raises the tight competition. The hospital did the understanding of consumer behaviorÂ to the application of the concept of customer-oriented marketing. This study examines theÂ experiences of patients during care with phenomenological qualitative research methods toÂ obtain the meaning of the experience of patients during care. The result of the study showsÂ the choice of the hospital as a place for health care based on the patient's experience beforeÂ entering the hospital (patient feeling when declared sick, the search for treatment andÂ patient experience when going to the hospital). Moreover, a patient's view to the hospitalÂ consists of five P namely the place, price, people, product, and process. In the process ofÂ getting inpatient care in a hospital X, informants experience pleasant and unpleasant experiences.Â These experiences can be used to develop marketing strategies in the hospital X andÂ conduc in accordance with the change of the current condition of the hospital and theÂ hospital made plans in the future.

Pengaruh Laba Akuntansi, Nilai Buku Ekuitas, dan Total Arus Kas terhadap Harga Saham (Studi Pada Perusahaan Manufaktur yang Terdaftar di Bursa Efek Indonesia) Fitri, Raisa; Aisjah, Siti; Djazuli, Atim
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

The capital market has been provided with abundant information available to the investor. Information represents a fundamental demand to the investor in the decision making. The published information will convince the investors. In this study, the parameteres used to measure the perfomance of company based on financial statments is earning, book value of equity, and total cash flow. This study aims to examine and analyze the effect of variable Earning, Book Value of Equity and Total Cash Flow on Stock Price, using a quantitative approach with the method of Regression Analysis Regression. The population of this study is manufacturing companies listed in Indonesia Stock Exchange that has a profit during the study period 2006-2012. The number of population are 52 companies that are observed within 7 years, in order to obtain a total of 364 observations. The results shows that the earning variables provide information and useful in the assessment of the securities, the larger an enterprise earning, then there is the trend of the higher stock prices, while the book value equity variable has a negative effect on stock prices. If the book value of equity increases, then the stock price will decrease. Investors do not use the equity book value as information that needs to be considered in decisions to invest when the company's activity gain a profit. Variable total cash flow has a positive effect on stock prices. If the higher total cash flow will increase the stock price, then it means that the total increase in cash flow will be followed by a rise in stock prices.

Strategi Pengembangan Klaster Usaha Mikro Kecil dan Menengah Keripik Tempe di Sanan Malang Ferdinand, Ferdinand
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

This study was conducted to see more about the MSME Cluster of Tempe Chips inÂ Sanan Malang. The method uses descriptive qualitative to describe more detail about MSMEÂ Cluster of Tempe Chips. The survey results reveal that MSME Cluster of Tempe Chips inÂ Sanan is an active cluster. There are internal and external obstacles in the development ofÂ the cluster and the authors recommend development strategies as follows: 1) establish communityÂ entrepreneurs tempe chips; 2) the development of business scale; 3) increase theÂ governmental support.

Pengaruh Kompensasi dan Kepuasan Kerja terhadap Komitmen Organisasional Perawat dan Bidan Kontrak di RS Bhayangkara Hasta Brata Batu Malang Prabowo, Akhmadi; Alamsyah, Arief; Noermijati, Noermijati
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

This study aims to determine the effect of compensation and job satisfaction ofnurses and midwives to organizational commitment in Hasta Brata Bhayangkara HospitalÂ Batu Malang. This study uses a quantitative approach using descriptive analytic surveyÂ with cross sectional study, with 37 respondents contract nurses and midwives in theÂ Bhayangkara Hospital Hasta Brata Batu. The research instrument uses PSQ (Pay SatisfactionÂ Questionnaire) on variable compensation, MSQ (Minnesota Satisfaction Questionare)Â on job satisfaction variables, and OCS (Organizational Commitment Scale) on the variableÂ organizational commitment. Data analysis is using path analysis. The results show thatÂ compensation has siqnifikan effet either directly or indirectly through job satisfaction onÂ organizational commitment of nurses and midwives in hospitals Bhayangkara Hasta BrataÂ Batu Malang.

Strategi Pengelolaan Kawasan Hutan Taman Nasional Kerinci Seblat (TNKS) Provinsi Jambi Gerihano, Gerihano; K.P, Eka Intan; Simanjuntak, Sahat M.H.
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

Forest is place of living for many plants and animals. Moreover, forest is theÂ ecosystem support for living creature which directly live at the forest and surround it. ForestÂ is vulenarable resources to be exploited because generally in the forest is contained so manyÂ resources that have high economic value such as mineral. One of the areas that have a largeÂ forest in Jambi Province is TNKS. In fact, there are still illegal logging in TNKS that haveÂ been done by the people. If this issue happens continuously, it will make the forest in TNKSÂ area damage and will affected the people's life. Beside, the population's demand and economyÂ factors cause the forest becomes agricultural lands. In long terms, this condition will makeÂ the function of the forest as vegetation reduces as a result of clearing. Based on this condition,Â the study on the forest sustainable management of TNKS is necessary. This study aimsÂ to know how the forest sustainable management of TNKS is using the AHP method. The resultÂ shows that the most priority strategy that have to be concern is the law sanction based on the rulesÂ

Analisis Preferensi Konsumen terhadap Atribut Yogurt Drink (Studi Kasus Kota Bogor Jawa Barat) Cahyanti, Tika; Najib, Mukhamad
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

Yoghurt is a dairy product that currently being developed. It can be proven by many options of yogurt product competes each other, therefore yoghurt producer has to know consumers'desires and needs. This study aims to identify the characteristics of consumer, identify buying decision process of consumer, analyze preferences and segmentation of consumer based on attribute importance weights. The research methods are using descriptive analysis, conjoint analysis, and cluster analyzes. The examined attributes are flavor,packaging, pricing, and volume/content of yoghurt. The result shows that flavor is the most important on yoghurt. While the most preferred combination by consumer is strawberry flavors, plastic bottle packaging, price Rp 7.000 - Rp 9.000 and volume 200-250 ml. The research resulted in two clusters based on attributes importance weights.

Analisa Pengendalian Persediaan dalam Hubungannya Dengan Efisiensi Biaya pada Kandatel Ambon Tahapary, Grace
Jurnal Aplikasi Manajemen Vol. 14 No. 1 (2016)
Publisher : Universitas Brawijaya, Indonesia

Abstract: This study aims to see inventory control related to cost efficiency in KandatelÂ Ambon. Thus, Kandatel Ambon serve as theresearch object and data source in order toÂ support this study. The data analysis uses to analyze inventory control related to cost efficiency,Â therefor it uses forecasting analyzer, Economic order quantity, reorder point andÂ reorder cycle. The result shows that by using economic order quantity, there will beÂ cost savings Rp. 555 534 556 by booking back 3 times. The lead of Kandatel Ambon needsÂ to use a calculation method economically and not depend on instinct or forecasting. Therefore,Â the availability of droop wire does not accumulate or otherwise reduce in the warehouse.

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