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Bagus Shandy Narmaditya
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JPBM (Jurnal Pendidikan Bisnis dan Manajemen)
Published by Universitas Negeri Malang
ISSN : 2527905X     EISSN : 24610828     DOI : http://dx.doi.org/10.17977/um003
Core Subject : Economy, Education, Social,
Economics, Econometrics & Finance Education Social Sciences
Jurnal Pendidikan Bisnis dan Manajemen is a business and management journal with the specialization of education for business and management. The journal seeks reflective papers which bring together pedagody and theories of business and management.
Arjuna Subject : Bisnis, Menejemen, dan Akutansi (semua kategori) - Bisnis, Menejemen, dan Akutansi (Lain-Lain)
Articles 210 Documents
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Factors That Affect the Indebtedness of Urban Households - A Study in the Klang Valley Malaysia Abu Bakar, Norlaila; Mahzan, Akwa bin; Mohd Asri, Norain; Mohd Salleh, Norlida Hanim; Al-Hadi, Azrina Abdullah; Chamburi, Norshamliza
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 10, No 3: November 2024
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v10i22024p297

Abstract

This research uses exploratory factor analysis to identify the reliability on household debt. 332 respondents participated in this research to understand their knowledge on household debt concept and the reason they indebtness. In this context, household debt is defined as repayment to creditors regardless of the source of the loan owed. The concept of household debt is so broad based on the type of debt incurred by the respondents and its impact on the expenditure of household needs. Therefore, this research also measured the level of financial behavior, indebtedness, awareness of indebtedness and understanding of financial digitization among respondents. The purpose was to identify that respondents were inclined toward household debt (pro-debt) or vice versa. This study found that household debt has emerged as a pressing issue among Malaysians, particularly in the densely populated Klang Valley. Many residents here acquire debt primarily to cover essential living expenses and contend with the urban area's high cost of living. Keywords: Household indebtness, Consumption, Indebtness, Financial literacy, Financial digitalization
The Role of Personality Traits, Knowledge Sharing, Informational-Normative Conformity, and Instrumental-Expressive Ties in Enhancing Employee Innovative Performance Lestari, Jumaali Davit; Anjaningrum, Widiya Dewi; Cucio, Janice Soro
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 10, No 3: November 2024
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v10i32024p225

Abstract

All business sectors have recognized the importance of innovation in facing the challenges of technological disruption in the post-pandemic era. However, employee innovation performance must still be explored in the creative economy sector, especially the publishing subsector. This research is an effort to examine things that encourage the innovation performance of PT. Litera Media Tama and partners employees. A questionnaire collected data from all employees (n = 180). The research instrument was validated through the outer model test, and the hypothesis was tested through the inner model test using the SEM-PLS analysis. The research results show the partial mediating role of knowledge sharing on the influence of employee personality traits on employee innovation performance. Employee innovation performance is also significantly influenced by instrumental-expressive ties. Meanwhile, instrumental-expressive ties are also strongly influenced by informational-normative conformity. Further research is expected to relate each dimension of personality traits with knowledge sharing and employee innovative performance to determine which personality types are dominant, differentiate between permanent and freelance employees, and expand the research area. Keywords: Personality traits, Knowledge sharing, Work conformity, Social ties, Employee innovative performance
The Roles of Social Media Content Quality on Street Food Consumers Wilujeng, Ita Prihatining; Wardhana, Ery Tri; Murwani, Danardana; Handayati, Puji; Latif, Sahraman D. Hadji
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 10, No 3: November 2024
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v10i22024p313

Abstract

Online reviews continue fostering a renewed word-of-mouth spread in the food and beverage industry. Consumers increasingly use online reviews to inform them about food and beverage products. Therefore, it is critical to enhance comprehend of the behavioral consequences of e-WOM. This study examines the role of heavy/light social media user in the relationship between e-WOM on social media platforms, attitude toward information, and information usefulness. We adopt the conceptual model to identify what influences consumers to adopt information from online reviews in their decision-making. A self-administered questionnaire was used to collect data from 300 respondents. Data analysis has been conducted using PLS-SEM, which measures the influence of e-WOM, attitude, and subjective norms on information usefulness and purchase intention. The results of this study reveal that e-WOM, attitude, subjective norm, and information usefulness are strong predictors of consumers' purchase intention. These outcomes suggest that high-involvement consumers adopt online review information when they make decisions about making purchases. Keywords: E-WOM, Information usefulness, Attitude towards information, Subjective norm, Purchase intention
Exploring Strategic Management and Co-Creation in the World: A Bibliometric Review from Scopus Database Journal Heryani, Yani; Triansyah, Fadli Agus; Wibowo, Lili Adi; Junia, Annisa Aghniarahma; Lizein, Baandaalr; Inomjon, Qudratov
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 10, No 3: November 2024
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v10i32024p242

Abstract

In the contemporary age of globalization, business and industry are experiencing dynamic and rapid changes. Strategic management and co-creation are a critical approach to management that combines business strategy with active stakeholder collaboration to create added value and competitive advantage. This study investigates developments in the literature related to the topic "Strategic Management and Co-Creation" using bibliometric analysis from 2007-2023 using 315 documents from the Scopus database. This study examines publication trends in Strategic Management and Co-Creation from 2007 to 2023. The results show a significant increase in publications, peaking in 2022. Key journals that dominate publications include Sustainability Switzerland, Journal of Business and Industrial Marketing, and Journal of Business Research. The main fields of study are business, management, accounting, and social sciences. This research demonstrates the significant developments in Strategic Management and Co-Creation with broad and diverse contributions from different authors, institutions, and countries. It overviews how far this topic has developed and how contributions from various sources and disciplines have shaped a richer understanding of Strategic Management and Co-Creation in multiple contexts. Keywords: Strategic management, Co-creation, Bibliometric, Scopus journal
The Effect of Innovative Product, Brand Image, and Opinion Leader on Customer Retention in the Covid-19 Pandemic Era Kurniawan, Gogi; D. Atinaja, Mariane
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 10, No 3: November 2024
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v10i22024p329

Abstract

The Covid-19 pandemic has been going on for two years, during which time there were many regulations in various fields, such as restrictions on community activities in various sectors which had an impact on changes in consumer behavior. These conditions encourage each company to survive, in the midst of uncertain conditions and increasingly fierce competition through a customer retention strategy built from innovation efforts, brand image enhancement, and opinion leaders as community marketing targets. For this reason, this study, which took 294 customers of Garudafood products by purposive sampling, aims to describe and examine the influence of innovative products, brand image, and opinion leaders on customer retention. Through path analysis it is known that innovative products have an effect on customer retention, and brand image affects customer retention; while the influence of the opinion leader on customer retention has a probability that cannot explain the influence or correlation to customer retention. The correlation value of determination explains that innovative products and brand images are able to make an effective contribution that is quite sufficient for the company's efforts to retain customers. Keywords: Innovative Product, Brand image, Opinion leader, Customer retention
Investigation of Determining Factors of Intention and Behavior in Using E-Wallet: Extending The UTAUT-2 Model Mustafri, Alda; Astuti, Rifelly Dewi
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 10, No 3: November 2024
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/10.17977/um003v10i22024p266

Abstract

This research recommends that considering the current global scenario, it would be greatly beneficial for Indonesia to identify more factors of Behavioral intention and slightly explore this construct in case use electronic wallet. Since the factors underlying decision-making of public to use electronic wallets are relatively less studied, this research will contribute in filling that new void. Most existing studies drew from a single theoretical perspective, which exposes an important gap to be filled with additional research. To this end, the study adapted and extended UTAUT-2 model to account for perceived security as well as epistemic value. This research tested the conceptual model using PLS-SEM analysis with 372 respondents through cross-sectional design and survey methodology. The results indicate the majority of the factors, besides effort expectancy and social influence present a statistically significant relationship with behavioral intentions explaining 63.9% variance such insights have important implications for stakeholders in defining strategic actions to enhance the wider adoption and usage of e-wallet technology, particularly within Indonesia. Keywords: E-Wallet, Extended UTAUT-2, Technology acceptance, Behavioral intention, Consumer behavior
The Influence of Augmented Reality Experience on Customer Loyalty Paru, Maria Prisila; Rufaidah, Popy
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 10, No 3: November 2024
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v10i22024p283

Abstract

Indonesian online customers identified as lacking loyalty. A company should be able to invest in certain aspects to cultivate customer loyalty. This study explored the influence of Augmented Reality (AR) experience on customer loyalty. Specifically, we focus on the context of the AR makeup feature experience. We examined whether each dimension of the AR experience influences customer loyalty. The four dimensions of AR experience applied in this study were environmental embedding, perceived enjoyment, interactivity, and telepresence. This study applied a quantitative approach and employed the non-probability convenience sampling technique (273 respondents). Partial Least Square – Structural Equation Modelling (PLS-SEM) using SmartPLS 4 was utilized for path analysis and hypothesis testing. The model's explanatory power was measured by the R-square and was categorized as moderate (continuance intention R2=0.643 and WOM R2=0.605). The model demonstrated large predictive accuracy, as indicated by a Q2 value (WOM= 0.590 and a ZCI= 0.63). Our findings confirmed that each dimension of the AR experience positively influences customer loyalty, reflected in continuance intention and WOM. Keywords: Augmented reality experience; Environmental embedding, Perceived enjoyment, Interactivity, Customer loyalty
The Effect of Competitive Advantage, Internationalization on Profitability with R&D Intensity and Marketing Intensity as Antecedents: Evidence from Indonesian Manufacturing Companies Mustafa, Muthyah Ainunsary; Nuzula, Nila Firdausi; Worokinasih, Saparila
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 11, No 1 (2025): Online First
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v11i12025p018

Abstract

Companies are required to always have a strategy that can increase profitability and strengthen their competitive advantage. One of the factors that can affect a company's profitability is competitive advantage (CA) and Internationalization. In order to have CA and internationalization, the company can manage and utilize its various capabilities through research and development (R&D) and marketing methods owned by the company. This relationship is explained in the RBT and internalization theory. This study aims to analyze and explain the influence of CA and internationalization on profitability with R&D Intensity and marketing intensity as antecedents. This study uses a purposive sampling technique with several criteria so that a sample of 15 manufacturing companies listed on the IDX for the 2018-2022 period was obtained. The results of this study indicate that R&D Intensity and Marketing Intensity have a significant effect on CA, R&D intensity has no significant effect on Internationalization, Marketing Intensity and CA have a significant effect on internationalization, CA has a significant effect on Profitability, Internationalization has no significant effect on Profitability, CA can mediate the effect of R&D intensity and marketing intensity on profitability, and internationalization is not able to mediate the effect of R&D intensity and marketing intensity on profitability. Keywords: Competitive Advantage, Profitability, R&D Intensity, Marketing Intensity
Determinant Factors of Entrepreneurial Intention Among Students: A Systematic Literature Review Ningrum, Linda Agustin; Andayani, Endang Sri; Dwiputri, Inayati Nuraini
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 11, No 1 (2025): Online First
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v11i12025p033

Abstract

The study of entrepreneurial intentions has emerged as a significant area of scholarly inquiry, given its fundamental role in driving economic development and fostering innovation across societies. This systematic literature review undertakes a comprehensive examination of the determinant factors influencing entrepreneurial intentions through an analysis of scholarly publications indexed in the Scopus database spanning the period from 2014 to 2024. The research methodology adheres to the Preferred Reporting Items for Systematic Review and Meta-Analyses (PRISMA) framework, through which 15 articles meeting rigorous inclusion criteria were systematically identified and analyzed. The analysis reveals a complex interplay of factors that shape entrepreneurial intentions, encompassing individual-level variables such as self-efficacy and motivational constructs, educational factors including entrepreneurship curriculum effectiveness, and environmental influences particularly centered on family dynamics and subjective normative pressures. Furthermore, the investigation illuminates distinct patterns in entrepreneurial intention development across secondary and tertiary educational contexts, offering valuable insights into the role of educational systems in cultivating entrepreneurial mindsets. The findings underscore the critical importance of familial support structures and intrinsic motivational drivers in nurturing entrepreneurial aspirations among students. Keywords: Entrepreneurial Intention, Self-Efficacy, Entrepreneurship Education, Family Environment, Motivation
The Influence of Social Media Marketing Activity and Electronic Word of Mouth on Lazada E-Commerce Consumer Purchasing Decisions Iskamto, Dedi; Tory, Fadil Athariq; Afthanorhan, Asyraf
JPBM (Jurnal Pendidikan Bisnis dan Manajemen) Vol 11, No 1 (2025): Online First
Publisher : Universitas Negeri Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17977/um003v11i12025p01

Abstract

In an advancing digital era, information and communication technology has undergone rapid development, affecting various aspects of life, including consumer behavior. Shopping activities that used to be done conventionally are now starting to shift to e-commerce platforms, one of which is Lazada. Lazada, as one of the largest e-commerce platforms in Indonesia, faces challenges to stay relevant and attract consumers in the midst of increasingly fierce competition. This study aims to analyze the effect of marketing activities through social media (Social Media Marketing Activity) and electronic word of mouth communication (Electronic Word of Mouth) on consumer purchasing decisions on the Lazada e-commerce platform. Through a quantitative approach, this study collected data from respondents who are active Lazada users to measure the extent of the influence of these two variables on purchasing decisions. The results showed that both Social Media Marketing Activity and Electronic Word of Mouth have a significant influence on consumer purchasing decisions. This research is expected to provide insights for marketing practitioners in developing effective digital marketing strategies to increase loyalty and sales on e-commerce platforms. Keywords: Electronic Word of Mouth, Lazada, Purchase Decision, Social Media

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