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Branding sebagai Diplomasi Kekhasan Daerah pada Produk Sepatu Kelurahan Cibaduyut, Bandung, Jawa Barat Saputera, Denny; Moenardy, Dwi Fauziansyah; Muttaqin, Rizqi; Dewi, Rina Ariyanthi; Santoso, Rizal Budi
Jurnal Pengabdian Dharma Laksana Vol. 6 No. 1 (2023): JPDL (Jurnal Pengabdian Dharma Laksana)
Publisher : LPPM Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/j.pdl.v6i1.31962

Centra Cibaduyut tak terlepas dari Kawasan yang menghasilkan sepatu. Sepatu Cibaduyut merupakan sepatu yang diproduksi di kelurahan Cibaduyut, Kota Bandung, Jawa Barat. Daerah ini dikenal sebagai pusat industri sepatu di Indonesia. Sepatu Cibaduyut terkenal dengan keunikan dan kualitasnya yang tinggi serta harga yang terjangkau. Kekhasan daerah Cibayutut yang dikenal sebagai suatu daerah dengan fokus industri sepatu, yang menjadi branding dalam mencapai tujuan tersebut. Dalam konteks kekhasan daerah, diplomasi dapat diartikan sebagai upaya untuk mempromosikan kekhasan dan identitas daerah dengan cara yang positif dan produktif. Diplomasi dapat membantu mengembangkan hubungan yang baik antara daerah dan pihak luar, termasuk wisatawan, pelaku bisnis, atau pemerintah lainnya, untuk mempromosikan kekhasan dan memperkuat ekonomi daerah. Dengan mengoptimalkan kegiatan branding dalam diplomasi kekhasan daerah Cibaduyut, diharapkan dapat meningkatkan kesadaran dan minat masyarakat terhadap produk-produk sepatu dan tas Cibaduyut, membantu memperkuat citra daerah yang unik dan khas, serta mendukung pertumbuhan ekonomi dan kesejahteraan masyarakat setempat.

Pendampingan Pembuatan Proposal Bisnis “Mak Enjoeh” Yahya, Adibah; Hidayat, Taufik; Saputera, Denny; Muhsoni, Ridwan; Ramdani, Cecep
Jurnal Pengabdian Dharma Laksana Vol. 6 No. 2 (2024)
Publisher : LPPM Universitas Pamulang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32493/j.pdl.v6i2.37934

UMKM dipercaya memiliki kontribusi untuk menambah upaya penanggulangan kemiskinan melalui penciptaan lapangan kerja. UMKM bahkan dianggap menjadi tulang punggung perekonomian di saat perusahaan besar tumbang. Kondisi ini merupakan sesuatu yang positif karena UMKM dapat menjadi tolak ukur perkembangan keuangan daerah. Namun beberapa pelaku UMKM kurang memahami bagaimana mengembangkan prosuknya. Salah satu strategi dalam pengembangan usaha diantaranya dibuatnya profil bisnis usaha atau biasa disebut sebagai proposal bisnis. Proposal bisnis adalah langkah awal yang penting dalam merencanakan pendirian atau pengembangan usaha. Kegiatan ini bertujuan untuk memberikan panduan praktis dan pendampingan dalam proses pembuatan proposal bisnis pada anggota Forum UMKM Cikarang pusat yaitu pemilik usaha "Mak Enjoeh". Kegiatan melibatkan pengembangan panduan langkah-demi-langkah untuk membantu pemilik makan dalam menyusun proposal bisnis yang komprehensif. Panduan ini mencakup aspek-aspek penting seperti analisis pasar, strategi pemasaran, perencanaan keuangan, serta aspek hukum dan perizinan yang relevan untuk bisnis makan. Hasil kegiatan menunjukkan bahwa pemilik usaha dapat menyusun proposal bisnis dengan baik dan menambah pengetahuan mereka proses perencanaan bisnis kedepannya.

Risk Management in Gaining Profitability of Banking Companies Saputera, Denny
Jurnal Keuangan dan Perbankan (KEBAN) Vol. 1 No. 1 (2021): Juli-Desember
Publisher : Universitas Serang Raya

Profitability is a bank's ability to earn a profit during a certain period. The amount of profitability of a company tends to be influenced by various kinds of risks. The risks that occur will cause losses to the bank if it is not detected and not managed properly. The purpose of this study is to determine the effect of credit risk, operational risk, and liquidity risk on the profitability of rural banks in the city for the 2019 period. The number of samples taken is 10 rural banks, through purposive sampling technique. The data collection method used is the non-participant observation method with multiple linear regression data analysis techniques. Based on the results of the analysis, it was found that credit risk had no significant positive effect on profitability. Operational risk has a significant negative effect on profitability. Liquidity risk has a significant positive effect on profitability

Professional Football Club Management Analysis in Indonesia Case Study on Bali United Fc Wijaya, John Henry; Saputera, Denny; Hertina, Dede
Jurnal Informatika Ekonomi Bisnis Vol. 5, No. 4 (December 2023)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v5i4.782

Along with the development of professional football in Indonesia, professional football clubs increasingly need good and correct financial management. One important indicator in professional football club financial management is financial ratios. Bali United FC has a large and successful fan base in recent years. Bali United FC is one of the most famous professional football clubs in Indonesia. However, in its management there are several problems that need to be overcome so that the club can continue to grow and compete with other clubs. Apart from that, there are also problems with the development of the club's business and a lack of support from the government and sponsorship. The purpose of this research is to identify the types of financial ratios used in the financial management of professional football clubs in Indonesia. Describe the financial performance of Bali United FC based on the financial ratios used. Identify the factors that influence the management of financial ratios at Bali United FC. This research uses a case study approach with the object of research Bali United FC.

Analisis Faktor-Faktor Yang Mempengaruhi Kinerja Ekspor Batubara Indonesia Risca Meyliawati; Denny Saputera
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 4 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i5.11475

Batubara merupakan energi yang paling penting di dunia. Batubara Indonesia paling banyak diminati terutama oleh pasar internasional seperti China, India, Jepang, Korea, Hongkong, Italia, dan negara Eropa lainnya. Indonesia merupakan panga pasar ekspor batubara terbesar di dunia. Tujuan dari adanya penelitian ini ialah untuk mengetahui apakah ada pengaruh antara penanaman modal asing, inflasi, dan suku bunga terhadap kinerja ekspor batubara Indonesia. Strategi yang digunakan dalam penelitian ini adalah teknik kuantitatif. Pengambilan data menggunakan informasi opsional. Sampling yang diterapkan dalam penelitian ini ialah purposive sampling, dengan 60 sampel dan menggunakan data selama 5 tahun terakhir dari 2018 hingga 2022. Sedangkan bantuan alat hitung dalam analisis ini menggunakan SPSS versi 29. Hasil penelitian menyimpulkan, penanaman modal asing berpengaruh negatif terhadap ekspor batubara Indonesia, inflasi berpengaruh positif terhadap ekspor batubara Indonesia, sedangkan suku bunga tidak berpengaruh terhadap ekspor batubara Indonesia.

ANALYSIS OF EXCHANGE RATES AND INTEREST RATES ON INDONESIA'S NON-OIL AND GAS EXPORT VALUE Denny Saputera; Rizal Budi Santoso; Dwi Fauziansyah Moenardy; Rizqi Muttaqin; Rina Ariyanthi Dewi
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 5 (2024): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i5.12283

This study evaluates the impact of exchange rates and interest rates on Indonesia's non-oil and gas exports from 2006 to 2022, recognizing the sector's importance in the Indonesian economy. Data reveal a significant increase in non-oil and gas exports from USD 155.9 billion in 2019 to USD 275.9 billion in 2022, driven by strong global demand from major economies such as China, the United States, and India. The analysis indicates that exchange rates have a positive effect on non-oil and gas exports, though the impact is statistically insignificant with a p-value exceeding 0.05. In contrast, interest rates exhibit a significant negative impact on export values, with a p-value of 0.022, suggesting that higher interest rates may reduce export volumes. Assumption testing reveals no issues with multicollinearity, autocorrelation, or heteroscedasticity, ensuring the validity of the results. In conclusion, while exchange rates positively affect exports, the impact is not significant; interest rates, however, have a significant negative effect, indicating the need for lower interest rate policies to support the growth of Indonesia's non-oil and gas exports.

Pengaruh Nilai Tukar, Inflasi, Produk Domestik Bruto terhadap Ekspor Karet Indonesia Periode 2015 sampai dengan 2022 Pantalo, Stevin Martha Moia; Saputera, Denny
Jurnal Informatika Ekonomi Bisnis Vol. 6, No. 4 (December 2024)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v6i4.900

This study aims to analyze the influence of exchange rate, inflation rate, and Gross Domestic Product (GDP) growth on Indonesian rubber exports during the period of 2015-2022. The objective of this research is to understand the dynamics of economic factors affecting Indonesian rubber exports and their potential contribution to the national economy. A quantitative research method was employed, utilizing regression analysis to test hypotheses regarding the relationship between the aforementioned variables. Data were obtained from official sources such as Bank Indonesia and the Indonesian Central Statistics Agency (BPS), encompassing exchange rates, inflation rates, GDP, and rubber export data. The analysis indicates that the exchange rate does not significantly influence Indonesian rubber exports. However, the inflation rate exhibits a significant positive impact on rubber export volume, while GDP growth shows a positive but insignificant influence. Simultaneously, exchange rates, inflation rates, and GDP collectively demonstrate a significant impact on rubber exports. This study underscores the importance of considering the economic factors examined in designing policies and strategies to enhance rubber exports in Indonesia. With a deeper understanding of these factors, it is hoped that better guidance can be provided for economic development in the rubber sector and, consequently, for the national economy.

Pengaruh Nilai Tukar, Inflasi, Produk Domestik Bruto terhadap Ekspor Karet Indonesia Periode 2015 sampai dengan 2022 Pantalo, Stevin Martha Moia; Saputera, Denny
Jurnal Informatika Ekonomi Bisnis Vol. 6, No. 4 (December 2024)
Publisher : SAFE-Network

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37034/infeb.v6i4.900

This study aims to analyze the influence of exchange rate, inflation rate, and Gross Domestic Product (GDP) growth on Indonesian rubber exports during the period of 2015-2022. The objective of this research is to understand the dynamics of economic factors affecting Indonesian rubber exports and their potential contribution to the national economy. A quantitative research method was employed, utilizing regression analysis to test hypotheses regarding the relationship between the aforementioned variables. Data were obtained from official sources such as Bank Indonesia and the Indonesian Central Statistics Agency (BPS), encompassing exchange rates, inflation rates, GDP, and rubber export data. The analysis indicates that the exchange rate does not significantly influence Indonesian rubber exports. However, the inflation rate exhibits a significant positive impact on rubber export volume, while GDP growth shows a positive but insignificant influence. Simultaneously, exchange rates, inflation rates, and GDP collectively demonstrate a significant impact on rubber exports. This study underscores the importance of considering the economic factors examined in designing policies and strategies to enhance rubber exports in Indonesia. With a deeper understanding of these factors, it is hoped that better guidance can be provided for economic development in the rubber sector and, consequently, for the national economy.

Financial Attitude as a Mediating Variable for Financial Inclusion and Financial Literacy on The Financial Performance of MSMEs Yahya, Adibah; Saputera, Denny; Hidayat, Taufik; Nurjanah, Rina
AFRE (Accounting and Financial Review) Vol. 7 No. 2 (2024)
Publisher : Postgraduate Program Merdeka University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/afr.v7i2.12685

This study aims to examine financial inclusion, financial literacy and financial attitudes towards the financial performance of MSMEs. Problems faced by MSMEs regarding financial management.Â Factors that affect the financial performance of MSMEs include financial inclusion knowledge, financial literacy, and financial attitudes. The population of this research is MSMEs in Bekasi Regency. The research sample used a non-probability sampling method, namely quota sampling. Data processing techniques using PLS. The results showed that directly, financial inclusion and financial literacy had a significant positive effect on financial performance. However, financial attitudes have no effect on financial performance, besides that financial attitudes cannot mediate the effect of financial inclusion and financial literacy on financial performance. Financial literacy on financial performance.DOI: https://doi.org/10.26905/afr.v7i2.12685

Risk Management in Gaining Profitability of Banking Companies Saputera, Denny
Jurnal Keuangan dan Perbankan (KEBAN) Vol. 1 No. 1 (2021): Juli-Desember
Publisher : Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/jkk.v1i1.3998

Profitability is a bank's ability to earn a profit during a certain period. The amount of profitability of a company tends to be influenced by various kinds of risks. The risks that occur will cause losses to the bank if it is not detected and not managed properly. The purpose of this study is to determine the effect of credit risk, operational risk, and liquidity risk on the profitability of rural banks in the city for the 2019 period. The number of samples taken is 10 rural banks, through purposive sampling technique. The data collection method used is the non-participant observation method with multiple linear regression data analysis techniques. Based on the results of the analysis, it was found that credit risk had no significant positive effect on profitability. Operational risk has a significant negative effect on profitability. Liquidity risk has a significant positive effect on profitability

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