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All Journal Jurnal Administrasi dan Manajemen Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI) Jurnal Pelayanan dan Pengabdian Masyarakat (Pamas) jurnal ilmiah hospitality Transekonomika : Akuntansi, Bisnis dan Keuangan CASHFLOW : CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Journal of Management, Accounting, General Finance and International Economic Issues (MARGINAL) JOEL: Journal of Educational and Language Research Cerdika: Jurnal Ilmiah Indonesia Journal of Sustainable Community Service Journal of Ageing And Family Jurnal Pengabdian Masyarakat dan Riset Pendidikan
Nurminingsih, Nurminingsih
Business Administration Study Program, Universitas Respati Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Other

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PENGEMBANGAN METODE COBLAS (Consulting Based Learning for ASEAN SMEs) UNTUK PENDIDIKAN KEWIRAUSAHAAN LANSIA DI USAHA KECIL MENENGAH (UKM) Nurminingsih
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 4 (2023): July 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i4.477

Abstract

The purpose of this research is to develop the COBLAS (Consulting Based Learning for ASEAN SMEs) method as an innovative approach in teaching entrepreneurship to elderly groups in the Small and Medium Enterprises (SMEs) environment. The presence of older people in the business sector has potential that can be optimized with an appropriate learning approach. The COBLAS method, which has been successfully applied in supporting the development of SMEs in ASEAN countries, will be adapted and applied in the context of teaching entrepreneurship to the elderly in SMEs. This research adopts a descriptive qualitative approach with data collection methods through literature study, field observation, and interviews. Research participants included elderly SMEs and experts in education and entrepreneurship. The collected data were analyzed through the process of data reduction, data presentation, and verification. The results of this study provide an important contribution in the development of entrepreneurship learning methods that are in accordance with the characteristics and potential of the elderly in SMEs. The adaptation of the COBLAS method provide practical guidelines in designing effective and inclusive entrepreneurship teaching programs for the elderly in SMEs. As a result, this research has significant implications in maximizing the role and contribution of older adults in local economic development and sustainable development.
PENGARUH KOMPETENSI DAN INDEPENDENSI AUDITOR TERHADAP KUALITAS AUDIT PADA INSPEKTORAT UTAMA BADAN NARKOTIKA NASIONAL Eva Sugiarti; Nurminingsih; Dinni Agustin
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 4 (2023): July 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i4.481

Abstract

This study aims to analyze the effect of auditor competence and independence on audit quality at The Main Inspectorate of the National Narcotics Agency. Population data as many as 42 people were used for the sample of the research object. The data to be obtained in this study uses a questionnaire with a Likert scale in the form of a checklist with statements relating to the research variables along with 5 alternative answers to measure each research variable. The variables studied in this study include Auditor Competence, Auditor Independence, and Audit Quality. The research method uses quantitative methods. The data analysis technique used in this research is quantitative analysis using SEM (Structural Equation Modeling). The results of this study indicate that (1) Auditor Competence has a positive and significant effect on Auditor Independence, (2) Auditor Competence has a positive and significant effect on Audit Quality, and (3) Auditor Independence has a positive and significant effect on Audit Quality.
PENGARUH FAKTOR BAURAN PEMASARAN TERHADAP MINAT UNTUK MENJALANI OPERASI PADA PASIEN NYERI TULANG BELAKANG DI RS INDRAJANA PADA TAHUN 2023 Dimas Rahman Setiawan; Yuli Prapanca; Nurminingsih
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 3 No. 4 (2023): July 2023
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v3i4.485

Abstract

The objective of this research is to determine the influence of marketing mix factors on the interest in undergoing surgery among patients with back pain at RS Indrajana in 2023. This research adopts a quantitative study with a cross-sectional design. The study was conducted at RS Indrajana in July 2023, and the research population consisted of 112 patients. The sampling technique used was purposive sampling. The research instrument employed a questionnaire with closed-ended questions and predefined response scales. Data analysis was carried out using univariate, bivariate, and multivariate methods. The research results indicate that there is a relationship between the marketing mix elements of product (p=0.036), price (p=0.000), promotion (p=0.005), people (p=0.000), and process (p=0.034) with the interest in undergoing surgery. The most dominant factors based on multivariate analysis are the marketing mix elements of people (p-value 0.043 < 0.05) and price (p-value 0.018 < 0.05). In conclusion, the marketing mix elements of product, price, promotion, people, and process have an influence on the interest of patients with back pain to undergo surgery at RS Indrajana in 2023. The marketing mix elements of people and price are the most dominant factors.
THE INFLUENCE OF BRAND IMAGE AND PRICES TOWARDS TOOTHPASTE PURCHASE DECISIONS AT MEMBERS OF PT. NATURAL NUSANTARA Nur Laelatun Nisa; Nurminingsih Nurminingsih
CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Vol. 1 No. 2 (2022): JANUARY 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (390.988 KB) | DOI: 10.55047/cashflow.v2i1.126

Abstract

This study aims to analyze and explain the influence of brand image and price on purchasing decisions of NASA toothpaste at members of PT. Natural Nusantara. The existence of a good brand image certainly has an impact on affordable prices and in accordance with the benefits that affect the purchase decision of a product that consumers will be interested in. This type of research uses quantitative methods, the sampling technique is random sampling, data collection is to spread questionnaires using Google form, collect data from all elements in the population, namely members of PT. Natural Nusantara. The number of samples is 73 respondents. The questionnaire is the main instrument for collecting primary data. Research analysis using SEM-PLS. The findings of this study reveal that brand image has a positive and significant influence on purchasing decisions, while prices have a positive and significant influence on purchasing decisions, and brand image has a positive and significant influence on prices. Based on this research, it can be concluded that this research hypothesis is accepted.
THE INFLUENCE OF BRAND IMAGE AND WORD OF MOUTH ON PURCHASE INTENTION ON SERVICES OF PT. PROTOZA KREASI NUSANTARA JAKARTA Wardi Saputra; Nurminingsih; Dinni Agustin
CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Vol. 1 No. 2 (2022): JANUARY 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (402.698 KB) | DOI: 10.55047/cashflow.v2i1.127

Abstract

This study aims to determine: 1) Test and explain the influence of Brand Image on Purchase Intention at PT. Pratoza Kreasi Nusantara. 2) Testing and explaining the influence of Word of Mouth on Purchase Intention at PT. Pratoza Kreasi Nusantara. 3. Testing and explaining the influence of Brand Image on the Word of Mouth at PT. Pratoza Kreasi Nusantara 4) Testing and explaining the influence of Brand Image and Word of Mouth on Purchase Intention at PT. Pratoza Kreasi Nusantara. Data were collected through a questionnaire. Data analysis techniques are carried out by organizing and sorting data into patterns, categories, and basic description units so as to answer the research objectives. From the results of this study, it can be concluded that Brand Image is very important as a consumer basis for the Word of Mouth promo. The better the management of Brand Image, the higher the Word of Mouth, and vice versa, the lower the management of the Brand Image, the lower the Word of Mouth. The results of data analysis indicate that Word of Mouth has a positive and significant direct influence on Purchase Intention with a value of 6.58. Likewise, Brand Image and Word of Mouth have a positive and significant indirect influence on Purchase Intention with a value of 6.60> 1.96, as indicated from the coefficient of determination r square. Additionally, the influence of brand image and word of mouth on purchase intention has a value of 6.60%, while the remaining 3.40% is influenced by other factors.
THE EFFECT OF LIQUIDITY RATIO ON FINANCIAL PERFORMANCE VIEWED FROM RETURN ON ASSETS (ROA) IN SUB COMPANIES OF CONSTRUCTION AND BUILDING SECTOR LISTED ON THE INDONESIAN STOCK EXCHANGE OF 2016-2020 Sakti Brata Ismaya; Tia Risnawati; Nurminingsih
CURRENT ADVANCED RESEARCH ON SHARIA FINANCE AND ECONOMIC WORLDWIDE Vol. 2 No. 4 (2023): JULY
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/cashflow.v2i4.759

Abstract

The success of a company hinges on the collective performance of its employees. Thus, it becomes imperative for companies to enhance the quality of their workforce's performance. Numerous factors exert influence over employee performance, among them are teamwork, work motivation, and job satisfaction. These factors collectively kindle individuals' commitment towards accomplishing tasks to their fullest potential within the company. This study is conducted to reveal the impact of teamwork, work motivation, and job satisfaction on employee performance, specifically examining the case of the J&T Sibuhuan-Sosa office. Employing an associative research approach with a quantitative methodology, this study encompasses the entire employee population of the Sibuhuan-Sosa J&T office, totaling 30 participants. The analysis employs multiple linear regression via SPSS 22. The findings of the partial analysis reveal that both teamwork and work motivation yield a positive and noteworthy influence on the performance of J&T Sibuhuan-Sosa employees. Conversely, job satisfaction appears to lack significant impact on these employees. Notably, when taken together, teamwork, work motivation, and job satisfaction demonstrate a significant effect on the employees of J&T Sibuhuan-Sosa.
The Influence of Effective Communication, Job Satisfaction and Quality of Nursing Work Life on Caring Behavior of Inpatient Nurses At Rsud Kemayoran Jakarta Hany Ernita; Abdul Aziz; Nurminingsih
Cerdika: Jurnal Ilmiah Indonesia Vol. 6 No. 1 (2026): Cerdika: Jurnal Ilmiah Indonesia
Publisher : Publikasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59141/cerdika.v6i1.2842

Abstract

Nurses play a vital role in hospital inpatient units, providing the bulk of health services and having the longest patient contact. Yet, patients and families often complain about nurse performance. Strengthening effective communication, job satisfaction, and quality of nursing work life (Quality of Nursing Work Life, QNWL) is essential to improve it. This study examines the influence of effective communication, job satisfaction and quality of nursing work life on caring behavior of inpatient nurses at RSUD Kemayoran Jakarta. Using a non-experimental cross-sectional analytic design, logistic regression analyzed the influence of independent variables on caring behavior. Questionnaires assessed effective communication, job satisfaction, QNWL, and nurse caring behavior among a population and sample of 31 respondents. Analysis used SPSS version 24.0. Effective communication influenced caring behavior (p = 0.032 < 0.05; OR = 36.976), as did job satisfaction (p = 0.032; OR = 36.976). Poor ratings in either increased poor caring behavior risk 36.976-fold. QNWL showed no influence (p = 0.781 > 0.05). Together, these variables explained 77.6% of caring behavior variance; 22.4% stemmed from other factors. Effective communication and job satisfaction exerted the strongest influences on inpatient nurses' caring behavior at RSUD Kemayoran Jakarta.
Marketing Strategy Analysis to Increase the Number of Medical Check-Up Patients at Sawahlunto Regional General Hospital Asri Asri; Tri Budi W Rahardjo; Nurminingsih Nurminingsih; Dinni Agustin
Journal of Ageing And Family Vol 4, No 2 (2024): Journal of Ageing And Family
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat (LPPM Universitas Respati Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/joaf.v4i2.7232

Abstract

Background : Sawahlunto Regional General Hospital (RSUD Sawahlunto) faces challenges in increasing the number of Medical Check-Up (MCU) patients. The number of MCU patients decreased from 416 in 2023 to 160 in 2024. In order to compete with other hospitals, an appropriate marketing strategy is needed to boost patient visits for MCU services and to strengthen RSUD Sawahlunto’s position as a trusted healthcare provider. This study aims to analyze marketing strategies that can be implemented to increase the number of MCU patients at RSUD Sawahlunto. The study identifies strengths, weaknesses, opportunities, and threats (SWOT) and evaluates the most effective segmentation, targeting, positioning (STP), and marketing mix strategies. This research uses a qualitative and quantitative approach with data collection techniques including in-depth interviews, observations, and document studies. The analysis is conducted using the SWOT method, Internal-External (IE) matrix, and Quantitative Strategic Planning Matrix (QSPM) to determine optimal marketing strategy alternatives. The results of the study show that several factors contribute to the low number of MCU patients at RSUD Sawahlunto, including a lack of effective promotion, limited additional services, and competition with other hospitals. Through SWOT analysis, key strategies were identified, such as strengthening digital marketing, establishing partnerships with companies for employee MCU services, and improving the quality of MCU services and facilities. The study concludes that an appropriate marketing strategy is essential to increase the number of MCU patients at RSUD Sawahlunto. By implementing an effective marketing mix—such as more aggressive promotions, improved customer service, and optimized pricing and distribution strategies—RSUD Sawahlunto can enhance its competitiveness in providing MCU services.
IMPLEMENTASI MODEL EDUKASI PENGEMBANGAN KETERAMPILAN ZERO WASTE PADA LAPAK PERUBAHAN NUSANTARA KELURAHAN JATI SAMPURNA BEKASI SELATAN Tina Rosa; Nurminingsih; Ravel Anwar
JOURNAL OF SUSTAINABLE COMMUNITY SERVICE Vol. 2 No. 2 (2022): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jscs.v2i2.484

Abstract

This study aims to evaluate the effectiveness of the implementation of the educational model in the development of zero waste skills at the Change Archipelago stall in Jati Sampurna Village, South Bekasi. The research approach is descriptive qualitative research with data collection techniques through observation, interviews, and questionnaires. The results showed that the profile of the changes in the archipelago stalls in the Jati Sampurna Village were stalls that sold various types of used goods and had implemented the zero waste principle well. However, the zero waste skills possessed by lapak members still need to be improved. Implementing an educational model for developing zero waste skills at the Simpan Nusantara lapak has proven to be effective in increasing the zero waste skills of lapak members. Obstacles in implementing the educational model include the lack of support and awareness from lapak members. Based on the research results, it is suggested that the implemented educational model can be improved by involving experts and zero-waste practitioners. The Archipelago's Change Static is expected to continue applying the zero waste principle and strengthen customer communication. Future research can explore a more appropriate educational model to improve zero waste skills in lapak members and involve a more comprehensive sample.
Analisis Pengaruh Pemasaran Digital Terhadap Minat Kunjungan Ulang Pada Pasien Rawat Jalan Di Rumah Sakit Karunia Indah Medika Muara Enim Tahun 2025 Emi Andriyani; Grace Rumengan; Nurminingsih Nurminingsih
Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI) Vol 10, No 2 (2026): Jurnal Manajemen dan Administrasi Rumah Sakit Indonesia (MARSI)
Publisher : LPPM Universitas Respati Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/marsi.v10i2.8500

Abstract

AbstrakPerkembangan teknologi informasi telah menggeser strategi pemasaran rumah sakit dari metode tradisional ke platform digital guna meningkatkan loyalitas pasien. Penelitian ini bertujuan menganalisis pengaruh pemasaran digital (indikator: perceived relevance, informativeness, usefulness, authenticity, entertainment, aesthetics, dan variety) terhadap minat kunjungan ulang pasien rawat jalan di RS Karunia Indah Medika Muara Enim tahun 2025.Metode penelitian menggunakan pendekatan kuantitatif cross-sectional. Data dikumpulkan melalui kuesioner terhadap 90 responden yang dipilih menggunakan teknik purposive sampling pada Desember 2025. Analisis data dilakukan melalui uji bivariat dan multivariat. Hasil penelitian menunjukkan bahwa seluruh indikator pemasaran digital berpengaruh signifikan terhadap minat kunjungan ulang, dengan usefulness (kebermanfaatan) sebagai faktor paling dominan. Data internal menunjukkan konten terkait Poli Obgyn, Anak, dan Penyakit Dalam memiliki keterlibatan tertinggi. Berdasarkan temuan tersebut, strategi direkomendasikan berfokus pada content marketing berbasis data dengan frekuensi unggahan 3–4 kali per minggu. Komposisi konten ideal terdiri dari 60–70% edukasi (tips kesehatan, FAQ, video singkat), 20% informasi layanan, dan 10–20% testimoni, dilengkapi call-to-action yang jelas. Penelitian ini menyimpulkan bahwa pemasaran digital merupakan instrumen strategis dalam membangun nilai dan kepercayaan pasien. Manajemen rumah sakit perlu mengoptimalkan konten digital yang edukatif dan aplikatif untuk meningkatkan persepsi manfaat pasien, yang secara langsung berdampak pada peningkatan frekuensi kunjungan ulang dan daya saing rumah sakit di era digital.Kata Kunci: Pemasaran Digital, Minat Pasien, Layanan Rawat Jalan, Rumah Sakit.
Co-Authors Abdul Aziz Agusti Eviana Sari Agusti Evianasari Ahmadun Ahmadun Alamsah Alamsah Alya Ariana Sunardi Ani Nuraini Antonia Fransiska Ruti Antyo Pracoyo Ardini Oktavia Arif Haryana Asim Asim Asri Asri Ating Supriyadi Bachtar Bakrie Badrunsyah Cucu Nurgahawan Destya Hardyka Putri Destya Hardyka Putri Dhannisa Azzahra Dimas Rahman Setiawan Dinni Agustin Dinni Agustin Drastitin Drastitin1 Duwi Rahmawati Efita Damayanti Emi Andriyani Eva Sugiarti Fairuzziah Anggraini Fg Jamborette Lumban Gaol Firdiansyah Firdiansyah Grace Rumenengan Hajra Rasid Hammad Bawazir Hany Ernita Iwan Setiawan Jenih Jenih Jennudin Jennudin Johnathan Johnathan Jon Muardi Kodyat, Alih Germas Kwarnanto Rohmawan P Liris Roesa Selvias Mariati Tamba Mei Supriyani Nur Laelatun Nisa Petrus Amrih Piguno Prihandono Rachman Hadi Rahardjo, Tri Budi Rahayu Somalua Rahayu Somalua Ravel Anwar Ravel Anwar Robert Siregar Robert Siregar Rushadiyati Rushadiyati Sakti Brata Ismaya Serapion Tito Tricahyono Sigit Cahyono Siswani Sri Sri Damayanti Sri Mega Sri Siswani Sularto Sularto2 Tafrizi Tafrizi Tafrizi Tafrizi Tia Risnawati Tika Oktaviani Tina Rosa Titus Indrajaya Toni Sugiarso Wahyu Hastanto Wardi Saputra Widya Hastuti Yeny Sulistyowati Yuli Prapanca