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Nurminingsih, Nurminingsih
Business Administration Study Program, Universitas Respati Indonesia
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Mathematics Medicine & Pharmacology Neuroscience Nursing Public Health Social Sciences Other

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Pengaruh Terpaan Iklan Toko Online Dan Perilaku Konsumen Terhadap Keputusan Pembelian Alat Olahraga (Studi Di Komunitas Bestminton Jakarta Barat) Johnathan Johnathan; Nurminingsih Nurminingsih; Bachtar Bakrie
JURNAL ADMINISTRASI & MANAJEMEN Vol 16, No 2 (2026): Jurnal Administrasi dan Manajemen
Publisher : Universitas Respati Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/jam.v16i2.7270

Abstract

Pertumbuhan belanja online yang semakin pesat menjadikan iklan digital sebagai salah satu faktor utama dalam memengaruhi perilaku konsumen. Dalam konteks pembelian alat olahraga, terpaan iklan yang tepat dapat membentuk persepsi, memengaruhi preferensi, hingga akhirnya mendorong konsumen untuk mengambil keputusan pembelian. Penelitian ini menggunakan pendekatan kuantitatif dengan metode Partial Least Squares (PLS) dan melibatkan 100 anggota komunitas Bestminton di Jakarta Barat yang pernah membeli alat olahraga melalui platform toko online. Hasil analisis menunjukkan bahwa terpaan iklan berpengaruh signifikan terhadap perilaku konsumen dan keputusan pembelian, sementara perilaku konsumen juga berpengaruh signifikan terhadap keputusan pembelian. Temuan ini menegaskan pentingnya strategi iklan yang kreatif, relevan, dan sesuai dengan kebutuhan konsumen sebagai upaya meningkatkan efektivitas promosi serta mendorong pertumbuhan penjualan produk alat olahraga secara online. Kata kunci: Terpaan Iklan, Perilaku Konsumen, Keputusan Pembelian
Pengaruh Budaya Organisasi, Gaya Kepemimpinan, dan Kompensasi Terhadap Kepuasan Kerja Karyawan di Kantor Imigrasi Kelas 1 Bogor Jennudin Jennudin; Mariati Tamba; Nurminingsih Nurminingsih
JURNAL ADMINISTRASI & MANAJEMEN Vol 16, No 2 (2026): Jurnal Administrasi dan Manajemen
Publisher : Universitas Respati Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52643/jam.v16i2.7272

Abstract

Peningkatan kualitas pelayanan publik di era globalisasi menuntut pengelolaan SDM yang efektif, khususnya di sektor keimigrasian yang menjadi ujung tombak administrasi negara. Rendahnya kepuasan kerja pegawai Imigrasi akibat masalah kompensasi, budaya organisasi, dan gaya kepemimpinan berdampak pada produktivitas dan kualitas layanan. Hal ini menyebabkan kepuasan kerja yang kurang terukur di Kantor Imigrasi Kelas 1 Bogor. Populasi dalam penelitian ini berjumlah 126 orang. Sampel yang diambil berdasarkan kriteria, yaitu: karyawan tetap dan memiliki masa kerja lebih dari 1 tahun. Pemilihan sampel dilakukan dengan menggunakan metode total sampling atau sampling jenuh, sehingga sampel yang digunakan dalam penelitian ini sebanyak 126 karyawan yang bekerja di Kantor Imigrasi Kelas 1 Bogor. Tujuan dari penelitian ini adalah (1) untuk menganalisis pengaruh Budaya Organisasi terhadap Kepuasan Kerja karyawan, (2) untuk menganalisis pengaruh Gaya Kepemimpinan terhadap Kepuasan Kerja karyawan, (3) untuk menganalisis pengaruh Kompensasi terhadap Kepuasan Kerja karyawan, serta (4) untuk menganalisis pengaruh Budaya Organisasi, Gaya Kep-emimpinan, dan Kompensasi secara bersama-sama terhadap Kepuasan Kerja karyawan. Jenis penelitian yang digunakan adalah kuantitatif melalui survei. Pengambilan data dilakukan dengan membagikan kuesioner melalui Googleform. Hasil Uji t menunjukkan bahwa ada pengaruh positif dan signifikan antara budaya organisasi (X1), gaya kepemimpinan (X2), dan kompensasi (X3) terhadap kepuasan kerja (Y). Uji F menunjukkan bahwa ketiga variabel tersebut secara bersama-sama berpengaruh positif dan signifikan terhadap kepuasan kerja. Selain itu, koefisien determinasi menunjukkan hasil yang cukup tinggi, yaitu sebesar 78,5%. Temuan ini menegaskan peran sinergis ketiga faktor sebagai sumber daya strategis. Implikasi praktis bagi organisasi adalah merekomendasikan program workshop penguatan nilai organisasi, pelatihan kepemimpinan, dan evaluasi sistem kompensasi berkala untuk optimalisasi kepuasan kerja di instansi pemerintah. Kata kunci: Budaya Organisasi, Gaya Kepemimpinan, Kompensasi dan Kepuasan Kerja.
Peningkatan Literasi Digital dan Akses Pengadaan Pemerintah Melalui Pemanfaatan E-Katalog Versi 6 pada UMKM: Studi Kasus Bakso Patih: Pengabdian Tina Rosa; Titus Indrajaya; Antyo Pracoyo; Prihandono; Nurminingsih; Serapion Tito Tricahyono; Sri Damayanti; Ravel Anwar; Sri Mega; Alya Ariana Sunardi; Ating Supriyadi; Fg Jamborette Lumban Gaol; Fairuzziah Anggraini; Wahyu Hastanto; Iwan Setiawan
Jurnal Pengabdian Masyarakat dan Riset Pendidikan Vol. 5 No. 1 (2026): Jurnal Pengabdian Masyarakat dan Riset Pendidikan Volume 5 Nomor 1 (Juli 2026 -
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jerkin.v5i1.7332

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) di Indonesia menghadapi berbagai tantangan dalam menghadapi transformasi digital, terutama terkait rendahnya literasi pemasaran digital, literasi keuangan, serta keterbatasan akses terhadap pasar pengadaan pemerintah. Kegiatan pengabdian kepada masyarakat ini dilaksanakan melalui workshop bertema “Building Future-Ready Communities: Harmonisasi Literasi Keuangan serta Penguatan Kesehatan dan Bisnis UMKM” yang bertujuan meningkatkan kapasitas usaha UMKM agar lebih adaptif, berkelanjutan, dan kompetitif di era ekonomi digital. Metode yang digunakan adalah pendekatan kuantitatif dengan desain pre-test dan post-test untuk mengukur tingkat pemahaman peserta sebelum dan sesudah pelatihan. Jumlah peserta pre-test sebanyak 36 orang dan post-test sebanyak 38 orang. Hasil evaluasi menunjukkan peningkatan rata-rata pemahaman peserta dari 3,64 menjadi 4,13 pada skala Likert 1–5 atau meningkat sebesar 13,4%. Peningkatan tertinggi terjadi pada pemahaman Katalog Elektronik Versi 6 sebesar 24,1%, diikuti pemahaman pengadaan pemerintah dan e-purchasing sebesar 17,2%. Kegiatan ini juga menghadirkan studi kasus Bakso Patih sebagai contoh UMKM yang telah menerapkan legalitas usaha, sertifikasi halal, dan perlindungan hak paten produk.
ANALYSIS OF THE EFFECT OF SERVICE QUALITY ON TREATMENT DECISIONS AND PATIENT LOYALTY IN THE OUTPATIENT UNIT OF MAMPANG PRAPATAN HOSPITAL JAKARTA Cucu Nurgahawan; Nurminingsih; Dinni Agustin
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 1 No. 2 (2022): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (705.221 KB) | DOI: 10.55047/marginal.v1i2.131

Abstract

Hospital service quality is the main thing in an effort to improve treatment decisions that will bring patient loyalty. This study aims to analyze the effect of service quality on treatment decisions and patient loyalty in the outpatient unit of Mampang Prapatan Hospital, Jakarta. This study is a quantitative study using SEM analysis to see the relationship between service quality and treatment decisions and patient loyalty. Using a total of 148 respondents with a questionnaire instrument with good validity and reliability values. The direct influence of service quality on patient loyalty resulted in t value = 7,99 Test the indirect effect of service quality on loyalty through treatment decisions t value = 4,83. The results of the test of the direct influence of service quality t = 5,64, the test of the indirect influence of quality on treatment decisions through loyalty t = 5,18. Therefore, it can be concluded that there is a significant effect of service quality on loyalty directly and indirectly through treatment decisions. Besides that, there is a significant effect of service quality on treatment decisions directly and indirectly through patient loyalty.
THE EFFECT OF PRODUCT QUALITY AND PRODUCT INNOVATION ON CONSUMER LOYALTY IN FIZZUL PUTRA MANDIRI CONVECTION, JOMBANG REGENCY Rahayu Somalua; Asim; Nurminingsih; Robert Siregar
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 1 No. 2 (2022): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (702.467 KB) | DOI: 10.55047/marginal.v1i2.132

Abstract

The purpose of this study is to analyze the effect of Product Quality and Product Innovation on Consumer Loyalty of Fizzul Putra Mandiri Convection, Jombang Regency. This research is a quantitative study, while the population in this study are consumers from the Fizzul Putra Mandiri Convection Jombang regency, which are included in the population of regular (customers) in which the sample to be taken is known with certainty, resulting as many as 85 regular consumers. The data was obtained using a questionnaire, the data was processed using the Structural Equation Model (SEM) or SmartPLS 3 software. The results reveal that product quality has an insignificant positive effect on consumer loyalty, which means that the higher the product quality, the higher the consumer loyalty, but the increase in consumer loyalty caused by product quality is not significant. Therefore, increasing product quality only slightly increases consumer loyalty, decreasing product quality only slightly decreases consumer loyalty. Meanwhile, product innovation has a positive and significant effect on consumer loyalty, which means the higher the product innovation, the higher the consumer loyalty and vice versa. Besides that, product quality has a positive and significant effect on product innovation, which means that the higher the product quality, the higher the product innovation, and the lower the product quality will result the lower the product innovation as well.
THE EFFECT OF LABOR AND WORK SKILLS ON WORK PRODUCTIVITY OF PT MANNA HANNA ENERGI BOGOR WEST JAVA Widya Hastuti; Rushadiyati; Nurminingsih
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 1 No. 2 (2022): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (394.089 KB) | DOI: 10.55047/marginal.v1i2.136

Abstract

This study aims to examine the effect of labor and work skills on employee productivity at PT Manna Hanna Energi. This research is a type of descriptive quantitative research where the data used in this study are qualitative data. The study population included 60 employees of PT Manna Hanna Energi. Data collection using questionnaires, data analysis techniques used in this study using descriptive statistical analysis while the method of analysis used in this study is PLS (Partial Least Square) using SmartPLS version 3.0.m3. The results showed that Labor has a positive and significant effect on Work Productivity. This shows that the effect of labor on work productivity is significant. Moreover, Labor has a positive and significant effect on Work Skills. This shows that the effect of labor on work skills is significant. Meanwhile, work skills have a positive and significant effect on work productivity. This shows that the influence between Work Skills and Work Productivity is significant.
THE EFFECT OF DISCIPLINE AND TRAINING ON PERFORMANCE OF EMPLOYEES AT THE FIRE AND RESCUE SERVICE IN CITY ADMINISTRATION OF CENTRAL JAKARTA Jon Muardi; Kwarnanto Rohmawan; Nurminingsih
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 1 No. 2 (2022): MARCH
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (391.244 KB) | DOI: 10.55047/marginal.v1i2.137

Abstract

The Fire and Rescue Service is a government apparatus with the duties, principal and functions in the field of prevention, fire prevention and rescue. Therefore, the performance of firefighters in their duty to combat fires needs to be analyzed. Because firefighters first take care of their personal safety as well as the safety of those around who need help. The purpose of this study is to analyze the effect of discipline and training on employee performance in the Central Jakarta City Fire Service Administration Department, written in Minister of Public Works Regulation No. 20 / PRT / M / 2009 CHAPTER II Section 5, concerning human resources and training education is held at the Center for Fire Fighting and Rescue Education and Training which aims to provide basic knowledge about prevention, management and rescue in the field of fire and other disasters. In improving the performance of work officers, training needs to be provided as needed, training that can regulate employees regularly so that there are no violations at work. This research method uses research instruments namely simple regression and multiple regression to find the correlation coefficient between discipline and training on employee performance. The finding reveals that work discipline has a direct and significant positive effect on employee performance. Likewise, work discipline has a direct and significant positive effect on training. Furthermore, training has a direct and significant positive effect on employee performance. Meanwhile, Discipline and Training have a positive and significant indirect effect on employee performance.
ANALYSIS OF PRODUCT QUALITY AND PRODUCT INNOVATION ON CONSUMER LOYALTY OF CONVECTION COMPANIES Nurminingsih; Rahayu Somalua; Mei Supriyani; Hammad Bawazir
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 2 No. 4 (2023): SEPTEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v2i4.754

Abstract

In today's competitive marketplace, businesses face the ongoing challenge of fostering consumer loyalty to sustain their market presence and growth. The purpose of this study is to examine the effect of Product Quality and Product Innovation on Consumer Loyalty of Fizzul Putra Mandiri Convection in Jombang Regency. The study population consists of consumers from Fizzul Putra Mandiri Convection in Jombang Regency, specifically regular customers. This research employs a quantitative approach, with a fixed sample size of 85 regular consumers. Drawing from information provided by Fizzul Putra Mandiri Convection, the sampling method utilizes the saturated sample technique, encompassing the entire population as respondents. Data were collected through a questionnaire and processed using the Structural Equation Model (SEM) with SmartPLS 3 software. The results revealed that product quality had an insignificantly positive effect on consumer loyalty. This suggests that higher product quality is associated with increased consumer loyalty, though the effect is not statistically significant. In other words, a minor increase in product quality leads to a slight rise in consumer loyalty, and a slight decrease in product quality results in a slight decrease in consumer loyalty. Conversely, product innovation significantly and positively influences consumer loyalty, indicating that higher levels of product innovation led to higher consumer loyalty, while lower levels of product innovation result in lower consumer loyalty. Additionally, the study demonstrates a positive and significant correlation between product quality and product innovation. This suggests that higher product quality is linked to greater product innovation, whereas lower product quality is associated with reduced product innovation.
THE INFLUENCE OF WORK MOTIVATION AND WORK DISCIPLINE ON THE EFFECTIVENESS OF EMPLOYEE WORK IN THE DIRECTORATE WORK UNIT AT Poltekkes Ministry of Health Jakarta III Duwi Rahmawati; Sri Siswani; Nurminingsih; Ahmadun
JOURNAL OF MANAGEMENT, ACCOUNTING, GENERAL FINANCE AND INTERNATIONAL ECONOMIC ISSUES Vol. 2 No. 4 (2023): SEPTEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/marginal.v2i4.761

Abstract

In today's dynamic and competitive business environment, the effective functioning of employees plays a pivotal role in the success of organizations. This study aims to explore and establish explanatory insights regarding the influence of (1) Work Motivation on Employee Work Effectiveness, (2) Work Discipline on Employee Work Effectiveness, and (3) Work Motivation on Work Discipline. Employing a quantitative approach, the research encompasses the entire employee population of the Directorate work unit at Poltekkes Ministry of Health Jakarta III, with a sample size of 55 respondents. Data collection is conducted through a combination of questionnaires and interviews. The findings highlight significant relationships: Work Motivation (X1) demonstrates a substantial correlation with Work Effectiveness (Y) (T-Statistic: 2.206, p > 1.96). The positive original sample estimate of 0.370 underscores the link between Work Motivation (X1) and Work Effectiveness (Y). Similarly, Work Discipline (X2) and Work Effectiveness (Y) exhibit significance (T-Statistic: 3.568, p > 1.96), with an original sample estimate of 0.592 indicating their positive relationship. Notably, the relationship between work motivation (X1) and work discipline (X2) is profoundly significant (T-statistic: 94.559, p > 1.96), supported by an original sample estimate of 0.945, confirming their positive association. In conclusion, this study contributes valuable insights into the interplay of Work Motivation, Work Discipline, and Employee Work Effectiveness within the context of the Directorate work unit at Poltekkes Ministry of Health Jakarta III.
PENGARUH CITRA MEREK DAN GAYA HIDUP HEDONIS TERHADAP KEPUTUSAN PEMBELIAN SEPATU OLAHRAGA ADIDAS PADA MAHASISWA FEB UNIVERSITAS MERCU BUANA CABANG JATISAMPURNA BEKASI TAHUN 2019 Tika Oktaviani; Nurminingsih; Badrunsyah
TRANSEKONOMIKA: AKUNTANSI, BISNIS DAN KEUANGAN Vol. 2 No. 2 (2022): March 2022
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/transekonomika.v2i2.112

Abstract

Penelitian ini dilakukan dengan tujuan untuk mengetahui apakah terdapat Pengaruh Citra Merek dan Gaya Hidup Hedonis Terhadap Keputusan Pembelian Sepatu Olahraga Adidas Pada Mahasiswa FEB Universitas Mercu Buana Cabang Jatisampurna Tahun 2019. Penelitian ini menggunakan tiga buah istrumen, yaitu instrumen Citra Merek (X1), Gaya Hidup Hedonis (X2) dan Keputusan Pembelian (Y).Metode penelitian yang digunakan adalah metode kuantitatif dengan menggunakan metode survei. Populasi dan sampel dalam penelitian ini berjumlah 100 responden dengan menggunakan teknik accidental sampling. Kuesioner merupakan instrumen utama untuk mengumpulkan data primer. Analisis penelitian menggunakan SEM. Temuan penelitian ini adalah Citra Merek berpengaruh signifikan terhadap Keputusan Pembelian, Gaya Hidup Hedonis berpengaruh signifikan terhadap Keputusan Pembelian, Citra Merek dan Gaya Hidup Hedonis secara bersama-sama berpengaruh secara signifikan terhadap Keputusan Pembelian. Untuk mempertahankan usaha Adidas tentunya harus lebih memperhatikan kualitas yang ditawarkan kepada pelanggan sehingga Citra Merek tetap menjadi pilihan konsumen untuk memenuhi Gaya Hidup Hedonis sehingga tercipta adanya Keputusan Pembelian.
Co-Authors Abdul Aziz Agusti Eviana Sari Agusti Evianasari Ahmadun Ahmadun Alamsah Alamsah Alya Ariana Sunardi Ani Nuraini Antonia Fransiska Ruti Antyo Pracoyo Ardini Oktavia Arif Haryana Asim Asim Asri Asri Ating Supriyadi Bachtar Bakrie Badrunsyah Cucu Nurgahawan Destya Hardyka Putri Destya Hardyka Putri Dhannisa Azzahra Dimas Rahman Setiawan Dinni Agustin Dinni Agustin Drastitin Drastitin1 Duwi Rahmawati Efita Damayanti Emi Andriyani Eva Sugiarti Fairuzziah Anggraini Fg Jamborette Lumban Gaol Firdiansyah Firdiansyah Grace Rumenengan Hajra Rasid Hammad Bawazir Hany Ernita Iwan Setiawan Jenih Jenih Jennudin Jennudin Johnathan Johnathan Jon Muardi Kodyat, Alih Germas Kwarnanto Rohmawan P Liris Roesa Selvias Mariati Tamba Mei Supriyani Nur Laelatun Nisa Petrus Amrih Piguno Prihandono Rachman Hadi Rahardjo, Tri Budi Rahayu Somalua Rahayu Somalua Ravel Anwar Ravel Anwar Robert Siregar Robert Siregar Rushadiyati Rushadiyati Sakti Brata Ismaya Serapion Tito Tricahyono Sigit Cahyono Siswani Sri Sri Damayanti Sri Mega Sri Siswani Sularto Sularto2 Tafrizi Tafrizi Tafrizi Tafrizi Tia Risnawati Tika Oktaviani Tina Rosa Titus Indrajaya Toni Sugiarso Wahyu Hastanto Wardi Saputra Widya Hastuti Yeny Sulistyowati Yuli Prapanca