Article Per Year (5 Year)
p-Index From 2020 - 2025
2.286
P-Index
This Author published in this journals
All Journal Abdimas Talenta : Jurnal Pengabdian Kepada Masyarakat JCRS (Journal of Community Research and Service) Journal of Research in Mathematics Trends and Technology Jurnal Pengabdian Masyarakat Bestari (JPMB) Jurnal Pengabdian Pancasila (JPP)
Sinulingga, Samerdanta
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Computer Science & IT Decision Sciences, Operations Research & Management Education Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

Published : 15 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 15 Documents
Search

 1   2 
CREATION OF HUMAN RESOURCES IN THE FIELD OF SOCIAL MEDIA VIDEOGRAPHER TO SUPPORT THE PROMOTION OF AGRO- TOURISM PARK A THOUSAND FLOWERS IN RAYA VILLAGE, BERASTAGI SUB-DISTRICT, KARO DISTRICT Sinulingga, Samerdanta; Meutia, Amalia; Br. Perangin-angin, Alemina
Journal of Community Research and Service Vol 8, No 1: January 2024
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jcrs.v8i1.50847

Abstract

This service aims to create qualified human resources in the field of social media videography to support the promotion of Taman Seribu Bunga Agrotourism in Raya Village, Berastagi District, Karo Regency. This service proposes a service method that involves intensive training and field practice for participants. The steps to be taken in this service include identification of the need to promote Taman Seribu Bunga Agrotourism through social media, detailed activity planning, development of comprehensive training materials, implementation of interactive and practical training, field practice at Taman Seribu Bunga Agrotourism, evaluation of participants and their work, and dissemination of results through social media. During the training, participants will gain knowledge about videography, shooting techniques, video editing, and marketing strategies through social media. They will also practice creating attractive and effective promotional videos for Taman Seribu Bunga Agrotourism. The result of this service will be an increase in participants' skills in the field of social media videography, which will help improve the promotion and attractiveness of Taman Seribu Bunga Agrotourism. The results of the participants' work will also be disseminated through social media to reach a wider audience. This activity aims to provide long-term benefits by creating competent human resources in the field of videography and marketing through social media, as well as increasing the promotional carrying capacity of Taman Seribu Bunga Agrotourism in Raya Village.
Community Empowerment To Build A Healthy Agricultural Culture Through Garden Living Pharmacy In Parsingguran II Village, Pollung District, Humbang Hasundutan Regency Sinulingga, Samerdanta; Meutia, Amalia; Pohan, Riko Andika Rahmat; Lubis, Andi Pratama; Kesuma, Sinar Indra
Journal of Community Research and Service Vol 7, No 1: January 2023
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jcrs.v7i1.42593

Abstract

The area of Parsingguran II Tourism Village, Pollung District, Humbang Hasundutan Regency has very potential for rural tourism potential to be developed. This village has interesting characteristics, namely nature, culture , and agrotourism . These three potentials are still in the process of being developed by village groups, so this potential must be encouraged and developed following the socio-cultural characteristics of the community. The development of tourism potential based on local wisdom is a strategic effort in developing Parsingguran II Tourism Village. This strategic effort has been accommodated by the USU LPPM in 2021, however, the development of a strategic Tourism Village has not yet produced maximum results in village development. The community empowerment program carried out is to empower agricultural land by building a healthy agricultural culture through a living pharmacy garden to support the development of tourist villages in service locations
Production of Instagramable Content to Create a Tourist Market at the Toba Caldera Pilot Tourism Site: Parsingguran II Village, Pollung District, Humbang Hasundutan Regency National Tourism Strategic Area Sinulingga, Samerdanta; Lubis, Suwardi; Pohan, Riko Andika Rahmat
Journal of Community Research and Service Vol 7, No 2: July 2023
Publisher : Universitas Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24114/jcrs.v7i2.48322

Abstract

Creating Instagramable content is a highly supported part of the strategic plan of the Ministry of Tourism of the Republic of Indonesia for the development of the tourism sector, especially the super-priority area of the Toba Caldera KSPN. One of the areas that received the highest attention was Parsingguran II Village, Pollung District, Humbang Hasundutan Regency. Examining the advantages of this village are 1) The village with the fastest development of tourism facilities in Humbang Hasundutan District; 2) Selected as one of the villages that received a visit from the President of the Republic of Indonesia, Ir. H. Joko Widodo and were awarded 3 Belgian Blue cows imported from Belgium; 3) Becoming one of the beneficiary villages for the food estate megaproject. These three things illustrate indicators that this village must be supported by various parties in developing the agricultural and tourism sectors in the future as a World Class Destination. This development process certainly does not escape from the main problems, one of which is the very weak index of resources in the field of tourism marketing. With the massive development in Parsingguran II village, this village should have stepped into the next stage, namely opening the door for tourist visits to its area. The location of urgency of this service is so that the government budget that has been given can be balanced with an increase in the human resource index that will be carried out in this community service program. The HR development index offered is the Production of Instagramable Content to Create a Tourist Market at the Toba Caldera Pilot Tourism Site with the ultimate goal of creating an economic cycle that benefits the community. The objectives of this activity are 1) To create technical visual content to attract tourist visits, because tourism development without the presence of tourists is a fatal mistake in organizing tourism; 2) to improve the quality of village human resources so that they have the ability in the field of promotion using visual tools and managing social media so that they can attract tourist arrivals. The outputs in this community service are sinta-accredited national journals, articles in the mass media, activity videos, and HKI as additional outputs.
Improving Management Effectiveness through Personality and Emotional Analysis: A Study on Parsingguran II Tourism Village Sinulingga, Samerdanta; Lubis , Andi Pratama; Ayuningtias , Niza; Siregar , Ronald Leonardo; Pardosi, Jhonson; Marpaung, Jonathan Liviera
Jurnal Pengabdian Pancasila (JPP) Vol. 3 No. 3 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpp.v3i3.11149

Abstract

This study aims to improve management effectiveness in the Parsingguran II Tourism Village by analyzing key personality and emotional dimensions of managers. Using  data and Structural Equation Modeling (SEM) via SmartPLS, we examine how personality traits such as Dominance, Social Recognition, and Achievement Drive influence emotional dimensions like Emotional Stability, Empathy, and Self-Regulation. These emotional dimensions, in turn, impact management effectiveness. The analysis reveals significant indirect effects of personality traits on management outcomes through emotional pathways. Sensitivity analysis demonstrates that small changes in personality dimensions can significantly affect management effectiveness. Based on these findings, we propose strategies for enhancing management effectiveness by developing leadership, communication, emotional intelligence, and operational processes. The insights gained from this research provide a valuable framework for tourism villages and similar organizations to enhance their managerial practices through targeted personality and emotional interventions.
Enhancing Higher Education Sustainability Through Quality Management Models Lubis, Andrew Satria; Zulfan; Sinulingga, Samerdanta; Ismayadi, Ismayadi
Journal of Research in Mathematics Trends and Technology Vol. 6 No. 2 (2024): Journal of Research in Mathematics Trends and Technology (JoRMTT)
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32734/jormtt.v6i2.18344

Abstract

Higher education, as part of the service sector, faces significant challenges in managing its systems effectively. To remain competitive and foster growth, private universities require sustainable models that enhance their quality and operational efficiency. This research explores sustainability models for private universities by conducting field surveys and distributing online questionnaires. Data analysis was performed using descriptive statistics and Structural Equation Modeling (SEM). The descriptive analysis highlights key demographic and behavioral characteristics of the respondents, while SEM reveals relationships and factors influencing customer satisfaction and loyalty. Results show that planning, governance, and administration significantly impact education quality, which directly influences the sustainability of private universities. The study also finds that the roles of students, alumni, reputation, and cooperation are crucial in maintaining long-term institutional sustainability. These findings offer practical insights for improving education quality and formulating strategies for private universities to achieve sustainable development.
Automated and Measured Managerial Systems in the Management of Independent Tourism Villages: A Case Study of Parsingguran II Village, Polung Subdistrict, Humbang Hasundutan Regency Sinulingga, Samerdanta; Nasution, Vivi Adryani; Meutia, Amalia; Kesuma, Sinar Indra; Tampubolon, Flansius; Marpaung, Jonathan Liviera
Jurnal Pengabdian Masyarakat Bestari Vol. 3 No. 9 (2024): September 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/jpmb.v3i9.11334

Abstract

The development of tourism villages is a key strategy for boosting rural economies in Indonesia, but managing these ventures often faces challenges, particularly in establishing systematized and measurable practices. This study investigates the implementation of an automated managerial system in the Parsingguran II Tourism Village, using a qualitative experimental approach. The research explores how the system influences business operations and stakeholder engagement, focusing on contextual impacts rather than quantitative measures. Through intervention-based experimentation and case studies, the findings indicate that the automated system improves managerial efficiency and fosters a more cohesive stakeholder environment. Recommendations are made for scaling this approach to other rural tourism areas, enhancing sustainability and operational effectiveness.
Making instagram film to improve sales of wooden and bamboo basic products products sanggar arts nggara simbelin in village Lingga Karo district Purba, Parlindungan; Sinulingga, Samerdanta; Pohan, Riko Andika Rahmat Pohan; Siregar, Achmad Husein
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 4 No. 2 (2019): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (665.409 KB) | DOI: 10.32734/abdimastalenta.v4i2.4220

Abstract

In the context of tourism, supporting facilities such as shops / souvenir businesses has a strategic position in its existence, because it is ‘secondary travel needs’. This secondary travel needs are produced and marketed by a an art studio called Nggara Simbelin art studio located in Lingga village. This art studio is the supporting for tourism existence in the Karo District to date, which has been providing souvenirs based on wood, however this souvenir business has various problems. One of which is marketing,it is weak so that it sometimes results in a build-up of goods of those souvenir in the warehouse. During the 4.0 industrial revolution, information is not only as needs however it has become a primary need for millennials today, and nature and local creativity are highly valued interests for tourists. Therein lies the opportunity, where in this research will be packed as an advertisment in the form of a film teaser to support business marketing souvenir so that it can become a commodity information for millennial tourists who visited tourist sites in the Karo District. The movie teaser is expected to increase sales of souvenir products made from wood from Nggara Simbelin art studio in Lingga Village. This study uses the science of phenomenology, participant observation techniques, with data analysis: (1) data reduction; (2) presentation data; and (3) drawing conclusions / verification. The making of tourism films in this study uses 2 theories, a secondary theory, namely: the theory of film making with 3 working indicators: pre-production, production and postproduction of films, while the primary theory is: film theory as a tourism promotion media with 4 working indicators: color, features, properties and ratios. The results of the application of the seven working indicators of the theory produces a true tourism film as a tourism promotion media. From this research, the next study we will examine how is the impact of this advertisment on the sale of wooden souvenirs for the Nggara Simbelin art gallery.
Empowerment of Handwashing Education with Videos and Songs as a Prevention for Covid-19 Girsang, Bina Melvia; Sinulingga, Samerdanta; Ritonga, Fajar Utama
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2020): ABDIMAS TALENTA : Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (467.345 KB) | DOI: 10.32734/abdimastalenta.v5i2.4436

Abstract

Currently, there are still many people who do not care about the health conditions of themselves, their families, and the environment. Unhealthy lifestyle habits that they take for granted but can have a bad impact on society. Then, the lack of public awareness and willingness of the importance of maintaining health and implementing a healthy lifestyle by getting used to washing hands with soap. The purpose of this activity is an educational action to wash hands as a measure to prevent Covid-19 infection. The method of community service activities is carried out using video media and songs followed by 20 activity participants, the majority of whom are housewives. The results obtained from this activity were changes in the habit of washing hands using soap to 100%, variations in washing hands using soap under running water were also stated by 85% of the participants, and the response of washing hands every time they touched the surface was stated by 80% of the activity participants. The habit of washing hands using soap is expected to be a behavior that is applied every day as part of the habit adaptation in the new normal period.
Development of Educational Tourism Areas in Naga Sopa Village, Bandar Huluan District, Simalungun Regency Sinulingga, Samerdanta; Susilo, Hariadi; Lubis, Haris Sutan
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2021): ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (275.223 KB) | DOI: 10.32734/abdimastalenta.v6i2.4944

Abstract

The choice of the location of Naga Sopa Village as a place of service cannot be separated from the sustainability of the activities that have been held by the University of North Sumatra in the field of Student Community Service in the area of Simalungun Regency before. Based on the information that has been inventoried, this village has 4 main problems, such as: 1) tourism managers do not have the expertise and skills in making tourism activities; 2) Weak tourism awareness from both sides, both from tourism managers and tourists; 3) The community is still weak in the management of tourist destinations, even tourists do not know that this tourist location is a legacy of Dutch colonialism; 4) The low flow of tourist visits to these locations has an impact on the low public interest in managing these tourist attractions. Through this educational tour, non-formal education about knowledge can be applied to tour managers and tourists visiting a tourist attraction. Educational tours can increase and strengthen Tourism awareness groups to support the governance of the attraction of Swembat baths as a tourist icon. Tourism promotion media through tourism film training for the Swembat Naga Sopa tourism committee, Bandar Huluan District, is also needed to increase tourist visits to Swembat after the service is carried out so that the impact of service can be applied. This technically helps them to compete in the tourism sector.
Using visual analysis in tourism attraction management of puncak menara api gunung Saribu village, Munte district, Karo regency Sofyan, Rudy; Ginting, Junita Setiana; Sinulingga, Samerdanta
ABDIMAS TALENTA: Jurnal Pengabdian Kepada Masyarakat Vol. 5 No. 2 (2020): ABDIMAS TALENTA : Jurnal Pengabdian Kepada Masyarakat
Publisher : Talenta Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (774.804 KB) | DOI: 10.32734/abdimastalenta.v5i2.4990

Abstract

Puncak Menara Api in Gunung Saribu Village, Munte Sub-District, Karo Regency, is a buffer zone of the protected forest area in Karo Regency. In 2020, all the local communities through village funds are trying to pioneer the development of Puncak Menara Api as a new tourist attraction. In relation to such an effort, the community service team of Universitas Sumatera Utara assisted the people in Gunung Saribu Village in creating the concept of developing Puncak Menara Api as a nature-based and education-based tourist attraction in Karo Regency. The assistance includes but not limited to improving the capacity of tourism management for rural communities, mapping the tourist sites, marketing the tourist sites, and so forth. For the many development activities items that must be done, the team selected mapping tourist sites as the only activity to be carried out in 2020. This study was conducted using a qualitative method. The data were collected using focus group discussion, observation, and interview techniques. The data were analyzed using visual analysis, including visualizing the point object attributes, visualizing point object distribution, and visualizing spatial groupings. The results of the study are: (i) the visualization on the point object attributes finds four main components related to tourism: Attractions, Accessibility, Amenities, and Ancillary Services; (ii) the visualization on the point object distribution results in predicting the initial picture of the arrangement of tourist attractions in Puncak Menara Api; and (iii) the visualization on the spatial groupings results in designing the tourist location in a three-dimensional design.
Co-Authors Andrew Satria Lubis Ayuningtias , Niza Bina Melvia Girsang Br. Perangin-angin, Alemina Erna Januarini Ginting, Junita Setiana Ismayadi, Ismayadi Jonathan Liviera Marpaung Lubis , Andi Pratama Lubis, Andi Pratama Lubis, Haris Sutan Meutia Nauly Meutia, Amalia Pardosi, Jhonson Parlindungan Purba, Parlindungan Pohan, Riko Andika Rahmat Pohan, Riko Andika Rahmat Pohan Ritonga, Fajar Utama Ronald Leonardo Siregar Sinar Indra Kesuma Siregar, Achmad Husein Sofyan, Rudy Susilo, Hariadi Suwardi Lubis Tampubolon, Flansius Zulfan