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All Journal Al-Manar : English and Arabic Journal Indonesian Journal of Integrated English Language Teaching Englisia Journal TEMALI : Jurnal Pembangunan Sosial Journal of Green Science and Technology International Journal of Demos Hanifiya: Jurnal Studi Agama-Agama Jurnal Abdi Masyarakat Indonesia Kutubkhanah Jurnal Penelitian Sosial Keagamaan Jurnal Pengabdian Masyarakat : Pemberdayaan, Inovasi dan Perubahan Jurnal Iman dan Spiritualitas Kandang : Jurnal Peternakan Indonesian Journal of English Teaching POACE: Jurnal Program Studi Administrasi Pendidikan Jurnal Pendidikan Indonesian Journal of Advanced Research (IJAR) Community Service Journal Of Economic Education Komuniti: Jurnal Komunikasi dan Teknologi Informasi Mesada: Journal of Innovative Research J-CEKI Journal of Green Science and Technology
Bukhori, Bukhori
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Journal : International Journal of Demos

 1 
Komunikasi Persuasif Sebagai Metode Promosi di Sekolah Menengah Atas Islam Terpadu Darul Hikmah Pasaman Barat Masnil, Masnil; Dewi, Widi; Bukhori, Bukhori
International Journal of Demos (IJD) Volume 4 Issue 3 (2022)
Publisher : HK-Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37950/ijd.v4i3.316

Abstract

Abstract The purpose of this study was to analyze persuasive communication as a promotion method for the Integrated Islamic Senior High School Darul Hikmah West Pasaman. Collecting data using observation, interviews and documentation. The data analysis technique uses the theory of Miles and Huberman, namely reducing data, presenting data, and concluding data. The results of this study describe the persuasive communication process carried out starting from planning, some persuasive communication techniques used, some obstacles in persuasive communication and how to solve them as well as several factors that facilitate persuasive communication in the promotion of Admission of New Students at the Darul Hikmah Integrated Islamic Senior High School West Pasaman. Keywords: Communication, Persuasion, Planning, Engineering, Barriers. Abstrak Tujuan penelitian ini adalah untuk menganalisis komunikasi persuasive sebagai metode promosi Sekolah Menengah Atas Islam Terpadu Darul Hikmah Pasaman Barat. Pengumpulan data menggunakan observasi, wawancara dan dokumentasi. Teknik analisis data menggunakan teori dari Miles dan Huberman yaitu mereduksi data, menyajikan data, dan menyimpulkan data. Hasil penelitian ini menjabarkan proses komunikasi persuasif yang dilakukan dimulai dari perencanaan, beberapa teknik komunikasi persuasif yang digunakan, beberapa hambatan dalam komunikasi persuasif dan bagaimana jalan keluarnya serta beberapa faktor yang memudahkan komunikasi persuasif dalam promosi Penerimaan Peserta Didik Baru Sekolah Menengah Atas Islam Terpadu Darul Hikmah Pasaman Barat. Kata Kunci: Komunikasi, Persuasif, Perencanaan, Teknik, Hambatan.
Co-Authors Aditya Permana Akhmad Jaeroni Aoliyah Firasati Ati Adzki Fikria Azmi fatoni, Moh. Chaniago, Pedro Revosky Dedy Wahyudi Demiyati, Eba Dewi, Widi Dodi Settiawan Ernita, Mahdar Fazira, Khairunnisa Fitri Dian Perwitasari Francisko, Muhamad Haq, Muhammad Valiyyul Hasyim Asy’ari, Moh. Herlinda, Silvi Herman, Nur Ingsira Fitrah Irwansyah Irwansyah Jamaluddin, Adon Nasurullah Jamaludin, Akhmad Kusumastuti, Aryati Indah Lubis, M iqbal Lutfiyati, Lutfiyati Marzuki Noor, Marzuki Masnil, Masnil Maulana, M.Faisal Muhamad Zuldin, Muhamad Muhammad Irsyad Muhammad Irvan Oktrigana Wirian Permana, M. Septian Arya Puromo, Dwi putriani, Zelly Rahman, Mohammad Taufiq Rahna Husnaini Ramadhan, Hanif Nasrul Saihul Anwar Salsabilla, Putri Shabrina, Nuri Siti Amaliah Solihin Solihin Sudirman Sudirman Susanty, Fatimah Depi Sutarmo Sutarmo, Sutarmo Wachdijono, Wachdijono Wahana, Siti Wardani, Imron Yayat Rahmat Hidayat, Yayat Rahmat