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The Effectiveness of the Communication Media of the Nurul Hayat Foundation in Increasing the Acceptance of Zakat, Infaq and Alms in Medan City Sinaga, Mhd. Hidayatulah; Samosir, Hasrat Efendi; Zainun, Zainun
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 3, No 4 (2020): Budapest International Research and Critics Institute November
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v3i4.1415

Abstract

This study aims to analyze how the effectiveness of the Nurul Hayat Foundation's communication media in increasing the receipt of zakat, infaq and alms in Medan. With the research method used is a qualitative approach, field research type (field research) which is descriptive. With primary and secondary data sources. With data collection techniques: interview (interview), observation, study literature (library research), and documentation. After the data is collected, then the data is validated through data reduction, data presentation, and drawing conclusions. The results of this study are: The communication media used by LAZ Nurul Hayat Medan City branch, namely; Application media, promotional media, and personal communication both online and not online. While the success of communication media used in increasing Zakat, Infaq and Sedaqah income at LAZ Nurul Hayat Medan City branch, namely; direct communication services, pick-up services, and services via transfer by collecting ZIS funds at Nurul Hayat Medan and through Nurul Hayat Medan Branch programs in the form of infaq or zakat pick-up service facilities, provision of transfer accounts for infaq and zakat as well as giving monthly magazines, foster parents programs, orphans, old widows, sajada programs, duafa programs, and fairy tales, as well as programs for building intimacy.
Planning of Communication Strategy for Islamic Religious Counselors in Carrying Out Their Main Tasks and Functions in North Labuhanbatu Regency Awan, Uli Susanti Sri; Zainun, Zainun; Mailin, Mailin
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 3 (2021): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i3.2456

Abstract

This study aims to planning formulation strategy in accordance with the eight specialization fields that are ideally attached to the performance of extension services for non-civil servant extension workers. The eight specializations include reading and writing the Koran (BTA), halal products, radicalism and splinter sects, the sakinah family, HIV/AIDS & drugs, zakat, endowments, and religious harmony (KUB). The research method used is qualitative. The data sources for this research are literature studies, related documents, and interviews with Islamic Religious Counselors. The communication strategy of Islamic Religious Counselors in carrying out their main tasks and functions in North Labuhanbatu Regency is by planning that has been formulated in the extension work group meeting and in its implementation using a da'wah strategy using Islamic communication principles such as qaulan layyina, qaulan maisura, qaulan sadida, qaulan baliga. Implementation of activities or work programs carried out by Islamic religious instructors in the form of religious activities such as assemblies of taklim and other religious events that reflect community social care. Evaluation the last stage in this process involves the readiness of the assessment, implementation, and results of the implemented program based on evaluation feedback on how the program was successful or not. Evaluations are carried out by extension workers by making written reports on each activity.