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All Journal Agricore: Jurnal Agribisnis dan Sosial Ekonomi Pertanian Unpad Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Jurnal Agribisnis Terpadu Agrisocionomics: Jurnal Sosial Ekonomi Pertanian JURNAL ILMIAH MAHASISWA AGROINFO GALUH Abdimas Galuh: Jurnal Pengabdian Kepada Masyarakat Jurnal Agristan
Sara Ratna Qanti
Departemen Sosial Ekonomi Pertanian, Fakultas Pertanian, Universitas Padjadjaran
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Law, Crime, Criminology & Criminal Justice Nursing Social Sciences

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Penguatan Kapasitas Kewirausahaan Petani Ubi Jalar (Pengabdian Kepada Masyarakat di Desa Arjasari, Kecamatan Arjasari) Mukti, Gema Wibawa; Perdana, Tomy; Utami, Hesty Nurul; Qanti, Sara Ratna; Sari, Dwi Novanda; Budiman, Muhammad Arief
Abdimas Galuh Vol 7, No 2 (2025): September 2025
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ag.v7i2.19136

Abstract

Petani memiliki peranan yang penting dan vital dalam pembangunan ekonomi di daerah perdesaan. Pertanian adalah sektor usaha yang sangat bergengsi, karena sangat berperan dalam menyediakan bahan pangan bagi umat manusia. Kegiatan pengabdian pada masyarakat (PPM) ini lebih menitikberatkan pada penguatan kapasitas kewirausahaan yang telah dimiliki petani di wilayah Arjasari Kabupaten Bandung. Metode pelaksanaan PPM adalah dengan pelatihan dan pendampingan kepada petani pelatihan bertujuan untuk memberikan pengetahuan tentang kewirausahaan dan manajemen bisnis, sedangkan pendampingan dilakukan untuk memastikan proses perubahan perilaku petani dapat berlangsung secara berkesinambungan. Kegiatan PPM, selain untuk membantu petani agar menjadi lebih berdaya dan berkembang usahataninya, kegiatan ini juga menjadi salah satu media untuk menjalin silaturahmi yang lebih baik antara Fakultas Pertanian dengan petani penggarap lahan Arjasari. Hal ini diharapkan dapat mengoptimalkan fungsi lahan Arjasari, sebagai tempat pembelajaran, dan juga lahan bernilai ekonomis bagi petani setempat. Dukungan berbagai pihak seperti Desa, Media Dan masyarakat itu sendiri sangat diperlukan, terutama untuk mendukung penguatan kelembagaan petani dan pemasaran hasil panen petani, sehingga dapat meningkatkan kesejahteraan petani.
Tinjauan Literatur Pangan lokal di Indonesia Sadeli, Agriani Hermita; Qanti, Sara Ratna; Syamsiyah, Nur
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.13971

Abstract

Local food plays a role in enhancing economic, social, and environmental sustainability. However, maximizing the utilization of local food faces various challenges. This study aims to identify publication trends and synthesize knowledge in the context of local food in Indonesia.     This study employed the PRISMA diagram for a systematic literature review and Vosviewer for bibliometric analysis. The data used in this research consisted of articles on local food in Indonesia from the Scopus database. Publications on local food in Indonesia have increased from 1994 to the present. The journal with the most scientific articles is the Journal of Biodiversity. Based on bibliometric analysis, words related to local food in Indonesia can be clustered into 5 clusters. Future research in the context of local food in Indonesia can be linked to small and medium enterprises, farmers, nutritional status, health, and traditional food.
Pengaruh Electronic Word of Mouth terhadap Keputusan Pembelian Konsumen Komunikoffie Fasyah, Sandhy Rizqy; Qanti, Sara Ratna; Syamsiyah, Nur; Heryanto, Mahra Arari
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14592

Abstract

Komunikoffie is a pioneer industrial garden coffeeshop in Cirebon City that focuses on selling various types of Arabica coffee beans from local agricultural products. However, in the last 3 months (October-December 2023) period, Komunikoffie experienced a 5.3% decline in revenue and a stagnation in the number of customer per month. Electronic Word of Mouth or e-WOM is a consumer statement about a company or product through the Internet, possibly being a major factor in the revenue decline and customer stagnation during that period. This study aims to determine the characteristics and influence of e-WOM on Komunikoffie consumer purchasing decisions. The research employs a survey, quantitative research, and verification design with a sample size of 118 people taken using systematic random sampling. Data analysis techniques include descriptive analysis and multiple linear regression analysis. Based on the research findings, Komunikoffie consumers are predominantly males in the late adolescent age group, 17 to 25 years old, with higher education, students/college students with an average income ranging from Rp.1,000,000.00 to Rp.4,999,999.00, unmarried, and following Komunikoffie's Instagram. Simultaneously, the intensity, positive valence, negative valence, and content variables have a significant influence on consumer purchasing decisions. Partially, the intensity, positive valence, and content variables have a positive and significant impact on Komunikoffie consumer purchasing decisions, while the negative valence variable partially has a negative but not significant effect on Komunikoffie consumer purchasing decisions.
Analisis Kelayakan Finansial dan Strategi Pengembangan Usaha Comfort Zone Cafe Terence, Daniel; Karyani, Tuti; Qanti, Sara Ratna; Mukti, Gema Wibawa
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 10, No 2 (2024): Juli 2024
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v10i2.14638

Abstract

Comfort Zone Cafe is an MSME located in Bekasi City and was founded in 2021. This cafe has faced challenges over the past year, which was marked by a significant decline in the number of consumers and turnover. One of the main causes of this problem is the absence of a business plan that includes financial feasibility. This research aims to find the right solution to ensure the continuity of Comfort Zone Cafe in the future. The research method used is a qualitative approach with financial ratio analysis, financial feasibility analysis, and SWOT analysis. Financial ratio analysis is used to evaluate business performance, financial feasibility analysis to determine whether Comfort Zone Cafe is worth continuing, and SWOT analysis to formulate the right strategy for the future of this cafe. The research results show that the Comfort Zone Cafe's business performance is still not good, but financially it is still feasible to continue. Therefore, a SWOT analysis was carried out to develop the right strategy to improve the performance and sustainability of the Comfort Zone Cafe business in the future. The results of the financial ratio analysis show that Comfort Zone Cafe is efficient in terms of solvency and activity ratios, but is still not efficient in terms of profitability ratios because sales will decline in 2023 and the costs incurred are very large. The results of the financial feasibility analysis show that Comfort Zone Cafe is worth continuing with an NPV value of IDR 1,978,327, IRR of 8.08%, Net B/C of 1.03, and PP of 1 year 10 months 21 days. The results of the SWOT analysis produced 8 alternative strategies, including developing ideas for attractive branding, maintaining good quality, price and service, using effective promotions, opening cafes earlier, improving financial management, improving product quality, developing more attractive promotions, and improve financial bookkeeping.
ADOPSI DAN DIS-ADOPSI TEKNOLOGI KONSERVASI TANAH DAN AIR DI DAS CITARUM JAWA BARAT Qanti, Sara Ratna; Syamsiyah, Nur; Sadeli, Agriani Hermita
Agricore Vol 8, No 2 (2023): Agricore Volume 8 Nomor 2
Publisher : Departemen Sosial Ekonomi Faperta Unpad dan Perhepi Komisariat Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/agricore.v8i2.53376

Abstract

AbstrakKonservasi tanah dan air (KTA) memegang peranan penting dalam sistem produksi pertanian. DAS Citarum merupakan DAS terbesar dan terpanjang di Jawa Barat yang mengalami penurunan kualitas tanah dan air terparah di Indonesia. Berbagai intervensi pemerintah telah dilakukan untuk pemulihan DAS Citarum, namun intervensi ini belum memperlihatkan hasil yang signifikan. Penelitian ini bertujuan untuk menganalisis tingkat adopsi dan dis-adopsi KTA dan mengidentifikasi karakteristik petani yang melakukan adopsi dan dis-adopsi untuk tujuh kegiatan KTA. Dengan menggunakan analisis deskriptif dari 438 rumah tangga petani di DAS Citarum Bandung Jawa Barat, ditemukan bahwa tingkat adopsi KTA di DAS Citarum masih rendah, baik untuk petani marginal maupun petani dengan kepemilikan lahan yang luas. Akan tetapi, tingkat dis-adopsi KTA cenderung lebih rendah dibandingkan tingkat dis-adopsi KTA pada petani sedang atau besar. Hal ini dapat mengindikasikan bahwa petani marginal cenderung lebih konsisten dalam menerapkan KTA.  Kata kunci: konservasi tanah dan air, petani marginal, adopsi, disadopsiAbstractSoil and water conservation (SWC) play a crucial role in agricultural production systems. The Citarum Watershed is the largest watershed in West Java, experiencing the most severe decline in soil and water quality in Indonesia. Various government interventions have been implemented to restore the Citarum Watershed, but these interventions have not shown significant results. This research aims to analyze the adoption and dis-adoption levels of SWC and identify the characteristics of farmers who adopt and dis-adopt seven SWC practices. Using descriptive analysis of 438 farmer households in the Citarum Watershed, Bandung, West Java, it was found that the adoption level of SWC in the Citarum Watershed is still low, both for marginal farmers and those with extensive land ownership. However, the dis-adoption level of SWC tends to be smaller compared to the adoption level among medium or large-scale farmers. This may indicate that marginal farmers tend to be more consistent in implementing SWC.Keywords: soil and water conservation, marginal farmers, adoption, dis-adoption
Peran Petani Perempuan dalam Usahatani Kopi dan Kontribusinya Terhadap Pendapatan Keluarga di Kelompok Tani Girisenang, Cilengkrang, Jawa Barat Sihombing, Elisabeth Veronica; Qanti, Sara Ratna; Budiman, Muhammad Arief; Ernah, Ernah
Mimbar Agribisnis : Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis Vol 12, No 1 (2026): Januari 2026
Publisher : Universitas Galuh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25157/ma.v12i1.20332

Abstract

Women play an important role in agriculture by increasing production by 20-30% in developing countries, including Indonesia. However, in recent years, the production of coffee from the Girisenang Farmers Group has decreased significantly. This study aims to determine the role played by female coffee farmers from the Girisenang Farmers Group in coffee farming activities and household activities, and to determine how much their income contributes to their family income. This study was located in Legok Nyenang, Girimekar Village, Cilengkrang, Bandung Regency, West Java. This study used a descriptive quantitative research design and survey method, with 40 female coffee farmers from the Girisenang Farmers Group as respondents. Data analysis used the Harvard Model gender analysis, work time analysis, and income contribution analysis. The results of this study indicate that female farmers have an important role in coffee farming activities which is manifested in their role together with their husbands, but are still limited in decision making. Female farmers also have a very large role in household activities. Last, the contribution of female farmers' income to their family income is included in the moderate category.
Co-Authors Agriani Hermita Sadeli BK, Rani Andriani Dewi Dewi Dini Rochdiani Endah Djuwendah Ernah, Ernah Eti Suminartika Fasyah, Sandhy Rizqy Fathoni, Ilham Dwi Gema Wibawa Mukti Ghifari, Faris Hesty Nurul Utami Mahra Arari Heryanto Millah, Rio Fauzi Saeful Muhammad Arief Budiman Nur Syamsiyah Ramadhanti, Azahra Putri Rani Andriani Budi Kusumo Rizky Amalia Sari, Dwi Novanda Sihombing, Elisabeth Veronica Terence, Daniel Tomy Perdana Tuti Karyani Zumi Saidah