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The Use of Social Media as a Water Tourism Destination Promotional Media at Banjar Hot Spring: Digital Marketing Perspective Putu Nata Kusuma; Trianasari Trianasari; Putu Indah Rahmawati
International Journal of Social Science and Business Vol. 6 No. 2 (2022): May
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v6i2.44073

Abstract

This research aimed at exploring how social media was used to promote a tourist destination and how tourists perceive the related content of the social media. The study was conducted at the Tourism Department of Buleleng Regency and the tourism site of Banjar Hot Spring. To meet the fistt research objective, data were collected from three officers and a head of maketing division. The participants were recruited using purposive sampling technique with the criteria of having involvement in the management of social media. Data were collected using observation, interview, and focus group discussion. For the second research question, 38 tourists voluntarily participated. Data were gathered using open-ended-questions method. A qualitative approach was employed for data analysis. The findings suggested that the Tourism Department has demonstrated an optimal utilisation of social media to promote Banjar Hot Spring. However, the use of story telling and type writing may enhance the performance of social media. The second data analysis revealed that tourists perceived the social media was satisfactory.
PELATIHAN PENYUSUNAN PROFIL WISATA BERBASIS TEKNOLOGI INFORMASI DI DESA SUDAJI, KABUPATEN BULELENG Ni Made Ary Widiastini; Nyoman Dini Andiani; Putu Indah Rahmawati; I Wayan Putra Yasa; Gede Wirata
Jurnal Difusi Vol 1 No 2 (2018): Jurnal Difusi
Publisher : Pusat Penelitian dan Pengabdian Masyarakat (P3M) Politeknik Negeri Bandung

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (432.713 KB) | DOI: 10.35313/difusi.v1i2.1306

Abstract

Tersedianya informasi yang berbasis teknologi saat ini merupakan tuntutan bagi berbagai pelaku usaha pariwisata, termasuk desa wisata. Dalam hal ini informasi pariwisata yang baik, terpercaya dan terbaharukan sangat dibutuhkan agar sebuah destinasi wisata mampu diketahui dan dikenal dengan baik, khususnya bagi wisatawan. Profil desa wisata yang merupakan gambaran menyeluruh tentang karakter desa dan jenis kepariwisataan yang dikembangkan di suatu desa sangat penting untuk disusun dan diketahui oleh pihak masyarakat yang terlibat di dalam pengembangan desanya sebagai desa wisata, serta dipublikasikan kepada pihak yang akan berkontribusi positif terhadap pengembangan pariwisata di desa tersebut. Desa Sudaji yang telah mengembangkan dirinya sebagai desa wisata, belum memiliki data profil desa wisata yang dibutuhkan untuk menginventarisasi data desanya, baik sumber daya manusia, sumber daya alam, sumber daya budaya, prasarana pariwisata, dan sarana pariwisata. Data tersebut sangat penting untuk tahap pengembangan selanjutnya, agar kegiatan pariwisata dapat dilakukan secara bertahap, terkoordinasi dan berkelanjutan. Pada kegiatan pengabdian ini, penyusunan profil desa wisata yang dilakukan secara manual, dimasukkan ke dalam sistem teknologi dengan tujuan untuk mempermudah akses informasi oleh pihak yang membutuhkan data untuk pembangunan dan pengembangan desa, khususnya Desa Sudaji. Diharapkan dengan tersedianya profil desa wisata di Desa Sudaji secara lengkap, valid dan selalu terbaharui dapat berguna untuk kemajuan desa wisata yang dikembangkan di desa tersebut. Kata Kunci: Pariwisata, Pedesaan, Profil, Desa Sudaji
Implementation of Employee Mapping in the Regional Apparatus of the Buleleng Regency Government I Made Nindya Hutama; Putu Indah Rahmawati; I Nengah Suarmanayasa
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.5848

Abstract

In the structure of regional apparatus, there are individuals who play an important role in achieving organizational goals who fill critical position formations in the organization, but sometimes not all critical position formations in regional apparatus are filled which have an impact on the implementation of the duties and functions of regional apparatus. Employee mapping as one of the stages in talent management also contributes to the achievement of talent management goals. This study aims to analyze the implementation of employee mapping, identify obstacles in the implementation of employee mapping, and formulate strategies for implementing employee mapping in relation to employee career development in regional apparatus within the Buleleng Regency Government. This type of research is descriptive qualitative research, data collection is carried out by semi-structured interviews with selected (purposive) informants in regional apparatus whose critical position formations are not fully filled, field observations and secondary data collection from documents related to staffing in regional apparatus. Data analysis was carried out using the Miles and Huberman data reduction method. The research formulates a strategy for implementing employee mapping which consists of providing regional regulations governing the implementation of talent management, providing facilities for competency testing and employee assessment, as well as optimizing the personnel information system.
THE EFFECT OF RELATIONSHIP MARKETING AND CROSS SELLING ON THE MARKETING PERFORMANCE OF INSURANCE PRODUCTS PT SUN LIFE INDONESIA SALES OFFICE SINGARAJA Ni Komang Dharmi Yudhi Utami; Trianasari; Putu Indah Rahmawati
JMM UNRAM - MASTER OF MANAGEMENT JOURNAL Vol. 11 No. 3 (2022): JMM Agustus 2022
Publisher : Master of Management, Mataram University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (429.912 KB)

Abstract

This study aimed to investigate the effect of relationship marketing and cross selling, either partially or simultaneously, toward the marketing performance of insurance products at PT. Sun Life Indonesia Sales Office Singaraja. The data collection technique was carried out a questionnaire method filled in via Google Form with a Saturated Sampling system with 110 samples of respondents from the financial consultant team. The data analysis technique used multiple linear regression analysis test. The results of the research show that relationship marketing and cross selling have a positive and significant effect on the marketing performance (Y) of insurance products at PT. Sun life Indonesia Sales Office Singaraja, either partially or simultaneously. That is, the stronger the relationship between companies and customers, the marketing performance increases at PT. Sun life Indonesia Sales Office Singaraja. This study aimed to investigate the effect of relationship marketing and cross selling, either partially or simultaneously, toward the marketing performance of insurance products at PT. Sun Life Indonesia Sales Office Singaraja. The data collection technique was carried out a questionnaire method filled in via Google Form with a Saturated Sampling system with 110 samples of respondents from the financial consultant team. The data analysis technique used multiple linear regression analysis test. The results of the research show that relationship marketing and cross selling have a positive and significant effect on the marketing performance (Y) of insurance products at PT. Sun life Indonesia Sales Office Singaraja, either partially or simultaneously. That is, the stronger the relationship between companies and customers, the marketing performance increases at PT. Sun life Indonesia Sales Office Singaraja. Penelitian ini bertujuan untuk menganalisis pengaruh relationship marketing dan cross selling, baik secara partial maupun simultan, terhadap kinerja pemasaran produk asuransi di PT. Sun Life Indonesia Sales Office Singaraja. Teknik pengambilan data menggunakan metode kuisioner yang diisi melalui Google Form dengan sistem Sampling Jenuh dengan 110 sampel responden tim financial consultant. Teknik analisis data menggunakan uji analisis regresi linear berganda. Hasil penelitan menunjukkan bahwa relationship marketing dan cross selling berpengaruh positif dan signifikan terhadap kinerja pemasaran (Y) produk asuransi di PT. Sun life Indonesia Sales Office Singaraja, baik secara parsial maupun simultan. Artinya, semakin kuat hubungan antar perusahaan dengan pelanggan, maka kinerja pemasaran meningkat di PT. Sun life Indonesia Sales Office Singaraja.
The Effect of Work Role Conformity and Role Conflict on the Performance of Administrative Employees at State Vocational Schools in Buleleng Regency Putu Ermayanti; Putu Indah Rahmawati; I Nengah Suarmanayasa
International Journal of Social Science and Business Vol. 6 No. 3 (2022): August
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v6i2.44071

Abstract

The problem that often arises is role conflict. The existence of role conflict in an agency certainly dramatically affects the performance of its employees. Role conflicts can occur due to differences in commitment, inappropriate communication language, character, ethics, and individual behavior in social relationships and job competition. The purpose of this study is to analyze the effect of work role suitability and role conflict on the performance of administrative employees at State Vocational Schools in Buleleng Regency. This type of research is ex-post facto quantitative research. The subjects in this study were administrative employees, while the object of this study was the suitability of work roles, role conflicts, and performance of administrative employees. The population in this study were all administrative employees totaling 195 respondents with the Slovin formula calculation formula. The data collection technique used a questionnaire method which was filled in via Google Forms with a Proportional Random Sampling system. The data analysis technique used Path Analysis Test. The results of the study show: first, work role congruence and role conflict have a positive and significant direct effect on employee performance variables. Second, the suitability of work roles to administrative role conflicts shows that the suitability of work roles has a positive and significant direct effect on role conflicts. Third, the suitability of work roles on the performance of administrative employees shows that Role Conflict has a positive and significant direct effect on performance. Fourth, role conflict on administrative employee performance because the Role Conflict variable has a positive and significant direct effect on employee performance.
The Effect of Budget Planning, Budget Implementation, and Human Resource Competencies on Budget Realization at Ganesha University of Education Kadek Sri Handayani; Ni Kadek Sinarwati; Putu Indah Rahmawati
International Journal of Social Science and Business Vol. 6 No. 3 (2022): August
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v6i3.44152

Abstract

The budget is an important component in implementing public services whose implementation is left to ministries/agencies and work units for the benefit of the community. However, much has not been achieved in its implementation due to the realization that budget absorption is not optimal. This study analyzes the impact of budget planning, budget execution, and human resource competence on budget absorption. This type of research is associative research. The population in this study was 58 budget management employees. The sample used is saturated. The data in this study are primary data and secondary data. Data collection techniques used questionnaires and in-depth interviews. Data analysis techniques used multiple linear regression analysis. The study results show that budget planning has a significance score of 0.154 > 0.05. It shows that H1 is rejected, meaning that budget planning has no significant effect on budget absorption. Second, budget execution has a significance score of 0.000 <0.05. It shows that H2 is accepted, meaning that budget execution significantly affects budget absorption. Third, the human resource competency variable has a significance score of 0.018 <0.05. It shows that H3 is accepted, meaning that human resource competence significantly affects budget absorption. This study shows that budget planning, execution, and human resource competence do not affect budget absorption.
The Influence of Civil Servants' Perceptions on Position Transfer Policies on Work Objectives in the Buleleng Regency Government Made Anik Widyastuti; Putu Indah Rahmawati; Ni Made Ary Widiastini
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6405

Abstract

This study aims to analyze the implementation of the policy of shifting structural to functional positions and to compare employee job satisfaction in structural and functional positions in the Buleleng Regency Government. The total population in this study were 308 echelon III and IV employees who were affected by the transfer of positions and the number of samples was 174 employees who were determined by purposive sampling technique. Data analysis used a mixed method approach through qualitative descriptive analysis and quantitative analysis. The results showed that the implementation of the policy of shifting positions from structural to functional in the Buleleng Regency Government was one of the changes in the organization that occurred because of the rules/policies from the center with the aim of improving public services. This transfer of position will change the organizational structure and affect the career, mindset and job satisfaction of Civil Servants (PNS) but the implementation of this transfer is still not optimal because there are still obstacles faced, such as the process and procedures for assessing credit scores for promotions that do not exist. clarity. Based on the results of quantitative analysis with descriptive statistics that the perception of civil servants is higher in structural positions than in functional positions because civil servants feel a high level of job satisfaction while still occupying structural positions compared to after being transferred to functional positions. There is a significant difference in the job satisfaction of civil servants before the transfer of positions (structural) and job satisfaction of civil servants after the transfer of positions (functional). Job satisfaction in structural positions is greater than after being transferred to functional positions with dominant indicators shown by promotion, competence and income/salary.
Integration Strategic Plan Coorporate Social Responsibility in the Regional Development Planning of Buleleng Regency Made Anik Wiryantini; Putu Indah Rahmawati; Ni Made Ary Widiastini
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6406

Abstract

This study is aimed at understanding the CSR (Corporate Social Responsibility) program which is still applying in Buleleng regency, in order to explore the company’s perception regarding the plan of CSR (Corporate Social Responsibility) integration with regional development plan in Buleleng regency and arranging a CSR (Corporate Social Responsibility). This study uses a qualitative method with study subjects including company and the corporate social and environmental responsibility Facilitation team of Buleleng regency. The study’s results show that (1) CSR (Corporate Social Responsibility) program which has been applying so far in Buleleng regency has encountered several obstacles such as the data form and activity administration. (2) The company perception of integration plan shows that the company supports the plan in general as long as it continues to adopt the company’s business interests. (3) The form of integration expected by the company can be carried out at the planning and implementation stages of activity. (4) The priority areas that planned to receive CSR (Corporate Social Responsibility) founding, they are must be the areas which is in line with goals and objectives of the Buleleng regency local government plan. (5) The Strategic Plan for Integration of CSR (Corporate Social Responsibility) with regional development plan is described in the strategy for implementing activities and in the form of activity proposals.
Source Based Waste Management at the Environment Department of Buleleng Regency Luh Gede Eka Yanthi; Putu Indah Rahmawati; Ni Made Ary Widiastini
Budapest International Research and Critics Institute-Journal (BIRCI-Journal) Vol 5, No 3 (2022): Budapest International Research and Critics Institute August
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v5i3.6102

Abstract

This study aims to determine the management of waste management organized by the Buleleng Regency Environmental Service and to explore information related to problems that occur in the implementation of waste management, especially source-based waste management organized by the Buleleng Regency Environmental Service. This study uses descriptive qualitative analysis as a research methodology. The data collected was obtained through observation of documents and reports, in-depth interviews, focus group discussions. Observation of data and reports, in-depth interviews and focus group discussions were conducted to obtain data related to waste management at the Buleleng Regency Environmental Service with sources namely officials Structural and Environmental Extension Officer at the Buleleng Regency Environmental Service. The results showed that the general waste management and source-based waste management organized by the Buleleng Regency Environmental Service were not optimal, both in terms of waste reduction and handling activities. The researcher found that from the waste balance report compiled every semester from 2019 to 2021, there was a gap between the achievements and the targets set in the Strategic Policy for the Management of Household Waste and Waste Similar to Household Waste (Jakstrada). Waste management activities are more focused on waste handling
PENGEMBANGAN POTENSI WISATA ALAM DESA CAU BELAYU Komang Krishna Darmawan; Putu Indah Rahmawati
Jurnal Manajemen Perhotelan dan Pariwisata Vol. 5 No. 1 (2022)
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/jmpp.v5i1.35485

Abstract

Penelitian ini bertujuan untuk mengetahui potensi wisata alam yang dapat dikembangkan di Desa Cau Belayu. Subjek penelitian ini adalah Masyarakat dan Pemerintah Desa. Objek dari penelitian ini adalah potensi pengembangan wisata alam di Desa Cau Belayu. Penelitian ini dilakukan dengan menggunakan metode observasi terhadap ketersediaan sumber daya alam, sarana penunjang wisata yang berpotensi untuk dikemas menjadi produk wisata, dokumentasi, dan metode survey terestrial dengan perangkat GPS dengan tujuan memperoleh koordinat lokasi absolute dari objek yang dipetakan didukung dengan dokumentasi berupa foto – foto objek terkait. Hasil penelitian ini adalah (1) Peta daya tarik wisata alam di Desa Cau Belayu serta, (2) Paket wisata yang dapat digunakan untuk dasar pengembangan wisata Desa Cau Belayu sebagai daya tarik wisata alam
Co-Authors A A Ngurah Yudha Martin Mahardika Abdilah, Lutfi Adhithara, Firman Agung Indra Wiranata Ariska, Saesar Putri Ayu Artawan, Komang Agus Ary Meitriana, Made Aryanti, Dewi Awalya Rahmallah Sarija Awan Cs, Agus Jully Ayu Wiwin, Ni Komang Berata , Nyoman Candra Berlianto, Christopel Candra, Ni Kadek Dwi Damiati - Desy Cahyani Lari Dewi, Putu Elisia Sukma Dini Anggraeni Sirad Dirgayusa, I Bagus Raka Dwi Purnama, Made Wulan Eka Bayu Purnawati Eka Bayu Purnawati Fajar Yualida Isti Koma Faraudis, Zein Fridayana Yudiaatmaja Fridayana Yudiaatmaja Gede Hendri Ari Susila Gede Rasben Dantes Gede Wirata Gusti Agung Ayu Intan Pradnyani Hepani, Ketut Heryanda, Komang Krisna Houbianbian I Gede Astra Wesnawa I Gusti Agung Nyoman Setiawan I Gusti Ayu Linggayanti I Ketut Sida Arsa, I Ketut Sida I Komang Amerta Sedana I Komang Didik Setiawan I Luh Meiyana Aris Susanti I Made Gunawan I Made Krisna Surya Dharma I Made Nindya Hutama I Made Satriawan I Nengah Suarmanayasa I Nyoman Laba Jayanta I Nyoman Wijana I Putu Gede Parma I Putu Krisna Yudha I Putu Panca Adi I Putu Suardhana I Wayan Bagia I Wayan Karyasa I Wayan Putra Yasa I Wayan Suwendra I.GN A Sahadewa Jaabir Jaabir Jasmini, Putu Kadek Hendra Negara Putra Kadek Mega Oktaviyani Kadek Sri Handayani Kadek Sukayana Ketut Hepani komang andre wiryawan Komang Endrawan Sumadi Putra Komang Gede Puja Bagiadnyana Komang Krishna Darmawan Komang Krisna Heryanda Komang Krisna Heryanda Komang Sri Pratiwi Komang Widiarini Luh Gede Eka Yanthi Luh Putu Sukawati M. Rudi Irwansyah Made Ade Natashia Made Anik Widyastuti Made Anik Wiryantini Made Aristia Prayudi Made Ary Meitriana Made Hendy Pratama Made Nikko Mahayana Made Wulan Dwi Purnama Mahendra, I Gede Deni Mantrawan, I Gusti Ngurah Puja MANUABA, Ida Bagus Ngurah Sidharta MASTIASIH, Made Meitriana, Made Ary Mertasih, Komang Lenni Ni Kadek Dwi Candra Ni Kadek Sinarwati Ni Ketut Oni Widarianti Ni Komang Dharmi Yudhi Utami Ni Luh Febry Sukma Andryani  Ni Luh Manda Wulandari Ni Luh Putu Agustini Karta Ni Luh Wayan Sayang Telagawathi Ni Made Ary Widiastini Ni Made Priartini Ni Made Suci Ni Nengah Kariani Kariani Ni Nyoman Astri Pratiwi Ni Nyoman Yulianthini Ni Putu Gili Padmayoni Ni Wayan Giri Adnyani Nyoman Dini Andiani Nyoman Teja Adiastra Oktaviyani, Kadek Mega Padmayoni, Ni Putu Gili Pande Putu Januraga Pradnyani, Gusti Agung Ayu Intan Pranata, I Kadek Diva Pratiwi, Komang Sri Priartini, Ni Made Purnawati, Eka Bayu Putra, I Gusti Agung Ngurah Surya Putra, I Gusti Lanang Prayura Putu Agus Suma Astawa Putu Budi Juniantari Putu Elisia Sukma Dewi Putu Ermayanti Putu Hendra Enteriadi Putu Nata Kusuma Putu Satcitanandadewi Putu Yulianthini Qorina Amalia Ratih Pitaloka, Kadek Ratna Rosalina, Luh Rika Persada Jati Saesar Putri Ayu Ariska Sahadewa, I.GN A Saisarani, Kadek Gita Puspita Santiara, I Made Santihari, Luh Putu Asti Sanusi Mulyadiharja Selviani, Ni Wayan Putri Setiawan, I Komang Didik Stevany Ingrid Marta Mandosir SUGITA, Wayan Sukawati, Luh Putu SUPADMI, Ni Nyoman Sri Telagawati, Ni Luh Wayan Sayang Trianasari Trianasari Trianasari Udayani, Putu Kartika Widiastini , Ni Made Ary Widiastiti, Ketut Widyasanti, Ida Ayu Hita Wirasetia, Putu Andi wiryawan, komang andre Wulandari, Ni Luh Manda Yudha Pratama, Kadek Dwinda Yulia Kusumawardani Yulianthini, Putu Zein Faraudis