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All Journal SEGMEN Jurnal Manajemen dan Bisnis Serat Acitya Stability: Journal of Management and Business Jurnal Ilmu Manajemen dan Akuntansi Terapan Jurnal Ilmiah ASET Jurnal Abdimas Bina Bangsa Jurnal Bingkai Ekonomi (JBE) Bima Journal : Business, Management and Accounting Journal Jurnal Cakrawala Informasi (JCI) Jurnal Ilmiah Ekonomika & Sains Jurnal Pengabdian Kepada Masyarakat Prosiding Seminar Nasional Manajemen dan Ekonomi Jurnal Kendali Akuntansi Manajemen Kreatif Jurnal Dharma Ekonomi Journal of Economics and Public Health E-Prosiding Seminar Nasional Manajemen dan Akuntansi STIE Semarang (SENMAS) Jurnal Ilmiah Bisnis, Manajemen, dan Akuntansi Global Leadership Organizational Research in Management Journal of New Trends in Sciences Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Ristanto, Hesti
ITB Semarang
Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Pengaruh Strategi Promosi, Ulasan Elektronik, dan Kualitas Produk terhadap Keputusan Pembelian Konsumen Riyono; Nuri Wulandari; Hesti Ristanto
Jurnal Bingkai Ekonomi (JBE) Vol 10 No 1 (2025): Januari 2025 : Jurnal Bingkai Ekonomi (JBE)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) - Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jbe.v10i1.571

Abstract

This research seeks to explore the impact of marketing tactics, Electronic Word of Mouth (E-WoM), and product excellence on consumer buying intentions at PT Fentura Windows Asia Semarang. A quantitative methodology was implemented, involving over 96 participants chosen through purposeful and incidental sampling methods. Data was gathered using a closed-ended survey featuring a 5-point Likert scale and analyzed via multiple linear regression to assess the influence of each independent variable on the dependent variable. The findings indicate that marketing tactics exert a positive yet insignificant effect on buying intentions, suggesting the necessity for more creative and effective promotional methods. Conversely, E-WoM and product excellence demonstrate positive and significant impacts on consumer buying intentions, underscoring the crucial role of online reviews and product perceptions in shaping purchasing choices. Collectively, these three elements account for 32.1% of buying intentions, leaving a substantial 67.9% influenced by additional factors not covered in this study. In light of these results, the research advocates for companies to refine digital marketing strategies, improve product quality, and strategically manage E-WoM through customer reviews on digital platforms. The practical implications emphasize the importance of a cohesive strategy integrating marketing tactics, E-WoM, and product excellence to enhance competitiveness and cultivate lasting customer loyalty.
Pengaruh Pengetahuan Keuangan dan Sikap Keuangan Terhadap Perilaku Pengelolaan Keuangan Keluarga : Studi Kasus Pada Warga Kelurahan Kaligangsa Kulon, Kecamatan Brebes, Kabupaten Brebes Dewi Sri Wahyuningsih; Ninik Dwi Atmini; Heru Yulianto; Hesti Ristanto
Prosiding Seminar Nasional Manajemen dan Ekonomi Vol. 2 No. 2 (2023): Desember : Prosiding Seminar Nasional Manajemen dan Ekonomi
Publisher : Universitas Kristen Indonesia Toraja

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/semnas.v2i2.568

Abstract

The purpose of this study: 1). To determine and explain the influence of financial knowledge on family financial management behavior, 2). To determine and explain the influence of financial attitudes on family financial management behavior, 3). To determine and explain the influence of financial knowledge and financial attitudes on family financial management behavior. The population in this study were residents of Kaligangsa Kulon Village, Brebes District, Brebes Regency who were 17 years old and over and totaled 5879 people. The study was conducted based on probability sampling techniques, simple random sampling. The results of the study can be concluded that: 1). Financial knowledge does not affect family financial management behavior, 2). Financial attitudes have a positive and significant effect on family financial management behavior, 3). Financial knowledge and financial attitudes have a positive and significant effect on family financial management behavior.
Pengaruh Disiplin Kerja dan Motivasi Kerja Terhadap Produktivitas Kerja Pegawai Badan Kesbangpol Kabupaten Pati Hesti Ristanto; Ahmad Handika Ardiyani; Teti Safari
Dharma Ekonomi Vol. 30 No. 2 (2023): DHARMA EKONOMI
Publisher : sekolah Tinggi Ilmu Ekonomi Dharmaputra Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59725/de.v30i2.201

Abstract

Organizations, companies or government agencies basically need individuals who are capable and have high competence in creating success for an organization. Success in achieving goals depends on choosing goals to be achieved by using resources to achieve organizational goals in accordance with what is expected. The objectives of this research include: 1). The influence of work discipline on the work productivity of Pati Regency Kesbangpol Agency employees. 2). The influence of work motivation on the work productivity of Pati Regency Kesbangpol Agency employees. 3). What is the influence of work discipline and work motivation together on the work of Pati Regency Kesbangpol Agency employees The method used in this research is quantitative research with a descriptive format aimed at explaining and summarizing various conditions, various situations, or various variables that arise in society which is the object of the research based on what is happening. The research method used in this research is the survey method. This research uses samples from the entire research population at the Pati Regency National and Political Unity Agency office. Meanwhile, data collection is through a questionnaire that uses a design from a quantitative description survey method to describe various conditions or variables that are the object and focus of research in real terms. The results in this research include: 1). Work discipline (X1), has a positive and significant effect on the work productivity of Pati Regency Kesbangpol Agency employees. 2). Work motivation (X2) has a positive and significant effect on the work productivity of Pati Regency Kesbangpol Agency employees. 3). Work discipline and work motivation together have a positive and significant effect on the work productivity of Pati Regency Kesbangpol Agency employees.
Influence of Location, School Quality, and Promotion on Students' Decisions in Continuing Levels at SMK Mataram Semarang Riyono, Riyono; Ristanto, Hesti; Susilo, Bambang Widjanarko
BIMA Journal (Business, Management, & Accounting Journal) Vol. 4 No. 2 (2023)
Publisher : Perkumpulan Dosen Muda (PDM) Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37638/bima.4.2.159-164

Abstract

This study aims to determine the effect of location, school quality, and promotion on student decisions. The population in this study were all 10th grade students of SMK Mataram Semarang from 4 majors, namely culinary, fashion, hospitality, and automotive. Of the 220 students, the researchers required 146 students as a sample using the solvency formula.The results of this study can be concluded that: Location has no significant positive effect on student decisions, school quality has a significant positive effect on student decisions, and Promotion has a significant positive effect on student decisions.
Pengaruh Strategi Promosi, Ulasan Elektronik, dan Kualitas Produk terhadap Keputusan Pembelian Konsumen Riyono; Nuri Wulandari; Hesti Ristanto
Jurnal Bingkai Ekonomi (JBE) Vol 10 No 1 (2025): Januari 2025: Jurnal Bingkai Ekonomi (JBE)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) - Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jbe.v10i1.507

Abstract

This research seeks to explore the impact of marketing tactics, Electronic Word of Mouth (E-WoM), and product excellence on consumer buying intentions at PT Fentura Windows Asia Semarang. A quantitative methodology was implemented, involving over 96 participants chosen through purposeful and incidental sampling methods. Data was gathered using a closed-ended survey featuring a 5-point Likert scale and analyzed via multiple linear regression to assess the influence of each independent variable on the dependent variable. The findings indicate that marketing tactics exert a positive yet insignificant effect on buying intentions, suggesting the necessity for more creative and effective promotional methods. Conversely, E-WoM and product excellence demonstrate positive and significant impacts on consumer buying intentions, underscoring the crucial role of online reviews and product perceptions in shaping purchasing choices. Collectively, these three elements account for 32.1% of buying intentions, leaving a substantial 67.9% influenced by additional factors not covered in this study. In light of these results, the research advocates for companies to refine digital marketing strategies, improve product quality, and strategically manage E-WoM through customer reviews on digital platforms. The practical implications emphasize the importance of a cohesive strategy integrating marketing tactics, E-WoM, and product excellence to enhance competitiveness and cultivate lasting customer loyalty.
PENGARUH KONFLIK PERAN DAN STRES KERJA TERHADAP KINERJA KARYAWAN: STUDI PADA KARYAWAN PT GLORY INDUSTRIAL SEMARANG II DI SEMARANG Astono, Ari Dwi; Ristanto, Hesti; Haryanik, Dwi
Jurnal Ilmu Manajemen dan Akuntansi Terapan (JIMAT) Vol. 10 No. 1 (2019): Jurnal Ilmu Manajemen dan Akuntansi Terapan
Publisher : Sekolah Tinggi Ilmu Ekonomi Totalwin

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (545.082 KB) | DOI: 10.36694/jimat.v10i1.195

Abstract

The purpose of this study was to find out and analyze the influence of role conflict and work stress on employee performance, the population in this study were employees of the sewing department of PT Glory Industrial Semarang II, the study respondents consisted of 96 employees. Research data obtained from the results of questionnaires. The equation model is processed with the SPSS application, the results of the study can be concluded that: a) Role conflict positive and non-significant effect on employee performance, b) Job stress has a positive and significant effect on employee performance, c) Simultaneous role and work stress conflict have a significant effect on employee performance.
Pengaruh Insentif dan Lingkungan Kerja terhadap Kinerja Karyawan PT Pentasari Pranakarya Semarang Veni Feriyanti; Riyono Riyono; Hesti Ristanto
Manajemen Kreatif Jurnal Vol. 3 No. 3 (2025): Agustus: Manajemen Kreatif Jurnal
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/makreju.v3i3.4153

Abstract

Increasingly tight business competition, the performance of Human Resources owned by employees is required to continue to improve, in order to create human resources as assets whose productivity must be increased, to achieve this, the company must be able to create conditions that can encourage and enable comfort to develop and improve the abilities and skills they have optimally, one of the efforts that can be taken by the company to achieve these conditions is by providing incentives and a good work environment. The purpose of this research is to determine and analyze the influence of incentives and work environment on employee performance at PT Pentasari Pranakarya Semarang, which is located at Jl. Tambakaji I, No.1, Tambakaji Village, Ngaliyan District, Semarang City. The variables studied are the independent variables consisting of incentives and work environment. The dependent variable is employee performance. The sampling technique uses a saturated sample or census, namely taking the entire population as a sample, as many as 182 employees. The data collection method uses a questionnaire, then the respondents' answers are scored using a Likert scale. The data analysis used in this method is multiple linear regression. The research results can be concluded that: 1). Incentives do not have a significant effect on the performance of PT Pentasari Pranakarya employees, 2). The work environment does not have a significant effect on the performance of PT Pentasari Pranakarya employees. 3). Incentives and work environment together have no effect on the performance of PT Pentasari Pranakarya employees.
Kajian Empiris terhadap Struktur Modal Perusahaan di Industri Manufaktur Astutik, Dwi; Ristanto, Hesti; Krisnawati, Hani
Jurnal Bingkai Ekonomi (JBE) Vol 5 No 2 (2020): Jurnal Bingkai Ekonomi (JBE)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) - Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jbe.v5i2.84

Abstract

The purpose of this study is to conduct an empirical test of the effect between profitability and liquidity on capital structure. The object of research is conducted on companies that have gone public and are included in the Manufacturing industry. Retrieval of data using a combination of methods by firm and by years, and obtained 589 data. The test results prove that partially, profitability and liquidity have a negative and significant effect on capital structure. Suggestions that can be recommended for academics can be used as a reference as the development of testing of pecking order theory. For the parties in the managerial level of the company, they become the guidelines in making decisions in preparing their capital structure. For potential investors and investors, the results of this study can be used as a material consideration from the fundamental aspects of investment decision making.
Pengaruh Kualitas Produk dan Promosi terhadap Keputusan Pembelian: (Studi pada CV Mitra Sejati Foamindo Semarang) Aditya, Galuh; Ristanto, Hesti; Catur, Catur
Jurnal Bingkai Ekonomi (JBE) Vol 6 No 1 (2021): Jurnal Bingkai Ekonomi (JBE)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) - Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jbe.v6i1.99

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh kualitas produk dan promosi terhadap keputusan pembelian produk di CV. Mitra Sejati Foamindo Semarang. Populasi dalam penelitian ini yaitu konsumen yang melakukan pembelian produk di CV. Mitra Sejati Foamindo Semarang. Pada penelitian ini menggunakan sampel sebanyak 96 responden dipilih dengan metode purposive sampling dimana semua individu yang ada didalam populasi dimasukkan sebagai responden dengan pertimbangan tertentu. Teknik analisis yang digunakan adalah regresi linear berganda. Berdasarkan pada hasil analisis dan pembahasan, maka dapat ditarik kesimpulan sebagai berikut: (1). Kualitas produk berpengaruh positif dan signifikan terhadap keputusan pembelian, (2). Promosi berpengaruh positif dan signifikan terhadap keputusan pembelian.
Pengaruh Harga dan Lokasi terhadap Keputusan Pembelian Konsumen (Studi pada Rocket Chicken Karangjati) Aditya, Galuh; Ristanto, Hesti; Kusmanto, Kusmanto; Rubiyati, Rubiyati
Jurnal Bingkai Ekonomi (JBE) Vol 7 No 2 (2022): Jurnal Bingkai Ekonomi (JBE)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) - Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jbe.v7i2.214

Abstract

The purpose of this study: 1). To determine the effect of price on purchasing decisions on Rocket Chicken Karangjati, 2). To determine the effect of location on cunsumer purchasing decisions on Rocket Karangjati. The population in this study was 96 respondents. The research was conducted by sampling with probability sampling technique. Obtained a sample of 96 data. The analytical technique used is multiple linear regression. The result of the study can be concluded that: 1). Price has a positive and significant effect on cunsumer purchasaing decisions, 2). Location has a positive and significant effect on cunsumer purchasing decisions.
Co-Authors Aditya, Galuh Ahmad Dwi Nurdianto Ahmad Handika Ardiyani Aji Priyambodo Andreas Tigor Oktaga, Andreas Antaseno, Faisal Bambang Widjanarko Susilo Catur Catur Catur, Catur Chasanah, Amalia Nur Chasna Azzaki Devi Enisa Dewi Sri Wahyuningsih Dwi Astutik Dwi Astutik Dwi Astutik Dwi Astutik Dwi Astutik Endro Pramono Galuh Aditya Galuh Aditya Galuh Aditya Galuh Aditya Galuh Aditya Haryanik, Dwi Heru Yulianto Ika Susanti Krisnawati, Hani Kristiawan Nurdianto Kusmanto Kusmanto Kusmanto Kusmanto Mechael Anwar Ninik Dwi Atmini Nurdiyanto, Ahmad Dwi Nuri Wulandari Pipiek Septianingrum Priyo Nugroho Adi Riyono Riyono Riyono Riyono Riyono Riyono, Riyono Rubiyati Rubiyati Rubiyati Rubiyati, Rubiyati Safari, Teti Saiful Mujab Saiful Mujab, Saiful Saka Satria Sanniyah Apriyani Stanislaus Wahyu Eka Sudarman Sudarman Sukirman Sukirman Susilo Adi Veni Feriyanti Widiyanti, Yuli Yuli Anisah Fitriyani Yuli Widiyanti