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All Journal Jurnal Ilmu Komunikasi Sosial Budaya Jurnal Kajian Informasi & Perpustakaan Jurnal Studi Komunikasi Jurnal Common Jurnal Riset Komunikasi Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis International Journal of Economics, Business and Accounting Research (IJEBAR) Dinasti International Journal of Education Management and Social Science Jurnal Layanan Masyarakat (Journal of Public Service) Indonesian Journal of Law and Economics Review EKOMABIS: Jurnal Ekonomi Manajemen Bisnis Journal of Economics and Business UBS Lingua Susastra Indonesian Journal of Tourism and Leisure International Journal of Applied Sciences in Tourism and Events Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) International Journal of Multidisciplinary Research of Higher Education (IJMURHICA) Komunita: Jurnal Pengabdian dan Pemberdayaan Masyarakat Masyarakat Pariwisata: Journal of Community Services in Tourism RESLAJ: Religion Education Social Laa Roiba Journal Society Jurnal Ilmiah Pariwisata
Isnaini, Santi
Unknown Affiliation
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Public Health Social Sciences Other

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Daya Tarik Festival Karapan Sapi Sebagai Wujud Pelestarian Wisata Budaya di Bangkalan Afifa, Nisa Batrisiyah; Suharto, Bambang; Najihah, Dliyaun; Nilawardhani, Farista Dhika; Isnaini, Santi
Jurnal Ilmiah Pariwisata Vol 29 No 2 (2024): Jurnal Ilmiah Pariwisata
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat, Institut Pariwisata Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30647/jip.v29i2.1767

Abstract

The karapan sapi festival is a form of cultural output that features cow race attractions. A series of events make an attraction for tourists to visit. This research aims to explore the karapan sapi festival, the tourist attraction of the karapan sapi festival, and the sustainable karapan sapi festival on the economy, socio-culture and environment. The tourist attraction of the karapan sapi cultural festival is interesting to study because it can build tourism that can involve the local community, so as to preserve the karapan sapi cultural festival. This research method is a phenomenological method used to explore qualitative data. The technique of extracting data is observation at the karapan sapi festival and interviewing the karapan sapi community, children or the younger generation, sellers, and tourists visiting the karapan sapi festival. Researchers also collected previous studies and media as data reinforcement. The results of this study show the phenomenon and attractiveness of the karapan sapi festival including: (a) the phenomenon of the karapan sapi festiva;(b) the components of tourist attraction and tourist interest in the karapan sapi festival; (c) tourist attraction at the sustainable karapan sapi festival. Keywords: karapan sapi festival, tourism attraction, and cultural tourism preservation
Pasar Wadai Ramadhan (Cake Fair) Banjarmasin: Fading Local Food Festival Rchwono, Yudianto; Suharto, Bambang; Isnaini, Santi
Journal of Economics and Business UBS Vol. 12 No. 3 (2023): Special Issue
Publisher : Cv. Syntax Corporation Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52644/joeb.v12i3.265

Abstract

This research is tended to explore the cause of declining interest in the annual food festival in Banjarmasin, Pasar Wadai Ramadhan (Ramadhan Cake Fair). This festival has been running for 38 years and only during the month of Ramadhan. It originally sells traditional delicacies and as time goes by some local spectacles are shown during the festival to attract more visitors. The aim of this research is to provide a contribution to the image strengthening of Banjaresse culture as well as economic sustainability for the people in South Kalimantan. SWOT analysis was used to conduct obtain the result of this research. The use of SWOT analysis to conduct this research is to bring out the result by conducting interviews, observation, and documentation. Based on the steps done, the result showed the cause of a lesser audience of this festival is due to the changes of occurring place for the event. To keep this annual festival sustainable, support from local authorities and locals is crucial in implementing a sustainable festival management strategy.
Tindakan Komunikasi Karyawan Muslim di Institusi Katolik di Indonesia: Sebuah Studi tentang Makna Pesan dalam Budaya Organisasi Nugraheni, Yuli; Subiakto, Henri; Isnaini, Santi
Society Vol 13 No 2 (2025): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v13i2.834

Abstract

The study focuses on communication actions and organizational culture that prioritize the meaning of organizational members whose values differ from those of their organization. The study aims to describe the communication actions of Muslim employees due to the meaning of messages in organizational culture in Indonesian Catholic institutions. Using a qualitative approach, an interpretive paradigm, and a phenomenological method. Data collection techniques through interviews and observations. The study's subjects were Muslim employees at four Catholic universities in East Java who met the criteria. The data analysis technique followed the Moustakas sequence. The study's findings on the communication actions of Muslim employees in Catholic institutions are reflected in interactional communication, with adjustments to communicants. Contextual communication actions through the willingness to position themselves, listen, and understand the cultural context. Improvisational communication actions through communication styles with an emotional, flexible, open, and gimmick approach. Episodic communication actions through the participation of Muslim employees in retreat, recollection, and patron day activities. Virtually no previous research has used the model of organizational culture and organizational communication as a cultural performance to examine the experience of multireligious religiosity in religious organizations in the Indonesian context. This research also interprets it using a functional-performative integration framework. This study offers a multidisciplinary approach that bridges organizational culture theory, organizational communication theory, and religious studies—a practice rarely employed in studies of organizational communication in multireligious contexts in Indonesia.
Navigating Technological Turbulence: A Systematic Review on SMEs’ Digital Capabilities and Market Performance Putri, Arimbi Kaniasih; Indrayana, Adimas Bagus; Isnaini, Santi; Mawariza, Putri Suci
International Journal of Multidisciplinary Research of Higher Education Vol 9 No 1 (2026): (January) Theme Education, Religion Studies, Social Sciences, STEM and Economic D
Publisher : Islamic Studies and Development Center in Collaboration With Students' Research Center Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/ijmurhica.v9i1.442

Abstract

The acceleration of digital transformation has created technological turbulence that challenges the sustainability of Small and Medium Enterprises. This systematic review aims to analyze how digital literacy, digital situational perception, self-efficacy, and organizational innovation collectively influence market performance under conditions of technological turbulence. Employing the PRISMA 2020 methodology, the study synthesizes evidence from 15 high-quality empirical studies. Findings reveal that digital literacy and digital situational perception serve as foundational individual capabilities enabling effective technological adaptation, while self-efficacy strengthens confidence in decision-making and fosters innovative risk-taking. Organizational innovation functions as a mediating mechanism that transforms individual capabilities into competitive advantage through dynamic capabilities. Technological turbulence emerges as a complex moderating factor—enhancing positive relationships in agile organizations but constraining those less adaptive. Theoretical contributions include the development of an integrative framework bridging self-efficacy theory and dynamic capabilities. Practically, the study offers strategic guidance for strengthening SME capacity and designing holistic policy support. Future research agendas highlight the need to explore causal mechanisms and longitudinal dynamics within the continuously evolving context of digital transformation.
From Traditional to Digital: How Baby Boomer and Generation X MSMEs Adapt to Online Marketing Indrayana, Adimas Bagus; Putri, Arimbi Kaniasih; Isnaini, Santi
Dinasti International Journal of Education Management and Social Science Vol. 7 No. 3 (2025): Dinasti International Journal of Education Management and Social Science (Febru
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijemss.v7i3.5918

Abstract

The acceleration of digital transformation has profoundly reshaped the operational logic and market engagement patterns of Micro, Small, and Medium Enterprises (MSMEs). Yet, adaptation to online marketing among Baby Boomer and Generation X entrepreneurs remains uneven and context-dependent. This systematic literature review (SLR) synthesizes findings from fourteen peer-reviewed studies published between 2019 and 2025 to examine how these generational cohorts navigate the transition from traditional to digital marketing ecosystems. Following the PRISMA 2020 protocol, the analysis integrates multilevel perspectives encompassing individual (digital literacy, motivation, and self-efficacy), organizational (leadership, orchestration, and digital transformation), and ecosystemic dimensions (policy, infrastructure, and inclusion). Results highlight that Generation X entrepreneurs demonstrate performance gains through competence-driven adoption and motivational reinforcement, while Baby Boomers exhibit stronger engagement through emotionally familiar and trust-based channels such as WhatsApp and Facebook. Generational tensions in transformation processes can be mitigated through transparent leadership communication, structured operational routines, and cross-generational mentoring. From these insights, the MOSAIC framework Motivation & Skills, Orchestration, Safety & Trust, Affiliation-based Content, Integration of Channels, and Cashless Conversion is proposed as an inclusive roadmap for sustainable MSME digitalization led by senior cohorts. This review contributes to bridging Generational Cohort Theory, Self-Efficacy Theory, and Dynamic Capability Theory, thereby offering theoretical integration and practical policy implications for advancing intergenerational digital transformation.  
Pelatihan Motivasi dan Manajerial sebagai Upaya Penguatan Kapasitas Perempuan Penjahit Tulungagung Nurazizah, Fatwa Berlianda; Isnaini, Santi
KOMUNITA: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 5 No 1 (2026): Februari
Publisher : PELITA NUSA TENGGARA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60004/komunita.v5i1.411

Abstract

This article presents the results of a community-based capacity building project for women sewing communities in Tulungagung through the development of independent production houses in partnership with an environmentally friendly bag industry. The project responded to persistent constraints in managerial capacity, production facilities, and group institutional structures that limited women’s ability to move from casual piece-rate workers to community-based entrepreneurs. A project-based research approach was implemented through stages of situation analysis, motivational and managerial training, technical production training, formation of production units, and evaluation using pre–post tests, observation, and process documentation. The findings show that all participants successfully formed independent production houses with simple work structures and SOPs, supported by raw material facilities and production equipment from Tulipbag as the main partner. At least one independent production cycle was completed by each group, from planning and role division to administrative recording and reporting to the partner. Significant improvements were observed in motivation, understanding of women’s economic roles, and managerial skills, with Longwe’s framework indicating strong achievements in access to training, managerial control, and collective performance in production tasks. The model offers practical implications for women’s economic empowerment, industry–community partnerships, and the replication of community-based production houses in other creative industry settings.
Co-Authors Afifa, Nisa Batrisiyah Angelia, Ruth Christien Pniel Ardianti, Anggita Aulia, Bayu Bambang Suharto Hayiz Historia Adhi Pratama Indrayana, Adimas Bagus Intan Fitranisa Irfan Wahyudi Kaligis, Carlita Grace Caesaria Nabila, Ilsa Najihah, Dliyaun Nilawardhani, Farista Dhika Nurazizah, Fatwa Berlianda Nuri Herachwati Putri Suci Mawariza Putri, Arimbi Kaniasih Rahayu, Titik Puji Rahmalia, Aqila Nur Rani Sukma Ayu Suteja Ratih Puspa Rchwono, Yudianto Salelatu, Maria Kristina Septiani, Dina Setijaningrum, Erna Subiakto, Henri Syaiful Hidayat, Syaiful Tantiyawati Tri Siwi Agustina Wahdah, Nikmatul Bahril Wibawa, Igak Satrya Wibawa, Satrya Widodo, Suko Yuli Nugraheni Yunita, Febri Rizma