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Pengaruh enviromental sustainability terhadap competitive advantage dimediasi sustainability practice adoption pada biro perjalanan wisata Pramono, Sigit; Barinta, Dunga Dwi
FORUM EKONOMI Vol 23, No 1 (2021)
Publisher : Faculty of Economics and Business Mulawarman University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29264/jfor.v23i1.8340

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Penelitian ini bertujuan untuk menunjukan pengaruh Environtment Sustainability (ES) melalui Penerapan Strategi Sustainability (SPA) terhadap Competitive Advantage (CA) pada Biro Perjalanan Wisata (BPW). Objek penelitian ini adalah BPW di Kota Malang, Sampel penelitian ini adalah BPW dalam skala kecil. Proses pengumpulan data dengan menyebarkan kuesioner menggunakan Teknik snowball sampling. Item kuesioner diukur dengan skala likert. Pengolahan data selanjutnya menggunakan Smart PLS sebagai alat yang digunakan untuk mengolah data penelitian. Penelitian ini diharapkan dapat memberikan kontribusi teori maupun praktis dalam penelitian strategi sustainability. Hasil penelitian ini menunjukkan bahwa environtment Sustainability berpengaruh secara positif dan signifikan terhadap Competitive advantage (CA) pada BPW. Environtment Sustainability merupakan salah satu komponen yang diperlukan dalam untuk meningkatkan Competitive advantage (CA) usaha salah satunya BPW. Selain itu, penelitian ini juga menemukan bahwa praktik penerapan sustainability (SPA) memediasi hubungan antara environment sustainability (ES) dan competitive advantage (CA). Adanya praktek berkelanjutan dari perantara pariwisata memperkuat penerapan environtment Sustainability untuk meningkatkan competitive advantage pada BPW. Secara teoritis, diharapkan penelitian ini akan mampu memberikan kontribusi pada teori manajemen pemasaran maupun manajemen strategi yang berkaitan dengan pengembangan bisnis secara berkelanjutan.Strategi Sustainability (SPA), Environtment Sustainability (ES), Competitive Advantage (CA) dan Biro Perjalanan Wisata (BPW)
Determining Factors of Community Commitment in Automotive and Sneaker Communities Moko, Wahdiyat; Barinta, Dunga Dwi; Wati, Cicik Retno
MEC-J (Management and Economics Journal) Vol 5, No 1 (2021)
Publisher : Faculty of Economics, State Islamic University of Maulana Malik Ibrahim Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/mec-j.v5i1.10146

Abstract

This study to examine the effect of brand community integration and perceived benefits on community commitment as moderated by type of community. This study uses a quantitative approach with a hypothesis testing approach. The sample of this research is the automotive and sneaker communities. The data analysis used was SEM analysis using PLS software. Variable Brand Community Integration (x1) does not have the effect of significantly at variable community commitment (Y) and the perceived benefit (X2 ) effect is significant to the variable community commitment (Y). The study explains how importance of brand community integration and perceived benefits have a contribution to building brand community commitment. Companies can pay attention to community involvement in increasing their commitment to continue using the product. Besides, Members of communities will tend to pay attention to the benefits that they get to follow the community, It is can be used by companies to improve the provision of benefits to the members, and will give benefits for the company to increase the commitment of the customers.
The Influence of Knowledge Management and Green Innovation on the Environmental Performance of MSMEs in Malang City: A Study of the Laundry Sector Susilowati, Christin; Barinta, Dunga Dwi
Jurnal Manajemen Bisnis Vol. 11 No. 1 (2024): March
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33096/jmb.v11i1.661

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Improving business management by incorporating environmental considerations has become a critical aspect of ensuring business continuity. Environmental performance serves as an analytical tool for assessing the characteristics of business operations within a specific ecological context. Paying attention to environmental concerns, such as effective waste management practices and the development of environmentally friendly products, is pivotal for business success, particularly for small and medium-sized enterprises (MSMEs) engaged in chemical-intensive production processes. This study aims to investigate the role of knowledge management in fostering environmental performance and further explore the mediating effect of green innovation on this relationship. Utilizing a quantitative approach, this research collected data from 150 MSMEs in Malang City known to generate chemical waste, during the period of July to September, employing purposive sampling techniques. The findings of this study corroborate previous research indicating that robust knowledge management practices and proactive green innovation efforts significantly contribute to enhancing environmental performance. However, the analysis reveals that green innovation only partially mediates the relationship between knowledge management and environmental performance, suggesting avenues for further exploration in future research endeavors. Moreover, diversification in the selection of industries, expansion of research scopes, consideration of business scale variations, and exploration of additional relevant variables are deemed essential for advancing future research in this domain.
The Role of Entrepreneur Motivation: The Mediation of Entrepreneur Orientation on Company Performance Moko, Wahdiyat; Wati, Cicik R; Basuki, Ananto; Bintoro, Nugroho Suryo; Barinta, Dunga Dwi
Journal of Business and Management Review Vol. 5 No. 4 (2024): (Issue-April)
Publisher : Profesional Muda Cendekia Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47153/jbmr54.8672024

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Research Aims: The main focus of this research is to determine the role of entrepreneurial motivation as a mediator in the relationship between entrepreneurial orientation and Company Performance. Design/methodology/approach: This study uses an explanatory research approach with micro-enterprises run by beneficiary families of the Program Keluarga-Harapan (KPM-PKH) in Malang City as research objects. Data collection for this research was carried out by distributing 300 questionnaires online, but only 261 questionnaires were returned and declared valid for testing research data. The data analysis was carried out using SEM-PLS. Research Findings: This study's results indicate a relationship between entrepreneurial orientation, entrepreneurial motivation, and Company Performance. This study also found that entrepreneurial motivation perfectly mediates the relationship between entrepreneurial orientation and Company Performance. Entrepreneurial motivation plays an essential role in connecting to improve performance when business actors do not really have a good enough business orientation. The motivation of business actors will help business actors to remain enthusiastic to try again and again when business actors face failure in the process of increasing business sales. Theoretical Contribution/Originality: The theoretical contribution of the research on "The Role of Entrepreneur Motivation: The Mediation of Entrepreneur Orientation on Company Performance" lies in its exploration of the complex relationships between entrepreneurial motivation, entrepreneurial orientation, and company performance. The study contributes to the existing body of knowledge by providing a comprehensive understanding of how entrepreneurial motivation influences company performance through the mediation of entrepreneurial orientation. Keywords: Entrepreneur orientation; entrepreneur motivation; company performance; micro business; Program Keluarga Harapan (PKH).
The role of Public Entrepreneurship Orientation orientation and organizational learning capability on organizational performance mediated by innovation in service (study on top management of government institutions) Yulianti, Ida; Prabandari, Sri Palupi; Barinta, Dunga Dwi; Kurniasari, Irma
Ekonika : Jurnal Ekonomi Universitas Kadiri Vol. 9 No. 2 (2024): September
Publisher : Fakultas Ekonomi Universitas Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30737/ekonika.v9i2.5765

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Organizational Performance is a very important aspect for the success of an organization. Good organizational performance is not only necessary for business enterprises, but it is also essential in running public service organizations such as government institutions. An organization with good performance will be able to produce quality products or services, increase customer satisfaction, and achieve the organization's strategic goals. Therefore, organizational performance in government institutions is very important to ensure the effectiveness and efficiency of quality governance. This study aims to identify the factors that drive the improvement of organizational performance in the public sector. This research will analyze the role of intrapreneurship and organizational learning capabilities in driving the improvement of organizational performance in the public sector. Additionally, this study aims to analyze and explain the mediating effect of service innovation on the relationship between organizational learning capabilities and organizational performance. This research is innovative in measuring organizational performance in public sector organizations. Generally, research on organizational performance measurement is conducted in business enterprises. This study is expected to reveal the factors that shape organizational performance in public sector organizations, so that public sector organizations can be more creative, innovative, transparent, and responsive in providing public services. This study employs a quantitative research method using surveys or questionnaires, which involve collecting information by compiling a list of questions to be asked of respondents. The findings of this study fully support the findings of previous research. This study found that entrepreneurial interest is one of the factors that can optimize the role of the family environment and entrepreneurship education in strengthening the self-efficacy of prospective young entrepreneurs in Indonesia.
Optimalisasi Kualitas Layanan Transportasi Publik: Pendekatan Model P-Transqual dalam Mengevaluasi Kinerja di PO. Moedah Barinta, Dunga Dwi; Lestari, Yetty Dwi; Kharisma, Ariefky Pramudya
Studi Ilmu Manajemen dan Organisasi Vol. 5 No. 2 (2024): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v5i2.3620

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Purpose: This study aims to quantify and scrutinize the caliber of public transportation services through meticulous application of the Public Transportation Quality (P-TRANSQUAL) framework. Methodology: The proposed research method involves a qualitative approach that integrates the use of Public Transportation Service Quality (PTSQ) and fishbone diagrams. The research population consisted of users of PO Moedah services, selected randomly based on predetermined inclusion criteria, including diverse age groups, gender, occupation, and monthly income range.Results: The empirical findings suggest that, while functionally proficient, the public transportation services administered by PO Moedah are not immune to deficiencies, warranting remedial intervention.Conclusions: He need for public transportation services in Indonesia is very high because people want time efficiency and a reduction in problems such as congestion and accidents.Limitations: The study was limited by subjective customer opinions and potential sample bias due to inclusion criteria such as age and income. Additionally, the findings are specific to PO Moedah's area and offer only a snapshot in time, limiting the generalizability and long-term relevance.Contribution: This study offers practical insights for PO Moedah to improve services and demonstrates the use of the P-TRANSQUAL framework to assess public-transportation quality. It highlights the importance of customer satisfaction and promotes sustainable urban transportation by addressing key issues, such as fuel consumption and traffic congestion.
What Drives the Purchase of MSME Products? The Role of Social Media Marketing in Emerging Markets Auliandri, Tuwanku Aria; Setyawan, Andhy; Djayapranata, Grace Felicia; Lestari, Yetty Dwi; Kartika, Nurullaily; Barinta, Dunga Dwi; Khaira, Nurul; Musthofa, Zainul
International Journal of Entrepreneurship, Business and Creative Economy Vol. 5 No. 1 (2025): January
Publisher : Research Synergy Foundation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31098/ijebce.v5i1.2868

Abstract

This research aims to identify external factors that influence purchase intention in the use of social media for Micro, Small and Medium Enterprises (MSMEs) in emerging markets, focusing on how user attitudes towards social media marketing strategies can influence consumer intentions to purchase MSME products. Quantitative approach is used with an explanatory research type, by collecting survey data from 413 social media users who engage with MSME products in East Java, Indonesia. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) to determine the significance of each factor. The results show that interactivity, informativeness, word of mouth (WOM), personalization, trendiness, entertainment, usefulness, and flow experience significantly positively affect Purchase Intention. Conversely, Irritation has a negative effect. User attitude towards social media is an important mediating factor that strengthens the influence of these variables on purchase intention, suggesting that positive experiences on social media can increase consumers' likelihood of purchase. Limitation of this study is conducted only within specific geographical area (East Java), which may affect the generalizability of the results. Further research can be conducted with a broader sample to validate these findings in other regions and markets. This research provides insights into the role of social media attributes and user experience in driving Purchase Intention in the MSME sector in emerging markets. It highlights the importance of positive user attitudes, thus filling the research gap regarding the impact of social media on consumer behavior in the context of MSMEs.
Local Entrepreneurs Resilience: lnvestigating the Role of Entrepreneurial Motivation and lntentions in Driving Malang MSMEs' Performance Handrito, Radityo Putro; Ismail, Taufiq; Barinta, Dunga Dwi
INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia Vol. 8 No. 1 (2024): INOBIS: Jurnal Inovasi Bisnis dan Manajemen Indonesia
Publisher : Forum Inovasi Bisnis dan Manajemen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31842/jurnalinobis.v8i1.351

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Penelitian tentang peran motivasi berwirausaha dan minat berwirausaha terhadap kinerja UMKM menarik perhatian karena UMKM memiliki peran yang krusial dalam perekonomian Indonesia. Meskipun UMKM menjadi penyangga ekonomi dengan menyerap sebagian besar tenaga kerja dan berkontribusi signifikan pada investasi, pelaku UMKM harus dihadapkan pada berbagai tantangan yang dapat memengaruhi keberlangsungan bisnis mereka. Fenomena ini terkait dengan kondisi ekonomi global yang fluktuatif, perubahan teknologi, dan tuntutan pasar yang semakin ketat. Dalam menghadapi kondisi tersebut, penting bagi pelaku UMKM untuk melakukan pengukuran kinerja dalam menjaga daya saing dan kelangsungan bisnis mereka. Penelitian ini bertujuan untuk mengeksplorasi hubungan antara entrepreneurial intention (EI), entrepreneurial motivation (EM), dan kinerja perusahaan UMKM di Indonesia. Meskipun kedua variabel tersebut banyak dikaitkan dengan peningkatan kinerja, hasil penelitian ini menunjukkan bahwa EI dan EM tidak memiliki pengaruh signifikan terhadap kinerja perusahaan yang diukur melalui pertumbuhan penjualan dan pertumbuhan laba. Penelitian ini menggunakan data dari 150 responden yang merupakan pemilik UMKM di Indonesia, dengan fokus pada faktor-faktor seperti usia, jenis kelamin, dan pendidikan pemilik usaha. Hasil menunjukkan bahwa usia pemilik dan jenis kelamin pemilik memiliki pengaruh signifikan terhadap kinerja, di mana pemilik yang lebih muda dan pria cenderung memiliki kinerja yang lebih baik. Temuan ini memperkaya literatur kewirausahaan dengan menyoroti kompleksitas hubungan antara niat dan motivasi kewirausahaan terhadap kinerja UMKM dan mengindikasikan perlunya faktor-faktor eksternal lain seperti keterampilan manajerial dan akses ke modal untuk mencapai kinerja yang lebih baik. Secara praktis, penelitian ini memberikan rekomendasi agar kebijakan pemerintah dan pelaku bisnis lebih fokus pada peningkatan kapasitas manajerial dan akses ke sumber daya bagi UMKM untuk mendukung pertumbuhannya.
Peran Supply Chain Innovation Memediasi Entrepreneur Orientation dan Innovation Performance Sektor Perikanan Susilowati, Christin; Fakhri, Erie Awalil; Barinta, Dunga Dwi; Abanan, Muchammad Zuhri Ramadhani; Aini, Maya Faridhotul
Jurnal Akuntansi, Keuangan, dan Manajemen Vol. 6 No. 2 (2025): Maret
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jakman.v6i2.3860

Abstract

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Pengayaan Kemampuan Pemasaran dan Kewirausahaan Peternak Domba Desa Sumbersawit Kabupaten Magetan Lestari, Yetty Dwi; Wurjaningrum, Febriana; Auliandri, Tuwanku Aria; Sridadi, Ahmad Rizki; Kartika, Nurullaily; Barinta, Dunga Dwi
Yumary: Jurnal Pengabdian kepada Masyarakat Vol. 5 No. 4 (2025): Juni
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/yumary.v5i4.3676

Abstract

Purpose: This study aimed to enhance the entrepreneurial mindset and marketing skills of goat farmers in Sumbersawit Village, Magetan, through a community service initiative focused on digital marketing, social media use, and innovative livestock product management. Research methodology: Conducted in Sumbersawit Village, the program involved 20 goat farmers. This approach includes workshops on entrepreneurial motivation, digital marketing, and social media tools. Canva was introduced for content creation, and Instagram Ads for market reach expansion. Participants also engaged in hands-on sessions and designed campaigns on platforms such as Instagram and Tokopedia. Results: The program significantly improved participants’ entrepreneurial awareness and digital marketing competencies. Farmers successfully learned to create promotional materials using Canva and were able to broaden their reach through Instagram Ads. Around 80% of participants expressed interest in diversifying their livestock businesses, 60% planned to utilize goat waste for organic fertilizer, and 50% applied Instagram Ads to promote products online. Conclusions: This initiative boosted local entrepreneurship and digital literacy. Farmers demonstrated improved skills in using Canva and Instagram Insights to develop creative and impactful content. These changes are expected to increase income and expand customer reach. However, continued mentoring is essential for sustained application and innovation. Limitations: Limited digital exposure among the participants required extended training times. Additionally, the scope of the study —goat farmers in a single village—may limit its applicability to other agricultural sectors or regions. Contribution: This study offers a model for applying digital marketing to rural entrepreneurship. This highlights how accessible technologies can empower farmers and bridge rural-to-urban market gaps.