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Did Job Satisfaction and Organizational Commitment Reinforce Hospital Employees Organizational Citizenship Behaviour During Covid-19 Pandemic? Iyus Rustandi; Abdul Rosid; Deswara Deswara; Dini Riani
International Journal of Artificial Intelligence Research Vol 6, No 1.1 (2022)
Publisher : STMIK Dharma Wacana

The purpose of this study was to analyze the relationship between the variable Job Satisfaction and Organizational Citizenship Behavior and to analyze the relationship between the variables Organizational Commitment and Organizational Citizenship Behavior among hospital employees; during the covid-19 pandemic. This study uses a quantitative survey method, the respondents of this study were 350 hospital employees in Jakarta who were selected by simple random sampling method. Data analysis used Structural Equation Modeling (SEM) with SmartPLS 3.0 software as a tool. The data of this research was obtained by distributing online questionnaires which were distributed through social media. The conclusion of this study is that job satisfaction partially has a positive and significant effect on Organizational Citizenship Behavior, organizational commitment has a positive and significant effect on Organizational Citizenship Behavior.

Pengaruh Media Koperasi berbantuan Web Based Terhadap Minat Berkoperasi Mahasiswa Afief Maula Maula; Dini Riani; Ani Setiani
OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi Vol 7 No 1 (2023): OIKOS: Jurnal Kajian Pendidikan Ekonomi dan Ilmu Ekonomi
Publisher : Fakultas Keguruan Dan Ilmu Pendidikan Universitas Pasundan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23969/oikos.v7i1.6950

This study aims to determine the effect of Web-Based assisted cooperative media on students' interest in cooperatives. The population is 69 students of the Pasundan University Economics Education Study Program. The analysis used is simple linear regression analysis using the IBM SPSS Statistics Version 26 program. The results of the study show a simple linear regression analysis which produces Y = 9.635 + 0.836x, which means that there is an increase of 9.635 from Web-Based assisted cooperative media, the interest in cooperatives will increase or an increase of 0.836 while the results of the coefficient of determination show that there is an influence of Web-Based assisted cooperative media on the interest in cooperative Economics Education FKIP Unpas students of 57.9% which is included in the fairly strong category and 42.1% is influenced by other factors. Keywords: cooperative, web based, interest

Pemberdayaan Masyarakat Non Produktif Kecamatan Baleendah Kabupaten Bandung melalui Budidaya Tanaman Hias Ida Yayu Nurul Hizqiyah; Jaja Suteja; Uus Toharudin; Yusuf Ibrahim; Cartono Cartono; Darta Darta; Dini Riani; Dheni Harmaen
Jurnal Indonesia Mengabdi Vol. 4 No. 2 (2022): December Edition
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) STKIP Nurul Huda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30599/jimi.v4i2.1657

During the current pandemic, people are looking for activities that can fill their spare time, one of which is the cultivation of ornamental plants. In addition to channeling hobbies, ornamental plant cultivation can increase people's income by marketing products to the market. The purpose of this activity is to provide knowledge and skills in the cultivation of Sirih Gading (Epipremnum aureum) ornamental plants vegetatively and by cuttings, to partners and provide information about business prospects and marketing strategies for fruit and ornamental plants in Griya Prima Asri Complex, Kec. Baleendah, Kab. Bandung. The selection of the Sirih Gading (Epipremnum aureum) ornamental plant as the object of service because this plant can grow in Indonesian climatic conditions, easy to care for, easy to observe and measure its growth, such as number of leaves, leaf width, leaf length, stem height, and root length. In addition, marketing assistance for ornamental plant products and fruit plants that are developed vegetatively is also carried out. The methods used are socialization, workshops/training, and monitoring. The results of this activity were 90% of the participants stated that the ornamental plant propagation training provided benefits and knowledge to cultivate and develop them into entrepreneurial prospects, in the midst of many people who lost their jobs due to the impact of the pandemic.

Digital Marketing Trends and Innovations in Indonesia: A Qualitative Exploration of Emerging Practices Erlangga, Heri; Riani, Dini; Hindarsah, Ida; Setiawati, Tita; Riadi, Farid
Jurnal Office Volume 9, Number 2, July-December 2023
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/jo.v9i2.63457

This research explores trends and innovations in digital marketing in Indonesia through a qualitative approach. Along with the rapid development of technology and increasing use of the internet, the marketing landscape in Indonesia has experienced significant changes. This study aims to identify emerging new practices and understand how companies in Indonesia are adopting the latest digital marketing strategies. Through in-depth interviews with digital marketing experts and practitioners, this research reveals various innovative approaches used to increase customer engagement and optimize business performance. The findings show that the use of social media, interactive content, and data analytics are key in today's digital marketing strategies. In addition, personalization and enhanced customer experience are the main focus to win market competition. This study also highlights the challenges companies face in implementing digital strategies, such as limited resources and the need for rapid adaptation to technological changes. By understanding these trends and innovations, companies can develop more effective strategies to achieve competitive advantage in the Indonesian digital market.

Menggali Semangat Berwirausaha : (Studi Kasus Pada Usaha Kecil dan Menengah di Kota Bandung) Erlangga, Heri; Hindarsah, Ida; Setiawati, Tita; Riani, Dini; Riadi, Farid
Jurnal Ekonomi dan Bisnis Vol 4 No 2 (2024): Jurnal Ekonomi dan Bisnis
Publisher : LPPM STIE Bisnis Internasional Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56145/jurnalekonomidanbisnis.v4i2.279

Semangat berwirausaha merupakan elemen kunci dalam pembangunan ekonomi, terutama di Indonesia di mana Usaha Kecil dan Menengah (UKM) berkontribusi besar terhadap Produk Domestik Bruto (PDB) dan penyerapan tenaga kerja. Penelitian ini berfokus pada pemilik UKM di Kota Bandung untuk mengidentifikasi faktor-faktor yang mendorong semangat berwirausaha. Menggunakan pendekatan studi kasus dengan wawancara mendalam, penelitian ini menemukan bahwa dukungan keluarga, pendidikan kewirausahaan, pengalaman kerja, motivasi pribadi, dan dukungan komunitas merupakan faktor utama yang mendorong semangat berwirausaha. Dukungan keluarga memberikan rasa aman dan motivasi kuat, sementara pendidikan kewirausahaan dan pengalaman kerja membekali pemilik usaha dengan pengetahuan dan keterampilan yang diperlukan. Motivasi pribadi untuk mencapai kemandirian finansial dan kepuasan pribadi juga menjadi pendorong signifikan. Selain itu, dukungan dari komunitas kewirausahaan di Bandung menyediakan jaringan sosial dan sumber daya yang memperkuat semangat berwirausaha. Temuan ini memberikan wawasan penting bagi pemerintah, institusi pendidikan, dan komunitas kewirausahaan untuk merancang program-program yang lebih efektif dalam mendukung pengembangan kewirausahaan, yang pada akhirnya akan berkontribusi pada pertumbuhan ekonomi dan penciptaan lapangan kerja di Indonesia.

Menciptakan Keputusan Pembelian Yang Dipengaruhi Kualitas Produk Dan Kualtas Pelayanan Pada CV. Racick Pelaku UMKM Ayam Potong Di Bandung Erlangga, Heri; Hindarsah, Ida; Riani, Dini; Setiawati, Tita; Riadi, Farid
Marketica: Jurnal Ilmiah Pemasaran Vol 1 No 2 (2024): Marketica: Jurnal Ilmiah Pemasaran
Publisher : Sapta Arga Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar

Penelitian ini bertujuan untuk mengetahui pengaruh kualitas produk dan kualtas pelayanan terhadap keputusan pembelian pada CV. Racick Pelaku UMKM Ayam Potong di Bandung. Metode yang digunakan adalah explanatory research dengan teknik analisis menggunakan analisis statistik dengan pengujian regresi, korelasi, determinasi dan uji hipotesis. Hasil penelitian ini kualitas produk berpengaruh signifikan terhadap keputusan pembelian sebesar 0,454, uji hipotesis diperoleh t hitung > t tabel atau (8,847 > 1,986). Kualtas pelayanan berpengaruh signifikan terhadap keputusan pembelian sebesar 0,399, uji hipotesis diperoleh t hitung > t tabel atau (7,902 > 1,986). Kualitas produk dan kualtas pelayanan secara simultan berpengaruh signifikan terhadap keputusan pembelian dengan persamaan regresi Y = 6,903 + 0,453X1 + 0,377X2. Kontribusi pengaruh sebesar 58,0%, uji hipotesis diperoleh F hitung > F tabel atau (64,343 > 2,700).

Membangun Kepuasan Konsumen Yang Dipengaruhi Kualitas Produk Dan Kualitas Pelayanan Pada Toko Donat Madu Pelaku UMKM Di Bandung Erlangga, Heri; Riadi, Farid; Riani, Dini; Setiawati, Tita; Hindarsah, Ida
Jurnal Pajak dan Bisnis Vol 4 No 2 (2023): Journal Of Tax and Business
Publisher : LPPM-STPI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55336/jpb.v4i2.213

Penelitian ini bertujuan untuk mengetahui pengaruh kualitas produk dan kualitas pelayanan terhadap kepuasan konsumen pada Toko Donat Madu Pelaku UMKM di Bandung. Metode yang digunakan adalah explanatory research dengan teknik analisis menggunakan analisis statistik dengan pengujian regresi, korelasi, determinasi dan uji hipotesis. Hasil penelitian ini kualitas produk berpengaruh signifikan terhadap kepuasan konsumen sebesar 45,4%, uji hipotesis diperoleh t hitung > t tabel atau (8,848 > 1,986). Kualitas pelayanan berpengaruh signifikan terhadap kepuasan konsumen sebesar 40,7%, uji hipotesis diperoleh t hitung > t tabel atau (8,040 > 1,986). Kualitas produk dan kualitas pelayanan secara simultan berpengaruh signifikan terhadap kepuasan konsumen dengan persamaan regresi Y = 6,722 + 0,450X1 + 0,385X2. Kontribusi pengaruh sebesar 58,8%, uji hipotesis diperoleh F hitung > F tabel atau (66,334 > 2,700).

Social Entrepreneurship and Sustainable Development in Creating Value for Society and the Environment Erlangga, Heri; Riani, Dini; Riadi, Farid; Hindarsah, Ida; Setiawati, Tita
PINISI Discretion Review Volume 7, Issue 2, March 2024
Publisher : Universitas Negeri Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26858/pdr.v7i2.63453

Social entrepreneurship has emerged as a pivotal approach to addressing both societal and environmental challenges, integrating entrepreneurial principles with the goal of creating social and environmental value alongside economic sustainability. This paper explores the intersection of social entrepreneurship and sustainable development, examining how social entrepreneurs leverage innovation, resourcefulness, and business acumen to tackle complex issues such as poverty, inequality, environmental degradation, and climate change. By integrating the principles of sustainable development, social entrepreneurs aim to create ventures that promote long-term environmental stewardship and social equity. The study employs a qualitative approach, using in-depth interviews, participant observation, and document analysis to investigate the motivations, strategies, and challenges of social entrepreneurship. Key findings highlight the characteristics of social entrepreneurs, their contributions to the United Nations' Sustainable Development Goals (SDGs), and the systemic changes they foster. The paper also discusses the challenges faced by social entrepreneurs, such as access to funding and impact measurement, and identifies opportunities for growth through impact investing and technological advancements. The future of social entrepreneurship appears promising, with the potential for significant contributions to sustainable development through continued support and collaboration among stakeholders. The paper concludes by emphasizing the critical role of education, capacity-building, and multi-stakeholder partnerships in scaling the impact of social entrepreneurship.

Consumer Behavior in The Digital Age: A Qualitative Analysis of Online Shopping Patterns in Indonesia Erlangga, Heri; Setiawati, Tita; Riadi, Farid; Hindarsah, Ida; Riani, Dini
Majalah Ilmiah Bijak Vol. 21 No. 2: September 2024
Publisher : Institut Ilmu Sosial dan Manajemen STIAMI

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31334/bijak.v21i2.4334

The development of digital technology has significantly changed consumer behavior, including in Indonesia. This research aims to qualitatively analyze consumer online shopping patterns in Indonesia. Using in-depth interview methods and content analysis, this research explores the factors that influence consumer decisions in online shopping, e-commerce platform preferences, as well as the challenges and obstacles they face. The research results show that ease of access, product variety and price promotions are the main factors that encourage consumers to shop online. Apart from that, trust in transaction security and product quality also plays an important role in purchasing decisions. This research also found that social media plays a significant role in influencing consumer shopping behavior through product recommendations and reviews. However, several challenges such as limited internet infrastructure and lack of technological knowledge among certain consumers remain obstacles to wider adoption of online shopping. The findings from this research provide insights for e-commerce companies and policymakers to develop more effective strategies for promoting online shopping and improving consumer experiences. This research also suggests the need for education and infrastructure improvements to support the growth of e-commerce in Indonesia.

Pemberdayaan Masyarakat Non Produktif Kecamatan Baleendah Kabupaten Bandung melalui Budidaya Tanaman Hias Hizqiyah, Ida Yayu Nurul; Suteja, Jaja; Toharudin, Uus; Ibrahim, Yusuf; Cartono, Cartono; Darta, Darta; Riani, Dini; Harmaen, Dheni
Jurnal Indonesia Mengabdi Vol. 4 No. 2 (2022): December Edition
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) STKIP Nurul Huda

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30599/jimi.v4i2.1657

During the current pandemic, people are looking for activities that can fill their spare time, one of which is the cultivation of ornamental plants. In addition to channeling hobbies, ornamental plant cultivation can increase people's income by marketing products to the market. The purpose of this activity is to provide knowledge and skills in the cultivation of Sirih Gading (Epipremnum aureum) ornamental plants vegetatively and by cuttings, to partners and provide information about business prospects and marketing strategies for fruit and ornamental plants in Griya Prima Asri Complex, Kec. Baleendah, Kab. Bandung. The selection of the Sirih Gading (Epipremnum aureum) ornamental plant as the object of service because this plant can grow in Indonesian climatic conditions, easy to care for, easy to observe and measure its growth, such as number of leaves, leaf width, leaf length, stem height, and root length. In addition, marketing assistance for ornamental plant products and fruit plants that are developed vegetatively is also carried out. The methods used are socialization, workshops/training, and monitoring. The results of this activity were 90% of the participants stated that the ornamental plant propagation training provided benefits and knowledge to cultivate and develop them into entrepreneurial prospects, in the midst of many people who lost their jobs due to the impact of the pandemic.

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