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All Journal Jurnal Ekonomi Indonesian Journal on Computing (Indo-JC) Jurnal Manajemen Indonesia AKSIOLOGIYA : Jurnal Pengabdian Kepada Masyarakat Sebatik SEIKO : Journal of Management & Business International Journal of Social Science and Business JAF- Journal of Accounting and Finance Journal of Data Science and Its Applications International Journal Of Science, Technology & Management (IJSTM) International Journal of Social Service and Research Jurnal Ekonomi Indonesian Journal of Multidisciplinary Science Journal of Social Research Husnayain Business Review Jurnal Pengabdian Masyarakat Akademisi Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) INJURITY: Journal of Interdisciplinary Studies eProceedings of Management Journal of Advances in Accounting, Economics, and Management Blantika : Multidisciplinary Journal Commercium: Journal of Business and Management Asian Journal of Management, Entrepreneurship and Social Science Jurnal Bisnis dan Pemasaran Digital International Journal of Accounting and Management Information Systems
Dodie Tricahyono
Telkom University
Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Mechanical Engineering Public Health Social Sciences Transportation Other

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Peningkatan Kompetensi Bisnis Bagi Pengelola Desa Wisata Di Mandalika Lombok Tengah Rismayani, Risris; Tricahyono, Dodie; Inayati, Alfi
Jurnal Pengabdian Masyarakat Akademisi Vol. 3 No. 2 (2024)
Publisher : Jurnal Pengabdian Masyarakat Akademisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/jpma.v3i2.1021

Abstract

Pemerintah mencanangkan Mandalika sebagai Kawasan Ekonomi Khusus (KEK) di Lombok sekaligus sebagai salah satu destinasi super prioritas. Hal ini membuka untuk bangkit dari dampak resesi ekonomi akibat pandemi Covid-19 dan Gempa 8.0. Kemenparekraf, memfokuskan program percepatan tersebut kepada lima destinasi super prioritas. Salah satunya adalah Kawasan Ekonomi Khusus (KEK) Mandalika. Untuk menangkap peluang pengembangan pariwisata diperlukan pendanaan. Salah satu upaya untuk menarik investor adalah dengan membuat dokumen perencanaan bisnis yang ideal. Kompetensi pembuatan dokumen perencanaan bisnis belum merata di kalangan pengelola desa wisata dan ekonomi kreatif. Metode pelaksanaan program pengabdian masyarakat ini menggunakan Community-based participatory research yang melibatkan komunitas desa wisata dan ekonomi kreatif berpartisipasi aktif. Dari hasil umpan balik peserta terhadap kegiatan ini sangat baik. Program ini membutuhkan tindak lanjut praktek pembuatan dokumen dengan rentang waktu program yang lebih lama (multi tahun) serta bisa dilaksanakan menggunakan metode service learning.
Perancangan Aplikasi Pariwisata dengan Pendekatan Design Thinking di Mandalika Lombok Tengah Rismayani, Risris; Tricahyono, Dodie; Manuel, Bram; Pawitra, Muhammad Tyas
Jurnal Pengabdian Masyarakat Akademisi Vol. 3 No. 3 (2024)
Publisher : Jurnal Pengabdian Masyarakat Akademisi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54099/jpma.v3i3.1047

Abstract

Nusa Tenggara Barat merupakan daerah yang berkontribusi cukup besar pada potensi pariwisata. Di era revolusi industry 4.0, teknologi informasi memegang peranan penting bagi kesuksesan pengembangan bisnis, termasuk pariwisata. Namun, di Nusa Tenggara Barat porsi penduduknya masih banyak yang tidak memanfaatkan internet untuk kebutuhan usaha. Masyarakat sasar di kawasan Desa Wisata Mandalika Lombok Tengah memiliki potensi sumber daya yang menarik untuk dikembangkan menjadi kawasan wisata. Namun, lembaga pengelola menjadi salah satu aspek yang perlu ditingkatkan dalam pengembangan potensi desa wisata. Program pengabdian masyarakat mengusung perancangan inovasi digital bagi desa wisata di Lombok Tengah dengan pendekatan design thinking. Metode ini digunakan untuk dapat menghasilkan ide inovasi yang sesuai dengan konteks masyarakat sasar. Inovasi digital yang diusung adalah pengembangan aplikasi dasbor pariwisata “LombokHub”. Dari hasil pengujian ide kepada pengelola desa wisata, inovasi yang diusung mendapatkan respon positif. Sehingga terindikasi menarik untuk diimplementasikan.
Pengembangan Kompetensi Manajemen Strategi untuk Pengelola Pasar Rakyat di Kabupaten Bandung Rismayani, Risris; Tricahyono, Dodie; Manuel, Bram
Aksiologiya: Jurnal Pengabdian Kepada Masyarakat Vol 8 No 3 (2024): Agustus
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/aks.v8i3.14114

Abstract

Persoalan persaingan antara pasar rakyat dan pasar modern di Indonesia semakin hangat seiring dengan perkembangan jaman. Sebagai salah satu sumber pendapatan utama masyarakat, terutama di wilayah sub-urban seperti Kabupaten Bandung, pasar rakyat memegang peran penting dalam ekonomi kerakyatan. Namun, untuk dapat memenangkan persaingan dengan pasar modern yang menargetkan pangsa pasar yang sama, diperlukan pendekatan yang lebih holistik dan komprehensif dari sekedar merenovasi bangunan pasar. Program pengabdian masyakarat ini bertujuan untuk meningkatkan kompetensi para pengelola dan pedagang pasar di bidang manajemen strategik. Materi penyuluhan yang diberikan adalah manajemen pasar rakyat memberikan penyuluhan bagaimana mengelola pasar rakyat di Indonesia bagi key players atau pengeola pasar rakyat. Sedangkan, terkait strategi bersaing  masyarakat sasaran diberikan panduan trik-trik bersaing dengan minimarket atau retail modern  Metode yang digunakan adalah ceramah, praktek, diskusi serta tanya jawab dengan peserta pelatihan. Peserta pelatihan sejumlah 45 orang yang terdiri dari 30 orang dari pihak pengelola dan 15 orang pedagang pasar. Sebanyak 84% dari peserta pelatihan merasa bahwa pelatihan yang dilakukan sesuai dengan kebutuhan peserta untuk mengetahui bagaimana cara mengelola pasar tradisional yang mampu bersaing dengan pasar atau ritel modern.
Strategi Optimalisasi Pemberdayaan Potensi Perikanan Air Tawar Dengan Menggunakan Ecosystem Mapping (Studi Kasus Pada Platform Digital MinaKita) Wardhani, Shinta Kusuma; Tricahyono, Dodie
SEIKO : Journal of Management & Business Vol 7, No 2.1 (2024)
Publisher : Program Pascasarjana STIE Amkop Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37531/sejaman.v7i2.7531

Abstract

Penelitian ini dilakukan untuk mengetahui aktor yang berperan, bagaimana hubungan antar aktor, peta hubungan industri dengan pendekatan ecosystem mapping, dan bagaimana strategi optimalisasi pemberdayaan. Metode penelitian yang dipakai ialah ecosystem mapping menggunakan model Ecosystem Pie Model (EPM) dengan bantuan in-depth interview terhadap informan terkait. Penelitian ini menggunakan teknik value analysis untuk menangkap analisis secara menyeluruh sehingga diperoleh kebutuhan dan hubungan antar aktor melalui penangkapan nilai. Strategi optimalisasi dirancang dengan gagasan pengelompokan elemen dengan pemodelan Business Model Canvas (BMC). Hasil penelitian memperlihatkan bahwa terdapat beberapa aktor yang fungsinya tidak berkaitan dengan aktor lainnya, sehingga tidak berdampak pada ekosistem bisnis digital MinaKita, yaitu: Dinas Perindagkop dan UMKM, Asosiasi, dan Universitas. Sebaliknya, Tengkulak dan Dinas Komunikasi Informatika adalah dua aktor yang paling berpengaruh dan paling berisiko untuk diajak bekerjama. Namun, apabila keduanya dapat dirangkul maka akan memberikan manfaat yang tinggi, yaitu memperluas saluran distribusi dan dukungan regulasi pemerintah. Melalui analisis pada resource, activities, value addition, dan value capture akan tercipta peluang nilai yang saling berkaitan untuk menciptakan alur bisnis yang efektif dan efisien melalui kolaborasi antar aktor. Penelitian ini juga menyarankan kerjasama seluruh anggota ekosistem bisnis digital platform MinaKita untuk mampu mengoptimalkan potensi perikanan air tawar, khususnya di Kabupaten Klaten. Kata Kunci: Platform Digital, Ecosystem Pie Model, Ekosistem Bisnis.
Analysis Of Co-Creation Strategy For Digital Entertainment Products Of PT Telekomunikasi Indonesia For The B2B2X Segment Febriantoro, Seto; Tricahyono, Dodie
International Journal of Science, Technology & Management Vol. 5 No. 6 (2024): November 2024
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v5i6.1189

Abstract

Research analyzes PT Telekomunikasi Indonesia’s response to the decline in traditional communication services (landlines, mobile phones, SMS) due to consumer shifts toward free communication platforms like WhatsApp, Telegram, and Line. Additionally, the rise of entertainment content platforms (music, video, gaming) has driven changes in the telecommunications industry. In response, PT Telekomunikasi Indonesia’s B2B2X segment aims to gain a competitive advantage by collaborating with various stakeholders to create mutually beneficial business value. The research utilized methods including observations, supporting documents, and interviews, structured with the Co-Creation Design Framework. The findings show that the Co-Creation strategy successfully established collaborative value in PT Telekomunikasi Indonesia’s digital entertainment products for the B2B2X segment.
The Success of Digital Transformation through Cloud: Revolutionary Innovation at PT Telekomunikasi Selular Indonesia Arliadinda Danusaputro; Dodie Tricahyono; Moh Riza Sutjipto
International Journal of Social Science and Business Vol. 8 No. 1 (2024): February
Publisher : Universitas Pendidikan Ganesha

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23887/ijssb.v8i1.73593

Abstract

The competitiveness in the digital era is strengthened by many companies through digital transformation, such as PT Telekomunikasi Selular Indonesia, which adopted cloud computing. However, they faced increased service disruptions and usage costs exceeding the initial design in the early stages of implementation. This study aims to analyses the crucial factors determining the success of digital transformation in the implementation of cloud technology at PT Telkomsel. In this research, the phenomenon under study is explored through a case study approach, utilizing Creswell's Data Analysis Technique and triangulation validation tests, including in-depth interviews, observations, and secondary data collection. The informants involved in this research are internal and external experts in their fields and are involved in this cloud project. In addition to involving informants from the IT department, informants from other departments are also involved to provide a comprehensive understanding of this research. The Critical Success Factors (CSF) model for cloud projects by Corriea and Martens (2022) is used as a framework to identify the determining factors for the success of a cloud project. The analysis results show that people, change management, contract, and communication are factors of concern in the success of digital transformation in the implementation of cloud technology at PT Telkomsel. Thus, this research provides valuable insights to improve strategy and approach in cloud implementation and serves as a learning resource for other organizations undergoing digital transformation using cloud technology.
Factors Influencing Consumers' Purchase Intention To Use Battery Electric Cars In Indonesia Falisa, Camelia; Tricahyono, Dodie
International Journal of Science, Technology & Management Vol. 6 No. 1 (2025): January 2025
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v6i1.1234

Abstract

The market share of electric vehicles in terms of overall sales is still small in both developed and developing countries such as Indonesia. This study aims to determine the priority of factors that influence consumer purchase intention for battery electric cars in Indonesia by exploring public perceptions of this. This study uses quantitative research with a deductive approach and causality properties. The research population is consumers who buy and prospective buyers of battery electric cars in the DKI Jakarta area. With sample calculations using parameter 5, so that the minimum number of samples is 73 indicators X 5 = 365 respondents. The analysis technique uses SEM with the help of the AMOS program. The results of the study show that the integration of TPB, UTAUT-3, and NAM theories provides in-depth insights into consumer intentions to purchase battery electric vehicles (BEVs) in Indonesia. Positive attitudes and PBC contribute significantly to purchase intentions, at 16% and 14.8%, respectively, while subjective norms show a negative but significant influence. In the UTAUT-3 model, social influence and facilitating conditions contribute significantly, at 33.6% and 44.3%, respectively, emphasizing the importance of social support and infrastructure. Price value also contributes significantly at 33.2%, indicating that the perception of the economic value of electric vehicles greatly influences purchasing decisions, but other factors are not significant. Although awareness of consequences and ascription of responsibility in the NAM model have a positive effect, personal norms do not show a significant influence on purchase intentions. The implication of these findings is that to increase purchase intentions for electric vehicles, a marketing strategy is needed that includes education about the benefits, strengthening social norms, and improving infrastructure, as well as creating awareness of the economic and environmental value of electric vehicles.
Business Strategy Formulation for Internet Service Provider (ISP): A Case Study of Iconnet by PT PLN Icon Plus Pramudhito, Ari; Tricahyono, Dodie
International Journal of Science, Technology & Management Vol. 6 No. 1 (2025): January 2025
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v6i1.1258

Abstract

Iconnet is a flagship product of Icon Plus designed to generate revenue in a new business line outside the electricity sector with the Beyond kWh concept, through the optimization of the strategic asset of Right of Way (ROW), which includes over 1.5 million electricity poles across Indonesia. This research aims to provide recommendations for developing Iconnet's strategy formulation using a qualitative approach, with data collection through in-depth interviews with three internal company sources and one external source. The analysis involves examining internal and external factors of the company using Internal Factor Analysis (IFAS) and External Factor Analysis (EFAS), which are then combined into a Strategic Factor Analysis Summary (SFAS), followed by SWOT analysis, and evaluation of alternative strategies using the Quantitative Strategic Planning Matrix (QSPM). The results suggest enhancing human resources (HR) quality to improve product quality and customer satisfaction, increasing customer engagement to strengthen customer relationships, and expanding market targets based on a comprehensive customer database analysis. Iconnet formulates a three-year action plan focusing on three main aspects. First, in internal organization, performance evaluation using an analytics dashboard, along with HR competency mapping using AI and digital training programs. Second, in customer interaction, developing personalized service apps, digital marketing, and an integrated customer experience. Third, in supplier interaction, digitizing contracts and vendor evaluation through ERP systems, and collaborating with leading technology suppliers to enhance network and technological innovation.
Analyzing Cyclops Application Acceptance in Telkomsel Pamasuka using IDT and TAM Kadir, Muhammad Idham; Tricahyono, Dodie
Jurnal Bisnis dan Pemasaran Digital Vol. 3 No. 1 (2023): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jbpd.v3i1.4498

Abstract

Purpose: In this thesis, we will examine how much employee acceptance in the Pa Masuka Area, especially “Network” and “Sales', which totals around 522 people to the CYCLOPS application using the Innovation Diffusion Theory (IDT) and Technology Acceptance Model (TAM) methods, then an online survey is conducted. Research Methodology: Data analysis was performed using a Structural Equation Modeling (SEM) model. Results: Digitization of processes at Telkomsel continues to be carried out to increase the effectiveness of employee work, including in the Pausuka Area, especially in the Area Network Operations Sub-Directorate of Pausuka which is responsible for 18,000 sites serving 30 million customers based on April 2023 data.CYCLOPS is a supporting application for digitizing processes that makes it easier for employees, especially the "Network" and "Sales" sections, to observe network conditions (Live Monitoring), find out the potential for network development, make improvements that are right on target according to set priorities to carry out network quality tests. Conclusions: This study concludes that the combined use of Innovation Diffusion Theory (IDT) and the Technology Acceptance Model (TAM) effectively explains the factors influencing the acceptance of the Cyclops in-house application by Telkomsel employees in the Pamasuka area. Unlike consumer technologies like smartwatches or 5G, which require user observation before adoption, in-house applications like Cyclops are often used directly due to internal work demands. Limitations: This research is limited to Telkomsel employees in the Pamasuka area and focuses only on the Cyclops application within sales and network divisions. Future studies can expand to other regions, different departments, or compare multiple in-house applications Contributions: The findings provide valuable insights for companies developing internal applications. To improve adoption, developers should enhance technical features and conduct regular outreach to inform employees about the application's functions and benefits. This could turn observability into a strength, helping employees better understand and utilize internal tools like Cyclops, ultimately increasing productivity and application value.
Optimizing BTS Development in 3T Sulawesi via Telkomsel's Business Ecosystem Approach Asyraf, Akhmad; Tricahyono, Dodie
Jurnal Bisnis dan Pemasaran Digital Vol. 3 No. 1 (2023): Juli
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jbpd.v3i1.4501

Abstract

Purpose: Communication services have become a primary need for Indonesian society, especially high-speed cellular data services, commonly known as broadband services through cellular networks. Accelerating the development of underdeveloped regions is mandated in Chapter IV of the Preamble to the 1945 Constitution of the Republic of Indonesia as part of the national aspiration to realize a sovereign, united, sovereign, just, and prosperous Unitary State of the Republic of Indonesia. On the other hand, telecommunications providers in rural areas, especially in 3T regions, face challenges, as the number of customers does not justify the investment costs, resulting in a burden on the company's investment and operations. This research aims to identify the actors involved, understand the interrelationships between them, and provide an overview of the current BTS development business model in 3T areas. Research methodology: Qualitative methods were used, including data collection through literature studies and in-depth interviews, utilizing an ecosystem mapping approach. Results: Using a business ecosystem approach, this research succeeded in identifying the actors and interactions between actors involved in BTS development in the 3T region, as well as producing ecosystem reconfiguration as a strategy for optimizing BTS development in the 3T region. Conclusions: The reconfiguration of the BTS development ecosystem in Indonesia’s 3T (frontier, outermost, and underdeveloped) areas highlights significant shifts in the roles and interactions among key actors, despite the absence of new stakeholders. The main actors experiencing changes in their roles and collaboration dynamics include Telkomsel, BAKTI (the government agency), PEMDA (local governments), and Fiberhome. Telkomsel’s roadmap outlines a structured approach through short-term, medium-term, and long-term planning phases, reinforcing its leadership in advancing telecommunications services in underserved regions. Limitations: However, the expansion of cellular networks through BTS construction is still uneven, especially in 3T areas (Frontier, Remote, and Underdeveloped). Contribution: This research provides recommendations for optimizing BTS development in 3T areas.
Co-Authors Ahmad Faisal Alfi Inayati Arliadinda Danusaputro Asyraf, Akhmad Bram Manuel Bram Manuel Budiman, Mohamad Fadhian Cahyaputra, Muhammad Rizqy Candiwan Darmawan, Muhammad Haykal Edi Witjara Falisa, Camelia Febriana Hestika Mirandi Febriantoro, Seto Ferdiansyah, Mochamad Ryan Fetty Poerwita Sary Fidhien, Ferdio Ghifary Firdausyi Aulia Nurdi Fitriah, Naila Mira HENDRATNO Hermawan, Eri Hidayat, Tiara Al Haq Indra Laksana Kadir, Muhammad Idham Maharani, Anatasya Mahdi Shiddieqy Setatama Manuel, Bram manullang, Yohana Gracia Moh Riza Sutjipto Mohamad Riza Sujipto Mohammad Riza Sutjipto Muhammad Awaluddin, Muhammad Nidya Dudija Noviyanti , Noviyanti Nugroho, Rifqi Dwianto Setyo Pamungkas, Satria Rayi Pawitra, Muhammad Tyas Perdana, Mas Bangkit Wira Pradana, Mochammad Alif Ramdhan Pramudhito, Ari Pratama, Gilang Aditya Pricillia, Virjean Putri Puspita Dewi, Putri Puspita Rafly, Muhammad Akil Rahady, Peri Ramadhan, Ricky P. Rina Djunita Pasaribu Rina Djunita Pasasribu Risris Rismayani, Risris Rudi Hardiansyah Saiful Amri Shabira, Rafa Maisa Soetjipto, Riza Subroto, Suryo Eri Sutisna Sutisna Triyatno, Sunu Puguh Hayu Wardhani, Shinta Kusuma Witjara, Edi Yosef Febri Wiryawan, Yosef Febri