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All Journal Jurnal Akuntansi dan Keuangan Jurnal Manajemen dan Bisnis International Conference on Law, Business and Governance (ICon-LBG) Indonesian Journal of Business and Entrepreneurship (IJBE) Visionist Jurnal EMT KITA Studi Kasus Inovasi Ekonomi Studies in Learning and Teaching Borneo Educational Journal (Borju) Jurnal Ilmiah Wahana Pendidikan Nusantara: Jurnal Pendidikan Indonesia Berajah Journal Bulletin of Community Engagement Sibatik Journal : Jurnal Ilmiah Bidang Sosial, Ekonomi, Budaya, Teknologi, Dan Pendidikan Formosa Journal of Multidisciplinary Research (FJMR) Jurnal Pengabdian Masyarakat Tapis Berseri Jurnal Manajemen dan Bisnis (JMB) MABUSS: Journal of Management, Business and Social Sciences Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Mimbar Administrasi JIAR International Journal of Economics, Business and Innovation Research J-CEKI
Defrizal
Universitas Bandar Lampung
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Social Sciences Other

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The Effect of Long-Term Orientation, Power Distance, and Uncertainty Avoidance on Youth Entrepreneurial Orientation in Bandar Lampung Purnomo, Agus; Oktaviannur, Moh.; Defrizal; Jamaludin, Maun
Indonesian Journal of Business and Entrepreneurship Vol. 10 No. 2 (2024): IJBE, Vol. 10 No. 2, May 2024
Publisher : School of Business, IPB University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/ijbe.10.2.319

Abstract

Background: As Indonesia's economy is increasingly driven by youth entrepreneurship and innovation, it requires examination of cultural factors and government support to foster entrepreneurial spirit among young people.Purpose: This research empirically investigates the relationship between long-term orientation, power distance, and uncertainty avoidance and how these factors influence the entrepreneurial orientation of young individuals in Bandar Lampung, with the perception of government regulations playing a mediating role. Design/methodology/approach: The study used a quantitative research approach, employing Structural Equation Modeling. The sample consisted of 200 respondents, young entrepreneurs from Bandar Lampung, selected through a simple random sampling method. The analysis was conducted using the Structural Equation Modeling (SEM) approach with the Partial Least Squares (PLS-SEM) technique. Findings/Result: The study found that long-term orientation significantly impacts entrepreneurial orientation. Additionally, it found that power distance and uncertainty avoidance are significant factors in shaping entrepreneurial orientation. Testing the mediating effect of the perception of government regulations indicates a significant role in the relationship between the independent variables and entrepreneurial orientation. The findings of this research indicate that the entrepreneurial mindset of the young generation in Indonesia is moderately influenced by a well-organized environment. Conclusion: The findings underscore the importance of a supportive regulatory environment in fostering entrepreneurial mindset among the youth, prompting policymakers to focus on enhancing regulations to incentivize innovation and streamline procedures for young entrepreneurs.Originality/value (State of the art): The originality of this research lies in its exploration of the interplay between cultural dimensions and government regulations on entrepreneurial orientation, which contributes to the understanding of how socio-cultural factors and regulatory perceptions influence entrepreneurial behavior in emerging economies. Keywords: entrepreneurial orientation, long-term orientation, power distance, uncertainty avoidance, perception of government regulations
PENGARUH KUALITAS PELAYANAN DAN CITRA PERUSAHAAN TERHADAP KEPUASAN PELANGGAN DI BENGKEL ACHMAD MOTOR (BATURAJA) Ahmad Hafizullah; Defrizal
Berajah Journal Vol. 5 No. 12 (2026): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v5i12.104

Abstract

This research seeks to analyze the influence of service quality and corporate image on customer satisfaction at Achmad Motor Workshop. The study is grounded in the growing number of motorcycle users, which increases the demand for high-standard workshop services and a strong company image to foster customer loyalty. A quantitative method was applied, employing a random sampling technique involving 100 customers of Achmad Motor Workshop during the period of January 2 to 8, 2025. Data were gathered through questionnaires and analyzed through multiple linear regression. The results reveal that both service quality and corporate image significantly and positively impact customer satisfaction, both individually and collectively. The coefficient of determination (R²) value of 0.917 suggests that 91.7% of customer satisfaction variation is attributable to these two factors. It is evident that corporate image plays a more prominent role than service quality in enhancing customer satisfaction. These findings suggest that prioritizing brand image and consistently improving service delivery should be central to Achmad Motor Workshop’s growth strategy.
PENGARUH ANALISIS STRATEGI DIGITAL MARKETING DAN KEPERCAYAAN MEREK DALAM MEMBENTUK KEPUTUSAN PEMBELIAN: STUDI KASUS DI TOKO RODEO RAJANYA KANDANG Aldio Farri Reza; Defrizal
Berajah Journal Vol. 5 No. 12 (2026): Berajah Journal
Publisher : CV. Lafadz Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47353/bj.v6i1.578

Abstract

This study aimed to analyze the influence of digital marketing strategies and brand trust on purchasing decisions at the Rodeo Rajanya Kandang store. This research employed a quantitative approach, utilizing SPSS software as a data analysis tool. To assess data quality, validity and reliability tests were conducted, followed by a series of classical assumption tests: normality, multicollinearity, and heteroscedasticity. Hypothesis testing was conducted using a t-test, followed by a coefficient of determination analysis. This study involved 100 respondents, with the entire population being sampled using a saturated sampling technique. Data processing revealed that digital marketing strategies and brand trust have a positive and significant influence on purchasing decisions at the Rodeo Rajanya Kandang store.
Pengaruh Burnout Digital dan Kelelahan Emosional Terhadap Kinerja Karyawan di Era Digital: Studi Pada BCA KCP Pringsewu Bernadetha Elen Pratiwi; Defrizal Defrizal
Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah Vol. 8 No. 3 (2026): Al-Kharaj: Jurnal Ekonomi, Keuangan & Bisnis Syariah
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/alkharaj.v8i3.11533

Abstract

Digital transformation in the banking sector has increased the intensity of technology use in employee work activities. This condition has the potential to lead to digital burnout and emotional exhaustion, which impact employee performance. This study aims to analyze the influence of digital burnout and emotional exhaustion on employee performance, both partially and simultaneously. The study used a quantitative approach with a survey method of 20 employees of Bank BCA Pringsewu Branch Office selected using purposive sampling. Data analysis was performed using multiple linear regression. The results showed that digital burnout had a negative and significant effect on employee performance (β = -0.221; p < 0.05), emotional exhaustion had a negative and significant effect on employee performance (β = -0.954; p < 0.05), and both simultaneously had a significant effect on employee performance (F = 159.318; p < 0.05) with an Adjusted R² value of 0.943. These findings confirm that managing digital work pressure and employee emotional state are key factors in improving performance in the digital era.
EDUKASI PASAR MODAL UNTUK MENINGKATKAN LITERASI KEUANGAN MAHASISWA MANAJEMEN UNIVERSITAS BANDAR LAMPUNG Sony Tian Dhora; Nuris Sanida; Defrizal Defrizal; Vonny Tiara Narundana; Dian Resha Agustina
Studi Kasus Inovasi Ekonomi Vol. 9 No. 02 (2025)
Publisher : Program Studi Manajemen, Fakultas Ekonomi dan Bisnis Universitas Muhammadiyah Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

Rendahnya literasi keuangan di kalangan mahasiswa Indonesia, khususnya terkait pemahaman pasar modal, menjadi masalah mendesak yang dapat menghambat terbentuknya generasi muda yang cerdas secara finansial dan siap berpartisipasi dalam sektor investasi. Urgensi ini semakin nyata ketika sebagian besar mahasiswa Program Studi Manajemen Universitas Bandar Lampung yang mengambil mata kuliah Pasar Uang dan Pasar Modal hanya memahami konsep dasar secara teoritis, tetapi kurang memiliki pengalaman praktis dalam berinvestasi. Kondisi tersebut berdampak pada rendahnya pemahaman mahasiswa terhadap instrumen investasi, manajemen risiko, serta pemanfaatan teknologi dalam transaksi pasar modal. Untuk menjawab kebutuhan tersebut, kegiatan pengabdian kepada masyarakat ini dirancang melalui fasilitasi kuliah tamu dan pelatihan praktis bersama Bursa Efek Indonesia (BEI) Provinsi Lampung dan Indo Premier Sekuritas (IPOT). Metode pelaksanaan meliputi ceramah interaktif, diskusi, serta simulasi praktik menggunakan aplikasi IPOT yang menghubungkan teori pembelajaran dengan praktik industri. Hasil kegiatan menunjukkan peningkatan signifikan literasi keuangan mahasiswa, terbukti dari kenaikan nilai rata-rata pre-test (54,6) menjadi post-test (81,6), atau meningkat sebesar 49,45%. Peningkatan terbesar terjadi pada penguasaan aplikasi IPOT (72,92%), diikuti pemahaman mekanisme transaksi dan identifikasi profil risiko. Selain itu, 85% peserta menyatakan minat untuk membuka rekening saham setelah pelatihan. Temuan ini membuktikan bahwa kolaborasi perguruan tinggi dengan praktisi pasar modal efektif dalam meningkatkan literasi keuangan mahasiswa dan memotivasi mereka untuk berinvestasi secara bijak.
Co-Authors . Ricky Aan Zeni Abdillah Abdillah Abu Sofyan Achmad Husmardi Agus Purnomo Agus Wahyudi Ahmad Cucus Ahmad Hafizullah Ritonga Aldio Farri Reza Andala Rama Putra Barusman Anintiarani Putri Appin Purisky Redaputri Asyri Muminatin Azis Salam Bernadetha Elen Pratiwi Dea Dhani Ahmad Kautsar Dian Resha Agustina Dian Riyanti Dirwansyah Sesunan Edo Then Eko Juanda Elsi Dwi Antika Elvira Nasution Faris Mohammad Fardlani Gunawan Suryaatmaja Habbiburahman Habbiburahman Habbiburahmman . Habiburrahman HABIBURRAHMAN Haninun Hasbullah Hasbullah Hendra Arjuna Hendri Dunan Herna Febriana Indrayenti Indrayenti Iskandar Ali Alam Jamaludin, Maun Karwono Karwono Kelvin Mulyana M Ardi M Oktavianur M. Yusuf Sulfarano Barusman Meri Astuti Moh. Oktaviannur, Moh. Mulyawan MULYAWAN Musafi Aldilah Mustofa Usman Mustofa Usman Nanda Ni Wayan Didi Nita Novita Iin Saputri Nur Alif Wijaya Nurdiawansyah Nurdiawansyah Nuris Sanida Refyana Anindya Wirawan, Renta Ulina Sihombing Rizky Ramadhan Ryan Pratama Setiawan, Bintang Simeon Fabian Pramudya Siska Dewi Sony Tian Dhora Sulastri, Titik Tara Ismiah Tika Susiana Tina Miniawati Barusman Tri Lestira Putri Warganegara Vonny Tiara Narundana Yana Marisa Yanuarius Yanu Dharmawan Yuliana Yuli Yusnitalia Yusnitalia Zaidrina Zaidrina