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All Journal ETIKONOMI Jurnal Siasat Bisnis Jurnal Manajemen Bisnis JDM (Jurnal Dinamika Manajemen) JURNAL ILMIAH MANAJEMEN & BISNIS Jurnal Kebijakan dan Administrasi Publik MIX : Jurnal Ilmiah Manajemen Benefit: Jurnal Manajemen dan Bisnis Asia-Pacific Management and Business Application PRofesi Humas EKONOMIS : Journal of Economics and Business Al Qalam: Jurnal Ilmiah Keagamaan dan Kemasyarakatan SENTRALISASI MABIS: Manajemen dan Bisnis Jurnal Manajerial Jurnal Manajemen Komunikasi Jurnal Ilmiah Edunomika (JIE) Jurnal Aisyah : Jurnal Ilmu Kesehatan Jurnal Manajemen Bisnis Target : Jurnal Manajemen Bisnis Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Fokus Manajemen Bisnis International Journal Of Science, Technology & Management (IJSTM) Jurnal Cakrawala Promkes Jurnal Pengabdian dan Peningkatan Mutu Masyarakat (JANAYU) Jurnal Abdimas Serawai DedikasiMU: Journal of Community Service Interdisciplinary Social Studies Media Publikasi Promosi Kesehatan Indonesia (MPPKI) International Journal of Management Science and Information Technology (IJMSIT) Asian Journal of Management Analytics Fokus Bisnis: Media Pengkajian Manajemen dan Akuntansi JKAP (Jurnal Kebijakan dan Administrasi Publik) Amwaluna: Jurnal Ekonomi dan Keuangan Syariah
Nuryakin, Nuryakin
Universitas Muhammadiyah Yogyakarta
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The Effect of Trust, Perceived Ease of Use, and Service Features on Trust and Customers’ Interest in Using Mobile Banking Anggara, Dody Chandra; Nuryakin, Nuryakin; Handayani, Siti Diyah
Ekonomis: Journal of Economics and Business Vol 8, No 2 (2024): September
Publisher : Universitas Batanghari Jambi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33087/ekonomis.v8i2.1542

Abstract

This study aims to describe the effects of security, perceived ease of use, and service features on customers' interest in using mobile banking, with trust as an intervening variable. This study used quantitative approach as the research methodology. Data were garnered using a questionnaire. Participants were 200 customers of BPD DIY bank, recruited using purposive sampling technique. The result showed that service feature affects customers’ trust in using mobile banking, but not their interest. Security and perceived ease of use do not affect customers’ trust and interest. Thus, the bank is recommended to focus on building trust and ensuring the security of its mobile banking service in order to improve customers’ interest in using it. Future studies are recommended to explore other factors affecting customers’ interest in using mobile banking.
Mediating brand trust, brand attitude, and brand psychological ownership on celebrity endorsers to behavioural intention Safira, Elsi; Fatmawati, Indah; Nuryakin, Nuryakin
Jurnal Fokus Manajemen Bisnis Vol. 13 No. 2 (2023)
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/fokus.v13i2.8591

Abstract

The marketing type that is found on social media today is celebrity endorsement. To encourage consumer behavioural intention, luxury brand companies take several strategies, including using celebrity endorsers to introduce their brand and to build brand trust, brand attitude, and brand psychological ownership. This study aims to examine the influence of celebrity endorsers on behavioural intention through the mediation of brand trust, attitude, and psychological ownership. A total of 250 samples were determined by purposive sampling. This research used a quantitative approach and structural equation modelling (SEM) AMOS as a data analysis technique. The result showed a mediating effect of brand trust, attitude, and psychological ownership on the relationship between celebrity endorsers and behavioural intention.
Service Innnovation, Service Delivery System, and Customers’ Satisfactory’s Correlation with Official Honda’s Dealer’s Customers’ Loyalty Jati, L. Jatmiko; Nuryakin, Nuryakin; Handayani, Siti Dyah
Interdisciplinary Social Studies Vol. 1 No. 4 (2022): Reguler Issue
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v1i4.84

Abstract

Background: Consumers will be more picky in choosing services and products as a result of the tight competition and the decline in consumer spending power caused by the Covid-19 pandemic factor. Consumers will opt for high-quality services or products at reasonable costs, as well as the greatest service and promotions that can entice them. As a result, organizations must carefully assess the four areas in order to meet consumer expectations. Aim: This study aims to examine the effect of service innovation, service delivery system, and customer satisfaction on customer loyalty at Honda authorized dealers. Method: This study uses a quantitative research approach to investigate the relationship between service innovation, service delivery systems, customer satisfaction, and customer loyalty. To achieve the research objectives, data were collected from respondents, namely consumers of authorized Honda dealers in Bantul Regency. Using structural equation modeling, and after a series of exploratory and confirmatory factors were analyzed, the authors tested an integrated model of the relationship between service innovation, service delivery systems, customer satisfaction, and customer loyalty. Findings: The results of this study indicate that service innovation has a significant effect on service delivery systems, service innovations have a significant effect on customer satisfaction, service delivery systems have a significant effect on customer satisfaction, service innovations have an insignificant effect on customer loyalty, service delivery systems have an insignificant effect on customer loyalty, and customer satisfaction has a significant effect on customer loyalty.
TAM: Acceptance of E-Learning Technology to Students in Masters of Management Learning Khoiruddin, Mochammad; Wahyuningsih, Sri Handari; Nuryakin, Nuryakin
Interdisciplinary Social Studies Vol. 1 No. 6 (2022): Special Issue
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v1i6.147

Abstract

This study aims to evaluate the relationship between technology acceptance factors and online learning for Master of Management students at University Muhammadiyah Yogyakarta in terms of perceived usefulness, perceived convenience, subjective norms, attitudes towards use and behavioral intentions. The object used in this research sample is a master of management student. The sample of this study consisted of 140 respondents who were selected by the sampling method. The data analysis technique used in this study was using Structural Equation Modeling (SEM) with the help of AMOS 23 software. Analysis of the quality testing of the data instrument in this study used validity tests, reliability tests. The results showed that perceived usefulness had a significant effect on usage attitudes, usage attitudes had a significant effect on behavioral intentions, perceived usefulness had a significant effect on perceived convenience, perceived ease of use had a significant effect on usage attitudes, perceived usefulness had a significant influence on subjective norms, norms subjective does not have a significant effect on attitudes to use, subjective norms have no significant effect on behavioral intentions.
Measuring and Evaluating Supply Chain Management Performance of a Company Using the Scor Method Sekarjati, Bella Devi; Pribadi, Firman; Nuryakin, Nuryakin
Interdisciplinary Social Studies Vol. 1 No. 7 (2022): Special Issue
Publisher : International Journal Labs

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55324/iss.v1i7.165

Abstract

The problem with IUP SUMANTO is that it has n   systematically taken performance measurements with a particular model. The supply of materials in the form of mined sand has problems so it experiences delays and also has an impact on shipping to sand depots to consumers. With this problem, the performance of Supply Chain Management (SCM) is considered not optimal, so research is needed to measure its performance from the company's supply chain. This study aims to measure the performance of Supply Chain Management (SCM) using the Supply Chain Operation Reference (SCOR) method in order to optimize every activity in the company's SCM. The research was conducted with a qualitative approach through direct observation, interviewing company experts along with filling out special questionnaires and documentation. Performance measurement will focus on five core processes, namely Plan, Source, Make, Deliver, and Return. There are 18 indicators studied with indicators that have the attributes of Reliability, Responsiveness, Agility. The method used in this study is the Analytical Hierarchy Process (AHP) method which is used to obtain weighting results so that the performance assessment is more precise. The final value is obtained by multiplying the performance value with the weight of importance. This research was conducted at a sand mining company in Yogyakarta. The results of this study indicate that the performance of SCM in the sand mining company is in the good category with a final performance rating of 77.05 from a scale of 0 to 100. For indicators that have a low performance rating below 70, suggestions for improvement will be given. One of the proposed improvements is to provide training and certification to employees. The company is expected to be able to make improvements according to the suggestions given based on the research that has been done.
Understanding Customer Purchase Intention of PC Product on Indonesia Husein Lubis, Manda Rahmat; Nuryakin, Nuryakin; Susanto, Susanto
APMBA (Asia Pacific Management and Business Application) Vol. 7 No. 2 (2018)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2018.007.02.4

Abstract

In this digital revolution all industries are competing to innovate to attract consumers' attention. One of the most competitive competition is in the electronics industry. This study aims to determine the effect of brand awareness, brand image and perceived quality towards purchase intention of  IT products. The object in this research is  one of the leading lapotop brang in Indonesia in one of the growing provinces in Indonesia. This study uses sampling by purposive sampling technique. The number of samples in this study were 142 respondents. Data obtained through questionnaires distributed directly to the field and through the Google Form. Data analysis techniques using SEM showed that brand awareness has no significant effect on perceived quality, brand image has a significant effect on perceived quality, brand awareness has a significant effect on purchase intention, brand image has a significant effect on purchase intention and perceived quality have a significant effect on purchase intention. In generally, ASUS brand laptops have managed to attract consumers' attention through their brand image and awareness.
Exploring SMEs Marketing Performance Through Networking Capacity and Relational Capability Nuryakin, Nuryakin
APMBA (Asia Pacific Management and Business Application) Vol. 9 No. 2 (2020)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2020.009.02.5

Abstract

This research aims to analyse the effect of relational capability and networking capacity on SMEs marketing performance of Wooden Handicraft in one of the heritage area in Indonesia, in the area of Klaten, Bantul  and Sleman Regency of Yogyakarta.By occupied sampling technique of purposive sampling, several criteria used in the sampling were Wooden Handicraft Export SMEs that have been operating for three years or more. Total of 140 questionnaire utilized in this study resulting 129 respondents studied. The results showed that relational capability had a significant effect on SMEs marketing performance. Relational capability had a significant effect on networking capacity. Also, networking capacity had a significant effect on SMEs marketing performance. 
The Effect of Perceived Usefulness and Perceived Easy to Use on Student Satisfaction The Mediating Role of Attitude to Use Online Learning Nuryakin, Nuryakin; Rakotoarizaka, Nandrianina Louis Pierre; Musa, Hussein Gibreel
APMBA (Asia Pacific Management and Business Application) Vol. 11 No. 3 (2023)
Publisher : Department of Management, Faculty of Economics and Business, Brawijaya University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.apmba.2023.011.03.5

Abstract

The aims of this study is to analyze an empirical research model on the effect of perceived usefulness and perceived ease to use on student satisfaction with the mediating role of attitude to use online learning. The sample of this study were students from the Faculty of Economics and Business, Yogyakarta Muhammadiyah University. An empirical model and hypothesis testing was analyze using the Structural Equation Modeling (SEM) of the AMOS 23 program. The design of this study uses a quantitative approach. A sample of 203 students were tested in this study. The sampling technique used purposive sampling. The results of hypothesis testing show that there is a positive and significant effect between perceived usefulness and satisfaction and attitude. Perceived easy to use has a significant positive effect on attitude to use online learning but not significant on student satisfaction. Attitude to use online learning has a significant positive effect on student satisfaction.
Supply Chain Agility of E-Commerce Industry in Gaining Customer Trust Atmaja, Diyaa Aaisyah Salmaa Putri; Nuryakin, Nuryakin; Pribadi, Firman
International Journal of Science, Technology & Management Vol. 3 No. 4 (2022): July 2022
Publisher : Publisher Cv. Inara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46729/ijstm.v3i4.548

Abstract

Supply chain agility is a supply chain capability derived from the intelligence, mindset, and integrative processes of all supply chain members to respond quickly to uncertainties and changes in the business environment in a reactive, proactive and predictive manner in meeting customer needs and demands. However, not all business people can perform system integration due to limited resources. In this case, the features presented by e-commerce can bridge business actors to achieve customer-centered supply chain agility competencies. This study aims to determine the effect of supply chain agility on the creation of customer trust which is supported by the use of e-tracing in the e-commerce industry. This approach uses multivariate analysis using SEM-PLS to determine the effect of each variable. Respondents were obtained by purposive random sampling technique and the survey was conducted online via Google Form aimed at the final 251 customers. The results show that supply chain agility has a positive and significant impact on customer trust. However, in this case, e-tracing has not been proven to strengthen or weaken the influence of supply chain agility on customer trust.
Customer Knowledge dan Customer Intimacy: Pengaruhnya Terhadap Repurchase Intention dan Customer Loyalty Rimiyati, Hasnah; Nuryakin
JURNAL ILMIAH EDUNOMIKA Vol. 10 No. 1 (2026): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v10i1.19159

Abstract

This study aims to test a conceptual model and investigate the role of customer intimacy and repurchase intention in the relationship between customer knowledge and customer loyalty with a focus on the study on Islamic banking customers in Indonesia. This study uses a quantitative approach. The sample in this study is Bank Syariah Indonesia customers taken at the Yogyakarta branch service unit. Sampling was done using non-probability sampling with purposive sampling techniques. The number of samples studied was 210 respondents who were customers of Bank Syariah Indonesia. Before conducting data analysis, research instruments are first tested, namely validity and reliability tests, all test results are declared valid and reliable. Data analysis and hypothesis testing using Structural Equation Modelling with AMOS (Amos Graph) software. The results of the study show that customer knowledge has a significant positive effect on customer loyalty, customer intimacy and repurchase intention. Empirical testing in this study also found that customer intimacy had a significant positive effect on repurchase intention and customer loyalty.
Co-Authors Agung, Tan Ray AGUS PRASTYO Agus Samsudin, Mohammad Ajeng Fatmi kartini Amahoru Ananda Rizky Rahmadayanti Anggara, Cornel Anggara, Dody Chandra Anjelisa, Anjelisa Arini, Merita Arni Arni Atmaja, Diyaa Aaisyah Salmaa Putri Baskara, Abdullah Belliani, Arisca Debby Anggriansyah Dola Fitritha Raras Handayani Ezza Chairurrizqie Fakhrudin, Arif Fatmawati , Indah Fatmawati, Indah Firda Mokodongan Firman Pribadi Firman Pribadi Handayani, Siti Diyah Handayani, Siti Dyah Hasnah Rimiyati, Hasnah Heru Kurnianto Tjahjono Heru Kurnianto Tjahjono Heru Kurnianto Tjahjono Hery Widijanto Husein Lubis, Manda Rahmat Hussein Gibreel Musa Ika Nurul Qomari Iqbal Miftakhul Mujtahid Iring Primastuti, Harumi Junarta, Harbyanto Khoiruddin, Mochammad Kusumo, Mahendro Prasetyo Listiowati , Ekorini Lubis, Debi Christian Maghfira Rizky Maulani Manda Rahmat Husein Lubis Martha, Haryadi Lisya Musa, Hussein Gibreel Nabillah, Nisfatun Nadia May Nanda Nandrianina Louis Pierre Rakotoarizaka Nur Hidayah Pradana, Fawzi Rizki Priyambodo Wahyu Jatmiko Qamari, Ika Nurul Qurrotul Aini Rakotoarizaka, Nandrianina Louis Pierre Retno Widowati Retno Widowati PA Safira, Elsi Safitri Puji Rahayu Sarofah, Nafidlotul Sekarjati, Bella Devi Siswoyo Haryono Supangkat, Gatot SUSANTO Susanto Susanto Susanto Susanto Suyanto , M. Titi Darmi Wahyuningsih, Sri Handari Widia Febriana yuwono, wiji