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All Journal JURNAL EMBA : JURNAL RISET EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Jurnal EMT KITA JURNAL MUQODDIMAH : Jurnal Ilmu Sosial, Politik dan Hummaniora YUME : Journal of Management Jurnal Review Pendidikan dan Pengajaran (JRPP) Jurnal Suluh Pendidikan Journal of Management - Small and Medium Enterprises (SME's) Economics and Digital Business Review Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Jurnal Ilmu Ekonomi Manajemen dan Akuntansi Arus Jurnal Sosial dan Humaniora ProBisnis : Jurnal Manajemen Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Jurnal Dehasen Untuk Negeri JURNAL TUNAS PENDIDIKAN Golden Ratio of Data in Summary Economics and Business Journal Journal of Artificial Intelligence and Digital Business Innovative: Journal Of Social Science Research Journal of Management, Economic, and Accounting The Manager Reveiew Jurnal Ekonomi, Manajemen, Akuntansi
Telaumbanua, Aferiaman
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Religion Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Physics Public Health Social Sciences Other

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Pengaruh Distribusi Dan Kualitas Layanan Terhadap Kepuasan Pelanggan Pada PT. Pos Indonesia Kota Gunungsitoli Gea, Jeliswan Berkat Iman Jaya; Halawa, Odaligoziduhu; Telaumbanua, Aferiaman
Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) Vol 6, No 2 (2025): Jurnal Ilmiah Manajemen dan Bisnis (JIMBI) - Desember
Publisher : Universitas Medan Area

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31289/jimbi.v6i2.6362

Abstract

This research aims to analyze the influence of distribution quality and service on customer loyalty at PT. Pos Indonesia in Gunungsitoli City. This study is descriptive quantitative in nature, involving a series of processes from data collection, processing, to data interpretation through the application of equations to produce an accurate depiction of the researched conditions based on the obtained data. Based on the analysis using SPSS version 24 software, the results indicate a significant influence of distribution quality and service on customer loyalty at PT. Pos Indonesia in Gunungsitoli City, with a significance value (sig) of 0.000, which is smaller than 0.05, and a contribution of 33%. The findings of this research are expected to encourage sustainable improvements in the distribution system and service quality, thereby realizing customer loyalty and supporting the company's competitiveness against other competitors.
Analisis Strategi Pemasaran Layanan Fotografi di KITA POTO I STUDIO Zebua, Sonifati Saro; Telaumbanua, Aferiaman; Gulo, Heniwati; Harefa, Idarni
RIGGS: Journal of Artificial Intelligence and Digital Business Vol. 5 No. 1 (2026): Februari - April
Publisher : Prodi Bisnis Digital Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/riggs.v5i1.7068

Abstract

Perkembangan teknologi digital dan media sosial telah meningkatkan kebutuhan masyarakat terhadap layanan fotografi, sekaligus memperketat persaingan di industri jasa fotografi. Kondisi ini menuntut pelaku usaha untuk menerapkan strategi pemasaran yang efektif guna meningkatkan daya saing dan mempertahankan pelanggan. Penelitian ini bertujuan untuk menganalisis strategi pemasaran layanan fotografi yang diterapkan oleh KITA POTO | STUDIO, serta mengidentifikasi faktor pendukung, faktor penghambat, dan efektivitas strategi tersebut dalam menghadapi persaingan di era digital. Penelitian menggunakan pendekatan kualitatif dengan jenis deskriptif kualitatif. Data diperoleh melalui observasi, wawancara semi-terstruktur dengan pemilik, karyawan, dan pelanggan, serta dokumentasi. Analisis data dilakukan menggunakan model interaktif Miles dan Huberman yang meliputi reduksi data, penyajian data, serta penarikan kesimpulan. Hasil penelitian menunjukkan bahwa strategi pemasaran yang diterapkan berfokus pada pemanfaatan media sosial, khususnya Instagram dan WhatsApp, diferensiasi layanan fotografi, serta penerapan bauran pemasaran jasa (7P). Faktor pendukung utama meliputi kualitas sumber daya manusia, kreativitas tim, identitas merek, serta perkembangan media digital, sedangkan faktor penghambat meliputi keterbatasan waktu, kurangnya konsistensi promosi, serta persaingan yang tinggi. Secara umum, strategi pemasaran yang diterapkan dinilai cukup efektif dalam meningkatkan visibilitas usaha, menarik pelanggan, dan mendorong pemesanan ulang, meskipun masih memerlukan penguatan pada aspek konsistensi promosi dan sistem evaluasi yang lebih terstruktur. Penelitian ini menunjukkan bahwa strategi pemasaran berbasis media digital dan kualitas layanan memiliki peran penting dalam meningkatkan daya saing usaha jasa fotografi di era digital.
ANALISIS PENERAPAN STANDAR OPERASIONAL PROSEDUR (SOP) DALAM MENINGKATKAN EFEKTIFITAS KINERJA PEGAWAI PADA KANTOR CAMAT MA’U KABUPATEN NIAS Golu, Noni Netralis; Baene, Eduard; yamolala, yamolala; Telaumbanua, Aferiaman
Jurnal Tunas Pendidikan Vol. 6 No. 2 (2024): JURNAL TUNAS PENDIDIKAN
Publisher : LPPM Universitas Muhammadiyah Muara Bungo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52060/pgsd.v6i2.1636

Abstract

Standard Operating Procedures are guidelines or references for carrying out work tasks in accordance with the functions and performance assessment tools of government agencies. The aim of this research is to analyze the application of standard operating procedures (SOP) in improving the effectiveness of employee performance at the Ma'u District Head Office, Nias Regency. This research was carried out as a qualitative type of research with a descriptive approach because this type of research aims to describe and analyze phenomena, events or social activities that are occurring currently at the Mau Subdistrict Office, Nias Regency. The results of this research are: SOP implementation has been implemented but in this case, efficiency has not yet been implemented according to existing Administrative Service SOPs in carrying out duties and responsibilities, so that processing letters by the public takes too long. In this case, the obstacles are due to work delays, discrepancies, non-compliance with existing procedures and limited and delayed information. Efficiency and consistency are very necessary in implementing SOPs in order to maximize existing work. So implementing SOPs is very important because they serve as guidelines or stages in existing work to increase the effectiveness of employee performance.
Co-Authors Ayler Beniah Ndraha Baene, Eduard Bate'e, Maria Magdalena Bate'e, Pius Berkat Iman Batee, Maria Magdalena Bate’e, Maria M. Bate’e, Maria Magdalena BIJ, Jeliswan Buulolo, Nanny A. Buulolo, Nanny Artatina Bu’ulolo, Nanny A. Bu’ulolo, Nanny Artatina Daeli, Mujur Kurniawati Daeli, Seniati Duha, Tiarni Eliagus Telaumbanua Faebuadodo Hulu, Perlindungan Gea, Christian Yasaro Gea, Heppy Lianus Gea, Jeliswan Berkat Iman Jaya Gea, Katarina Syukur Arniwati Gea, Kurniawan Gea, Nov Elhan Gea, Sukur Arman Giawa, Doniusman Giawa, Fani Eldiana Golu, Noni Netralis Gulo, Foster Herwin Gulo, Heniwati Gulo, Nasrani Gulo, Noni Netralis Gulo, Susimawati Gulo, Ya’aman Halawa, Ester Halawa, Forman Halawa, Nori Hati Halawa, Roi Martin Halawa, Roswita Harefa, Agnes Faustine Harefa, Elvinna Harefa, Idarni Harefa, Krisno Berkat Harefa, Peringatan Harefa, Ronand Sona Sowa’a Hia, Steven Silverius Hondo, Elgius Hulu, Intan Permata Hati Hulu, Perlindungan F. Hulu, Perlindungan Faebuadodo Hulu, Tri Hartati Sukartini Kakisina, Shopia Molinda Kakisina, Sophia Molinda Laia, Otanius Laoli, Natalia Lase, Berkat Ricky Selamat Lase, Delipiter Lase, Kartini Lase, Niscaya Iradat Lawolo, Junius Marulafau, Imadulhaq Maulana, Vyeckrye Meiman Hidayat Waruwu Mendrofa, Martha Surya Dinata Mendrofa, Syah Abadi Mendrofa, Yupiter Nazara, Sanaria Ndruru, Suharjono Odaligoziduhu Halawa Permana Harefa, Abdiwan Dixit Serniati Zebua Tafonao, Anuwarlin Tafonao, Suryanti Telaumbanua, Sri Lestari Telaumbanua, Widya Fransiska Telaumbanua, Yukarni Waruwu, Novi Ratna Suryani Waruwu, Noviza Asni Waruwu, Putri Destari yamolala, yamolala Zai, Agus Ringanto Zai, Kurniawan Zai, Kurniawan Sarototonafo Zai, Vinsen April Linus Zebua, Alfandi Zebua, Dedi Irawan Zebua, Emanuel Zebua, Fakta Solala Zebua, Hamid Rinaldo Zebua, Idam Eltri Zebua, Putra Bakti Zebua, Reyan Janefata Zebua, Seniarti Zebua, Sonifati Saro Zega, Aperianto Zega, Evi Pebriani Zega, Rohani Zega, Wan Riang Zega, Yamolala Zendrato, Dafid Tricandra