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Branding of Wasuemba Tourism Village and Strengthening of Lahunduru Tourism Awareness Groups Maulana, Harry Fajar; Sa'ban, L.M. Azhar; Ardiansah Putra, Muhammad Rizal; Sari Anwar, Nirmala
Room of Civil Society Development Vol. 4 No. 3 (2025): Room of Civil Society Development
Publisher : Lembaga Riset dan Inovasi Masyarakat Madani

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59110/rcsd.654

Abstract

Community service activities were carried out in Wasuemba Village, Buton Regency with participants from the Lahunduru Tourism Awareness Group. Wasuemba Village has tourism potential that can be developed as a tourist village. Wasuemba village has many interesting and unique things that can be presented to visitors/tourists who come to this place. Some of the partner's priority problems, namely the Lahunduru Tourism Awareness Group of Wasuemba Village has not prepared a mature concept for branding activities and the unavailability of human resources in managing the branding of Wasuemba Tourism Village. The Lahunduru Tourism Awareness Group of Wasuemba Village is still lacking in branding Wasuemba Tourism Village, digital technology media is a means of marketing or digital marketing to advance the products they want to market. The data and information will make it easier for the Tourism Awareness Group to create or develop something that they want to market. The purpose of this service is to increase the knowledge and ability of the Lahunduru Tourism Awareness Group in branding Wasuemba Tourism Village so that it can target tourists. The method used in this community service activity is to conduct a survey, then conduct a needs analysis by the PKM Team, after that proceed with socializing and assisting PKM activities. The results of this activity were that the Lahunduru Tourism Awareness Group of Wasuemba Village received information about tourism awareness groups that are actors driving village tourism, and the Lahunduru Tourism Awareness Group received additional knowledge related to branding tourist villages.
Strengthening local government capacity: Assistance in the preparation of the 2024 LP2KD for Central Buton Regency Satria, Eko; Wijaya, Andy Arya Maulana; Suherman, Ansar; Sya’ban, La Ode Muhammad Azhar; Maulana, Harry Fajar; Adwian, Angga
Community Empowerment Vol 10 No 4 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.12867

Abstract

Poverty remains a significant and persistent challenge for Central Buton Regency, with various issues hindering the effectiveness of poverty reduction programs. This activity aimed to assist the Government of Central Buton Regency in preparing the 2024 Regional Poverty Reduction Implementation Report (LP2KD), as mandated by Presidential Instruction of the Republic of Indonesia Number 4 of 2022 and Regulation of the Minister of Home Affairs of the Republic of Indonesia Number 53 of 2020. The implementation method involved initial coordination (kick-off meeting), observation of data needs, and Focused Group Discussions (FGD) with Regional Apparatus Organizations (OPD) to identify the root causes of poverty. The main outcome of this activity was the completion of the 2024 Regional Poverty Reduction Implementation Report (LP2KD) for Central Buton Regency. This report presents a comprehensive analysis of poverty conditions, identifies existing problems, and provides practical recommendations for the formulation of more effective and targeted poverty reduction policies.
Representation of Political System in Song Lyrics of “Only The Young”: A John Fiske Semiotic Analysis Bully, Nurlina Ahmad; Suherman, Ansar; Maulana, Harry Fajar
Jogjakarta Communication Conference (JCC) Vol. 3 No. 1 (2025): The 6th Jogjakarta Communication Conference (JCC)
Publisher : Jogjakarta Communication Conference (JCC)

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Abstract

This study shows the meaning of the political system in the lyrics of the song "Only the Young" using John Fiske's semiotic analysis as a novelty in research. This study uses a qualitative approach that aims to gain an understanding of human or social phenomena by providing an in-depth description that can be explained in words both natural phenomena and human engineering results. This study focuses on the meaning of signs in the text through three levels of semiotics from John fiske, namely the level of reality, the level of representation, and the level of ideology.  
PENGEMBANGAN KAPASITAS KELOMPOK PEREMPUAN TANI DESA BOLA BERBASIS WIRAUSAHA OLAHAN SINGKONG (KAOPI) DI KABUPATEN BUTON SELATAN Hastuti; Wijaya, Andy Arya Maulana; Maulana, Harry Fajar; Abbas, Fitriani; Sunarli, Wa Ode
Dharma: Jurnal Pengabdian Masyarakat Vol. 6 No. 1 (2025): Mei
Publisher : Universitas Pembangunan Nasional "Veteran" Yogyakarta

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Abstract

Based on the poverty percentages in South Buton Regency was report in 2021 at 14.62%, which is larges number comes from the women's Community are the most vulnerable to fall into the poverty trap. Bola village located in South Buton Regency is known as a producer of cassava, but it has not been able to maximise the added value for the community. There are exist a Women's Business Group (KWT) Bangun Sejahtera that contibute in processes Cassava into Kaopi Flavour, which is one of the raw materials for local food of the Buton Islands community. This Community Service Programme (PKM) aims to help develop the capacity of business groups as well as women's groups in local resource-based business governance, as well as challenges and opportunities to develop into productive and added-value businesses. This programme is held to be carried out through the observation, training and mentoring, as well as an evaluation to find out the result this program. Approach method used in this PKM is Participatory Rural Appraisal (PRA), which involves KWT as a partner as well as the subject of this activity. The participants in this activity are members of KWT and Bola Village Women's Group with a target of 50 people. The findings of this activity showed an increase in the community's understanding of financial management and digital marketing which reached approximately 83.3%. Nevertheless, this programme still needs to be continued through intensive mentoring and business development in the field of product intellectual property rights and product branding.
Komunikasi Keluarga Sebagai Upaya Pencegahan Kasus Judi Online (Studi Kasus Remaja Desa Lalibo Kecamatan Mawasangka Tengah) Iksan, Evi Elfina; Hidayatullah, Muh.; maulana, Harry fajar
Jurnal Ilmu Komunikasi Dan Media Sosial (JKOMDIS) Vol. 5 No. 2 (2025): Mei - Agustus
Publisher : CV. ITTC INDONESIA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47233/jkomdis.v5i2.2805

Abstract

The phenomenon of online gambling is increasingly worrying, especially among teenagers, which can contribute to increased crime rates and other social problems. In Lalibo Village, Central Mawasangka Sub-district, there has been a significant spike in the number of teenagers involved in online gambling activities. This problem is influenced by various factors such as economic pressure, social environment, uncontrolled access to technology, as well as low digital literacy and supervision from parents. This research aims to deeply understand the factors that drive teenagers' involvement in online gambling and explore the communication challenges between teenagers and parents in tackling this phenomenon. The research method used is descriptive with a qualitative approach. Data collection was conducted through participatory observation, in-depth interviews with teenagers, parents, community leaders, and village officials, and literature study.  Data analysis techniques included data reduction, data presentation, and conclusion drawing. The results showed a sharp contrast between teenagers' and parents' perceptions of online gambling. Teenagers tend to view online gambling as entertainment and a quick way to earn money, while parents consider it a serious threat to their children's moral and financial development. Family communication patterns in discussing online gambling are still limited, due to parents' lack of knowledge about the digital world, a sense of intimacy, and a lack of knowledge about online gambling.
InfraNodus analysis of text, networks, and sentiment on a political actor across media platforms Lawelai, Herman; Nurmandi, Achmad; Maulana, Harry Fajar; Jubba, Hasse
Jurnal Komunikasi Vol. 19 No. 3 (2025): VOLUME 19 NO 3 OKTOBER 2025
Publisher : Program Studi Ilmu Komunikasi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20885/komunikasi.vol19.iss3.art5

Abstract

This study examines how public perceptions of Anies Baswedan are shaped through YouTube, Twitter, and Google, employing text, network, and sentiment analysis with InfraNodus. Data was collected through each platform's official API with a focus on the keyword "Anies Baswedan." The findings reveal that informative narratives dominate YouTube, while Twitter serves as a space for emotional expression, characterized by a high level of positive sentiment. At the same time, Google reflects information-seeking behavior with a more balanced sentiment distribution. These findings reveal that each platform plays a unique role in shaping political perceptions: YouTube archives and disseminates documentation, and Twitter serves as a forum for debate and support. At the same time, Google functions as an aggregator of opinions from various sources. This study offers new insights into how cross-platform interactions are influenced not only by the content of messages but also by communication patterns and the digital ecosystem in which conversations occur, thereby strengthening our understanding of how political narratives evolve in the digital age.
Pengembangan Pariwisata Berbasis Community Based Tourism pada Desa Wisata Waburi Park Buton Selatan Hastuti, Hastuti; Maulana, Harry Fajar; Mahyudin, Mahyudin; Rahim, Abdul
Journal Of Human And Education (JAHE) Vol. 4 No. 1 (2024): Journal Of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i1.693

Abstract

Pengembangan pariwisata berbasis masyarakat (CBT) di Waburi Park Buton Selatan. Penulis menjelaskan konsep CBT dan manfaatnya bagi masyarakat setempat, termasuk pengentasan kemiskinan, peningkatan pendapatan, dan pelestarian budaya dan karakter lokal. Artikel ini juga membahas tantangan dalam mengimplementasikan CBT dan pentingnya melibatkan masyarakat lokal dalam kegiatan pariwisata. Para penulis menyimpulkan bahwa CBT memiliki potensi untuk mendorong pembangunan pariwisata berkelanjutan di wilayah tersebut. Pelatihan dapat meningkatkan kemampuan dan kapasitas masyarakat dalam mengelola dan mengembangkan potensi wisata di wilayah mereka, meningkatkan pendapatan masyarakat melalui integrasi dengan sektor pariwisata, dan membangun sinergi positif antara ekonomi lokal dan sektor pariwisata.
Sentiments Analysis on Twitter Towards Hoax Information on Social Media News Suherman, Ansar; Ferdi, Ferdi; Maulana, Harry Fajar; Putra, Muhammad Rizal Ardiansah
Jurnal Ilmu Komunikasi Vol 22 No 1 (2024): April 2024
Publisher : Univeritas Pembangunan Nasional "Veteran" Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31315/jik.v22i1.8421

Abstract

Hoaxes are a perilous byproduct of huge technology advancements, particularly the rise of social media. Using Twitter as an example, it is one of the most popular social media platforms for information sharing, communication, and entertainment. As a consequence, Twitter users may readily propagate fake or hoax information. The aim of this study is to find public opinion about hoaxes derived from Twitter user conversations around COVID-19. This study makes use of Twitter data obtained from Drone Emprit Academic. This study examined all processed tweets and surveyed public opinion on "Hoaks" (including mentions, retweets, and replies). The DEA engine analyzes the word frequency and mood of Twitter users to determine if a predominant emotion is good, negative, or neutral. According to the study results, netizens remarked on the COVID-19, alleging that the appearance of the Delta type variation was caused by the vaccination, not the virus. They do not regularly check facts owing to boredom, laziness, and reliance on just one source of information verification. Furthermore, only information that corresponds to their interests and needs will be approved. Thus, via discourse about Hoax, social media allows the formation of a platform for mutual understanding, sharing, and dynamically debating the meaning of demonstrations. This research provides a contribution to the disclosure of information about public opinion towards a discourse discussed on Twitter with the help of a DEA engine.