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All Journal EKONOMIS : Journal of Economics and Business JURNAL PENDIDIKAN TAMBUSAI Jurnal Akuntansi Kompetif Journal of Economics and Business UBS Jurnal Development Jurnal Riset Manajemen dan Akuntansi (JURIMA) Jurnal Manajemen, Bisnis dan Kewirausahaan ARZUSIN: Jurnal Manajemen dan Pendidikan Dasar International Journal of Economics (IJEC) International Journal of Community Service (IJCS) Jurnal Manajemen Keuangan Syariah Margin : Journal of Islamic Banking
Fusfita, Nurlia
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Community Empowerment through the Creative Economy for the Realization of Sustainable Economic Self-Reliance Based on Islamic Values at the Sanggar Batik Selaras Pinang Masak, Jambi Mutia, Agustina; Hassanee, Narong; Rahma, Sri; Nofriza, Eri; Fusfita, Nurlia; Hamzah, Maulana; Hidayat, Angger; Hermanda, Azzahra Puan; arzmi, Muhammad riski
International Journal of Community Service (IJCS) Vol. 4 No. 2 (2025): July-December
Publisher : PT Inovasi Pratama Internasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55299/ijcs.v4i2.1684

Abstract

This article aims to describe the process and outcomes of community empowerment at the Sanggar Batik Selaras Pinang Masak in Jambi through the development of a creative economy underpinned by Islamic values. This batik center represents a crucial hub for the preservation of local culture and economy, yet it faces significant challenges concerning product innovation, digital marketing, and the consistent application of Sharia business ethics. The methodology employed is Participatory Action Research (PAR), which actively involved the participation of artisans and management in every stage: planning, action, observation, and reflection. The action phase encompassed digital marketing training, a workshop on Islamic business ethics, and mentorship for the formulation of Sharia-based Standard Operating Procedures (SOP). The results demonstrate a significant increase in the understanding and proficiency of digital marketing, alongside a stronger commitment to implementing Islamic principles such as honesty (shiddiq), trustworthiness and professionalism (amanah), and justice (‘adl) in all transactions and production processes. This empowerment initiative not only enhances the potential for the center's sustainable economic self-reliance but also reinforces the cultural and spiritual identity of the artisan community.
Co-Authors Abda Abda Agusriandi, Agusriandi Agustin Nengsih, Titin Agustina Mutia Al Hawari, Rifqy Habibi Alawiyah, Rabiyatul Andini Putri, Andini Andriana, Nirhamni Anita, Efni Armaz, Eja arzmi, Muhammad riski As’ad Ayu Agustina Bambang Kurniawan Dedek Kusnadi Delvianti, Sintia Dewananta, Pandu Dewanata, Pandu Elyanti Rosmanidar, Elyanti Firanti, Aulia Habibi, Rifqi Halimah, Sri Hamzah, Muhammad Maulana Hassanee, Narong Hermanda, Azzahra Puan Hidayat, Angger Ipada, Naziroh Nurul Isma, As’ad Kunnuzi Labaika, Ratna M. Nazori M. Subhan Maulana Yusuf Muhammad Husen, Muhammad MUNSARIDA munsarida Nadya Nadya Eka Putri Ningsih, Putri Apria Nofriza, Eri Novriza, Eri Nur Aini, Mariska Permata, Tika Agu Pramesti, Ranti Purnama, Bambang Irawan Putra Hafiz, Ahsan Rafidah Rafidah Rafidah Rahma, Sri Rahman, Sakinah Ramadhani, Febi Sagita, Leni Syahara, Rifani Tamimi, Hoirul Titin Agustin Nengsih Usdeldi, Usdeldi Yuniar, Vita