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All Journal Jurnal Ilmiah Edunomika (JIE) POINT Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Revenue : Jurnal Ekonomi Pembangunan dan Ekonomi Islam JURNAL EKONOMI BISNIS DAN MANAJEMEN Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Jurnal Nuansa: Publikasi Ilmu Manajemen dan Ekonomi Syariah Jurnal Ekonomi Bisnis dan Manajemen Jurnal Ilmiah Manajemen Ekonomi Dan Akuntansi (JIMEA) Equivalent : Journal of Economic, Accounting and Management Transaction: Journal of Taxation, Accounting, Management and Economics JURNAL RUMPUN MANAJEMEN DAN EKONOMI Jurnal Ilmiah Nusantara Jurnal Price : Ekonomi dan Akuntasi
Andi Amri
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Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Mathematics Social Sciences

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THE INFLUENCE OF PRODUCT VARIATIONS ON PURCHASING DECISIONS WITH CELEBRITY ENDORSER AS A MODERATING VARIABLE Rieneke Ryke Kalalo; Andi Amri; Muhammad Risal Tawil; Bambang Suseno; Noor Akhmad
JURNAL ILMIAH EDUNOMIKA Vol 8, No 3 (2024): EDUNOMIKA
Publisher : ITB AAS Indonesia Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29040/jie.v8i3.14732

Abstract

ABSTRACT This research is a quantitative study with an explanatory approach. The data used are primary data that researchers obtained from users of shopee, tikthok shop, and facebook marketplaces spread throughout Indonesia. The data was collected in the form of a questionnaire from 24 questions from 300 users of shopee, tiktokshop, and the Facebook marketplace mentioned above. The data were analyzed using the smart PLS 4.0 analysis tool. The result in this article show shows that the first and second hypotheses used in this article can be proven and accepted. This is because the P-Values are positive and below the significance level of 0.05, namely 0.021. This is because the more product variations make buyers more interested in making purchasing decisions, the less easily bored, and so on which make purchasing decisions even greater. In the next row, the results answer the second hypothesis where the Celebrity Endorser variable can strengthen the influence of the Product Variation variable on Purchasing Decisions. This is because the same thing is the P-Values that are positive and below the significance level of 0.05, which is 0.000, which is smaller than direct testing of 0.021. Thus it can be concluded that the first and second hypotheses in this article can be accepted and proven. Keywords: Fear of Missing Out, Price Perception, Social Media Promotions, Consumer Satisfaction and Purchase Decision
Kualitas Pelayanan Terhadap Peningkatan Loyalitas Konsumen Rumah Makan Marini Kecamatan Topoyo Kabupaten Mamuju Tengah Ni Made Evi Puspita Yanti; Andi Amri
JURNAL EKONOMI BISNIS DAN MANAJEMEN Vol. 2 No. 3 (2024): Juli
Publisher : CV. ALIM'SPUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jise.v2i3.797

Abstract

Konsumen merupakan objek utama jalannya sebuah usaha. Segala kegiatan pemasaran yang diterapkan berdasarkan kebutuhan dan keinginan konsumen. Persaingan usaha didasarkan kepada bagaimana menunjukkan kualitas produk kepada konsumen. Setiap individu tentunya memiliki keinginan yang berbeda. Menjalankan sebuah usaha atau bisnis perlu mendapatkan kepuasan konsumen sebagai bentuk penilaian konsumen terhadap usaha yang dijalankan. penilaian konsumen mengenai kualitas pelayanan yang diterapkan rumah makan Marini, 4 indikator yang ditanyakan berada pada kategori sangat baik. Rumah makan Marini telah menerapkan kualitas pelayanan dengan baik sehingga dapat menarik minat konsumen. rumah makan Marini mendapatkan loyalitas konsumen dengan sangat baik hal ini dilihat dari 4 indikator yang menjadi penilaian responden memberikan nilai sangat baik sebagai bentuk dampak dari kualitas pelayanan yang memberikan kepuasan konsumen berjalan lurus dengan loyalitas konsumen. Meningkatkan loyalitas konsumen bertujuan agar konsumen tidak berpindah ke rumah makan lain.
Kualitas Pelayanan Terhadap Peningkatan Loyalitas Konsumen Rumah Makan Marini Kecamatan Topoyo Kabupaten Mamuju Tengah Ni Made Evi Puspita Yanti; Andi Amri
JURNAL EKONOMI BISNIS DAN MANAJEMEN Vol. 2 No. 3 (2024): Juli
Publisher : CV. ALIM'SPUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jise.v2i3.797

Abstract

Konsumen merupakan objek utama jalannya sebuah usaha. Segala kegiatan pemasaran yang diterapkan berdasarkan kebutuhan dan keinginan konsumen. Persaingan usaha didasarkan kepada bagaimana menunjukkan kualitas produk kepada konsumen. Setiap individu tentunya memiliki keinginan yang berbeda. Menjalankan sebuah usaha atau bisnis perlu mendapatkan kepuasan konsumen sebagai bentuk penilaian konsumen terhadap usaha yang dijalankan. penilaian konsumen mengenai kualitas pelayanan yang diterapkan rumah makan Marini, 4 indikator yang ditanyakan berada pada kategori sangat baik. Rumah makan Marini telah menerapkan kualitas pelayanan dengan baik sehingga dapat menarik minat konsumen. rumah makan Marini mendapatkan loyalitas konsumen dengan sangat baik hal ini dilihat dari 4 indikator yang menjadi penilaian responden memberikan nilai sangat baik sebagai bentuk dampak dari kualitas pelayanan yang memberikan kepuasan konsumen berjalan lurus dengan loyalitas konsumen. Meningkatkan loyalitas konsumen bertujuan agar konsumen tidak berpindah ke rumah makan lain.
Pengaruh Kualitas Pelayanan terhadap Kepuasan Pelanggan Miniso Big Mall Samarinda Muhammad Rifqy Rifani; Andi Amri
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 2 No. 4 (2024): Juli : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v2i4.934

Abstract

This study aims to test whether the Quality of Laundry Service affects Patient Satisfaction in RSUD Kab. Kediri. This study used a quantitative descriptive approach with a causal research design applied to determine the cause-and-effect relationship between the independent variable (Laundry Service Quality) and the dependent variable (Patient Satisfaction). The study population consisted of 224 non-medical employees of Kediri District Hospital. Non-probability sampling techniques with purposive sampling types are used to determine samples based on certain criteria. Using the Slovin formula and the 5% error standard, a sample of 34 employees was obtained. Data were collected using the Likert scale and analyzed to test hypotheses. The results showed that the calculated value for the Laundry Service Quality variable was 7.970, which was greater than the ttable of 2.037, with a significant value of 0.000 which was smaller than 0.050. This shows that the Quality of Laundry Service has a significant effect on Patient Satisfaction, so the hypothesis (Ha) is accepted. The regression coefficient value of 0.563 indicates that an increase of one unit in Laundry Service Quality will increase Patient Satisfaction by 0.563 units, while a decrease of one unit in Laundry Service Quality will decrease Patient Satisfaction by 0.968 units. An R² value of 0.665 indicates that 66.5% of the variation in Patient Satisfaction is explained by Laundry Service Quality, while the remaining 33.5% is influenced by other variables not studied in this study.
Pengaruh Pengembangan Manajamen SDM Terhadap Kinerja Karyawan pada Clandys Grosir Adam Pratama Muhammad Jawas; Andi Amri
Lokawati : Jurnal Penelitian Manajemen dan Inovasi Riset Vol. 2 No. 4 (2024): Juli : Jurnal Penelitian Manajemen dan Inovasi Riset
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/lokawati.v2i4.953

Abstract

Clandys Grosir, has a human resource management system plays an important role in improving employee performance. In addition, the human resource management function indicates the extent to which workers are able to complete tasks and have the necessary skills on the fields listed in Clandys Grosir. Respondents at Clandys Grosir Sejahtera numbered thirty people. Quantitative descriptive methods were used in this study to measure the impact of one variable on another. Based on the results of research analysis using IBM SPSS 23, it can be seen that there is a strong relationship between employee performance and human resource development variables. The results of these data include validity and reliability tests, simple linear regression analysis, and hypothesis tests. In addition, the test results of this study show that factors related to human resource development have a positive and significant influence on employee performance.
Pengaruh Penggunaan Influencer dan Promosi Online Terhadap sikap Konsumen Dalam Membangun Minat Beli untuk Pembelian Produk Skincare Skintific Secara Online Tiar Septiana Simanullang; Andi Amri
Jurnal Ilmiah Manajemen Ekonomi Dan Akuntansi (JIMEA) Vol. 1 No. 3 (2024): Mei
Publisher : Publikasi Inspirasi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62017/jimea.v1i3.1341

Abstract

Pasar kosmetik dan perawatan kulit mengalami perkembangan pesat dalam beberapa tahun terakhir, khususnya di bidang belanja online. Penelitian ini bertujuan untuk mengeksplorasi pengaruh penggunaan influencer dan promosi online terhadap sikap konsumen dalam membangun minat beli untuk pembelian produk skincare Skintific secara online. Metode kuantitatif berbentuk asosiatif digunakan dengan sampel 100 individu yang aktif menggunakan platform TikTok dan Instagram serta tertarik dengan skincare. Teknik pengambilan sampel yang digunakan adalah purposive sampling. Data dianalisis menggunakan uji validitas dan reliabilitas, uji asumsi klasik, serta uji hipotesis dengan software SPSS 25 for Windows. Hasil analisis menunjukkan bahwa penggunaan influencer memiliki pengaruh positif dan signifikan terhadap minat beli konsumen, sementara promosi online tidak memiliki pengaruh yang signifikan. Temuan ini mendukung strategi pemasaran yang memanfaatkan influencer untuk memengaruhi perilaku konsumen dalam membeli produk skincare secara online. Disarankan bagi perusahaan untuk lebih fokus pada penggunaan influencer dalam strategi pemasaran mereka dan mengevaluasi kembali efektivitas promosi online.
ASSET AND LIABILITY MANAGEMENT STRATEGY TO IMPROVE PROFITABILITY OF ISLAMIC BANKS Erina Effi Abidah; Ainani Tajriani; Kamila Faradila; Andi Amri
TRANSACTION : Journal of Taxation, Accounting, Management and Economics Volume 2 Issue 1 January 2024
Publisher : Arsil Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62287/transaction.vi.46

Abstract

This journal research aims to investigate the role of asset and liability management strategies' role in increasing Islamic banks' profitability. In this research, the Literature Review method was used. Where this research contains at least almost 80% of national and international articles and journals and e-books published on various platform providing articles, journals, and e-books at national and international levels that discuss asset and liability management strategies for Sharia banks. Literature Review is a national and international literature search carried out using the Google Scholar database (Knopf, 2006; Sugiyono, 2017). In the context of a changing and complex economy, a deep understanding of how Islamic banks can manage their assets and liabilities is crucial. By focusing on sharia principles, this research will identify strategies that can help sharia banks achieve optimal levels of profitability, while still complying with sharia provisions.
EASY WADIAH SAVINGS ANALYSIS OF CUSTOMER INTEREST AT BANK SYARIAH INDONESIA Tasya Maharani; Nisrina Aulia; Siti Julaeha; Andi Amri
TRANSACTION : Journal of Taxation, Accounting, Management and Economics Volume 2 Issue 1 January 2024
Publisher : Arsil Media

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62287/transaction.vi.49

Abstract

Bank Syariah Indonesia (BSI) is a financial institution that offers a variety of products, including savings with wadiah contracts (maintaining the authenticity of assets) known as "Easy Wadiah Savings". This savings product uses Wadiah Yad Damana contract in Rupiah currency with a zero-profit deposit system. There is no monthly management fee for these savings. You can also make free cash withdrawals at all BSI ATMs and Bank Mandir. In addition, all EDC Bank Mandir, EDC Indonesia, and EDC PRIMA networks are free of charge. In addition to mobile and internet banking, you can easily transact with ATM cards that you can use at all BSI ATMs, Bank Mandir, ATM Bersama, ATM Prima, ATM Link, and ATMs with the VISA logo. The account opening process can be done online through the BSI mobile application. This research is based on qualitative methods with descriptive explanations of data results. The data used is obtained from various references or secondary data, such as journals, articles, dissertations, and other sources. Research shows that customer interest in Easy Wadiah savings is increasing from year to year. The reason is, that the marketing strategy implemented by Bank Syariah Indonesia was successful and made many customers use Wadia contracts.
PENGARUH KUALITAS PELAYANAN TERHADAP KEPUTUSAN PEMBELIAN KONSUMEN PADA TOKO SERVIS HP CEMERLANG Steven Fernandi Wong; Andi Amri
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 2 (2024): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i2.1447

Abstract

Penelitian ini bertujuan mengevaluasi pengaruh kualitas pelayanan terhadap keputusan pembelian konsumen di Toko Servis HP Cemerlang, Balikpapan. Metode penelitian menggunakan pendekatan kuantitatif dengan data dari kuesioner kepada pelanggan pada Mei 2024. Instrumen dinyatakan valid dan reliabel dengan nilai r hitung > r tabel, dan Cronbach’s Alpha > 0.6. Data residual berdistribusi normal berdasarkan uji Kolmogorov-Smirnov (signifikansi 0.085 > 0.05). Nilai R Square yang dihasilkan dari analisis regresi linear sederhana sebesar 0.267, berarti 26.7% variasi dalam keputusan pembelian dijelaskan oleh kualitas pelayanan. Persamaan regresi: Y = 11.369 + 0.507X, mengindikasikan setiap peningkatan satu unit kualitas pelayanan meningkatkan keputusan pembelian sebesar 0.507 unit. Uji t menunjukkan pengaruh signifikan kualitas pelayanan terhadap keputusan pembelian (t hitung 3.960, signifikansi < 0.001). Kesimpulan dari penelitian ini menegaskan pentingnya kualitas pelayanan dalam mempengaruhi keputusan pembelian, dengan saran untuk peningkatan kualitas pelayanan melalui pelatihan karyawan, pembaruan fasilitas, dan sistem penanganan keluhan yang lebih baik.
PENGARUH STORE ATMOSPHERE DAN SOSIAL MEDIA MARKETING TERHADAP KEPUASAN PELANGGAN PADA CAFE D’JAPOS DI PASANGKAYU Muh Fauzi; Andi Amri
JURNAL RUMPUN MANAJEMEN DAN EKONOMI Vol. 1 No. 2 (2024): Mei
Publisher : CV. KAMPUS AKADEMIK PUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61722/jrme.v1i2.1518

Abstract

This research aims to determine the influence of store atmosphere and social media marketing on customer satisfaction at Cafe D'japos in Pasangkayu. The type of research used is quantitative research. The population in this study were Cafe D'japos customers in Pasangkayu who made purchases. The sampling technique in this research was purposive sampling with a total of 75 respondents. The data collection technique used was a questionnaire, which was then processed using SPSS. The scale used in this research is a Likert scale with data analysis using multiple linear regression. The results of this research show that store atmosphere and social media marketing have a simultaneous and partial effect on customer satisfaction at Cafe D'japos in Pasangkayu.
Co-Authors Adam Pratama Muhammad Jawas Agestia Dewi Rahajeng Ainani Tajriani Alfredo Aryo Alamsyah Aulia Pratiwi Aziizah Nur Pratiwi Bambang Suseno Egidia Amalia Putri Erina Effi Abidah Ferdino Wedi Sanjaya Hamid, Nur Asia Iki Kurnia Illahi Kamila Faradila Khairun Nisa, fatika Mufid, Fatiyah Muh Fauzi Muhamad Risal Tawil Muhammad Rifqy Rifani Ni Made Evi Puspita Yanti Nisrina Aulia Noor Akhmad Nurmalia Rahmadita Nurul Khusnah Otoluwa, Narto Irawan Pambudi Pambudi Raihan Afif Kamal RAMADHI RAMADHI Rieneke Ryke Kalalo Rossa Amalia Lestari Sarnawiah, Sarnawiah Siti Julaeha Steven Fernandi Wong Tasya Maharani Tiar Septiana Simanullang Tiara Shalihah Salsabila