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All Journal E-Dimas: Jurnal Pengabdian kepada Masyarakat Jurnal Sinergitas PkM & CSR ABDIMAS SILIWANGI Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Jurnal Mantik Journal of Tourism Destination and Attraction International Journal of Economics Development Research (IJEDR) Gadjah Mada Journal of Tourism Studies Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Abdimas Pariwisata Journal FAME (Journal Food and Beverage, Product and Services, Accomodation Industry, Entertainment Services Journal of Industrial Engineering & Management Research (JIEMAR) ARRUS Journal of Social Sciences and Humanities PROFICIO: Jurnal Pengabdian Masyarakat Jurnal Ekonomi JURNAL ILMIAH GLOBAL EDUCATION Prosiding Konferensi Nasional PKM-CSR JELAJAH: Journal of Tourism and Hospitality Journal Of Human And Education (JAHE) Jurnal AKAL: Abdimas dan Kearifan Lokal Media Bina Ilmiah Electronic Journal of Education, Social Economics and Technology Innovative: Journal Of Social Science Research Jurnal Ilmiah Multidisiplin Indonesia
Rosianna Sianipar
Universitas Pelita Harapan
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Nursing Physics Public Health Social Sciences Transportation Veterinary Other

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Identifikasi Potensi Wisata Kuliner Kota Batam Indra, Febryola; Juliana, Juliana; Hubner, Ira; Sitorus, Nova Irene Bernedeta; Sianipar, Rosianna; Valensky, Sherla
Jurnal Humaniora : Jurnal Ilmu Sosial, Ekonomi dan Hukum Vol 8, No 2 (2024): Oktober 2024
Publisher : Center for Research and Community Service (LPPM) University of Abulyatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30601/humaniora.v8i2.5672

Abstract

Traditional culinary delights are the main attraction in the culinary tourism trend. This research identifies the potential for culinary tourism in Batam City using qualitative methods, where the data presented is in the form of words, descriptions and descriptions. This research aims to identify the potential for culinary tourism and gastronomic tourism in Batam, as well as developing the potential for gastronomic tourism in the city. The approach used is descriptive qualitative with the research location in Batam, which was chosen because this city has a variety of culinary tourism potential. Primary data sources were obtained through field observations and in-depth interviews with several key informants who are experts in the culinary field of Batam City. Secondary data was obtained from online documents, literature and scientific journals. Data collection was carried out through direct observation of culinary-related tourism activities. The analysis found a variety of unique culinary delights in Batam City, such as Tarempa Noodles, Gonggong, Malay Laksa, seafood, fish soup, and Bingka Bakar, which have great potential as culinary attractions. As a result, the development of gastronomic tourism in Batam City can take advantage of this culinary wealth to increase the destination's attractiveness and competitiveness.
INOVASI KULINER BERKELANJUTAN: PELATIHAN SATE LILIT DAN RENDANG BERBAHAN DASAR JAMUR UNTUK MENINGKATKAN DAYA SAING UMKM Wowor, Wulan Meiaya; Sianipar, Rosianna; Halim, Filbert Hagen; Sandiago, Willy
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 7 (2024): PKMCSR2024: Kolaborasi Hexahelix dalam Optimalisasi Potensi Pariwisata di Indonesia: A
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v7i0.2389

Abstract

Inovasi kuliner berkelanjutan telah menjadi salah satu strategi penting untuk meningkatkan daya saing Usaha Mikro, Kecil, dan Menengah (UMKM) di sektor makanan dan minuman. Tujuan dari kegiatan Pengabdian kepada Masyarakat (PKM) ini adalah untuk melatih keterampilan pembuatan sate lilit dan rendang berbahan dasar jamur sebagai upaya inovasi kuliner yang berkelanjutan bagi SML UMKM Center BSD. Pelatihan ini dirancang untuk memberikan keterampilan baru kepada pelaku UMKM, dengan fokus pada penggunaan bahan-bahan lokal dan ramah lingkungan. Sate lilit, rendang, dan jamur sebagai bahan dasar, dipilih karena potensinya dalam mencerminkan kekayaan kuliner Indonesia; juga sebagai alternatif yang lebih berkelanjutan dibandingkan dengan penggunaan bahan-bahan konvensional. Metode penelitian melibatkan analisis kualitatif terhadap hasil pelatihan, termasuk wawancara dengan peserta, dan observasi proses pelatihan. Hasil penelitian menunjukkan bahwa pelatihan ini tidak hanya meningkatkan keterampilan kuliner peserta tetapi juga memperluas wawasan mereka tentang praktik berkelanjutan. Temuan ini menyarankan bahwa pelatihan inovatif yang berfokus pada keberlanjutan dapat memainkan peran kunci dalam meningkatkan daya saing UMKM dan mendorong adopsi praktik kuliner yang lebih ramah lingkungan.
PELATIHAN ETIKA DAN PENAMPILAN BAGI MASYARAKAT DI DESA WISATA KAMPUNG TUA BAKAU SERIP Indra, Febryola; Juliana, Juliana; Hubner, Ira; Sianipar, Rosianna; Sitorus, Nova Bernedeta; Valensky, Sherla
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 7 (2024): PKMCSR2024: Kolaborasi Hexahelix dalam Optimalisasi Potensi Pariwisata di Indonesia: A
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v7i0.2419

Abstract

Dalam bahasa Yunani, etika memiliki akar epistemologis, yaitu "ethos", yang merujuk pada adat-istiadat, perasaan batin, dan kecenderungan hati terhadap keluhuran budi. Pelatihan etika dan penampilan sangat penting untuk menghasilkan sumber daya manusia pariwisata yang berkualitas tinggi dan menciptakan lingkungan yang ramah industri. Hal ini diperlukan untuk meningkatkan layanan yang diberikan kepada pengunjung desa wisata. Tujuan dari pengabdian masyarakat ini adalah untuk menawarkan topik dan metode yang telah ditentukan sebelumnya untuk etika, serta pelatihan presentasi, kepada penduduk setempat di distrik wisata Kampung Tua Bakau Serip. Tes akan dilakukan sebelum dan setelah kegiatan untuk mengukur keberhasilannya. Analisis data pre-test dan pos-test menunjukkan bahwa pelatihan Etika dan Penampilan serta Hygiene dan Sanitasi telah meningkatkan pemahaman dan penerapan etika dan penampilan masyarakat Desa Wisata Kampung Tua Bakau Serip. Peningkatan yang diamati setelah post-test menunjukkan bahwa pelatihan tersebut berhasil meningkatkan pengetahuan dan keterampilan peserta dalam menerapkan nilai-nilai moral, menjaga penampilan mereka, dan mempraktikkan kebersihan yang baik.
The Implementation of the Community-Based Tourism Concept in Lingga Tourist Village, Karo Regency, North Sumatera Sianipar, Rosianna; Rosdiana Pakpahan; Rudy Pramono
International Journal of Economics Development Research (IJEDR) Vol. 5 No. 5 (2024): International Journal of Economics Development Research (IJEDR)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ijedr.v5i4.6484

Abstract

Community-Based Tourism (CBT), a form of tourism operated by local residents for their own well-being, is the focus of this research. This study was conducted at a tourist destination located in Lingga Tourist Village, Karo Regency, North Sumatra. The purpose of this research is to uncover the tourism potential in Lingga Tourist Village and examine the application of Community-Based Tourism principles, as well as the supporting and inhibiting factors in managing tourism attractions in Lingga Tourist Village. This research uses a descriptive qualitative and quantitative approach, collecting both primary and secondary data. Primary data were collected through questionnaires, in-depth interviews, and observations, while secondary data were obtained from local government data through the Karo tourism department’s website. The findings indicate that overall, the CBT principles have been well-implemented in managing Lingga Tourist Village. Therefore, the research suggests that CBT principles have been applied at a high level in the Lingga Tourist Village destination. The local community is aware of the importance of involvement in managing their village as an attraction. The supporting factors for implementing CBT principles include natural resources, community contribution, local community involvement, and government support. Meanwhile, the inhibiting factors include the level of education and the readiness of the community
Combining Foodscape and Touristscape: International Tourism Marketing for Singapore and Batam Juliana, Juliana; Hubner, Ira Brunchilda; Indra, Febryola; Sianipar, Rosianna; Sitorus, Nova Bernedetta; Djakasaputra, Arifin
Jurnal Ilmiah Global Education Vol. 5 No. 2 (2024): JURNAL ILMIAH GLOBAL EDUCATION, Volume 5 Nomor 2, Juni 2024
Publisher : LPPM Institut Pendidikan Nusantara Global

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55681/jige.v5i2.2600

Abstract

The cities of Batam and Singapore are centers for tourist lovers, but official government authorities and destination marketing organizations tend to underestimate the potential of these destinations to be revisited by international tourists. In particular, there is little empirical research on international tourism, culinary tourism, and international marketing. This article aims to explore the scope of promotion of Batam and Singapore as culinary destinations. For the purpose of this research, A descriptive qualitative methodology using content analysis was developed to ascertain the relationship between food and tourism in the two places observed. using content analysis was developed to ascertain the relationship between food and tourism in the two observed places. The research method was carried out by conducting interviews and field observations. Data sources were obtained from interviews with Pokdarwis in Batam and tourists in Singapore. The research results stated the integration of Foodscape and Touristscape presents a promising avenue for international tourism marketing in both Singapore and Batam. These destinations possess rich culinary landscapes and diverse attractions that appeal to a wide range of travelers. By leveraging the synergy between Foodscape, which encompasses the culinary offerings reflective of their multicultural societies, and Touristscape, which includes the physical environment and attractions, Singapore and Batam can create compelling marketing strategies to attract international tourists. The combination of authentic culinary experiences, vibrant cultural attractions, and modern amenities positions both destinations as premier tourist destinations in the region.
The Role of Instagram Ads in Increasing the Attraction of Healthy Bread Products Halim, Adam; Theofillus, Michael; Sianipar, Rosianna; Juliana, Juliana
Jurnal Ilmiah Multidisiplin Indonesia (JIM-ID) Vol. 4 No. 7 (2025): Jurnal Ilmiah Multidisplin Indonesia (JIM-ID), August 2025
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The growing trend of healthy living among urban communities has driven increased interest in healthy food products, including healthy bread. Healthy bread refers to bread formulated with nutritious ingredients such as whole grains, seeds, or low-sugar flour, and is typically low in fat and high in fiber. As consumer awareness of balanced diets rises, social media platforms like Instagram have become key tools for promoting such products, particularly among younger audiences. This study aims to analyze the influence of Instagram advertising, exposure frequency, and consumer engagement on the purchase decision of healthy bread products. This research employs a quantitative method with a descriptive approach. The sampling technique used is purposive sampling with 171 respondents who have seen healthy bread advertisements on Instagram. Data were analyzed using Partial Least Squares Structural Equation Modeling (PLS-SEM) with the help of SmartPLS 4.0 software. The results indicate that all three independent variables—Instagram advertising, exposure frequency, and consumer engagement—have a positive and significant effect on purchase decision. These findings highlight the effectiveness of consistent ad exposure and active consumer interaction with promotional content in increasing the likelihood of purchasing healthy food products such as healthy bread.
PENGEMBANGAN KETERAMPILAN TATA GRAHA PADA PONDOK WISATA DI DESA WISATA TINALAH Yulius, Kevin Gustian; Sianipar, Rosianna; Wowor, Wulanmeiaya; Parera, Sisilia Chelsye
Jurnal AKAL: Abdimas dan Kearifan Lokal Vol. 6 No. 2 (2025): Jurnal AKAL : Abdimas dan Kearifan Lokal
Publisher : Universitas Trisakti

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25105/akal.v6i2.21789

Abstract

Perubahan preferensi wisatawan menuju pengalaman yang lebih personal dan autentik telah mendorong pengembangan desa wisata berbasis komunitas di Indonesia. Desa Wisata Tinalah di Kulon Progo, Yogyakarta, menjadi contoh destinasi yang memadukan keindahan alam dan budaya lokal. Namun, pengelola pondok wisata di desa ini menghadapi tantangan dalam keterampilan tata graha, khususnya merapikan tempat tidur dan seni melipat handuk, yang penting untuk meningkatkan kualitas layanan dan kepuasan tamu. Program pengabdian kepada masyarakat ini dirancang untuk meningkatkan pengetahuan dan keterampilan pengelola pondok wisata melalui pelatihan berbasis ceramah, demonstrasi, dan praktik langsung. Hasil pretest dan posttest menunjukkan peningkatan signifikan dalam pemahaman peserta, dengan rata-rata kenaikan di atas 20% pada berbagai aspek teknis. Peningkatan terbesar terlihat pada penggunaan handuk dalam seni melipat, mencerminkan efektivitas pendekatan berbasis pengalaman. Program ini tidak hanya meningkatkan keterampilan pengelola pondok wisata, tetapi juga mendukung keberlanjutan pariwisata berbasis komunitas. Akademisi disarankan untuk mereplikasi program ini di desa lain, sementara pemerintah diharapkan memberikan dukungan melalui pelatihan serupa guna memperkuat daya saing destinasi wisata lokal. Keberhasilan ini membuktikan pentingnya pemberdayaan masyarakat dalam mendukung pengembangan pariwisata berkelanjutan.
Functionality, Limitation, and Future of Homestays in Kampung Adat Wologai Yulius, Kevin Gustian; Sianipar, Rosianna; Pramono, Rudy
Gadjah Mada Journal of Tourism Studies Vol 7, No 2 (2025)
Publisher : Program Studi Pariwisata Fakultas Ilmu Budaya Universitas Gadjah Mada Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/gamajts.v7i2.107123

Abstract

This study explores the cultural and spatial limitations surrounding the use of traditional houses (Sa’o) as tourist accommodations in Kampung Adat Wologai, a cultural village in Ende Regency, East Nusa Tenggara, Indonesia. While rural tourism and desa wisata development often promote homestays in vernacular architecture, the sacred function of the Sa’o renders such usage inappropriate in Wologai. Using a qualitative case study approach, this research draws on field observations, semi-structured interviews with key stakeholders—including Mosalaki, village officials, tourism groups, and the local tourism office—and secondary data from academic and government sources. The findings reveal that the Sa’o are central to ancestral rituals and cannot be opened to outsiders for overnight stays. In response, the Dinas Pariwisata proposed a terminological and spatial distinction between rumah adat and rumah tradisional to guide future accommodation planning. A SWOT and SOAR analysis shows potential for homestay development through modern houses located outside the ritual core, reflecting cultural respect while meeting tourism demands. This research highlights the need for localized policy approaches and the vital role of customary leadership in sustainable tourism planning. Theoretically, it contributes to the discourse on heritage and tourism, while practically, it offers a culturally sensitive model for accommodation development in desa wisata with strong ritual traditions.
Pelatihan Pembuatan Cendol dan Pudding Berbahan Dasar Ekstrak Bunga Telang, Pengabdian Kepada Masyarakat Sianipar, Rosianna; Filemon, Kerin Aulevia; Anjani, Anastasia Belinda
Journal Of Human And Education (JAHE) Vol. 4 No. 1 (2024): Journal Of Human And Education (JAHE)
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/jh.v4i1.628

Abstract

Pengabdian Kepada Masyarakat merupakan salah satu Tri Dharma Perguruan Tinggi bertujuan untuk meningkatkan rasa kepedulian terhadap masyarakat dengan cara membagikan ilmu dan keterampilan, Tujuan kegiatan Pengabdian Kepada Masyarakat ini adalah: (1) memberi pelatihan mengenai minuman cendol dan pudding lumut berbahan dasar Bunga Telang (2) memberikan edukasi tentang manfaat Bunga Telang (3) menjalankan salah satu fungsi Tri Dharma Perguruan Tinggi khususnya di bidang Pengabdian Kepada Masyarakat (4) memberikan pengalaman untuk membuat makanan dan minuman olahan dasar Bunga Telang.
Economic Development and Tourism at the Regional Level: A Literature Review Identifying Competitiveness Future Research Directions in Regional Tourism Sianipar, Rosianna
Electronic Journal of Education, Social Economics and Technology Vol 5, No 2 (2024)
Publisher : SAINTIS Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33122/ejeset.v6i1.625

Abstract

This article examines the interplay between regional tourism, economic competitiveness, and regional development through an extensive review of existing literature. It explores theoretical frameworks that explain tourism’s contribution to economic growth and regional development, alongside their practical applications. Historically, regional development theories largely excluded tourism, as regional economics and location studies prioritized manufacturing and urban-centric development over services and rural areas. This oversight led to the emergence of tourism as an independent academic discipline, focused on tailored frameworks such as destination competitiveness and tourism marketing. The review identifies key determinants of regional tourism competitiveness, including governance quality, infrastructure, human capital, sustainability, and digital transformation, which collectively shape a region’s ability to attract and retain tourism-related economic benefits. It highlights the gaps in existing research, such as insufficient integration of regional competitiveness frameworks with localized socio-economic contexts and limited attention to climate resilience and stakeholder collaboration. This study concludes by proposing future research directions, including comparative studies across regions, interdisciplinary approaches to competitiveness, and the role of emerging technologies in shaping competitive and sustainable regional tourism ecosystems. These insights provide valuable guidance for academics, policymakers, and practitioners aiming to leverage tourism as a catalyst for sustainable regional economic growth.
Co-Authors A Halim Amelda Pramezwary Amelda Pramezwary Angelina , Jacklyn Anjani, Anastasia Belinda Arifin Djakasaputra Broto Mudjianto Chelsea Laurent Kurniawan Cherish Chriselina Davin Darmadi Diena Mutiara Lemy Djakasaputra, Arifin Effendy, Linda Evelyn Wijaya Febryola Indra Filemon, Kerin Aulevia Frenick Halim Goeltom, Vasco Adato H. Gunawan Prabowo Halim, Filbert Hagen Hartono, Adeline Hubner, Ira B. Hulu, Meitolo Indra, Febryola Jeremy Setiawan Jessie Febriani Jimmy M.H. Situmorang Jimmy Muller Hasoloan Situmorang Jimmy Muller Hasoloan Situmorang Juliana Juliana Juliana , Juliana Juliana Juliana Juliana, Juliana Liaw, Melvin Maleachi, Sandra Maureen Manuela Meitolo Hulu Mutia Kartika Nova Bernedeta Sitorus Nova Bernedeta Sitorus Nova Bernedeta Sitorus Nova Bernedeta Sitorus Nova Bernedetta Sitorus Nova Bernedetta Sitorus Nove Bernedeta Sitorus Ollien, Karina Pakpahan, Rosdiana Parera, Sisilia Chelsye Pramono, Rudy Prita Laura Reza Adjah Rosdiana Pakpahan Sabrina O Sihombing Sandiago, Willy Sandra Maleachi Sandra Maleachi Satria Hakkan R. Arisakti Sitorus, Nova Sitorus, Nova Bernedetta Suhendi, Cathleen Tandra , Jane Keisya Theodosia C. Nathalia Theofillus, Michael Theresia Chandra Valencia, Vallery Valensky, Sherla Vasco A.H. Goeltom Vida Elissa Wijaya, Grayson Wowor, Wulan Meiaya Wulanmeiaya Wowor Yulius, Kevin Gustian Yustisia Kristiana