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FRINI KARINA ANDINI
Universitas Riau
Agriculture, Biological Sciences & Forestry Arts Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Social Sciences Other

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AKSELERASI PENGEMBANGAN KUBE BERBASIS SOSIOPRENEUR UNTUK PENGUATAN KEMANDIRIAN DAN KEBERLANJUTAN EKONOMI LOKAL DI KECAMATAN KUOK, KABUPATEN KAMPAR Frini Karina Andini; Yunandra; Bunga Chintia Utami; Encik Rania Olivia
Jurnal Abdi Insani Vol 13 No 3 (2026): Jurnal Abdi Insani
Publisher : Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/abdiinsani.v13i3.3411

Abstract

Kelompok Usaha Bersama (KUBE) Kerupuk Lomang Ubi Bersinar Kuok in Kuok District, Kampar Regency, faces priority problems in the aspects of production and business management. From the production side, product quality has not yet been standardized due to the absence of Standard Operating Procedures (SOP), while the use of manual tools limits production capacity and makes it difficult to compete with other SMEs that are more modern. From the management side, KUBE is still run informally, without a proper financial recording system, and applies marketing strategies that only focus on local markets without utilizing digitalization. This community service program was carried out using a sociopreneurship and participatory empowerment approach. The implementation methods included technical production training (quality control, SOP preparation, and product certification assistance), facilitation of modern production equipment, training on business management and financial recording using applications, as well as training on digital marketing strategies and product branding. The activities were supported by multi-stakeholder collaboration, including the village government, sub-district authorities, and the University, while also involving students through the MBKM program. The results of the program showed significant improvements in production quality and capacity, the establishment of better-organized financial records, and the development of digital-based marketing strategies that expanded market access. The social impact was evident from the increased role of women as KUBE members who became more economically independent, while the economic impact was reflected in improved productivity, members’ income, and the competitiveness of products based on local potential.
Co-Authors Achmad Fajri Febrian Achmad Fajri Febrian Achmad Fajri Febrian Adianto Adianto Adianto Adzra, Tiara Nabilla Afifah Cahyani Ahmad Hadi Andini Widiasari Andini Widiasari Ardian Ardian Ardian Augustin, Jeneva Aulia Rahma Bastian Felix Hutagaol Bertliussaza Bunga Chintia Utami Dedi Kusuma Habibie Diah Anugrah Dipuja Edfan Darlis Egi Chandra Encik Rania Olivia Fitriya, Fitriya Handoko, Tito Harlen Harlen Ikbal Ardiansyah Purba Ilham Radhifa Julita, Julita Kasmirudin Kasmirudin Khairul Amri Kiswanto Kiswanto Lena Farida Lie Othman M. Yogi Riyantama Isjoni M. Zacky Faluti Machasin Machasin Mariaty Ibrahim Meyzi Herianto Meyzi Heriyanto Mhd Farhan Mubarok, Muhammad Fadhil Muhammad Luthfi iznillah Nadhila Irawan Nadia Asti Nurmayzana Nurita, Riau Nurmaizar Nurmaizar Nurul Asyifa Nurul Mustaqimmah, Nurul Ogi Rifansyah Ogi Rifansyah, Ogi Okta Karneli, Okta Rahmah, Yulia Revaliza Syahinda Ria Nelly Sari Rinda Elni Septari Riska Febrianda Riska Natariasari Risky Arya Putri Risni Ramadhani Ruzikna Ruzikna Ruzikna Ruzikna Savitri Endah Lestari Savitri Endah Lestari Seno Andri Suryalena Suryalena Susi Hendriani Tantri Puspita Yazid Tiyas Tinov Verdhitia Ikhsan Pratama Yunandra