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DAMPAK ATRIBUT TOKO TERHADAP KEPUTUSAN PEMBELIAN PADA INDOMARET DEPT STORE DI MEDAN Hazmanan Khair
Jurnal Ilmiah Manajemen dan Bisnis Vol 2, No 1 (2016): Jurnal Ilmiah Manajemen dan Bisnis
Publisher : Universitas Mercu Buana

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22441/jimb.v2i1.3692

Abstract

Atribut toko merupakan satu faktor penting yang mempengaruhi keputusan masyarakat untuk membeliproduk di toko tersebut. Atribut toko ini bisa meliputi performa penempatan produk, bentuk promosi dll.Dalam penelitian ini dibatasi pada lay out toko dan pepelayanan. Tujuan penelitian ini adalah untukmengetahui seberapa besar pengaruh atribut toko terhadap keputusan pembelian konsumen. Sampel yangdiambil adalah 100 pelanggan yang melakukan pembelian di Indomaret Dept. Store yang ada di banyaktempat di kota Medan. Adapun teknik sampling yang digunakan adalah sample kebetulan (accidental). Hasil penelitian menunjukkan bahwa layout toko, pelayanan berpengaruh signifikan terhadapkeputusan pembelian pada Indomaret Dept. Store di Medan. Persamaan regresi ganda Y = 8,851 + 0,319 X1 + 0,382 XPersamaan tersebut memperlihatkan bahwa semua variabel bebas (layout tokodan pelayanan) memiliki koefisien b2 yang positif, berarti seluruh variabel bebas mempunyai pengaruhyang searah terhadap variabel Y (keputusan pembelian). Koefisien korelasi ganda secara bersamasamaantaralayouttokodanpelayanandiperolehRi = 0,566. Nilai yang positif tersebutmempunyai arti bahwa jika layout toko dan pelayanan baik maka keputusan pembelian konsumen akan meningkat. Dari uji F diperoleh 22,893 dengan sig yx1x20,000 <  menunjukan hipotesis 3 (tiga)diterima, berarti layout toko (X1) dan pelayanan (X20,05, ) berpengaruh secara signifikan terhadap Y(keputusan pembelian) pada tarafNilai R-Square yang diperoleh adalah sebesar 0,321menunjukkan sekitar 32,10% variabel layout toko (X0,05. 1) dan pelayanan (X2)mempengaruhi variabel Y(keputusan pembelian). Sisanya dipengaruhi oleh variabel lain yang tidak diteliti .
Influence of Education of Entrepreneurship, Self Efficacy, Locus of Control and Entrepreneurs Characters of Enterprises (The Study Case Is All the Students of Private University in Medan) Satria Tirtayasa; Hazmanan Khair; Mohammad Yusri
Indonesian Journal of Education, Social Sciences and Research (IJESSR) Vol 2, No 1 (2021)
Publisher : Indonesian Journal of Education, Social Sciences and Research (IJESSR)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/ijessr.v2i2.7362

Abstract

Many young people become unemployed, so that fostering an entrepreneurial spirit is believed to be an alternative to overcome limited employment and reducing the number of unemployed. The purpose of this study was to analyze the effect of entrepreneurship education, self efficacy, locus of control and entrepreneurial character in the interest of entrepreneurship among undergraduate students. The location of this research is Muhammadiyah University, North Sumatra Faculty of Business Management, Medan Area University Faculty of Economics and Business, and Islamic University of North Sumatra Faculty of Economics and Business. The three universities were chosen because they already have a business incubator center, the number of samples used was 125 people (Quata sampling). Where research respondents are students who have taken the Entrepreneurship course (purposive sampling). Data collection by questionnaire. Data analysis techniques used, multiple linear regression, simple regression, and determinant coefficients. Based on the partial test (t test), it was found that there was a positive but not significant effect on entrepreneurship education on entrepreneurial interest. This is indicated by t count of 0.512 and sig of 0.610 where sig 0.05, There is a positive and significant effect of self efficacy on entrepreneurial interest. This is indicated by t count of 7.167 and sig of 0.000 where sig 0.05, there is a positive but not significant effect of Locus of Control on entrepreneurial interest. This is indicated by t count of 1.607 and sig of 0.111 where sig 0.05, there is a positive and significant effect of entrepreneurial character on entrepreneurial interest. This is indicated by t count of 4,794 sig of 0,000 where sig 0,05. Based on the results of simultaneous testing there are positive and significant effects of entrepreneurship education, self-efficacy, locus of control and entrepreneurial character on entrepreneurial interest. In the F test results obtained the calculated F value of 81.531 and sig of 0.000, where sig F 0.05. The coefficient of determination (R2) is 0.731.
Pengaruh Kualitas Produk Dan Harga Terhadap Kepuasan Konsumen Melalui Keputusan Pembelian Sebagai Variabel Intervening Munadia Istiqamah; Satria Tirtayasa; Hazmanan Khair Pasaribu
Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) Vol. 2 No. 1 (2021): January
Publisher : CERED Indonesia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53695/ja.v2i1.128

Abstract

The data analysis used was the Structural Equation Model (SEM) method with the Partial Least Square (PLS) method. The results of this study indicate that: (1) product quality has a significant positive effect on customer satisfaction with a value of 0.588 and a P-value of 0.000. (2). Price has a significant positive effect on customer satisfaction with a value of 0.180 and a P value of 0.013. (3). Product quality has a significant positive effect on purchasing decisions with a value of 0.365 and P-Values of 0.000. (4). Price has a significant positive effect on purchasing decisions with a value of 0.230 and a P-value of 0.008. (5). The purchase decision has a significant positive effect on customer satisfaction with a value of 0.640 and a value of P 0.000. (6). Product quality has a significant positive effect on consumer satisfaction through purchasing decisions with a value of 0.084 and a P-value of 0.016. (7). Price has a significant positive effect on customer satisfaction through purchasing decisions with a value of 0.148 and P-Values of 0.008.
Analisis Tingkat Kepuasan Konsumen Terhadap Pelayanan PT. Jaya Trade Cabang Belawan Ricky Kurniawan; Satria Tirtayasa; Hazmanan Khair
Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) Vol. 2 No. 1 (2021): January
Publisher : CERED Indonesia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53695/ja.v2i1.147

Abstract

The approach used is descriptive quantitative where data analysis techniques are a way of collecting and clarifying information related to the problem under study. And the sample used is a saturated sample where 60 individuals from 30 consumer companies become the test population. To measure the dimensions and indicators used measures of validity and reliability, service quality is divided into 5 dimensions and 25 indicators so that the degree of service quality is in accordance with consumer perceptions and expectations to produce customer satisfaction. What needs to be covered for quadrant II is 24-hour office operations, providing a team that is always available to manage customers, ensuring protection of product distribution, on-time delivery  of goods, speed of consumer response are positive perceptions that need to be preserved. Quadrant III is the assurance dimension where customer attention and feedback is handled quickly, the organization reacts to customers very quickly, provides clear communication to customers, speed of problem solving time, employee responsiveness to operational problems is continuously improved for performance improvement. To achieve greater customer satisfaction, quadrant IV on the dimensions of empathy, changes and improvements must be made.
Analisis Tingkat Kepuasan Masyarakat Terhadap Realisasi Pelaksanaan Rencana Pembangunan Jangka Menengah Desa Air Genting Kecamatan Air Batu Kabupaten Asahan Jaroddi Jaroddi; Satria Tirtayasa; Hazmanan Khair
Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) Vol. 2 No. 1 (2021): January
Publisher : CERED Indonesia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53695/ja.v2i1.148

Abstract

The purpose of this study is to determine and analyze the level of community satisfaction as measured by reality (tangiable), reliability, responsiveness, assurance, empathy (empathy for the realization of the implementation of RPJMDes and analyze priority strategies in increasing community satisfaction). to the realization of the implementation of RPJMDes in Air Genting Village, Asahan Regency. This study used a descriptive and verification approach. The population of this study was a village community with criteria aged 16-55 years of 4,543 people. The sample of this study used the Slovin formula as many as 100 respondents. through a questionnaire (questionnaire) that has been tested for validity and reliability. Data analysis used in this study using Microsoft Excel 2010 and SPSS version 20 with analysis of the Level of Conformity Index and Cartesian diagram. ba h that the level of satisfaction of the Air Genting community is categorized as important. The results of the Cartesian diagram show that 14 attributes occupy the B quadrant which must be maintained.
Pengaruh Program Keselamatan Dan Kesehatan Kerja, Beban Kerja Terhadap Kinerja Karyawan Yang Dimediasi oleh Stress-Kerja pada Mitra Pengguna Jasa Layanan Balai Keselamatan dan Kesehatan Kerja Medan Indria Primiaty Diningsih; Leylia Khairani; Hazmanan Khair
Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) Vol. 2 No. 2 (2021): April
Publisher : CERED Indonesia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53695/ja.v2i2.163

Abstract

This study aims to determine the effect of occupational safety and health programs (K3) and workloads on employee performance mediated by work stress on service user partners of Balai K3 Medan. The research method used is quantitative research, where variables are measured using a likert scale. The number of samples in this study was 70 people who became partners of balai K3 Medan service users. The data collection techniques used in this study are document studies, questionnaires and interviews. Data analysis techniques using Structural Equational Modeling (SEM) using Smart–PLS. The results showed that: (1) The K3 Program negatively and significantly affects employee performance, workload and work stress positively and significantly affect employee performance, (2) the K3 Program has a negative but insignificant effect, and the workload positively and significantly affects employee performance and positively affects work stress, (3) Workload mediated by work stress has a significant effect, and (4) the work stress-mediated K3 Program has no significant effect on employee performance.
Pengaruh Kompetensi, Kerjasama Tim, Dan Motivasi Terhadap Kinerja Satuan Kerja Bidang Hukum Kepolisian Daerah Sumatera Utara Salpatore Simanjuntak; Sjahril Effendy P.; Hazmanan Khair
Jurnal AKMAMI (Akuntansi Manajemen Ekonomi) Vol. 2 No. 2 (2021): April
Publisher : CERED Indonesia Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.53695/ja.v2i2.212

Abstract

The purpose of this study was to determine the effect of competence, teamwork, and motivation on the performance of the work unit in the Legal Division of the North Sumatra Regional Police partially and simultaneously. The data analysis technique used is multiple linear regression, t test (partial), F test (simultaneous) and R square test. From the test results that have been obtained, it can be concluded that partially competence has a positive and significant effect on performance, cooperation  team has a positive and significant effect on performance, motivation does not  has an effect and is not significant to the work unit's performance. Then by simultaneous competence, teamwork and motivation simultaneously have an effect  positive and significant towards performance.
Pengaruh Gaya Kepemimpinan Dan Lingkungan Kerja Terhadap Kinerja Karyawan Dengan Kepuasan Kerja Sebagai Variabel Intervening Tomy Sun Siagian; Hazmanan Khair
Maneggio: Jurnal Ilmiah Magister Manajemen Vol 1, No 1 (2018): September
Publisher : Magister Manajemen Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (109.364 KB) | DOI: 10.30596/maneggio.v1i1.2241

Abstract

Tujuan penelitian ini adalah untuk mengetahui dan menganalisis pengaruh gaya kepemimpinan dan lingkungan kerja terhadap kinerja karyawan dengan kepuasan kerja sebagai variabel intervening. Metode penelitian yang digunakan pada penelitian ini adalah metode penelitian kuantitatif. Penelitian ini juga termasuk penelitian kuantitatif yang bersifat korelasional.  Populasi pada penelitian ini adalah seluruh pegawai bekerja pada PT. PLN (Persero) Unit Induk Pembangunan Sumatera Utara dengan jumlah 103 orang. Jumlah sampel yang digunakan pada penelitian ini berjumlah 103 orang dengan menggunakan metode sampel jenuh. Data yang digunakan pada penelitian ini adalah data primer, yaitu dengan cara penyebaran angket.Skala pengukuran yang digunakan adalah skala likert. Teknik analisis data adalah teknik analisis data kuantitatif dengan menggunakan metode statistik. Metode statistik yang digunakan adalah Partial Least Square (PLS). Gaya kepemimpinan berpengaruh positif dan signifikan terhadap variabel  kepuasan kerja, lingkungan kerja berpengaruh positif dan signifikan terhadap variabel kepuasan kerja, gaya kepemimpinan berpengaruh positif dan tidak signifikan terhadap variabel kinerja karyawan, lingkungan kerja berpengaruh positif dan signifikan terhadap variabel kinerja karyawan, kepuasan kerja berpengaruh positif dan signifikan terhadap variabel kinerja karyawan, kepuasan kerja tidak dapat memediasi pengaruh variabel gaya kepemimpinan terhadap variabel kinerja karyawan, kepuasan kerja tidak dapat memediasi lingkungan kerja terhadap variabel kinerja karyawan.
Pengaruh Online Customer Review, E-Recovery Service Quality, Terhadap Kepuasan Pelanggan Dimediasi Oleh Trust Pada Ayu Shop Tebing Tinggi Desi Purnama Sari; Hazmanan Khair; Muis Fauzi Rambe
Maneggio: Jurnal Ilmiah Magister Manajemen Vol 5, No 1 (2022): Maret 2022
Publisher : Magister Manajemen Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/maneggio.v5i1.10194

Abstract

Penelitian ini dilakukan untuk menguji pengaruh online customer review,e-recovery service quality terhadap kepuasan pelanggan dimediasi oleh trust pada Ayu Shop Tebing Tinggi, populasi penelitian ini adalah para pelanggan Ayu Shop Tebing Tinggi, adapun teknik pengambilan sampel sebanyak 88 orang.Pendekatan penelitian ini menggunakan jenis penelitian Asosiatif kuantitatif, dengan melakukan pengumpulan data dengan metode penyebaran angket online, dan menggunakan teknik analisis jalur menggunakan alat aplikasi smart PLS.Hasil dari penelitian ini bahwa ada pengaruh yang signifikan dan positif dari online customer review e-recovery service quality terhadap trust. Serta pengaruh signifikan dan positif dari trust dan kepuasan pelanggan.Trust terbukti berperan memediasi pengaruh online customer review dan e-recovery service quaity terhadap kepuasan pelanggan
Pengaruh Kompensasi, Analisis Jabatan dan Pola Pengembangan Karir Terhadap Kinerja Karyawan Muhammad Fizdian Arismunandar; Hazmanan Khair
Maneggio: Jurnal Ilmiah Magister Manajemen Vol 3, No 2 (2020): September
Publisher : Magister Manajemen Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30596/maneggio.v3i2.5129

Abstract

The purpose of this study was to determine the effect of compensation, job analysis and career development patterns on employee performance at PT. Angkasa Pura II (Persero) Kualanamu Branch Office. This research uses an associative approach. The population and sample of this research are employees at PT. Angkasa Pura II (Persero) Kualanamu Branch Office Electrical and Mechanical Facility Division totaling 65 people. Data collection techniques used in this study were interviews and questionnaires. Meanwhile, the data analysis technique used multiple linear regression analysis. The results showed that partially compensation did not have a significant effect on employee performance. Partially, job analysis has a significant effect on employee performance. Partially, career development patterns have a significant effect on employee performance. Simultaneously compensation, job analysis and career development patterns have a significant effect on employee performance at PT. Angkasa Pura II (Persero) Kualanamu Branch Office.