Article Per Year (5 Year)
p-Index From 2020 - 2025
4.116
P-Index
This Author published in this journals
All Journal JKMS : Jurnal Ilmu Komunikasi Edutech Nadwa : Jurnal Pendidikan Islam Jurnal Komunikasi Jurnal Kajian Komunikasi Nomosleca ProTVF Jurnal Studi Komunikasi J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung PRofesi Humas Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia MetaCommunication; Journal Of Communication Studies Prosiding Magister Ilmu Komunikasi COMMED: Jurnal Komunikasi dan Media PRoMEDIA JIKE : Jurnal Ilmu Komunikasi Efek Ultimart: Jurnal Komunikasi Visual Ultimacomm: Jurnal Ilmu Komunikasi Koneksi Perspektif Komunikasi; Jurnal Ilmu Komunikasi dan Komunikasi Bisnis Jurnal Manajemen Komunikasi Communication Jurnal Muara Ilmu Ekonomi dan Bisnis Jurnal Praksis dan Dedikasi Sosial Jurnal Komunikasi Nusantara Jurnal Komunikasi Nusantara Widya Komunika: Jurnal Komunikasi Pendidikan Acta Diurna: Jurnal Ilmu Komunikasi Jurnal Pewarta Indonesia Gunahumas ABDI MOESTOPO: Jurnal Pengabdian pada Masyarakat Jurnal Pengabdian kepada Masyarakat Jurnal Visi Komunikasi Triwikrama: Jurnal Ilmu Sosial Socius: Social Sciences Research Journal Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal of Social Science Abstrak: Jurnal Kajian Ilmu Seni, Media dan Desain Komunikatif : Jurnal Ilmiah Komunikasi
Heru Ryanto Budiana
Fakultas Ilmu Komunikasi Universitas Padjadjaran
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

Published : 56 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Jurnal Manajemen Komunikasi

 1 
Implementation management of corporate social responsibility in SIRCLO #BelajarBarengMentor program Farrel Fauzan Arvian; Heru Ryanto Budiana
Manajemen Komunikasi Vol 7, No 1 (2022): Accredited by Republic Indonesia Ministry of Research, Technology, and Higher Ed
Publisher : Fakultas Ilmu Komunikasi Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmk.v7i1.42240

Abstract

COVID-19 pandemic in Indonesia has impacts on disabilities. The private sector can help empower them through Corporate Social Responsibility (CSR). SIRCLO is one company that initiated CSR with Difalink through the #BelajarBarengMentor Program. During the implementation, several problems were faced by SIRCLO and Difalink, even though the proper implementation of CSR can benefit the company. This study aims to determine (1) How the Plan, (2) How the Implementation, (3) How the Checking, and (4) How the Evaluation in the Implementation Management of CSR in the #BelajarBarengMentor Program with analysis using the Hohnen CSR implementation model (Plan, Do, Check, and Improve). The method used is a qualitative descriptive study with data collection through interviews, observations, and literature studies. The validity of this research uses source triangulation. The study's results revealed similarities with the Hohnen model. On (1) Planning, assessment, and strategy development were initiated, but the research needed more depth and detail. On (2) Implementation, focus on program development and execution, but there are some technical problems and exposures. On (3) Checking; it had not been conducted effectively, and on (4) Evaluation; there are several evaluations and suggestions, such as the need for solid planning and a dedicated team. The suggestions given are (1) Planning; conducting in-depth research, (2) Implementation; making alternative implementation options based on research, (3) Checking; conducting the monitoring according to the concept of CSR, and (4) Evaluation; conducting solid planning and create a dedicated team for sustainable plans.
Mang Ntat Mascot as branding strategy of Statistics of West Java Province Saleh, Andri; Setianti, Yanti; Budiana, Heru Ryanto
Manajemen Komunikasi Vol 8, No 1 (2023): Accredited by Republic Indonesia Ministry of Research, Technology, and Higher Ed
Publisher : Fakultas Ilmu Komunikasi Universitas Padjadjaran

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24198/jmk.v8i1.43154

Abstract

Since 2018, the Statistics (BPS) of West Java Province has used mascots as a branding strategy. This strategy is carried out to build statistical awareness among the people of West Java. Other facts show that the community still does not know much about BPS and rejects data collection. The impact can be seen in the low percentage of the census and survey response rates organized by BPS. This research uses mascots to analyze the branding strategy process carried out by BPS of West Java Province. The method used in this research is a descriptive method with a qualitative approach. Data were collected through in-depth interviews, observation, and documentation from the Public Relations Team of BPS of West Java Province. This research revealed that the mascot of BPS of West Java Province, named Mang Ntat, was created by considering the representation of BPS of West Java Province agencies and the culture of Sundanese society. Mang Ntat mascot appears in various official activities of BPS of West Java Province and official social media content. The results showed that the use of the Mang Ntat mascot as a branding strategy of BPS of West Java Province has not been effective. In the last four years, it has tended to decrease in census and survey activities. It means that the use of the Mang Ntat mascot as a branding strategy of BPS of West Java Province has not been able to build statistical awareness among the public, especially the people in West Java.
Co-Authors Aang Koswara Aat Ruchiat Nugraha Achmad Abdul Basith Adawiyah, Jihan Rizki Andri Saleh Anwar Sani ARINA QONITA Atwar Bajari Auliani Anwar Ayu Puspa Yurita Centurion Chandratama Priyatna Chindy Ayu Anggraini Diah Fatma Sjoraida Dipa, Adzkia Kirana Evi Novianti Evie Ariadne Shinta Dewi Evie Ariadne Shinta Dewi, Evie Ariadne Shinta Fajar Syuderajat Farrel Fauzan Arvian Fasya Al Rahmah Fatma Nurshuma Shalawat Azh-zahra Feliza Zubair Feliza Zubair Feliza Zubair Fidya Zahra Afifah Firna Grania FX. Ari Agung Prastowo Gede Adi Wiswa Mitra Artawan Hanny Hafiar Hanny Hafiar Hayati, Neni Nur Iriana Bakti Kairupan, Natasha Helena Kartika, Ghinaa Azalia Kokom Komariah Komang Gde Adikresna D Lutfi Khoerunnisa Mamun Murod Mariani Mariani Maudy Poedjadi Mayasari, Dhira Meifira Khairunnisa Murod, Ma'mun Neni Nur Hayati Nuryah Asri Sjafirah Nuryah Asri Sjafirah Nuryah Asri Sjafirah, Nuryah Asri Nuryah Asri Sjarifah Oklitha Arifah Priyo Subekti Priyo Subekti Priyo Subekti Rahman Mulyawan Ramdani, Adisti Citra Rangga Saptya Mohamad Permana Reinatya Ghaida Hardisty Rikhansa, Nadhifa Rinintha Mazaya Rosnandar Romli Saleh, Andri Santi Susanti Shalhan Ridhan Warliana Susanne Dida Susie Perbawasari Syahrul R, Syahrul Syalina Syalina Yanti Setianti Yoga Wiratama Sulistyawan