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All Journal Sosiohumaniora KOM & REALITAS SOSIAL Professional : Jurnal Komunikasi dan Administrasi Publik Jurnal Kebijakan dan Pelayanan Publik Visionist J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Jurnal Penelitian Sosial dan Ekonomi Kehutanan At-Tadbir : jurnal ilmiah manajemen JURNAL CEMERLANG: Pengabdian pada Masyarakat JIKE : Jurnal Ilmu Komunikasi Efek JURNAL PERSPEKTIF PENDIDIKAN JURNAL AKUNTANSI KEUANGAN DAN MANAJEMEN BERNAS: Jurnal Pengabdian Kepada Masyarakat Jurnal Komunikasi dan Media Jurnal Teknologi dan Manajemen Industri Terapan Jurnal Pengabdian Masyarakat Tapis Berseri Aurelia: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Jurnal Cyber PR Jurnal Ilmiah Teknik Informatika dan Komunikasi MABUSS: Journal of Management, Business and Social Sciences Journal of Communication and Social Sciences Journal of Innovative and Creativity Jurnal Pengabdian UMKM INTERACTION Communication Studies Journal Kontekstual: Jurnal Ilmu Komunikasi CONVERSE Journal Communication Science International Journal of Education, Vocational and Social Science Momentum Matrix: International Journal of Communication, Tourism, and Social Economic Trends Dynamics Social : International Journal of Social Sciences and Communication International Journal of Multidisciplinary Reseach J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung

Budhi Waskito

Universitas Bandar Lampung

Author-ID : 2566320

Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Neuroscience Nursing Public Health Social Sciences Veterinary Other

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Framing Pan Dan Kosicki Dalam Pemberitaan Pelecehan Seksual Terhadap Anak Di Media Online Lampost.co Zawitri, Agustina; Verawati, Noning; Waskito, Budhi
J-IKA: Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Vol 12, No 2 (2025): September 2025
Publisher : Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/kom.v12i2.26222

Penelitian ini bertujuan untuk menguraikan bagaimana framing media online lampost.co terhadap 10 berita yang diterbitkan selama periode Oktober – November 2024 terkait kasus pelecehan seksual terhadap anak dengan menggunakan model analisis framing Zhongdang Pan dan Gerald M.Kosicki. Metode penelitian yang digunakan yaitu kualitatif dengan teknik pengumpulan data melalui wawancara, observasi, dan dokumentasi. Teknik analisis data dalam penelitian ini antara lain pengumpulan data, reduksi data, penyajian data, penarikan kesimpulan dan verifikasi. Hasil penelitian menunjukkan bahwa lampost.co membingkai isu kekerasan seksual dengan fokus utama pada aspek hukum, menggunakan tiga jenis koherensi. Sebagian besar narasumber yang dikutip berasal dari pihak kepolisian dan otoritas hukum, sementara perspektif korban dan konteks sosial yang lebih luas kurang mendapat perhatian. Penelitian ini menyimpulkan bahwa framing yang digunakan cenderung membentuk persepsi publik bahwa kekerasan seksual hanyalah persoalan individu dan kriminal, bukan bagian dari masalah sosial yang lebih luas

Social Relations and the Meaning of Online Loan Applications (A Phenomenological Study in RT 05, Kelapa Tiga Permai Subdistrict, Bandar Lampung City) Farhansyah, Taufik; Verawati, Noning; Waskito, Budhi
Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Vol 6, No 3 (2025): Social Sciences, Education and Humanities
Publisher : Universitas Dharmawangsa Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/ijsseh.v6i3.7898

This research explores the interpersonal communication experiences and social relationships formed through the use of online loan applications among residents of RT 05 Kelurahan Kelapa Tiga Permai, Bandar Lampung. The rapid growth of digital lending platforms, particularly in Lampung, has created new financial behaviors and communication patterns among users, especially in economically pressured communities. This study employs a qualitative method with a phenomenological approach to deeply understand how borrowers interpret and experience their interactions before, during, and after using online loans. Data were collected through in-depth interviews, observations, and documentation from selected informants, including key community figures, active borrowers, and individuals impacted by these financial practices. The findings reveal that online loans are not solely understood as financial tools but also as social phenomena embedded in daily interpersonal interactions. Social relationships play a critical role in shaping perceptions, building trust, and spreading both accurate and misleading information regarding the use of online loans. Peer influence, emotional support, and communal narratives significantly contribute to the decision-making process. Moreover, experiences shared among neighbors and family members often determine how the service is perceived either as a convenient solution or a trap with long-term consequences. The study concludes that online loan experiences are shaped not only by economic needs but also by cultural communication practices that construct meaning and influence behavior in a digitally connected society.

Framing Pan Dan Kosicki Dalam Pemberitaan Pelecehan Seksual Terhadap Anak di Media Online Lampost.co Agustina Zawitri; Noning Verawati; Budhi Waskito
J-IKA : Jurnal Ilmu Komunikasi Fakultas Ilmu Komunikasi Universitas BSI Bandung Vol. 12 No. 2 (2025): September 2025
Publisher : LPPM Universitas Bina Sarana Informatika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31294/jika.v12i2.11468

Strategi Komunikasi Pariwisata Dalam Meningkatkan Pengunjung Destinasi Glamping Wira Garden Bandar Lampung ROYNALDO SIMANULANG; Budhi Waskito; Hanindyalaila Pienrasmi
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1553

This study discusses the application of SWOT analysis to tourism communication strategies in increasing visits to the Wira Garden Glamping destination. The objectives of this study are 1) To analyze the weaknesses and strengths of tourism communication owned by the Wira Garden Bandar Lampung glamping destination manager. 2) To analyze the opportunities and challenges of tourism communication faced by the Wira Garden Bandar Lampung glamping destination manager. To find out the current development strategy for Lasonrai Beach tourism. 3) To analyze tourism communication strategies that can be used to increase tourist visits to the Wira Garden Bandar Lampung glamping destination. This research is a type of field research using a qualitative descriptive approach. The data used in this study were obtained from primary data and secondary data. Data collection techniques used are observation, interviews and documentation and will be analyzed by means of data reduction, data presentation, and drawing conclusions. The results of this study indicate that 1) Strengths and Weaknesses of Tourism Communication are known that the management of Glamping Wira Garden has several strengths, a unique glamping concept that has not been widely found in the surrounding area, and the existence of social media (Instagram and TikTok) that have been used as promotional media. 2) Opportunities and Challenges of Tourism Communication. This study also found that current tourism trends tend to be directed towards nature-based and experience-based tourism, which is a great opportunity for Wira Garden to develop. 3) The tourism communication strategy implemented by the management of Glamping Wira Garden Bandar Lampung tends to utilize internal strengths, such as the uniqueness of the glamping concept and natural potential, to attract tourists through social media.

Strategi Komunikasi Pemasaran Untuk Meningkatkan Pengunjung Mahira Coffee Bandar Lampung Obed Ebenezer; Budhi Waskito; Hanindyalaila Pienrasmi
Journal of Innovative and Creativity Vol. 5 No. 2 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i2.1759

Studi ini mengenai bagaimana Mahira Coffee menerapkan Strategi Komunikasi Pemasaran dalam Meningkatkan Jumlah Kunjungan. Mengingat banyaknya kafe yang telah didirikan di Bandar Lampung, Mahira Coffee telah berusaha untuk lebih kreatif dalam menciptakan tempat yang nyaman untuk hang out atau tempat untuk beraktivitas. Oleh karena itu, peneliti tertarik untuk mengkaji strategi komunikasi pemasaran yang digunakan oleh Kopi Mahira. Studi ini berjudul Strategi Komunikasi Pemasaran dalam Meningkatkan Kunjungan ke Mahira Coffee Bandar Lampung. Penelitian ini bertujuan untuk mengetahui strategi komunikasi pemasaran yang digunakan oleh Mahira Coffee dalam meningkatkan jumlah kunjungan. Penelitian ini adalah studi deskriptif kualitatif, dengan menggunakan teknik pengumpulan data observasi, wawancara, dan dokumentasi. Teknik wawancara yang digunakan adalah wawancara mendalam. Sumber yang diwawancarai termasuk Pemilik Mahira Coffee, Karyawan Mahira Coffee, dan Konsumen Mahira Coffee. Teknik analisis data menggunakan reduksi data, presentasi data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa strategi komunikasi berperan dalam menentukan keberhasilan proses peningkatan kunjungan pelanggan ke Mahira Coffee Bandar Lampung. Mahira Coffee memiliki kekuatan konsep tempat yang estetis, layanan ramah, dan fasilitas yang memadai, yang menjadi daya tarik utama bagi segmen milenial dan Gen Z. Melalui analisis SWOT, ditemukan bahwa strategi SO (Strength-Opportunity) seperti aktif di media sosial dan mengadakan acara komunitas sangat efektif dalam menarik perhatian konsumen yang mengikuti tren digital dan budaya berkumpul. Strategi ST (Strength-Threat) digunakan untuk menghadapi persaingan ketat dengan menonjolkan layanan unggul dan memperkuat reputasi melalui testimoni pelanggan.

The Role of Social Media In The Formation of Gen Z Identity (Case Study at YP Unila High School, Bandar Lampung) Yasmine Nabila Putri; Wawan Hernawan; Budhi Waskito
CONVERSE Journal Communication Science Vol. 2 No. 3 (2026): January
Publisher : Indonesian Journal Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47134/converse.v2i3.5427

High exposure to diverse content on TikTok plays a significant role in shaping the identity of Generation Z students. Through continuous interaction with trends, challenges, and viral content, students are exposed to new values, norms, and communication styles that may influence how they perceive themselves and others. This process contributes to the formation of their mindset, interpersonal communication patterns, and ways of expressing emotions and opinions. As a result, TikTok becomes a social space where identity is constructed, negotiated, and displayed. However, this phenomenon also raises important concerns. The values and behaviors promoted on TikTok do not always align with the values instilled by family environments and educational institutions. Differences between online cultural trends and offline social norms may create tension in students’ identity development. They are often required to negotiate between expectations from their digital communities and the norms upheld by parents, teachers, and schools. Therefore, the main issue addressed in this study is how Generation Z students absorb, interpret, and adapt the influence of TikTok in the process of personal identity formation, and how this process interacts with family and school values. Using a qualitative approach, this research aims to examine the role of TikTok in shaping Generation Z’s identity in the context of interpersonal communication

Pola Komunikasi Interpersonal Pendeta Dengan Jemaat Pemuda (Studi Kasus Gereja Bethel Indonesia Villa Citra Bandar Lampung) Waskito, Budhi; Hernawan, Wawan; Tesalonica, Veren
AURELIA: Jurnal Penelitian dan Pengabdian Masyarakat Indonesia Vol 5, No 1 (2026): January 2026
Publisher : CV. Rayyan Dwi Bharata

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57235/aurelia.v5i1.7920

Penelitian ini bertujuan untuk menganalisis pola komunikasi interpersonal antara Pendeta dengan jemaat pemuda di GBI Villa Citra Bandar Lampung. Hasil pra-survei yang dilakukan di lingkungan Gereja Bethel Indonesia Jemaat “Villa Citra” Bandar Lampung memberikan gambaran awal mengenai dinamika interaksi antara pendeta dan jemaat muda, termasuk frekuensi komunikasi, bentuk penyampaian pesan, serta respons yang diterima dari jemaat pemuda. Hasil pra-survei menunjukkan bahwa komunikasi interpersonal yang efektif antara pendeta dan jemaat pemuda masih menghadapi beberapa kendala, seperti kurangnya keterlibatan aktif dari jemaat, perbedaan gaya komunikasi, dan variasi dalam pemahaman pesan yang disampaikan. Metode penelitian yang digunakan adalah metode deskriptif kualitatif, dengan pengumpulan data melalui panduan wawancara mendalam yang melibatkan pendeta, guru pendamping, serta orang tua jemaat pemuda. Teknik analisis data menggunakan analisis deskriptif kualitatif. Hasil penelitian menunjukkan proses konseling antara pendeta dan jemaat pemuda di GBI Villa Citra Bandar Lampung membahas berbagai topik yang berkaitan dengan pergumulan pribadi, kehidupan rohani, relasi sosial, serta perencanaan masa depan, termasuk pendidikan, pekerjaan, dan pelayanan gerejawi. Masalah yang paling sering diungkapkan pemuda meliputi persoalan relasi, tekanan emosional, kebingungan dalam mengambil keputusan hidup, konflik nilai antara iman dan realitas sosial, serta tantangan menjaga komitmen rohani. Komunikasi dalam konseling berlangsung secara dialogis, empatik, dan persuasif dengan pendekatan terbuka dan tidak menghakimi, sehingga pemuda merasa nyaman untuk terbuka. Pola komunikasi interpersonal yang terjalin bersifat personal, dekat, dan berbasis kepercayaan, mencerminkan hubungan pastoral yang hangat dan mendukung efektivitas konseling dalam pembinaan iman dan karakter pemuda.

Model Manajemen Strategi Uji Kompetensi Guru di Kabupaten Tulang Bawang Selviani Saputri; Budhi Waskito
Jurnal Teknologi dan Manajemen Industri Terapan Vol. 5 No. 1 (2026): Jurnal Teknologi dan Manajemen Industri Terapan
Publisher : Yayasan Inovasi Kemajuan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55826/jtmit.v5i1.1627

Pelaksanaan Uji Kompetensi Guru (UKG) di Kabupaten Tulang Bawang menunjukkan hasil yang fluktuatif dan belum mencapai target nasional, dengan tingkat kelulusan menurun dari 89,6% pada 2023 menjadi 35% pada 2024. Kondisi ini mengindikasikan adanya permasalahan sistemik dalam fungsi manajemen dan kesiapan teknis. Penelitian ini bertujuan menganalisis proses manajemen pelaksanaan UKG serta merumuskan model manajemen strategis yang efektif. Penelitian ini merupakan penelitian kualitatif terapan dengan pendekatan deskriptif. Data dikumpulkan melalui wawancara mendalam terhadap 20 informan kunci, observasi, dan studi dokumentasi. Hasil penelitian menunjukkan bahwa fungsi manajemen belum berjalan optimal akibat lemahnya koordinasi lintas unit, keterbatasan infrastruktur TIK, serta rendahnya literasi digital guru. Integrasi hasil UKG dengan program Pengembangan Keprofesian Berkelanjutan (PKB) diperlukan secara sistematis. Penelitian ini menawarkan model manajemen strategis kontekstual yang mengintegrasikan fungsi manajemen dengan Human Capital Theory guna meningkatkan kompetensi guru dan mutu pendidikan daerah secara berkelanjutan.

Differences In Parents' Perceptions Based On Economic Strata Towards The High School Separation Policy In Bandar Lampung Dupa, Arya Ndaya; Waskito, Budhi; Poyo, M. Denu
Dharmawangsa: International Journal of the Social Sciences, Education and Humanitis Vol 7, No 1 (2026): Social Sciences, Education and Humanities
Publisher : Universitas Dharmawangsa Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/ijsseh.v7i1.8285

The tradition of school farewell ceremonies in Indonesia has evolved into a significant academic and social milestone, yet it frequently sparks public controversy due to high implementation costs that burden lower-income families. In response, the Governor of Lampung issued Circular Letter No. 73 of 2025, which regulates these events to ensure they do not impose a financial burden. This study aims to analyze parents' perceptions of this policy and test whether significant differences in perception exist based on socioeconomic strata. Using a quantitative, data were collected through questionnaires from 207 parents in Bandar Lampung, representing diverse socioeconomic backgrounds. Data were analyzed using crosstabulation and the Pearson Chi-Square statistical test to examine the relationship between socioeconomic status and perception categories determined through a cut-off point method. The results reveal a highly significant difference in perception between parents from middle-high and middle-low socioeconomic strata (p=0.000). Parents from middle-low backgrounds exhibit overwhelming support (93% positive perception), viewing the policy as a crucial form of economic protection. Conversely, the middle-high group shows a notably higher level of resistance (38% negative perception), reflecting a conflict between policy objectives and the social expectations or prestige values of the upper class. These findings suggest that policymakers must design more inclusive and persuasive communication strategies to minimize sociological resistance and ensure equitable policy implementation.

Quality Management System in Higher Education: A Main Pillar Towards Quality Higher Education Tiara Narundana, Vonny; Barusman, Yusuf Sulfarano; Defrizal, Defrizal; Waskito, Budhi; Habiburahhman, Habiburahhman
Jurnal Akuntansi, Keuangan, dan Manajemen Vol 7 No 2 (2026): Maret
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/jakman.v7i2.5330

Purpose: This study reviews Quality Management Systems (QMS) in higher education, examining key concepts, implementation models, impacts, and challenges. It highlights leadership, accreditation, technology, and quality culture as critical success factors and shows how globalization and digital transformation shape accountability, innovation, and continuous improvement. Methodology/Approach: A qualitative descriptive approach was used through a literature review of 11 Scopus-indexed journals, identified via Publish or Perish with keywords “quality management system in higher education.” The thematic synthesis identified and interpreted the core themes. Results/Findings: The findings show that models such as ISO 9001, TQM, and EFQM are widely adopted and aligned with continuous improvement cycles such as PPEPP. An effective QMS enhances the quality of learning, reputation, and employability. Success depends on leadership commitment, stakeholder engagement and contextual adaptability. Bridging theory and practice is essential for sustainable improvements. Conclusions: Quality management systems in higher education face challenges from diverse stakeholder demands, weak implementation, and limited alignment with ISO 21001:2018. Policies without strong leadership and continuous evaluation are inadequate. TQM offers a comprehensive, evidence-based framework that strengthens the QMS and supports digital integration, engagement, sustainability, and global competitiveness. Limitations: This study is limited to a literature review of 11 selected articles without primary data collection, which may be subject to search bias and researcher interpretation. Contributions: This study consolidates diverse QMS models into a strategic reference for university leaders and identifies research gaps, particularly in integrating advanced technologies such as AI and blockchain.

Co-Authors Ade Irma Pertiwi Afrizal Nilwan Agus Wahyudi Agustina Zawitri Agustuti Handayani Aminah Aminah Anastasia Luliani Frelisia Andala Rama Putra Barusman Andoni Fornio Barusman Anggalana Anggewa, Dava Anggraini Saputri Appin Purisky Redaputri Ardianto, Hendri Ayu Wulandari Azura, Tabitha Rahma Defrizal Defrizal Desma Silvira Dewa Putu Wipayana Kusuma Dora Rinova Dupa, Arya Ndaya Farhansyah, Taufik Ferina Aisah Fitriandini, Ragil Habiburahhman, Habiburahhman Hanindyalaila Pienrasmi Haninun Hartabela, Dadang Hendri Dunan Ida Farida J T Yuhono Joko Setiadi Kamila Yuniarti Khujaji, Afie Khotimil Kurniawan, Dea Lestari S, Meidianty M Amsyar Riendika M. Denu Poyo M. Yusuf Sulfarano Barusman Maulia, Mita Nainggolan, Asnirut Naomika Nika Mareta Ramadani Niki Agus Santoso Noning Verawati Nurhidayah, Indah Obed Ebenezer Oktaviani, Anisa Putri Poyo, M. Pramesti Regita Cahyani P, Agastia Probo Raharjo Putri Sugiati ROYNALDO SIMANULANG Sahri, Dilla Revira Sapto Yowono Saputra, M.Hafiz Salas Satria Astana Selviani Saputri Setiawan, Adrian Pujangga Soewito Soewito Soewito Sri Mina Ginting Sugito - Susilowati Susilowati Tesalonica, Veren Tina Miniawati Barusman Valloma, Fernando Viata, Sony Vinolia Agustin Vonny Tiara Narundana Wawan Hernawan Wawan Hernawan William Djunizar Wisnu, Laras Yanuarius Yanu Dharmawan Yasmine Nabila Putri Zawitri, Agustina

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