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I Like Dangdut Chalange Dangdut sebagai Sebuah Society of Spectacle Fitri, Alifa Nur
Interaksi: Jurnal Ilmu Komunikasi Vol 5, No 2 (2016): July 2016
Publisher : Master of Communication Science Program, Faculty of Social and Political Science, Diponego

Abstraksi:Now, we find so many challenge for charity, one of them and popular is Ice Bucket Challenge. The goal of challenge to helpsÂ researchÂ ALS disease, and this challenge success to help them. One of program television in Indonesia, Indosiar make a same challenge. This challenge not for help ALS patient but for help many children to get educate more better, and this program name is â€œI Like Dangdut Challengeâ€. I Like Dangdut Challenge is one of program in â€œDâ€™Terong Showâ€one of popular dangdutÂ program in Indosiar. This is form of epigonism, ALS get good response from people and Indosiar create same challenge to get good response too. Why Dangdut,not another genre music? Because Dangdut is music from Indonesia and many people young or old can enjoy it. This challenge invite artist, actor, public officials, minister, district head and society to show and dancing with dangdut music, and upload they video in Indosiar. Some public figure was following â€œI Like Dangdut Chellengeâ€ is Aliando and Prily Ratuconsina, Ganjar Pranowo GovernoorÂ of Central Java, Ridwan Kamil Distric Head of Bandung, CEO of Semen Indonesia Dwi Soetjipto, Ignasius Jonan, Emirsyah Satar and Dahlan Iskan. Â Â Andrew N. Weintraub describtion Dangdut asÂ repertoire (of song, text, and spin off stylke), a community(singer, arranger, mucisians, produser, and fans) a performance style (spectacular, excessive, and over the top) and a discource abaout social relations of power.Â Â Â (Andrew, 2010:15). And now Dangdut is different, not only for underclass but highclass too. Media make dangdut as a spectacle for society, from reality and make it to be a spectacle. Dangdut is a commodity for owner media, to get money, and the ways to society approve it is make it a spectacle to society. Keywords: Spectacle, Epigonism, Economy Political Media.

Branding fashion muslim (studi analisis brand wearing klamby) Fitri, Alifa Nur; Fabriar, Silvia Riskha; Hilmi, Mustofa
Islamic Communication Journal Vol 6, No 1 (2021): EDISI JANUARI-JUNI
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2021.6.1.7872

The halal industry in Indonesia is undergoing development. This is supported by 87.17% of Indonesia's population are Muslims. One of the growing industries is the Muslim clothing industry.Â Modest fashion, a term for fashion trends with a more polite and closed fashion concept. One of the famous Muslim fashions is Wearing Klamby. A local fashion brand from Yogyakarta whose collections have local content. This paper aims to see how Muslim fashion branding is used by Wearing Klamby. During of competition in the Muslim fashion business, branding is an important thing as a form of differentiation with other products, Brand can give life to a product. Branding Wearing Klamby as a product that loves the country is shown with the tagline " The Beauty Indonesia in your daily wear". WearingKlamby is one of the strong fashion products in its Branding. This paper uses a qualitative method with descriptive type with analytic using 7 principles of Fashion Branding according to Bruno Hasson. The data was obtained from social media and news. The results of this paper show that Klamby uses 7 principles of Fashion Branding Bruno Hasson in forming Muslim fashionbranding Wearing Klamby including creating a logo that Stands Out, Building Myths about Brands, Creating evocative Events, using celebrity endorsers, making members as living brand, and do it your way. The existence of the brand can form brand loyalty to consumers Wearing Klamby.

Jokowi dan Kekuatan Pencitraan Diri Serta Relasinya Dengan Umat Islam Alifa Nur Fitri; Adeni - Adeni
Alhadharah: Jurnal Ilmu Dakwah Vol 19, No 2 (2020)
Publisher : UIN Antasari Banjarmasin

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18592/alhadharah.v19i2.3503

AbstractThis article aims to discuss the image formation carried out by Jokowi in his political communication. Jokowi is a politician who was elected president for two terms. This paper uses the impression formation and impression management perspectives to analyze Jokowi's self-image construction. Using qualitative methods, this article proves that Jokowi succeeded in building his image as a humble, modest and modest leader figure. On the other hand Jokowi's image is reinforced by the impression of his closeness to Muslims. This he did in the context of himself which is often imaged as anti-Islamic. Keywords: Impression Formation, Impression Managament, Jokowi. AbstrakArtikel ini bertujuan membahas tentang pembentukan citra diri yang dilakukan oleh Jokowi dalam komunikasi politiknya. Jokowi merupakan seorang politisi yang terpilih menjadi presiden selama dua periode. Makalah ini menggunakan perspektif impression formation dan impression management untuk menganalisis konstruksi citra diri oleh Jokowi. Dengan menggunakan metode kualitatif, artikel ini membuktikan bahwa Jokowi berhasil membangun citra dirinya sebagai figur pemimpin yang rendah hati, sederhana dan tidak berlebihan. Di sisi lain citra Jokowi diperkuat dengan kesan kedekatannya dengan umat Islam. Hal ini ia lakukan dalam konteks dirinya yang sering dicitrakan sebagai anti-Islam. Kata Kunci: Impression Formation, Impression Managament, Jokowi.

Pemetaan untuk Strategi Dakwah di Kota Semarang Menggunakan Pendekatan Data Mining (Mapping for Da'wah Strategy in Semarang City Using Data Mining Approach) Abdul Karim; Adeni Adeni; Fitri Fitri; Alifa Nur Fitri; Mustofa Hilmi; Silvia Riskha Fabriar; Farida Rachmawati
Jurnal Dakwah Risalah Vol 32, No 1 (2021): June 2021
Publisher : Universitas Islam Negeri Sultan Syarif Kasim Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24014/jdr.v32i1.12549

This paper aims to explore the potential of da'wah in the city of Semarang with a data mining approach. The data mining approach is carried out by implementing the fuzzy c-means (FCM) algorithm in order to obtain the optimum number of clusters in the potential clustering of da'wah in the city of Semarang. The data used in this study from the Ministry of Religion of the Republic of Indonesia and the Central Statistics Agency (BPS) of Semarang City. The results of the FCM analysis show that the optimum number of clusters is two clusters, where the sub-district in the second cluster is an area with a high potential for da'wah. This study provides information that in effective da'wah activities, certainty and clarity is needed regarding the targets of da'wah through mapping of da'wah in the form of clustering potential da'wah. This can be a consideration of dakwah strategies for the successful implementation of da'wah studies so that an increase in the target behavior of da'wah can be achieved. The application of FCM to get the optimum cluster of potential da'wah in order to produce da'wah mapping is novelty in the field of Islamic studies, especially the science of da'wah.

Pengaplikasian Elaborated Likelihood Model dalam Strategi Komunikasi Kampanye “Ingat Pesan Ibu” Alifa Nur Fitri; Kurnia Muhajarah
Jurnal Komunikasi Vol 15, No 2 (2021): September
Publisher : Jurusan Ilmu Komunikasi UTM

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21107/ilkom.v15i2.11471

Pandemi akibat persebaran irus Covid 19 ditetapkan sebagai bencana nasional, Pemerintah melalui Satuan Tugas Covid 19 melakukan berbagai upaya mulai dari PSBB(Pembatasan Sosial Berskala Besar) sampai PPKM(Pemberlakuan Pembatasan Kegaitan Masyarakat) level empat. Usaha lain yang dilakukan adalah merubah perilaku masyarakat menuju New Normal melalui 3 M dan sekarang 5M. Beberapa upaya tersebut dilakukan dengan pendekatan himbauan, tidak hanya itu untuk merubah perilaku masyarakat dikalangan remaja Satuan Tugas Covid 19 bersama Padi Reborn membuat kampanye “ Ingat Pesan Ibu”. Tulisan ini akan menganalisis tentang kampanye “Ingat Pesan Ibu” dengan metode penelitian deskriptif kualitatif. Teori yang digunakan dalam tulisan ini adalah ELM(Elaborated Likelihood Model). Hasil dari tulisan ini menunjukan bahwa pemrosesan informasi yang diharapkan dalam kampanye ini adalah dengan menggunakan jalur peripheral, menggunakan musik yang menarik, ketokohan Padi Reborn dan pesan yang singkat dan selaras sehingga mudah untuk diingat dan diterapkan.

PROMOSI KESENIA, PARIWISATA dan KEBUDAYAAN KABUPATEN BLORA MELALUI FESTIVAL SENI KAMPUNG dan MAJALAH BLORA BERCERITA Alifa Nur Fitri
Interaksi volume 1, nomor 1, Tahun 2012
Publisher : Interaksi

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (237.701 KB)

Blora Regency has a lot of potencies that is not owned by the other regencies, includes its nature, culture, culinary, archeology, geology like old oil mining and also relics of history. They can be a good destination that can invite tourists to visit Blora. Unfortunately, nowadays, there are not many people know the existence of Bumi Samin or Blora. They even know Cepu better, one of sub district in Blora than Blora itself. A lot of potencies like Sate Ayam Blora, Barongan, Tayub dan Fossil Village in Menden, still can not appeal to the tourists to visit Blora. The promotions that have been done by the government of Blora Regency is not good enough to attract them so they still did not realize Blora’s potencies. An activity involving the community in the promotion of tourism needed, to raising awareness and feel pride with them regions appear. Some have such potential in archeology and geology. A ble to attract special interest tourists, the potential to attract all walks of society and near with people's lives is through artistic and cultural potential of the style of the village which is owned by Blora district. Activities that feature art style village needs to be done to raise public awareness outside the Blora and raising public awareness of the potential of culture to society Blora. After making theoretical analysis aided by the elected Village Arts Festival event to give the experience of the culture of the village style to the target. In the event of course involves a lot of people with responsibilities and respective jobdesk , Program Manager role is to run the event and ensure fit for purpose. Skills to coordinate, lobbying, negotiation, public speaking, creative, and able to deal with a variety of conditions there were very helpful program manager during the activity.

Branding fashion muslim (studi analisis brand wearing klamby) Alifa Nur Fitri; Silvia Riskha Fabriar; Mustofa Hilmi
Islamic Communication Journal Vol 6, No 1 (2021)
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2021.6.1.7872

The halal industry in Indonesia is undergoing development. This is supported by 87.17% of Indonesia's population are Muslims. One of the growing industries is the Muslim clothing industry.Â Modest fashion, a term for fashion trends with a more polite and closed fashion concept. One of the famous Muslim fashions is Wearing Klamby. A local fashion brand from Yogyakarta whose collections have local content. This paper aims to see how Muslim fashion branding is used by Wearing Klamby. During of competition in the Muslim fashion business, branding is an important thing as a form of differentiation with other products, Brand can give life to a product. Branding Wearing Klamby as a product that loves the country is shown with the tagline " The Beauty Indonesia in your daily wear". WearingKlamby is one of the strong fashion products in its Branding. This paper uses a qualitative method with descriptive type with analytic using 7 principles of Fashion Branding according to Bruno Hasson. The data was obtained from social media and news. The results of this paper show that Klamby uses 7 principles of Fashion Branding Bruno Hasson in forming Muslim fashionbranding Wearing Klamby including creating a logo that Stands Out, Building Myths about Brands, Creating evocative Events, using celebrity endorsers, making members as living brand, and do it your way. The existence of the brand can form brand loyalty to consumers Wearing Klamby.

Analisis Isi Novel “Laut Bercerita” dalam Bingkai Ekofeminisme Mafriha Azida; Alifa Nur Fitri
Jurnal Ilmu Komunikasi Vol. 11 No. 2 (2021): October
Publisher : Program Studi Ilmu Komunikasi Fakultas Dakwah dan Komunikasi, UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/jik.2021.11.2.153-169

Ecological criticism is mostly understood as the study of literature with an ecological perspective. The novel "Laut Bercerita" by Leila Salikha Chudori builds a relationship between women and the preservation of nature and the environment. This novel is a literary genre that deconstructs ecofeminism or green literature. The purpose of this study was to increase knowledge about the relationship between literary works and the thought of the ecofeminism movement in the novel "Laut Bercerita". This research method uses qualitative content analysis. The results show that the importance of conserving nature and risking their property, life, and family to achieve prosperity and justice for the community. Human dependence on nature must also be harmonized with the maintenance and preservation of nature. The novel “Laut Bercerita” offers a new perspective on the relationship between humans and nature. The preservation of nature and the environment is shown by the struggle of Kinan and his friends

Groupthink in Political Participation in the 2019 presidential Election Alifa Nur Fitri; M. Nuqlir Bariqlana; Adeni Adeni
INJECT (Interdisciplinary Journal of Communication) Vol 6, No 1 (2021)
Publisher : IAIN Salatiga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18326/inject.v6i1.57-70

The 2019 Presidential election divided voters into two strongholds, namely the strongholds of Jokowi-Ma'ruf supporters and the stronghold of Prabowo-Sandi supporters. There has been an increase in political participation caused by the high cohesiveness of the group in supporting both candidates. The two sides attack each other even in some cases can damage family relationships and friendships due to differences in choice. The cohesiveness is evident from the swearing used to attack each group, Kampret is a swearing-in aimed at supporters of Prabowo- Sandi, and Cebong is a swearing-in aimed at supporters of Jokowi -Ma'ruf. The purpose of this paper is to see groupthink in political participants in the 2019 Presidential Election. The methodology used is descriptive qualitative. The results of this study show that groupthink occurred in the 2019 presidential election seen from several symptoms, namely each side shows the illusion of inconsistency, belief in ingrained morality, the existence of stereotypes of opposing groups, collective rationalization, self-censorship, pressure on opponents, mind guards and the illusion of unanimity.

Tingkat pengetahuan literasi media pada mahasantri di Pondok Pesantren Fadhul Fadhlan Semarang Nilnan Ni'mah; Alifa Nur Fitri; Fitri Fitri
Islamic Communication Journal Vol 7, No 1 (2022)
Publisher : Fakultas Dakwah dan Komunikasi Universitas Islam Negeri Walisongo Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21580/icj.2022.7.1.9734

The development of technology and information today has placed the internet as a primary need in life. The simple to complex problems can be solved with the help of the internet. This fact has realized by Pondok Pesantren Fadhlul Fadhlan Islamic (PPFF). PPFF is a life skills religious education institution that has many students at various levels. Media literacy at PPFF is important. Increased internet consumption necessitates a need for intelligent and critical media skills. This study focuses on the media literacy knowledge of students (mahasantri). This study aims to see the literacy skills of PPFF students. This type of research is field research. The method used is descriptive quantitative where the researcher intends to measure the media literacy ability of students. Data was collected by spreading questionnaires to respondents. The type of sampling method used simple random sampling. The level of media literacy knowledge is measured using the Likerts Summated Rating Scale (LSRS). Researchers used 9 media literacy instruments from Jenskin. There are play, performance, simulation, multitasking, distributed cognitions, collective intelligence, judgment, networking and negotiations. The results show that students at Pondok Pesantren Fadhul Fadhlan have good media literacy knowledge.***Kemajuan teknologi dan komunikasi saat ini telah menempatkan internet sebagai kebutuhan primer dalam kehidupan. Berbagai persoalan mulai dari yang sederhana sampai yang rumit dapat diselesaikan dengan bantuan internet. Fakta tersebut disadari oleh Pondok Pesantren Fadhlul Fadhlan (PPFF). PPFF merupakan lembaga pendidikan agama life skill yang memiliki santri dengan berbagai jenjang pendidikan. Literasi media di Ponpes Fadhul Fadhlan merupakan kajian yang menarik. Konsumsi internet yang meningkat meniscayakan sebuah kebutuhan skill cerdas dan kritis bermedia. Kajian ini fokus pada pengetahuan literasi media santri mahasiswa (mahasantri). Kajian ini bertujuan untuk melihat kemampuan literasi peserta didik PPFF. Jenis kajian ini adalah kajian lapangan dengan metode kuantitatif deskiptif dimana peneliti bermaksud untuk mengukur kemampuan literasi media mahasantri. Pengumpulan data dilakukan dengan menyebarkan kuesioner kepada responden. Jenis metode sampling yang digunakan adalah simple random sampling. Pengukuran tingkat pengetahuan literasi media memakai Likkerts Summated Rating Scale (LSRS). Peneliti menggunakan 9 instrument literasi media dari Jenskin yaitu play, performance, simulation, multitasking, distributed cognitions, collective intelegence, judgment, networking dan negotiations. Hasil penelitian mengungkapkan bahwa mahasantri di Pondok Pesantren Fadhul Fadhlan sudah memiliki pengetahuan literasi media yang baik.

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