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PENGUATAN JEJARING BISNIS KUE KERING MELALUI GRUP WHATSAPP DI DESA KARANGWIDORO KECAMATAN DAU-MALANG Saroh, Siti; Widayawati, Eny; Prohimi, Afwan Hariri Agus
JURNAL AL-IJTIMAIYYAH Vol 9, No 2 (2023)
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/al-ijtimaiyyah.v9i2.20110

Abstract

Abstract: In Karang Tengah Hamlet, Karangwidoro Village, Dau District, Malang Regency, there is a dry cake business which is usually busy before Eid which was founded in 2013 and is marketed through neighbors and friends of the owner. Because in this village there are many residents from outside the area who are boarding houses, the author carried out a service, namely strengthening the WhatsApp Group network through boarding residents. This is done to expand the pastry marketing network, which can provide benefits to both parties. The seller can expand the marketing network and the boarding party can get additional income without having to make and package the product. The methods used are socialization, direct practice and evaluation. After one month, the results showed that cake marketing was increasingly spread to other areas and sales turnover increased.Keywords: Business Networking; WhatsApp Group; Marketing.Abstrak: Di Dusun Karang Tengah Desa Karangwidoro Kecamatan Dau Kabupaten Malang terdapat usaha kue kering yang biasanya ramai menjelang lebaran yang berdiri sejak tahun 2013 yang dipasarkan melalui tetangga maupun teman-teman pemilik. Karena di desa tersebut banyak terdapat warga dari luar daerah yang indekost, maka penulis melakukan pengabdian yaitu penguatan jaringan Grup WhatsApp melalui warga yang indekost tersebut. Hal ini dilakukan untuk memperluas jaringan pemasaran kue kering, yang dapat memberikan keuntungan pada kedua belah pihak. Pihak penjual dapat memperluas jaringan pemasaran dan pihak yang indekost mendapatkan penghasilan tambahan tanpa harus membuat dan mengemas produk.  Metode yang digunakan yaitu dengan sosialisasi, praktik langsung dan evaluasi. Setelah satu bulan didapatkan hasil bahwa pemasaran kue semakin tersebar ke daerah lain dan omset penjualan meningkat.Kata Kunci: Jejaring Bisnis; Grup WhatsApp; Pemasaran. Andamisari, D. (2021). Penggunaan Status WhatsApp Sebagai Digital Marketing Warga Kecamatan Medan Satria Bekasi Di Era New Normal. LUGAS Jurnal Komunikasi, 5(1), 66–72. https://doi.org/10.31334/lugas.v5i1.1559Anggraini, W. F., Susanto, T., & Ahmad, I. (2022). Sistem Informasi Pemasaran Hasil Kelompok Wanita Tani Desa Sungai Langka Menggunakan Metode Design Sprint. Jurnal Teknologi Dan Sistem Informasi (JTSI), 3(1), 34–40. http://jim.teknokrat.ac.id/index.php/JTSIHasan, M., Dzakiyyah, A., Kumalasari, D. A., Safira, N., & Aini, S. N. (2021). Transformasi Digital UMKM Sektor Kuliner Di Kelurahan Jatinegara, Jakarta Timur. Jurnal Bisnis Dan Kewirausahaan; Vol 17 No 2 (2021): JBK-Jurnal Bisnis Dan Kewirausahaan DO -10.31940/Jbk.V17i2.2529.http://ojs.pnb.ac.id/index.php/JBK/article/view?path=Humaira, L. L., Syamsudin, & Isa, M. (2020). M-Wallet Adoption and SMEs Performance: The Mediating Role of Internal Process Collaboration. Proceedings of the International Conference on Business and Management Research (ICBMR 2020) M-Wallet, 160(Icbmr), 29–35.Julita, J., & Arianty, N. (2018). Pengaruh Komunikasi Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada PT. Jasa Marga (Persero) TBK Cabang Belmera Medan.Kaplan, A., & Haenlein, M. (2010). Users of the World, Unite! The Challenges and Opportunities of Social Media. Business Horizons, 53, 59–68. https://doi.org/10.1016/j.bushor.2009.09.003Kusuma, D. F., & Sugandi, M. S. (2019). Strategi Pemanfaatan Instagram Sebagai Media Komunikasi Pemasaran Digital Yang Dilakukan Oleh Dino Donuts. Jurnal Manajemen Komunikasi, 3(1), 18. https://doi.org/10.24198/jmk.v3i1.12963Lucas, H., Agarwal, R., Clemons, E., Sawy, O., & Weber, B. (2013). Impactful Research on Transformational Information Technology: An Opportunity to Inform New Audiences. MIS Quarterly, 37, 371–382. https://doi.org/10.25300/MISQ/2013/37.2.03Papadopoulos, T., Baltas, K. N., & Balta, M. E. (2020). The use of digital technologies by small and medium enterprises during COVID-19: Implications for theory and practice. International Journal of Information Management, 55, 102192. https://doi.org/https://doi.org/10.1016/j.ijinfomgt.2020.102192Perumal, I., Krisnan, U., & Halim, N. (2017). Social Media in Food and Beverages Industry: Case of Klang Valley, Malaysia. International Journal of Business and Management, 12, 121. https://doi.org/10.5539/ijbm.v12n6p121Purnomo, S. M., & Isharina, I. K. (2013). Pengaruh Twitter Account@ inibaruhidup sebagai social media terhadap loyalitas merek Nescafe Indonesia. Jurnal Ilmiah …. http://download.garuda.kemdikbud.go.id/article.php?article=188750&val=6467&title=PENGARUH TWITTER ACCOUNT IniBaruHidup SEBAGAI SOCIAL MEDIA TERHADAP LOYALITAS MEREK NESCAF INDONESIARachmadi, T. (2020). The Power of Digital Marketing. In E-book (pp. 6–8). https://www.google.co.id/books/edition/The_Power_Of_Digital_Marketing/RCzyDwAAQBAJ?Ri’aeni, I., Suci, M., Pertiwi, M., & Sugiarti, T. (2019). 9460-Article Text-22291-1-10-20190422.pdf. In Communications (Vol. 1, Issue 1, pp. 1–26). http://journal.unj.ac.id/unj/index.php/communications/article/view/9460/6798Saskia, Caroline. 2023. 15 Medsos Favorit Orang Indonesia, Nomor 1 Bukan Instagram.https://tekno.kompas.com/read/2023/02/14/10300097/15-medsos-favorit-orang-indonesiaVerhoef, P. C., Broekhuizen, T., Bart, Y., Bhattacharya, A., Qi Dong, J., Fabian, N., & Haenlein, M. (2021). Digital transformation: A multidisciplinary reflection and research agenda. Journal of Business Research, 122, 889–901. https://doi.org/https://doi.org/10.1016/j.jbusres.2019.09.022
DIVERSIFIKASI PRODUK KERAMIK HIAS TEKNIK CETAK TEKAN DAN ORNAMEN SGRAFFITO SENTRA SUMBERSEKAR DAU MALANG MELALUI PROGRAM KEMITRAAN MASYARAKAT Ponimin, Ponimin; Irawanto, Rudi; Hariri, Afwan; bin Rani, Muhammad Faizal; Dewayani, Wahyu; Asmi Nusantari, Okta Viviana
Studi Budaya Nusantara Vol. 7 No. 2 (2023)
Publisher : Studi Budaya Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.sbn.2022.007.02.01

Abstract

The art of ceramic craftsmanship in the Sumbersekar Dau Malang center requires diversification act in product design. This is intended so that the products produced become innovative products and can be adjusted to the trends of the era and the tastes of consumers. To achieve this, press molding techniques and sgraffito ornaments in ceramic production were developed. The method applied in achieving the research purposes is the participatory creative method. The method contains the stages of the participatory creative process, including: a) the implementation team coordinates with program partners for activity implementation plans; b) preparation of tools and materials; c) implementation of participatory creative activities: making print models; reproduction process; making ornaments; smoothing; d) firing and finishing works; e) analysis of participatory creative processes and results in the development of decorative ceramic products. This creative and participatory work produces souvenir ornamental ceramic art products, which include: ornamental ceramic vase products, table accessories, and others. The process and results of this activity are expected to trigger the growth of creativity of local craftsmen, and further improve the creative economic aspects of the craftsmen.
The Effect of Work Stress on Employees Performance Through Work Motivation on Employees of Municipal Waterworks Nur Hidayah, Atika; Hariri Agus Prohimi, Afwan
Adpebi Science Series 2022: 1st AICMEST 2022
Publisher : ADPEBI

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Abstract

This study aims to determine the effect of work stress on employee performance through work motivation. This research is a quantitative research with descriptive and explanatory research design. The population in this study were employees of PDAM Blitar City. The sample taken in this study were 42 respondents. using the census method. Then test the feasibility of the instrument using validity and reliability tests. The analysis technique used descriptive statistical analysis and Partial Least Square (PLS) analytic. The results of this study indicate that Job Stress on Employee Performance, then Work Motivation on Employee Performance, then Work Stress on Work Motivation, and Work Stress on Employee Performance Through Work Motivation has a positive, indirect and significant effect.
PELATIHAN PEMASARAN ONLINE DAN PENGEMBANGAN APLIKASI BERBASIS ANDROID UNTUK PENGEMBANGAN KEWIRAUSAHAAN ALUMNI Shinta Dhewi, Titis; Syihabudhin, Syihabudhin; Hariri Agus Prohimi, Afwan; Tri Kurniawan, Dediek
PORTAL RISET DAN INOVASI PENGABDIAN MASYARAKAT Vol. 1 No. 1 (2021): DECEMBER
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1346.165 KB) | DOI: 10.55047/prima.v1i1.11

Abstract

Internet penetration in Indonesia has become an opportunity for business actors to increase their sales through online marketing. Especially in the field of marketing, the current digital era online marketing is becoming a very high trend among the public. In the midst of the development of digital technology, the team from Department of Management, Universitas Negeri Malang (UM) held training with a coaching approach for digital marketing. The target participants in this service are alumni of the management department on UM who own and are running a business. This training was carried out in two stages with the topics of (1) digital marketing and (2) digital business and digital transformation for its sustainability, the service team also developed an android-based application platform for the alumni of the management department on UM.
Group Decisions, Between Competitive Motives and Knowledge Sharing : A Study on SME Groups in Malang District Afwan Hariri Agus Prohimi; Lohana Juariyah; Syihabudhin Syihabudhin; Arief Noviarakhman Zagladi
Digital Innovation : International Journal of Management Vol. 1 No. 4 (2024): Digital Innovation : International Journal of Management
Publisher : Asosiasi Riset Ilmu Manajemen Kewirausahaan dan Bisnis Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61132/digitalinnovation.v1i4.104

Abstract

This research was conducted on UMKM groups established based on program instrumentation in the form of community development. The focus of this research is on the dynamics and processes that involve groups as strategic alliances between knowledge sharing and competitive motives. This research uses a qualitative approach with a case study method. Data was collected through in-depth interviews and focus group discussions. Identification of research informants was done by snowball sampling through key informants of group leaders and former group mentors. Triangulation of sources and methods was used to ensure the validity of the data. Field data will be collected, classified, reduced, and then interpreted according to the Miles and Huberman method. The group will be able to work and evolve if there is a reciprocal process of interests among its members, such as sharing knowledge. Between competitive motives and the process of sharing knowledge will potentially negate each other in group dynamics. Therefore, this dynamic requires factors that can ensure a balance between the two. How to keep competitive motives at a healthy competitive level and, on the other hand, not interfere with the process of sharing knowledge, which is one of the indicators that the group is working and developing.
Pelatihan Kelengkapan Dan Fungsi Obat-Obatan P3K UKS SDN Codo 02 Desa Codo Kabupaten Malang A’yun, Novita Qurrotu; Hariri, Afwan; Pribadi, Iman Kukuh
Dedikasi Cendekia: Warta Pengabdian Pendidikan Vol. 1 No. 2 (2024)
Publisher : Educational Consultant & Counseling Career (EC3) Mataram

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Abstract

Training on the Completeness and Function of First Aid Medicines for UKS administrator students at SDN Codo 02, Codo Village, Wajak District, Malang Regency, was held by the State University of Malang KKN Team with the aim of increasing the understanding and skills of UKS administrators in handling health emergencies in the school environment . This activity aims to introduce the importance of having complete medicines in a first aid kit, as well as teaching how to use medicines and first aid equipment correctly in emergency situations. The methods applied in this training include lectures, demonstrations, direct practice, and group discussions. Lectures are used to provide a basic understanding of the types of medicines that should be in the first aid kit and their functions. Then, a demonstration was carried out to show how to use first aid equipment and medicines. Participants are also given the opportunity to practice first aid for minor injuries through direct practice guided by the KKN team. Group discussions were held to encourage participants to think critically and work together in dealing with emergency situations. Through this training, UKS administrators are expected to be more prepared and confident in dealing with emergency conditions that may occur at school, such as accidents or minor health problems. This activity also aims to increase awareness of the importance of providing complete medication and its correct use, so as to minimize health risks and create a safe and healthy school environment. This training is expected to have a positive impact on UKS administrators and students at SDN Codo 02.
Implementation of Digital Career Guidance Through a Chatbot Based on the Smart-Method Prohimi, Afwan Hariri Agus; Syihabudhin; Juariyah, Lohana; Gunawan, Ari; Syaifruddin, Afis Baghiz; Indriati, Nur
ENDLESS: INTERNATIONAL JOURNAL OF FUTURE STUDIES Vol. 8 No. 1 (2025): ENDLESS: International Journal of Future Studies
Publisher : Global Writing Academica Researching & Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54783/endlessjournal.v8i1.336

Abstract

Structured and personalized career planning is a crucial need for Vocational High School students in the digital era, especially in preparing for the transition to higher education or the world of work. However, conventional career guidance services still face challenges in terms of reach, personalization, and effectiveness. This study aims to develop and implement a chatbot-based career journey system with a SMART-Method approach (Specific, Measurable, Achievable, Relevant, and Time-bound) to improve the effectiveness of high school students' career planning. The study used the Research and Development (R&D) method with the ADDIE model (Analysis, Design, Development, Implementation, Evaluation) and a mixed methods approach. The chatbot was developed using the Telegram platform and is equipped with key features such as an interest and talent assessment, a SMART-based career goal planning guide, major and profession recommendations, and progress achievement reminders. Implementation was carried out on 120 11th-grade students at SMK Al-. Evaluation results showed that 87% of students felt helped in developing more specific and realistic career plans, while 91% stated that the chatbot provided an interactive experience that encouraged self-reflection on personal potential and interests. From the perspective of guidance and counseling teachers, the chatbot was deemed effective as a tool for systematically and documented monitoring of student progress. The SMART approach in the chatbot system helped students develop measurable and relevant goals, while providing a deadline for achievement that encouraged them to act proactively. These findings indicate that the integration of chatbot-based digital technology with structured pedagogical principles can improve the quality of career guidance services in schools. This study recommends further development in the form of digital portfolio integration, career literacy training for teachers and students, and cross-sector collaboration to strengthen an adaptive and sustainable career planning ecosystem in secondary education settings.
PENGUATAN JEJARING BISNIS KUE KERING MELALUI GRUP WHATSAPP DI DESA KARANGWIDORO KECAMATAN DAU-MALANG Saroh, Siti; Widayawati, Eny; Prohimi, Afwan Hariri Agus
JURNAL AL-IJTIMAIYYAH Vol. 9 No. 2 (2023)
Publisher : Universitas Islam Negeri Ar-Raniry Banda Aceh

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22373/al-ijtimaiyyah.v9i2.20110

Abstract

Abstract: In Karang Tengah Hamlet, Karangwidoro Village, Dau District, Malang Regency, there is a dry cake business which is usually busy before Eid which was founded in 2013 and is marketed through neighbors and friends of the owner. Because in this village there are many residents from outside the area who are boarding houses, the author carried out a service, namely strengthening the WhatsApp Group network through boarding residents. This is done to expand the pastry marketing network, which can provide benefits to both parties. The seller can expand the marketing network and the boarding party can get additional income without having to make and package the product. The methods used are socialization, direct practice and evaluation. After one month, the results showed that cake marketing was increasingly spread to other areas and sales turnover increased.Keywords: Business Networking; WhatsApp Group; Marketing.Abstrak: Di Dusun Karang Tengah Desa Karangwidoro Kecamatan Dau Kabupaten Malang terdapat usaha kue kering yang biasanya ramai menjelang lebaran yang berdiri sejak tahun 2013 yang dipasarkan melalui tetangga maupun teman-teman pemilik. Karena di desa tersebut banyak terdapat warga dari luar daerah yang indekost, maka penulis melakukan pengabdian yaitu penguatan jaringan Grup WhatsApp melalui warga yang indekost tersebut. Hal ini dilakukan untuk memperluas jaringan pemasaran kue kering, yang dapat memberikan keuntungan pada kedua belah pihak. Pihak penjual dapat memperluas jaringan pemasaran dan pihak yang indekost mendapatkan penghasilan tambahan tanpa harus membuat dan mengemas produk.  Metode yang digunakan yaitu dengan sosialisasi, praktik langsung dan evaluasi. Setelah satu bulan didapatkan hasil bahwa pemasaran kue semakin tersebar ke daerah lain dan omset penjualan meningkat.Kata Kunci: Jejaring Bisnis; Grup WhatsApp; Pemasaran. Andamisari, D. (2021). Penggunaan Status WhatsApp Sebagai Digital Marketing Warga Kecamatan Medan Satria Bekasi Di Era New Normal. LUGAS Jurnal Komunikasi, 5(1), 66–72. https://doi.org/10.31334/lugas.v5i1.1559Anggraini, W. F., Susanto, T., & Ahmad, I. (2022). Sistem Informasi Pemasaran Hasil Kelompok Wanita Tani Desa Sungai Langka Menggunakan Metode Design Sprint. Jurnal Teknologi Dan Sistem Informasi (JTSI), 3(1), 34–40. http://jim.teknokrat.ac.id/index.php/JTSIHasan, M., Dzakiyyah, A., Kumalasari, D. A., Safira, N., & Aini, S. N. (2021). Transformasi Digital UMKM Sektor Kuliner Di Kelurahan Jatinegara, Jakarta Timur. Jurnal Bisnis Dan Kewirausahaan; Vol 17 No 2 (2021): JBK-Jurnal Bisnis Dan Kewirausahaan DO -10.31940/Jbk.V17i2.2529.http://ojs.pnb.ac.id/index.php/JBK/article/view?path=Humaira, L. L., Syamsudin, & Isa, M. (2020). M-Wallet Adoption and SMEs Performance: The Mediating Role of Internal Process Collaboration. Proceedings of the International Conference on Business and Management Research (ICBMR 2020) M-Wallet, 160(Icbmr), 29–35.Julita, J., & Arianty, N. (2018). Pengaruh Komunikasi Dan Lingkungan Kerja Terhadap Kinerja Karyawan Pada PT. Jasa Marga (Persero) TBK Cabang Belmera Medan.Kaplan, A., & Haenlein, M. (2010). Users of the World, Unite! The Challenges and Opportunities of Social Media. Business Horizons, 53, 59–68. https://doi.org/10.1016/j.bushor.2009.09.003Kusuma, D. F., & Sugandi, M. S. (2019). Strategi Pemanfaatan Instagram Sebagai Media Komunikasi Pemasaran Digital Yang Dilakukan Oleh Dino Donuts. Jurnal Manajemen Komunikasi, 3(1), 18. https://doi.org/10.24198/jmk.v3i1.12963Lucas, H., Agarwal, R., Clemons, E., Sawy, O., & Weber, B. (2013). Impactful Research on Transformational Information Technology: An Opportunity to Inform New Audiences. MIS Quarterly, 37, 371–382. https://doi.org/10.25300/MISQ/2013/37.2.03Papadopoulos, T., Baltas, K. N., & Balta, M. E. (2020). The use of digital technologies by small and medium enterprises during COVID-19: Implications for theory and practice. International Journal of Information Management, 55, 102192. https://doi.org/https://doi.org/10.1016/j.ijinfomgt.2020.102192Perumal, I., Krisnan, U., & Halim, N. (2017). Social Media in Food and Beverages Industry: Case of Klang Valley, Malaysia. International Journal of Business and Management, 12, 121. https://doi.org/10.5539/ijbm.v12n6p121Purnomo, S. M., & Isharina, I. K. (2013). Pengaruh Twitter Account@ inibaruhidup sebagai social media terhadap loyalitas merek Nescafe Indonesia. Jurnal Ilmiah …. http://download.garuda.kemdikbud.go.id/article.php?article=188750&val=6467&title=PENGARUH TWITTER ACCOUNT IniBaruHidup SEBAGAI SOCIAL MEDIA TERHADAP LOYALITAS MEREK NESCAF INDONESIARachmadi, T. (2020). The Power of Digital Marketing. In E-book (pp. 6–8). https://www.google.co.id/books/edition/The_Power_Of_Digital_Marketing/RCzyDwAAQBAJ?Ri’aeni, I., Suci, M., Pertiwi, M., & Sugiarti, T. (2019). 9460-Article Text-22291-1-10-20190422.pdf. In Communications (Vol. 1, Issue 1, pp. 1–26). http://journal.unj.ac.id/unj/index.php/communications/article/view/9460/6798Saskia, Caroline. 2023. 15 Medsos Favorit Orang Indonesia, Nomor 1 Bukan Instagram.https://tekno.kompas.com/read/2023/02/14/10300097/15-medsos-favorit-orang-indonesiaVerhoef, P. C., Broekhuizen, T., Bart, Y., Bhattacharya, A., Qi Dong, J., Fabian, N., & Haenlein, M. (2021). Digital transformation: A multidisciplinary reflection and research agenda. Journal of Business Research, 122, 889–901. https://doi.org/https://doi.org/10.1016/j.jbusres.2019.09.022
Prospek Pengembangan Unit Pengelola Keuangan Menjadi Badan Usaha Milik Desa Dalam Upaya Penanggulangan Kemiskinan Hariri, Afwan
Jurnal Aplikasi Manajemen Vol. 7 No. 1 (2009)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1321.233 KB)

Abstract

This research has a purpose to describe Financial Management Unit (UPK) of Gerdu Taskin prospect become BUMDes in the framework of endeavor optimalization of poverty reduction. And analyze what factors affecting BUMDes prospect in the framework of community empowerment and poverty reduction in Tumpang Subdistrict of Malang District. This research is expected to give important contribution, involving recommendation for decision maker is that government of Malang District, in which they strives to make Financial Management Unit (UPK) of Gerdu Taskin become BUMDes. In addition, it also will give problem description about developing BUMDes that will be faced by Malang District in future. This research location is in Tumpang Subdistrict of Malang district with a focus on three villages that obtain Gerdu Taskin intervention since 2004 and have possessed UPK. Three villages that become sample of this research are Pulungdowo Village, Pandanajeng Village and Kidal Village. A result of the research suggested that design developed in UPK Gerdu Taskin has potency to be developed to become BUMDes and has prospect for endeavor of empowering community and poverty reduction. Dividing advantage allocation for developing productive business capital, financing environment empowerment program and social program are indication that the role can be optimized in the framework of empowering community and poverty reduction.