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Journal : Journal of International Conference Proceedings

The Impact of Digital Marketing on Financial Performance (Study of Halal Tourism Destinations on Madura Island) Kompyurini, Nurul; Haryadi, Bambang; Bullah, Habi
Journal of International Conference Proceedings Vol 6, No 7 (2023): 2023 ICPM Bali Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i7.2824

Abstract

The purpose of this study is to find empirical evidence about the effect of digital marketing on the financial performance of tourist destinations on Madura Island. The approach used in this research is quantitative research. The research population is halal tourist destinations on Madura Island. While the sample has been selected as many as 100 tourist destinations. The data were processed using Smart PLS SEM (Partial Least Square - Structural Equation Modeling) software. Based on the results of the research discussion above, the conclusion of this study is that digital marketing impacts financial performance, this means that by implementing good digital marketing, the financial performance of halal tourism will be better.
The Effect of Financial Literacy and Financial Behavior on the Performance of MSMEs on Madura Island Haryadi, Bambang; Angraini, Merie Satya; Hamat, Zahri; Latifah, Lyna
Journal of International Conference Proceedings Vol 6, No 7 (2023): 2023 ICPM Bali Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i7.2820

Abstract

This study aims to find empirical evidence on the influence of financial literacy and financial behavior on the development of MSME financial performance. The research approach used is quantitative, and is located on Madura Island. The population in this study includes all MSMEs on Madura Island. While the samples taken amounted to 62 MSME samples covering four districts. By using the multiple regression analysis method, the results showed that: (1) The financial literacy variable has a significant influence on the performance of MSMEs. (2) The financial behavior variable does not have a positive influence on the performance of MSMEs.
The Impact of Digital Marketing on Financial Performance (Study of Halal Tourism Destinations on Madura Island) Kompyurini, Nurul; Haryadi, Bambang; Bullah, Habi
Journal of International Conference Proceedings Vol 6, No 7 (2023): 2023 ICPM Bali Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i7.2824

Abstract

The purpose of this study is to find empirical evidence about the effect of digital marketing on the financial performance of tourist destinations on Madura Island. The approach used in this research is quantitative research. The research population is halal tourist destinations on Madura Island. While the sample has been selected as many as 100 tourist destinations. The data were processed using Smart PLS SEM (Partial Least Square - Structural Equation Modeling) software. Based on the results of the research discussion above, the conclusion of this study is that digital marketing impacts financial performance, this means that by implementing good digital marketing, the financial performance of halal tourism will be better.
The Effect of Financial Literacy and Financial Behavior on the Performance of MSMEs on Madura Island Haryadi, Bambang; Angraini, Merie Satya; Hamat, Zahri; Latifah, Lyna
Journal of International Conference Proceedings Vol 6, No 7 (2023): 2023 ICPM Bali Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i7.2820

Abstract

This study aims to find empirical evidence on the influence of financial literacy and financial behavior on the development of MSME financial performance. The research approach used is quantitative, and is located on Madura Island. The population in this study includes all MSMEs on Madura Island. While the samples taken amounted to 62 MSME samples covering four districts. By using the multiple regression analysis method, the results showed that: (1) The financial literacy variable has a significant influence on the performance of MSMEs. (2) The financial behavior variable does not have a positive influence on the performance of MSMEs.
Co-Authors Afreni Hamidah Agung Budiwirawan Agung Budiwirawan Agung Sutarto Ahmad Sazali Ahmad Wahyudin Ahmad Wahyudin Alfa Narendra Alia Safira, Reishya Alim, Moh Nizarul Allyvia Camelia Andi Purnomo Anggraini, Merrie Satya Apriyani, Sasmita Aris Widodo Asni Johari Aviv Setiawan Bagus Hario Hario Setiadji Bagus Hario Setiadji Bambang Endroyo Bambang Riyanto Bambang Riyanto Batubara, Ummi Mardhiah Betty Purwati Darti Djuharni DIMAS WICAKSONO Dinata, Yoan Driana Leniwati Dwi Widjanarko Endah Kanti Pangestuti, Endah Kanti Fachrur Rozi Fadhila Rizqina Faisol Faisol Faisol Faisol Farahiyah, Qistina Fifi Gunawan Gita Arasy Harwida Habi Bullah Hadi Santoso, Haris Prasetyo Hadromi - Hanif Mauludin Hanif Yusuf Seputro Hanifah Hanifah Harahap, Ryan Hasnan Haryanto Haryanto Hasnaul Maritsa Hery Purwanto Hery, Andi Hidayat, Imam Nur Hutwan Syarifuddin Ihsan, Mahya Indriani, Nova Ismail, Mahmud Istianti, Monica Ayu Iswahyudi, Anggi Pradhita J, Kuswidyaningrum N. Karimi, Muh Bahrul Ulum Al Lanjarsari, Aulia Putri Lily Koesuma Widiastuty Listiyono Budi Lita, Eleonora Jade Marsha Lutfi, Agus Lyna Latifah Mahfuda, Anno Mardhotillah, Bunga Merie Satya Angraini Merry Satya Angraini Mohammad Wahyu Eka Mudhories, Moh Abqori Muhammad Jainuri Muhammad Luthfi Mustafid Mustafid Nugraheni, Dwi Refiana Maulida Nur Hayati Nur Qudus Nurul Herawati Nurul Kompyurini, Nurul Oktafiyanti, Assri Nuur Tri Oyong Lisa Panduwijaya, Joan Rafif Prasetyono Prasetyono Rahma Nindya Ayu Hapsari Revis Asra Rezza Irawan Widiarto Richard Llewelyn Risma Robiatul Auliyah Rohadatu Resty Auzia Sari, Agus Septiawan, Deni Sholahudin, Farhan Sholahudin Sigit Arya Panuntun Siswoyo, Mohammad Pujo Siti Musyarofah Soekarno Soekarno Sonhaji Sonhaji Stevany Kii Londong, Refenia Subagio, Triono Suzanti, Sriliah Syah, Sultan Tarjo Tarjo Tedjo Sukmono Tegar Aditya Tri Mulyani Tumirin Wicaksono, Satria Budi Winda Dwi Kartika, Winda Dwi Yuanita Dewi Zahra, Lailatuz Zahri Hamat Zihan, Gao Zuhdi, Rahmad Zurweni Zurweni