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All Journal JURNAL ECONOMIA Jurnal Presipitasi : Media Komunikasi dan Pengembangan Teknik Lingkungan Jurnal Ilmu Lingkungan Jurnal Dinamika Akuntansi Abdimas Jurnal Pengabdian Kepada Masyarakat Sakai Sambayan Journal of Accounting and Investment Management Analysis Journal Accounting Analysis Journal Economic Education Analysis Journal JOURNAL OF APPLIED ACCOUNTING AND TAXATION MONSU'ANI TANO Jurnal Pengabdian Masyarakat Jurnal Pengabdian Masyarakat Indonesia D'edukasi: Jurnal Pengabdian Masyarakat JAKA (Jurnal Akuntansi, Keuangan dan Auditing) Dedikasi : Jurnal Pengabdian Lentera Catharsis Jurnal Dinamika Akuntansi Accounting Analysis Journal "Indonesian Journal of Devotion and Empowerment (IJDE) "
Retnoningrum Hidayah
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Agriculture, Biological Sciences & Forestry Arts Humanities Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Medicine & Pharmacology Physics Public Health Social Sciences Other

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Batik Santri: Training, Education, and the Creative Economy Potential of Islamic Boarding School–Based Initiatives in Kudus Regency Sugiarto, Eko; Fiyanto, Arif; Retnoningrum Hidayah; Anung Gunarto; Achmad Zairin; Muhammad Rijalul Azka Arifin
Catharsis Vol. 14 No. 2 (2025): November 2025
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/catharsis.v14i2.44892

Abstract

Islamic boarding schools (pesantren) possess strategic potential for advancing the creative economy grounded in cultural and community-based resources, particularly through the batik industry. Pondok Pesantren Al-Mawaddah in Kudus Regency has established a batik business unit since 2018 as part of its pesantren entrepreneur program; however, it has not yet demonstrated optimal competitiveness. This study aims to develop a model for strengthening the pesantren-based creative economy through entrepreneurship training, eco-religious–based santri batik product innovation, and digital branding strategies. This study employs an action research approach encompassing the stages of planning, action, observation, and reflection. Data were collected through participatory observation, interviews, and documentation, and analyzed using descriptive qualitative methods. The findings indicate that (1) pesantren possess strong human resource potential for batik industry development, (2) entrepreneurship training and education enhance the technical and managerial competencies of santri, (3) eco-ethnic and eco-religious–based santri batik product innovation generates a distinctive product identity, (4) santri-preneur competencies improve in the domains of production, entrepreneurship, and digital marketing, and (5) digital branding strategies expand market reach and strengthen the position of santri batik within the creative economy ecosystem. This study affirms the strategic role of pesantren as centers for culturally grounded creative economy development and proposes an integrative model for strengthening santri entrepreneurship through education, training, product innovation, and digital branding.
Co-Authors Achmad Zairin Ahwan Sholih Akmal, M Amalda Aulia Anung Gunarto Arif Fiyanto Asri Purwanti Bangkit Sanjaya Bisri Rahayuningsih Dhi'fan Hanif Arkaputra Dhini Suryandari, Dhini Djoko Sanjoto Dwi Ratmono Eko Sugiarto Faizah, Siti Nurul Fian Tri Rohmah Fitrarena Widhi Rizkyana Fiyanto, Arif Heri yanto Ima Nur Kayati Indah Fajarini Sri Wahyuningrum, Indah Fajarini Sri Islamiatun, Monita Bayu Kayati, I N Kayati, Ima Nur Kemal Budi Mulyono Linda Agustina Muh Fakhrihun Naam Muhammad Ihlashul’amal Muhammad Rijalul Azka Arifin Nanik Sri Utaminingsih Nilam Putri Nurdian Susilowati Nurkholisoh, Dwi Prabowo Yudo Jayanto Rahayu Dinassari Rahayu, Rita Ratieh Widhiastuti Reswari, Ardhana Rohmah, Fian Tri S Sukirman Sanjoto, Djoko Sarifa Aini Sukirman - Sukirman Sukirman Sukirman Sukirman Sukirman Sukirman Syahril Ali Trisni Suryarini Zahid, Anwar