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Pengaruh Customer Experiental Quality, Destination Image dan Novelty Seeking Terhadap Revisit Intention dan Customer Satisfaction sebagai Variabel Mediasi : Studi pada Konsumen Beranda Eatery Kebumen Hengki Hengki; Sulis Riptiono
Jurnal Ilmiah Mahasiswa Manajemen, Bisnis dan Akuntansi (JIMMBA) Vol. 5 No. 3 (2023): JIMMBA
Publisher : LP3M Universitas Putra Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32639/jimmba.v5i3.614

Abstract

The purpose of this study was to analyze the effect of customer experiential quality, destination image and novelty seeking on revisit intention and customer satisfaction as mediating variables. Respondents in this study were 100 consumers of Beranda Eatery Kebumen. This study used descriptive and statistical analysis methods with the help of the SPSS 22 program. Statistical analysis used in this study were validity tests, reliability tests and path analysis. The results of this study indicate that customer experiential quality, destination image, and novelty seeking partially affect customer satisfaction and revisit intention. Customer satisfaction mediates the relationship between customer experiential quality, destination image, and novelty seeking towards revisit intention among consumers at Beranda Eatery Kebumen.
The Effect of Hedonic Value, and Utilitarian Value Toward Purchase Intention With Attitude as Mediation Rominingtyas; Sulis Riptiono
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.4330

Abstract

Purchase intention is very important in knowing the behavioral intentions of consumers who are conscious in purchasing an item, especially iphone brand smartphone products. as for some studies that have mentioned the factors that influence a person's purchase intention, namely: Brand image, hedonic value and utilitarian value, attitude. The purpose of this study was to examine the effect of hedonic value and utilitarian value, attitude towards Purchase Intention. The sampling technique in this study used purposive sampling, the sample used was 50 respondents. The analytical tool used in this research is SEM PLS. The results of this study Hedonic value affects attitude, utilitarian value affects attitude, there is a significant effect of hedonic value and utilitarian value on purchase intention. Attitude is able to mediate the influence of hedonic value utilitarian value on purchase intention.
How to Increasing Memorable Tourism Experiences at Heritage Destination Saryatun Saryatun; Sulis Riptiono; Siti Nur Azizah; Intan Muliana Rhamdhani
Proceedings Series on Social Sciences & Humanities Vol. 15 (2024): Proceedings of International Conference on Management, Accounting, Economics, and Bu
Publisher : UM Purwokerto Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30595/pssh.v15i.939

Abstract

Background: This study aims to investigate the effect of destination image, self-congruity, and visitor engagement on memorable tourism experiences. Method: Tourists who visited Borobudur Temple were used as respondents who were taken using convenience techniques, as many as 150 questionnaires were distributed and analysed using multiple linear regression analysis with the SPSS version 28 statistical tool. Results: The results showed that all the hypotheses tested in this study were accepted. Image destinations play the most important role in increasing MTE, next are visitor engagement and self-congruity. The results of this study provide evidence that the tourist experience is an important emotional element for visitors to interact in their tourism activities. The substantial of the destination image, self-congruity, and visitor engagement will further increase the MTE. Conclusion: The antecedents of Memorable Tourism Experiences that exam in this research is an important element for the tourism business so that it can foster memories and memorable experiences for visitors when they carry out tourism activities.
Effects of Subjective Norm, Attitude and Consumer Desire Toward Intention to Purchase Indonesian Herbal Wiwoho, Gunarso; Riptiono, Sulis
Jurnal Manajemen & Agribisnis Vol. 19 No. 2 (2022): JMA Vol. 19 No. 2, July 2022
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.19.2.265

Abstract

Jamu is a traditional Indonesian medicinal beverage that has been a heritage product for generations. This research focuses on testing latent constructs used in empirical models to measure the intention of consumers to purchase Javanese Traditional Herbal Medicine Beverage, which is called Jamu or Indonesian herbal. This study involved 318 survey responses from society in Central Java, Indonesia. Data were collected using purposive sampling and analyzed using structural equation modeling (SEM) with AMOS. The results showed that two hypotheses were rejected of the six hypotheses tested there. Subjective norms are proven to positively affect consumer attitudes and desires but do not significantly to consumer purchase intention on Jamu. Furthermore, consumer attitude successfully contributed positively to increasing consumer desire but insignificant toward consumer purchase intention on Jamu. The other findings revealed that consumer attitude has the greatest role in increasing consumer desire, and consumer desires proved the best precursor of consumer intention to purchase Jamu. Keywords: subjective norm, attitude, intention, jamu, java
What’s Antecedent Driving Intention To Purchase Organic Food? Examining Attitude and Trust Riptiono, Sulis; Wiwoho, Gunarso; Rhamdhani, Intan Muliana
Jurnal Manajemen dan Agribisnis Vol. 21 No. 2 (2024): JMA Vol. 21 No. 2, July 2024
Publisher : School of Business, Bogor Agricultural University (SB-IPB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17358/jma.21.2.271

Abstract

Background: Organic food has its own appeal for consumers, so the development of the organic food business is currently rapid. Choosing the right food is the main key in maintaining health by living a healthy lifestyle. Purpose: Thus, this research aims to examine antecedents that can increase consumer purchase intentions for organic food in Central Java.Design/Methodology/approach: A total of 242 of organic food consumers as the respondent were involved to fill out the survey with a questionnaire determined based on purposive sampling techniques. The collected data was processed and analysed using structural equation models with the help of AMOS statistical tools.Finding/Result: The research results prove that consumer purchase intentions for organic food are influenced by consumer attitudes and beliefs in organic food, but are not influenced by food safety concerns. Meanwhile, consumer trust in organic food is influenced by food safety concerns and health consciousness is not significant. Furthermore, attitude toward organic food is influenced by food safety concerns and health consciousness.Conclusion: This research concludes that the antecedents used in this research have an important role in increasing consumer purchase intentions towards organic food.Originality/value (state of the art): The originality of this research is that this research contributes to providing different insights regarding antecedents that can increase consumer purchasing intentions for organic food. Keywords: green marketing, purchase intention, organic food, health consciousness, food safety
Tourism Revisit and Recommendation intention on Heritage Destination: The Role of Memorable Tourism Experiences Riptiono, Sulis; Wibawanto, Sigit; Raharjo, Nanang Ismail; Susanto, Rakhmat; Syaputri, Hani Shella; Bariyah, Bariyah
Journal of International Conference Proceedings Vol 6, No 1 (2023): 2023 ICPM Malang Proceeding
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jicp.v6i1.2244

Abstract

The purpose of this study is to dig deeper into the role of memorable tourism experiences in revisiting intention and recommendation intention by placing tourism satisfaction as mediation. This research involved a number of 340 tourists visiting heritage destinations in Central Java. Respondents were taken using a convenience sampling technique. The collected data was analyzed by SEM-AMOS. The results of the study show that memorable tourism experiences are proven to have a positive and significant effect on tourist satisfaction. This means that the more memorable the experience the visitor gets, the greater the satisfaction increasing the intention to return and recommendation intention. Memorable experiences also significantly affected the intention to return and recommendation intention. Memorable experience and satisfaction are very important factors for tourists to determine their choice to visit heritage tourism destinations. Therefore, tourism managers must pay attention to cultural heritage sites so that tourists have a positive and unforgettable impression in their memories.Keywords: Heritage Destination, Revisit Intention, Recommendation, Satisfaction, Memorable Tourism Experiences
MENGUJI NIAT KONSUMEN MENGGUNAKAN LAYANAN BANK DIGITAL DI JAWA TENGAH: PERPANJANGAN MODEL UTAUT2 Rhamdhani, Intan Muliana; Riptiono, Sulis
JIMFE (Jurnal Ilmiah Manajemen Fakultas Ekonomi) Vol 9, No 2 (2023): Vol 9, No. 2 (2023)
Publisher : Universitas Pakuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34203/jimfe.v9i2.8484

Abstract

ABSTRAKPenelitian ini bertujuan untuk mengetahui niat konsumen dalam memberikan layanan Bank Digital di Jawa Tengah dengan menguji perpanjangan Model UTAUT2. Sebanyak 165 nasabah bank konvensional yang sudah menggunakan layanan berbasis digital perbankan digunakan sebagai responden, sample diambil dengan menggunakan teknik purposive sampling. Data dianalisis dengan menggunakan SEM dengan alat statistik Amos. Hasil penelitian ini menunjukkan bahwa niat konsumen menggunakan untuk layanan bank Bank Digital dipengaruhi oleh sikap konsumen, harapan kinerja, pengaruh sosial, dan kebiasaan tetapi tidak dipengaruhi oleh harapan usaha, konsisi fasilitas, motif hedonis, nilai harga. Sedangkan sikap konsumen terbukti dipengaruhi oleh semua komponen yang ada pada model UTAUT2. Hasil penelitian ini membuktikan bahwa nasabah bank konvensional memiliki sikap yang positif terhadap keberadaan Bank Digital di Jawa Tengah. Tentunya, hal ini berdampak pada tumbuhnya niat nasabah untuk mengadopsi layanan Bank Digital. Selain itu, implikasi hasil studi ini dapat digunakan sebagai bahan pertimbangan atau referensi bagi perusahaan Bank Digital dalam menentukan arah strategi terkait dengan perilaku konsumen pada layanan perbankan digital di Jawa Tengah.ABSTRACTThis study aims to determine consumer intentions in providing Digital Bank services in Central Java by testing the extension of the UTAUT2 Model. As many as 165 conventional bank customers who have used banking digital-based services were used as respondents, samples were taken using a purposive sampling technique. Data analysis using SEM with the Amos statistical tool. The results of this study indicate that consumer intentions to use Bank Digital for bank services are influenced by consumer attitudes, performance expectations, social influences, and habits but not influenced by business expectations, facility conditions, hedonic motives, or price values. Meanwhile, consumer attitudes are proven to be influenced by all components in the UTAUT2 model. The results of this study prove that conventional bank customers have a positive attitude toward the existence of Digital Banks in Central Java. Of course, this has an impact on the growing intention of customers to adopt Digital Bank services. In addition, the implications of the results of this study can be used as material for consideration or reference for Digital Bank companies in determining strategic directions related to consumer behavior in digital banking services in Central Java.
NURTURING CUSTOMERS LOYALTY ON ISLAMIC BANK: THE ROLE OF SATISFACTION AND TRUST AS MEDIATION Riptiono, Sulis; Baehaqi, Muhammad
Jurnal Ekonomi dan Bisnis Islam (Journal of Islamic Economics and Business) Vol. 10 No. 1 (2024): JANUARY - JUNE 2024
Publisher : Universitas Airlangga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20473/jebis.v10i1.44849

Abstract

Introduction: Customer loyalty is a fundamental point in relational marketing that must be maintained and maintained by service providers. The urgency of nurturing loyalty of customers is the goal of this research, namely by developing a framework of customer loyalty in shariah banks using the antecedents to be tested. Method: A total of 250 Indonesian Islamic bank customers in Central Java were used as respondents taken using a convenience sampling technique. The collected data were tested, and the data were analysed using SEM with the AMOS statistical software. Result: The finding of the study shows from the nine hypotheses, there are six hypotheses accepted and three hypotheses rejected. High intrinsic religiosity of customers will increase customer satisfaction, trust and loyalty. Meanwhile, extrinsic religiosity is only able to make customers believe in Islamic banks, but is unable to influence satisfaction and loyalty. Other findings show that customer loyalty is based on their trust in Islamic bank services but is not directly influenced by satisfaction. Conclusion and Suggestion: Meanwhile, customer trust in Islamic banks is formed because of their satisfaction with the service. Although satisfaction is not significant on loyalty, its impact can affect trust, and trust is the key to increasing loyalty. This study's findings offer a new perspective on Islamic bank marketing strategies. By promoting proper service, product development, and operational excellence, these strategies can help build customer trust.
The Role of Affective Attitude as A Mediator Between Religiosity and Purchase Intention on Islamic Bank Riptiono, Sulis
Islamic Economics, Finance, and Banking Review Vol. 1 No. 1 (2021): June
Publisher : Universitas Ahmad Dahlan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12928/iefbr.v1i1.4739

Abstract

This research examines the affective attitude as a mediator between religiosity and consumer purchase intentions of Islamic bank products. This study was located in Kebumen using 100 people as a sample taken using the purposive sampling technique. The collected data were processed using SPSS and analyzed using path analysis with the Sobel test. The findings of this study indicate that significant and positive religiosity towards affective attitude and purchase intention and affective attitude is also proven to be critical factors in increasing purchase intention. In addition, this study also confirms that affective attitude is established as a mediating variable for the relationship between religiosity and consumer purchase intention of Islamic bank products.
The Effect of Hedonic Value, and Utilitarian Value Toward Purchase Intention With Attitude as Mediation Rominingtyas; Sulis Riptiono
El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam Vol. 5 No. 7 (2024): El-Mal: Jurnal Kajian Ekonomi & Bisnis Islam
Publisher : Intitut Agama Islam Nasional Laa Roiba Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47467/elmal.v5i7.4330

Abstract

Purchase intention is very important in knowing the behavioral intentions of consumers who are conscious in purchasing an item, especially iphone brand smartphone products. as for some studies that have mentioned the factors that influence a person's purchase intention, namely: Brand image, hedonic value and utilitarian value, attitude. The purpose of this study was to examine the effect of hedonic value and utilitarian value, attitude towards Purchase Intention. The sampling technique in this study used purposive sampling, the sample used was 50 respondents. The analytical tool used in this research is SEM PLS. The results of this study Hedonic value affects attitude, utilitarian value affects attitude, there is a significant effect of hedonic value and utilitarian value on purchase intention. Attitude is able to mediate the influence of hedonic value utilitarian value on purchase intention.