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All Journal Jurnal Tadris Kimiya Jurnal Penelitian Pendidikan IPA (JPPIPA) JWP (Jurnal Wacana Politik) Proceedings of the 1st UR International Conference on Educational Sciences JUTIM (Jurnal Teknik Informatika Musirawas) JKPK (Jurnal Kimia dan Pendidikan Kimia) Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Fikruna : Jurnal Ilmiah Kependidikan dan Kemasyarakatan Jurnal Pemberdayaan Masyarakat Jurnal Litek : Jurnal Listrik Telekomunikasi Elektronika Chimica Didactica Acta : Journal of Chemistry and Chemistry Education Jurnal Pendidikan Sains Indonesia (Indonesian Journal of Science Education) INOVASI: Jurnal Politik dan Kebijakan Journal Of Artificial Intelligence And Software Engineering JIPI (Jurnal IPA dan Pembelajaran IPA) Journal of Built Environment Studies
Ibnu Khaldun
Dosen Program Studi Pendidikan Kimia Unsyiah
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Physics Social Sciences Other

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Journal : Journal Of Artificial Intelligence And Software Engineering

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Implementation SEO and SEM to Enhance Brand Awareness and Consumer Loyalty Rozaliana, Rozaliana; Azzahari, Muhammad; Khaldun, Ibnu
Journal of Artificial Intelligence and Software Engineering Vol 5, No 1 (2025): Maret
Publisher : Politeknik Negeri Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30811/jaise.v5i1.6646

Abstract

The development of digital technology has changed the way micro, small, and medium enterprises (MSMEs) market their products and build relationships with consumers. Digital marketing is one of the main strategies in increasing brand awareness and consumer loyalty. This study aims to analyze the effectiveness of digital marketing strategies in increasing brand awareness and consumer loyalty. The research methods used are literature studies and surveys of consumers who actively use digital platforms to interact with brands. The results of the study show that effective digital marketing strategies, such as the use of social media, content-based marketing, and service personalization, can increase brand awareness and build strong loyalty in consumers. By utilizing Search Engine Optimization (SEO),    Search Engine Marketing (SEM), and influencer marketing techniques, MSMEs can reach target markets more widely and effectively. These findings underline the importance of the role of digital marketing in the era of digital transformation that continues to grow. Therefore, an integrated and sustainable digital marketing strategy is needed to increase the company's competitiveness and maintain customer loyalty.
Server Worker Power Optimization with Virtual Machine Live Migration Technique Using Fuzzy Mamdani Azzahari, Muhammad; Khaldun, Ibnu; Mahmud, Mahmud; Rozaliana, Rozaliana
Journal of Artificial Intelligence and Software Engineering Vol 5, No 2 (2025): Juni On-Progress
Publisher : Politeknik Negeri Lhokseumawe

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30811/jaise.v5i2.7310

Abstract

This study focuses on power optimization of worker servers by applying live migration techniques for virtual machines (VMs) using the Mamdani fuzzy logic method. The main goal is to automatically move VMs to servers with lower CPU usage, thereby reducing overall power consumption. The system was built using the Proxmox VE platform and simulated for 30 minutes under two conditions: without and with Mamdani fuzzy logic. The results show that the use of fuzzy Mamdani reduces power consumption by 0.26 watts compared to the non-migration system. Although the savings may seem minor, the method is effective when applied at a larger data center scale. This technique enables efficient workload distribution by migrating VMs, allowing idle servers to reduce energy usage. In conclusion, Mamdani fuzzy logic offers a practical solution for energy-saving in cloud computing environments without compromising system performance.
Co-Authors Abdul Gani Affiano, Aseptian Andrian, Rian Arfida, Herni Arsad, Nurazidawati Mohamad Azzahari, Muhammad Dewi Saraswati, Dewi Dewi, Arsy Febrina Febriani Findayani, Zulia Fitri, Desi Ely Habibati Habibati Hanik, Ummi Hasan*, Muhammad Khwaengmek, Wipavadee Latifah Hanum Lisnawanty M Nasir M. Basyir M. Hasan Maghfirah, Siti Mahmud Mauliana, Ulfa Mauliza, Yuli Mentari Mentari, Mentari Mohtar, Lilia Ellany Mulhadi, Mulhadi Nabila, Suci Nabilah, Putri Nazar, M. Nilawati, Ratna Noorthaibah Rozaliana Rozaliana Saminan Sri Winarni Sulastri Sulastri Susilawati, Susilawati Syukri*, Muhammad Titi Sumanti Ulfa, Zuchra Windi Irmayani Yusrizal Yusrizal Zulfadli Zulfadli