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All Journal Manajemen Bisnis Kompetensi Ilmiah Manajemen Bisnis Manajemen Krida Wacana Jurnal Manajemen Jurnal Riset Pendidikan Ekonomi JURNAL PENDIDIKAN TAMBUSAI International Journal of Supply Chain Management EQIEN - JURNAL EKONOMI DAN BISNIS Jurnal Review Pendidikan dan Pengajaran (JRPP) Jurnal EK dan BI Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Ilmiah Wahana Pendidikan Devotion: Journal of Research and Community Service Dynamic Management Journal Jurnal Penelitian Inovatif Journal of Social Research International Journal of Humanities Education and Social Sciences Jurnal Ekonomi Trisakti Dinamika Jurnal AKAL: Abdimas dan Kearifan Lokal Jurnal Manajemen dan Pemasaran Jasa Media Riset Bisnis & Manajemen Innovative: Journal Of Social Science Research Trending: Jurnal Manajemen dan Ekonomi Jurnal Ilmiah Dan Karya Mahasiswa Dirkantara Indonesia EBID:Ekonomi Bisnis Digital ManBiz: Journal of Management and Business

Robert Kristaung

Unknown Affiliation

Author-ID : 300303

Religion Arts Humanities Automotive Engineering Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Transportation Other

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PENGARUH CITRA DAN KUALITAS PELAYANANAN TERHADAP KEPUASAN NASABAH BANK PAPAN ATAS DI JAKARTA SriHastuti, Murti; Kristaung, Robert
Manajemen Bisnis Kompetensi vol. 2 no. 1 July 2007
Publisher : Manajemen Bisnis Kompetensi

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Effect Of Product, Distribution And Service Quality on Customer Loyalty Through Customer Satisfaction At Indonesian Marketplace Andri, Primadi; Jasfar, Farida; Kristaung, Robert
Devotion : Journal of Community Service Vol. 3 No. 4 (2022): Devotion : Journal of Community Service
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/dev.v3i4.122

Since in online business must involve a reliable marketing strategy to be able to compete in cyberspace to satisfie and growing customersâ€™ loyalty when the transaction is done without meeting face to face with prospective customers or see the product in person. The objectives of this research are (1) to analyze the relationship of positive product quality, distribution, service quality, on customer loyalty. And the relationship of positive product quality, distribution and service quality on customer loyalty through customer satisfaction simultaneously; (2) to identify the factors that influence customers to choose a marketplace in Indonesia; (3) to analyze the needs and expectations of early consumers. This research was conducted using a survey method. Data were collected using a questionnaire tool with Structural Equation Modeling (SEM) analysis. The sampling technique used the purposive sampling method by taking 400 respondents from the top five marketplace customers in Indonesia. The results indicate that the number of visits and online transactions in the top five marketplaces in Indonesia has changed from previous research data. There is no significant effect of product quality on customer loyalty. However, after re-testing by removing outlier data, there is a significant positive effect of product quality on loyal customers. There is a significant effect of product quality and service quality on customer satisfaction. There is no significant effect of distribution on customer loyalty and customer satisfaction. In addition, there is a significant effect of service quality and customer satisfaction on customer loyalty.

Antecedent and Consequences of Customerelight: A Study at Fine Dining Restaurant in Indonesia Aryani, Budi; Djasfar, Farida; Kristaung, Robert; Warsinda, Lucy
Devotion : Journal of Community Service Vol. 3 No. 4 (2022): Devotion : Journal of Community Service
Publisher : Green Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/dev.v3i4.125

This study is to analyze the role of customer delight in mediating the effect of experiential value on Word of Mouth (WOM) on customers of fine dining restaurants in Indonesia. Questionnaires were distributed using purposive sampling technique in order to obtain a sample of 250 respondents. The research data were analyzed statistically descriptive using the Partial Least Square (PLS) method. The results of the study found that experiential value variables supported by the dimensions of customer escapism, food and beverage excellence and customer efficiency showed a positive influence on customer delight and on WOM. The experiential value variable which is supported by the dimensions of food and beverage excellence has an effect on WOM if mediated by customer delight variable , experiential value variable which is supported by customer escapism dimension also affects WOM when mediated by customer delight variable. The originality of this research lies in the experiential value variable with dimensions of aesthetic experience, and service excellence turns out to have an effect on customer delight or on WOM, customer delight as a mediating variable has no effect on the dimensions of aesthetic experience, service excellence and customer efficiency on WOM. This research is limited only to fine dining restaurants. The managerial implication of this research is that experiential value can be increased through the beautiful appearance of food and beverage excellence accompanied by the appropriate temperature, the customer escapism strategy can be an attractive service alternative if it is equipped with a delightful touch.

Analisis Dimensi Kuatas Terhadap Kesetiaan, Keperilakuan Olympic GYM di Jakarta Henny Gunawan; Robert Kristaung
Ilmiah Manajemen Bisnis vol. 7 no.1 Januari 2007
Publisher : Ilmiah Manajemen Bisnis

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Indeks Respon Mahasiswa (Student Response Index) Terhadap Kualitas Kerelasian (Relationship Quality) pada Mahasiswa Aktif Jurusan Manajemen Fakultas Ekonomi di Salah Satu PTS Jakarta Barat Saparso Saparso; Robert Kristaung
Ilmiah Manajemen Bisnis vol. 8 no. 3 September 2008
Publisher : Ilmiah Manajemen Bisnis

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Mediation-Moderation Modeling for Marketing in Supply Chain Management Robert Kristaung; Sri Vandayuli Riorini
International Journal of Supply Chain Management Vol 9, No 1 (2020): International Journal of Supply Chain Management (IJSCM)
Publisher : International Journal of Supply Chain Management

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (387.747 KB)

Abstract- This paper aimed to explore and remap the functions and roles of mediating and moderating variables from various research papers and their use in supply chain management marketing research. The interface areas investigated between marketing and logistics/supply chain management in marketing research. The literature review method used refers to using the thematic content analysis approach and qualitative analysis. The research findings were a single mediation model with full mediation classification, partial mediation, complementary mediation, and competitive mediation. Both single moderation models with classification homologizer moderation, quasi moderation, and pure moderation. Finally, a combination of mediation and moderation models with separated mediation-moderation classification and complementary mediation-moderation. With the increasingly complex modeling that is proposed and tested, the clarity of the statistical tools used is very important to disclose as one component of the assessment of qualitative supply chain management marketing research.

KONTRIBUSI INFLUENCER PADA PURCHASE INTENTION DENGAN SIKAP TERHADAP INFLUENCER SEBAGAI VARIABEL MEDIASI Faadiyah Nisa; Robert Kristaung
Eqien - Jurnal Ekonomi dan Bisnis Vol 11 No 1 (2022): EQIEN- JURNAL EKONOMI DAN BISNIS
Publisher : Sekolah Tinggi Ilmu Ekonomi Dr Kh Ez Mutaqien

This study was conducted to analyze the effect of influencers' contributions on purchase intention with attitudes toward influencers as a mediating variable in the investment industry in Indonesia. This study used a questionnaire from 200 respondents distributed using purposive sampling technique. Hypothesis analysis was carried out using the partial least squares (PLS) test, which is one of the structural equation modeling (SEM) approaches. The results showed that the contribution of influencers consisting of perceived credibility, trust, perceived behavioral control, subjective norms, and perceived expertise had a positive effect on attitudes towards influencers. However, perceived congruence does not have a positive effect on attitudes towards influencers. In addition, attitudes towards influencers have a positive effect on purchase intention.

PENYULUHAN PENINGKATAN MOTIVASI KERJA UMKM PADA UMKM BINAAN YAYASAN INSAN PALMA SEJAHTERA DI PALMERAH – JAKARTA BARAT B Medina Nilasari; Beta Oki Beliartati; Robert Kristaung
Jurnal AKAL : Abdimas dan Kearifan Lokal Vol. 3 No. 2 (2022): Jurnal AKAL : Abdimas dan Kearifan Lokal
Publisher : Universitas Trisakti

Dalam usaha menumbuhkan inovasi dalam memproduksi barang dan jasa serta menumbuh kembangkan berbagai gagasan dan ide usaha baru bagi UMKM di era pandemi ini, diperlukan adanya peningkatan kinerja. Salah satu hal yang dapat mempengaruhi kinerja karyawan adalah motivasi. Bagi pelaku usaha, salah satu yang tidak boleh luput perhatian adalah menjaga motivasi kerja karyawan. Hal ini sangat penting karena motivasi akan mempengaruhi kinerja, dan baik atau buruknya kinerja karyawan akan berimbas pada usaha yang dijalankannya. Bila motivasi kerja karyawan terjaga dengan baik maka perkembangan usaha bisa berjalan lancar.Pengabdian kepada Masyarakat (PkM) ini dilakukan dengan memberikan penyuluhan peningkatan motivasi kerja. Tujuan penyuluhan adalah memberikan pemahaman tentang motivasi (intrinsik dan ekstrinsik), motivasi wirausaha, dan pengaruh motivasi kerja terhadap kinerja karyawan dan Usaha Mikro Kecil Menengah (UMKM). PkM dilaksanakan dengan metode penyuluhan yang dilakukan secara online menggunakan aplikasi zoom. Penyuluh memberikan pengetahuan dan pemahaman mengenai motivasi kerja, serta dilaksanakan pula metode monitoring untuk mengetahui efektifitas penyuluhan.Hasil dari penyuluhan yang terlihat dari kuesioner efektifitas penyuluhan, dimana peserta menyatakan bahwa: 1). Materi yang disampaikan menarik, mudah dipahami dan dipraktekan, dapat meningkatkan pengetahuan dan kemampuan, serta sesuai dengan kebutuhan UMKM. 2). Peserta termotivasi untuk bekerja dan berusaha lebih giat lagi, peserta mendapatkan pengetahuan tentang cara meningkatkan kinerja UMKM dan akan menerapkannya.Motivasi Kerja, Kinerja, Kreatifitas, Inovasi, UMKM

ANTESEDEN DARI KESETIAAN MEREK Iin Triyani; Robert Kristaung
Jurnal Manajemen dan Pemasaran Jasa Vol. 7 No. 2 (2014): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

Purpose of this research is to analyze the effects of service quality, price, purchase decision,perceived quality, design, and store environment on brand loyalty at Beauty Salon in JakartaTheoretical model that used in this study is the hypothetical testing method, that means toexamine is there the direct effect of service quality, price, purchase decision, perceived quality,design, and store environment on brand loyalty at Beauty Salon in Jakarta using the MultipleRegressions and ANOVA One Way Method.Result of this study states that: (1) There is the positive influence of service quality on brandloyalty; (2) There is the positive influence of price on brand loyalty;(3) There is the positive influence of purchase decision on brand loyalty; (4) There is the positiveinfluence of perceived quality on brand loyalty; (5)There is the positive influence of design onbrand loyalty; (6) There is the positive influence of salon environment on brand loyalty; and(7)There is difference of brand loyalty between mall beauty salon, housing beauty salon, andsettlement beauty salon.Managerial implications of this study is that management must consider many factors that caninfluence service quality, price, purchase decision, perceived quality, design, and salon storeenvironment on brand loyalty at beauty salon in Jakarta in efforts to build and enhance thebrand loyalty.Keywords : Service quality, price, purchase decision, perceived quality ,design, SaloonEnvironment, Brand Loyalty, Beauty Salon.

KETERKAITAN PERCEPTION OF INTERNAL ENVIRONMENTAL UNCERTAINTY TERHADAP INTENTION TO CONTINUE Sri Vandayuli Riorini; Robert Kristaung
Jurnal Manajemen dan Pemasaran Jasa Vol. 1 No. 2 (2008): September
Publisher : Lembaga Penerbit Fakultas Ekonomi dan Bisnis

This research is observing about the Perception of internal environthental uncertainty to Service Performance, and then Service performance to Satisfaction, and then Satisfaction to Intention to Continue. Data was gathered by spreading the questionnaire to 130 respondents who manager from service industry to using provider mobile phone. The sampling technique was using a purposive sampling. The analysis tool used was Structural Equation Modeling using Amos version 16 software. The hypothesis testing result shows that Perception of internal environmental uncertainty has a negative effect to Service Performance, and Service performance has a positive effect to Satisfaction, later Satisfaction has a positive effect to Intentions to Continue. It is hoped for the next research to explore another services industry beside and also adds another variable which also has an effect to the variables observed by this research.Keywords : Perception of internal Environmental Uncertainty, Serv ce Performance, Satisfaction, Intention to Continue

Co-Authors A.A. Ketut Agung Cahyawan W Adelia Widiyawati Ali Djamhuri Ananda, M. Rayhan Andri, Primadi Annisa, Widi Paramitha Puspa Aryani, Budi Asih, Rayi Retno Dwi Aulia Rahman Azhar, Talia Sarafina B. Medina Nilasari Beta Oki Beliartati Bhatara Febryanto Dais, Muhammad Irfan Dalimunthe, Bayo Bohdan Damayani, Alfina Denny Iskandar Tjandrawan Djasfar, Farida Dylan Achmad Fadhilah Faadiyah Nisa Fajri, Muhammad Rafki Farhah, Maulida Nur Farhan Aditya, Achmad Farida Jasfar, Farida Fatik Rahayu Fauzan, M. Harits Guntur Salim Harjono, Ardelianawati Putri Hasna Aprilia Henny Gunawan Hermanto Yaputra Hielvita Ludiya, Hielvita Hilda Jofira Iin Triyani Indah Saraswati Irwin Nazir, Ahmad Fadhila Kurniawan, Nico Akbar Lina Lina Maria Ramanyani Melitina Tecualu Miranti Anggorodhiyu Lokantari Murti SriHastuti Muthiya Nur Aziza Novita Novita Nugraha, Dimas Septian Prasetyo, Hartomo Cahyo Agung Qubro, Khodijah Tul R, Rizky Aldi Rafi, Latif Ar Rahmatullah, Muhammad Rafi Rania Ariqah Yasir Rasyifa Shaliha Rhomadhonis, Suci Rika, Rika Andraini Rustam, Rinaldi S, James Peter Said, Salsabila Rosalia Salsabila Rosalia Said Saparso Saparso Sarah Ramadhani, Sarah Satiti Satiti Sayekthi, Juwita Arfi Septian, Mohammad Ronald Harry Soen, Ricky Chandra Jaya Sri Vandayuli Riorini Sujana, Olga Dara Putri Sumantri, Drajat Roni Tamher, Dian Maharani Tasijam, Glenn Avior Tyastavia, Karenina Valeri Kusumadewi , Camila Wahyuni, Ratih Sri Warsinda, Lucy Willy Arafah Xaviera, Winda Yasir, Rania Ariqah Yudiatama, Riski

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