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All Journal Semantik Jurnal Terapan Abdimas CCIT (Creative Communication and Innovative Technology) Journal Jurnal Manajemen Bisnis Syntax Idea CICES (Cyberpreneurship Innovative and Creative Exact and Social Science) Ihsan: Jurnal Pengabdian Masyarakat Jurnal Syntax Transformation Jurnal Sosial dan Teknologi ETNIK : Jurnal Ekonomi dan Teknik Journal of Economics and Business Letters Indonesian Journal of Innovation Studies Media Bina Ilmiah Jurnal Sosial dan Sains Journal of Student Research Jurnal Indonesia Sosial Sains Journal of Islamic Studies and Education International Journal of Islamic Thought and Humanities Jurnal Manajemen dan Ekonomi Kreatif Dedikasi Saintek Jurnal Pengabdian Masyarakat Jurnal Riset Multidisiplin dan Inovasi Teknologi Jurnal Pengabdian Masyarakat dan Riset Pendidikan Jurnal Media Akademik (JMA) Journal of Innovative and Creativity International Journal of Economics, Business and Innovation Research DEDIKASI SAINTEK Jurnal Pengabdian Masyarakat International Journal of Humanities, Law, and Politics Jurnal Ekonomi, Manajemen Pariwisata dan Perhotelan International Journal of Economics and Management Research Academia Open
Muhammad Rachman Mulyandi
Universitas Matana
Religion Aerospace Engineering Agriculture, Biological Sciences & Forestry Humanities Astronomy Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Mechanical Engineering Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Other

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Pengaruh Kualitas Pelayanan Elektronik dan Promosi Digital Berbasis Artificial Intelligence terhadap Keputusan Pembelian Produk Fast-Fashion Rachman Mulyandi; Marcel Valantino; Anastacia Takashi; Estherina Cansa; Timotius Hans Kurniawan
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.4404

Abstract

Tujuan dari penelitian ini adalah untuk menganalisis pengaruh dari kualitas pelayanan elektronik dan promosi digital berbasis Artificial Intelligence (AI) terhadap keputusan pembelian produk fast fashion secara online. Metode dalam penelitian ini adalah menggunakan survei kuantitatif dengan kuesioner tertutup, yang disebarkan kepada responden dengan usia 17 sampai dengan 25 tahun yang telah melakukan pembelian produk fast fashion secara online. Hasil dari penelitian ini adalah kualitas pelayanan elektronik maupun promosi digital berbasis AI memberikan pengaruh positif dan signifikan terhadap keputusan pembelian (p < 0,05). Model regresi menjelaskan 53,7 % variansi keputusan pembelian (R² = 0,537), yang menunjukkan kontribusi yang kuat dari kedua variabel independen. Temuan ini mendukung dan memperluas literatur sebelumnya. Konklusi dari penelitian ini adalah peningkatan simultan pada kualitas layanan elektronik dan strategi promosi AI dapat meningkatkan kecenderungan konsumen untuk melakukan pembelian fast‑fashion secara online. Penelitian selanjutnya disarankan untuk menambahkan variabel‑variabel seperti harga, kepercayaan merek, dan pengalaman omnichannel, serta menerapkan metode SEM‑PLS dan mengungkap hubungan mediasi‑moderasi yang lebih kompleks.
Analysis of the Influence of Mosque Service Quality and Mosque Building Anatomy on Mosque Congregation Satisfaction: Analisis Pengaruh Mosque Service Quality dan Anatomi Bangunan Masjid terhadap Kepuasan Jamaah Masjid mulyandi, Rachman; Effendi, Andrey Caesar; Tio Fabian, Natanael; Parsius, Angel Andromeda
Academia Open Vol. 11 No. 1 (2026): June
Publisher : Universitas Muhammadiyah Sidoarjo

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21070/acopen.11.2026.14197

Abstract

General Background: Mosques function not only as worship spaces but also as social and spiritual institutions that require adequate service quality and supportive architectural design. Specific Background: This study examines congregants’ worship experiences through mosque service quality and mosque building anatomy, including physical facilities, reliability, responsiveness, assurance, empathy, structural design, aesthetics, spatial function, and environmental context. Knowledge Gap: Previous discussions on mosque satisfaction have often treated service quality and building anatomy separately, while limited qualitative evidence explains how both dimensions form congregants’ comfort, solemnity, and satisfaction. Aims: This study aims to describe congregants’ perceptions of mosque service quality and building anatomy in relation to satisfaction during worship activities. Results: In-depth interviews with five male congregants showed that clean ablution and toilet facilities, reliable audio systems, responsive mosque staff, empathy, accessibility, organized zoning, aesthetic design, functional prayer spaces, environmental calmness, waste management, greenery, and energy-saving lighting shaped positive worship experiences. The findings also identified practical concerns, including the need to expand ablution areas, maintain water quality, improve cooling facilities, and optimize natural lighting. Novelty: The study offers an integrated qualitative view of service and sacred architecture as interconnected dimensions of congregant satisfaction. Implications: Mosque managers and planners should align service management and architectural planning to strengthen comfort, solemnity, social interaction, and the mosque’s broader spiritual role. Highlights • Clean facilities, responsive staff, and empathy formed positive worship experiences.• Structural design, aesthetics, zoning, and accessibility supported comfort and solemnity.• Ablution space, cooling facilities, water quality, and lighting need further attention. Keywords Mosque Service Quality; Mosque Architecture; Congregant Satisfaction; Worship Experience; Sacred Space
The role of internal marketing in improving service quality: A study of service companies Rachman Mulyandi; B Wishman S` Siregar; Elizabeth Elizabeth; Ridnawati Ridnawati; Dede M. Riski
Journal of Economics and Business Letters Vol. 6 No. 3 (2026): June 2026
Publisher : Privietlab

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55942/jebl.v6i3.1869

Abstract

This study examines the role of internal marketing in improving service quality at service companies. The research method employed in this study is a qualitative approach using a literature review. This study highlights that internal marketing significantly increases employee satisfaction, engagement, and commitment, which ultimately has a positive impact on the quality of service provided. Effective internal marketing practices, such as good communication, training, and recognition, play a crucial role in boosting employee motivation and performance. The research findings confirm that internal marketing is a strategic investment in human resource management that can optimize organizational performance by improving service quality. By prioritizing internal marketing, companies can create a work environment conducive to innovation, collaboration, and employee well-being, thereby supporting the achievement of sustainable organizational performance.
Halal Marketing as a Strategic Approach to Enhance Service Quality in Muslim Consumer Markets M. Rachman Mulyandi; Natalia Angelika; Angga Gunawan; Tesalonita Kireina
Journal of Islamic Studies and Education Vol. 3 No. 3 (2025)
Publisher : Presscience

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63120/jise.v4i3.71

Abstract

The purpose of this research is to discuss the literature study of the relationship between the application of halal marketing in the industrial world and its relation to the quality of service provided by the industry. The primary focus of this study is the relationship between the application of halal marketing in the industry and its impact on the quality of services provided. Halal Marketing not only introduces uniqueness in product marketing approaches but also emphasizes intangible service aspects that must be conducted according to halal principles. Quality service dimensions such as trust, satisfaction, and loyalty are key points evaluated in the context of Muslim consumers. The research method used in this study uses a systematic literature review method is a rigorous and structured research method aimed at identifying, evaluating, and synthesizing all relevant studies related to a specific research question or topic. The result of this study is the application of the use of Halal Marketing as one of the strategies used by the industry can improve the quality of service provided by the industry. With the increasing quality of service, it will lead to customer satisfaction and loyalty from the industry. Furthermore, halal marketing supports the muslim lifestyle through tangible, trustworthy, and responsive  services that build trust and customer satisfaction. This study strengthens the position of halal marketing as an effective strategy that is not only financially beneficial but also adds social and religious value for industry practitioners and Muslim consumers.
Co-Authors ade yusup Alexandria, Kimberly Giselle Anastacia Takashi Angelica, Yemima Angellita Angga Gunawan Augusta, Christofer B Tarigan, Gabriel Denli B Wishman S` Siregar Benedicta Gisella S. Bernard Felix Sugita Carine Cathrine Florencia CINDY CINDY Cindy Cindy Cynthia Ayu Wulan Dini Debora M. Dyanti Dede M. Riski Dede Mohamad riski Dedi Eka Kuswara Dennih Dennis Adrian Dyanti, Debora Molina Effendi, Andrey Caesar Elizabeth Elizabeth Erlyana, Erlyana Erwin Wijaya Erwin Wijaya Estherina Cansa Estika P. Sani Estika Paramita Sani Gabriela Gabriela Gracyellen Felicia Stephanie Haris Hartadi Hartadi, Haris Hermawan, Vivian Hertanto, Christofer Augusta Iman Prayoga Ira Tyas Ningrum Irwan Akbar Jessica Tanuwijaya Jestianto, Jestianto Jonathan Jonathan, Hendra Jordy Aleksander kalfin Kalfin Kenneth Pattiwel Kurniawan, Ly Dany Lapian, Michelle Elise Liennt, Michael Lucia, Clara Annas Luis Figo Luiskiy. S, Angellica Monica Lulu Setiawati Mahesa Fernaldy Marcel Valantino Mario Anthony Rusly Mayrene, Gabriella Melviana Mendrofa, Niken Yoladin Michael Michael Natalia Angelika Natalia Junaidi Nerissa Arviana Andika Ningrum, Annisa Cahya Paretta, Shelomita Parsius, Angel Andromeda Pelle, Imanuel Persius, Angel Andromeda Rahel Noprianti S Regina Dwi Amelia Renata, Valencia Ridnawati Ridnawati Ririsma Sihombing Rizqi Eka Saputri Rosianna Susanti Ryo Adrian Pangestu Sander, Steven Alex Santoso, Swaniesha Ophelia Sari Elisabeth Seka Davina Shanty Dewi Ramadhani Sherdani, Sherdani Sihombing, Ririsma Simamora, Malvin Gamaliel Simon, Sharren Christya Soedjijono, Vesya Lonica Sudaryono Sudaryono Suwito, Marco Hubertus Tanis, Jonathan Tanuwijaya, Terrance Tesalonita Kireina Timotius Hans Kurniawan Tinambunan, Michael Tio Fabian, Natanael Tooy, Yohanes L. Vikky Winardi Virginia Aprilia Asakristiani Winarko, Chirstian Nathanael Yoshua Yoshua Yumeina, Tesalonika