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All Journal Jurnal Keperawatan Medikal Bedah Jurnal Online Mahasiswa (JOM) Bidang Ilmu Sosial dan Ilmu Politik Indonesian Journal of Pharmaceutical Science and Technology Berkala Ilmiah Pendidikan Fisika AKRUAL: Jurnal Akuntansi Acta Aquatica: Aquatic Sciences Journal Jurnal Penelitian Pendidikan IPA (JPPIPA) Jurnal SOLMA Media Ilmu Kesehatan Jurnal Kesehatan Holistic Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal JURNAL MUTIARA NERS Best Journal (Biology Education, Sains and Technology) Jurnal Kesehatan PENA AKUATIKA : JURNAL ILMIAH PERIKANAN DAN KELAUTAN EKONOMI, KEUANGAN, INVESTASI DAN SYARIAH (EKUITAS) Jurnal Peduli Masyarakat Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Biosense SINTA Journal (Science, Technology, and Agricultural) Jurnal Farmasi Jurnal Penelitian dan Pengukuran Psikologi: JPPP Daluang: Journal of Library and Information Science Journal of Innovation in Community Empowerment (JICE) AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Formosa Journal of Applied Sciences (FJAS) Jurnal Ilmiah STIKES Yarsi Mataram Public Health and Safety International Journal (PHASIJ) Jurnal Pemberdayaan Sosial dan Teknologi Masyarakat Innovative: Journal Of Social Science Research Jurnal Administrasi Profesional Jurnal Pengabdian Sosial Jurnal Kesehatan Metro Sai Wawai VISA: Journal of Vision and Ideas Jurnal Pengabdian Masyarakat Nusantara Jurnal RAUT
Dian Puspitasari
Mhs Dept TIP Fateta IPB
Religion Agriculture, Biological Sciences & Forestry Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Chemistry Civil Engineering, Building, Construction & Architecture Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Dentistry Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Medicine & Pharmacology Neuroscience Nursing Physics Public Health Social Sciences Veterinary Other

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Utilization of Digital Marketplaces in a Strategy to Increase the Probability of Market Access for Risol MSMEs in Bekasi Andriani, Meta; Maharani, Adinda Ayu Tri Kartika; Efrita, Azizah Putri; Puspitasari, Dian
Formosa Journal of Applied Sciences Vol. 3 No. 2 (2024): Februari 2024
Publisher : PT FORMOSA CENDEKIA GLOBAL

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55927/fjas.v3i2.7856

Abstract

The Micro, Small and Medium Enterprises (MSME) sector has a significant role in contributing to Gross Domestic Product (GDP). Even though almost all individuals are now involved in online activities or using mobile devices, the majority of MSMEs still rely on conventional marketing methods. Lack of understanding of digitalization trends is a major obstacle. This research aims to provide assistance, increase knowledge and implement digital marketing to support the growth of MSMEs. It is hoped that this approach can provide relevant information and increase MSME income, overcome digital barriers, and optimize market potential. The implementation of digital marketing strategies is expected to increase the competitiveness of MSMEs in an increasingly digitalized business ecosystem.
SOCIALIZATION OF PRODUCT BRANDING AS AN EFFORT TO INCREASE ENTREPRENEURIAL INTEREST AMONG HOUSEWIVES OF NGINDEN JANGKUNGAN VILLAGE Harya, Gyska Indah; Rusyda, Ahmad Naufal; Pramesti, Anselma Abistha; Puspitasari, Dian; Gifani, Jenny Amelia
AJARCDE (Asian Journal of Applied Research for Community Development and Empowerment) Vol. 8 No. 3 (2024)
Publisher : Asia Pacific Network for Sustainable Agriculture, Food and Energy (SAFE-Network)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29165/ajarcde.v8i3.492

Abstract

Product branding provides various potentials in increasing sales value so that it can attract consumers, product branding can be developed in MSMEs which play an important role in national economic growth. MSMEs are also considered as one of the solutions for people who do not have jobs or do not want to work in a company. One of them is in the Nginden Jangkungan sub-district which still does not have an adequate understanding of product branding, so efforts are needed to increase awareness and understanding, one of which is through socialization. With the socialization related to product branding, it is expected to increase product competitiveness, attract consumer attention and increase income.
Implementasi Teknologi Ozon Untuk Meningkatkan Lama Waktu Simpan Ikan Kembung Di Desa Air Genting Puspitasari, Dian; Zahar, Intan; Zai, Endriyaman; Hura, Riusman; Hariyani, Riska
Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Vol. 7 No. 2 (2024): April 2024
Publisher : STMIK Royal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33330/jurdimas.v7i2.2955

Abstract

Mackerel (Rastrelliger sp.) is a type of marine fish widely consumed. Several factors influencing it include affordable prices, delicious taste, and the ability to be processed into various dishes. However, mackerel fish has a weakness: it quickly declines in quality if not managed properly. In the face of increasing demand, it is crucial to meet the need for fish with an optimal level of freshness. Methods have been used to maintain the freshness of fish, such as salting, freezing, and using plant ingredients. However, the use of natural ingredients from plants often has a low shelf life and can cause a decrease in fish quality. The method used in community service activities in Air Genting village is counselling. Counselling is carried out through the delivery of material, discussions (in the form of questions and answers), and explanations about tools capable of producing ozone. This activity aims to inform the public about technology with the ozone system. This technology can increase the shelf life of mackerel and keep the quality of the fish good and still suitable for consumption.            Keywords: fish; curing; ozone
Pengaruh Hedonistic Lifestyle dan Impulse Buying Terhadap Layanan Paylater dengan Literasi Keuangan Sebagai Pemoderasi Puspitasari, Dian; Trisnaningsih, Sri
Ekonomi, Keuangan, Investasi dan Syariah (EKUITAS) Vol 7 No 1 (2025): August 2025
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/ekuitas.v7i1.7884

Abstract

Paylater services are becoming increasingly popular among Generation Z as a fast and practical payment alternative. However, the growing use of these services raises concerns about potential consumerist behavior and poor financial decision-making. This study aims to examine the influence of hedonistic lifestyle and impulse buying on the decision to use paylater services, and analyze the role of financial literacy as a moderating variable. The research was conducted at IKIP PGRI Bojonegoro with a total of 87 student respondents selected through purposive sampling. A quantitative research method was used with a survey approach and data were analyzed using the PLS-SEM technique through SmartPLS 4.0 software. The results show that hedonistic lifestyle and impulse buying have a significant influence on the decision to use paylater services. Furthermore, financial literacy was found to significantly moderate and weaken the effect of hedonistic lifestyle on the decision to use paylater services. However, financial literacy does not significantly moderate the relationship between impulse buying and paylater usage decisions. These findings suggest that a good understanding of financial concepts can reduce the impact of a hedonistic lifestyle on paylater usage decisions, but is not sufficient to control the emotional impulse associated with impulsive buying behavior.
Pengaruh infusa daun pepaya terhadap ikan nila yang terinfeksi Aeromonas hydrophila Puspitasari, Dian; Jeki; Zahar, Intan
Jurnal Penelitian Pendidikan IPA Vol 10 No 5 (2024): May
Publisher : Postgraduate, University of Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/jppipa.v10i5.6852

Abstract

This study aimed to determine the effectiveness of papaya leaf infusion against the weight gain of Nile tilapia infected with Aeromonas hydrophila and identify the active compounds contained therein.This study used a complete randomized design. The treatment consists of 5 treatments: treatment K (control), treatment A (25 ppt), treatment B (50 ppt), treatment C (75 ppt), and treatment D (100 ppt). This research includes several stages, the first being to infect tilapia with A. hydophila. The second stage is to mix papaya leaf infusion into the feed and observe behaviour, clinical symptoms, weight gain, water quality parameters, and phytochemical analysis. Results showed that treatment A showed the highest value for weight gain. Active compounds in papaya leaf infusion are alkaloids, flavonoids, terpenoids/steroids, glycosides, saponins, and tannins. Papaya leaf infusion increased the weight gain of Nile tilapia infected with A. hydrophila.
Peningkatan Penjualan Benih Ikan Di Unit Pembenihan Rakyat Karya Yuda Melalui Perbaikan Strategi Pemasaran Puspitasari, Dian; Andriani, Tri; Zahar, Intan; Alfaresa, Aisyah; Hariyani, Riska; Rumiati
Jurnal SOLMA Vol. 14 No. 3 (2025)
Publisher : Universitas Muhammadiyah Prof. DR. Hamka (UHAMKA Press)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22236/solma.v14i3.20618

Abstract

Background: Penjualan ikan dan pendapatan tiap bulan di Unit Pembenihan Rakyat (UPR) Karya Yuda tidak stabil. Tingkat penjualan ikan maupun pendapatan bulanan terkadang tidak sesuai target, yaitu tingkat penjualan ikan kurang dari 50.000 dan tingkat pendapatan kurang dari Rp. 4000.000,00.  Pemasaran secara digital yang sudah dilakukan yaitu menggunakan media sosial Facebook. Akan tetapi, hasilnya masih belum optimal. Oleh sebab itu diperlukan kegiatan penyuluhan terkait dengan perbaikan strategi pemasaran yang berfokus pada media sosial Facebook. Tujuan dari kegiatan pengabdian kepada masyarakat yaitu untuk meningkatkan pendapatan mitra. Metode: Tahapan yang dilakukan selama kegiatan pengabdian kepada masyarakat meliputi persiapan, pelaksanaan penyuluhan, pendampingan dan evaluasi. Hasil: Kegiatan pengabdian kepada masyarakat memberikan beberapa perubahan untuk media sosial Facebook, antara lain: penambahan nomor kontak untuk memudahkan komunikasi antara penjual dan pembeli dan isi profil yang tidak sesuai untuk budidaya perikanan sudah dihilangkan, serta terdapat konten terbaru yang di upload ke Facebook seperti jenis-jenis benih ikan yang di jual. Selain itu, juga terdapat peningkatan jumlah ikan yang terjual dan terjadi peningkatan pendapatan mitra. Kesimpulan: Kegiatan penyuluhan memberikan dampak positif, karena mampu meningkatkan pendapatan. Selain itu, juga menambah wawasan terkait strategi pemasaran menggunakan media sosial. Demi menjaga keberlanjutan usaha, mitra perlu rutin memperbarui konten. Selain itu, juga dapat memanfaatkan media sosial lain seperti Instagram. 
Co-Authors -, Eniyati Agnes Wulandari, Anastasia Al-Miraza Hsb, M. Yusril Ihza Alfaresa, Aisyah Alfie Ardiana Sari Aminuyati Anamardiyah Ramadani, Aisyah Andriani, Meta ANDRIANI, TRI Ardiana Sari, Alfie Armaniar, Armaniar Arminda, Wenny Aulia, Mutia Azizah Mahary Batubara, Lokot Ridwan Bukhori Muslim Chandrasasmito, Chandrasasmito Choiron, Dita Salsabila Dadang Iskandar, Dadang Deddy Wahyudin Purba Deni Deni Desmanita Desrita Desrita Dewi Anggraeni, Fatimah Dhewi Nurahmawati Efrita, Azizah Putri Eka Noviana, Rizky Endang Sutrisna Eniyati Erna Sulistiyawati Erric Wijaya, Erric Fachrina Aprilia, Fachrina Fachrina Wibowo, Fachrina Fajri, Surya Febriyanti, Hana Ferdiansyah, Adam Ferli, Ossi Firmansyah, Mhd Adi Gifani, Jenny Amelia Gunawan, Heru Happy Novriyanti Purwadi Hardiansyah Hardiansyah Hariyani, Riska Harmayani Harya, Gyska Indah Hasibuan , Syafrizal Heryadi, Adi Hura, Riusman Ika Fitria Ayuningtyas Ika Permatasari Ilham Kuncahyo, Ilham Indra Satria Irin Caisarina Izzati, Nabila Rahma Januarti, Catur Ifda jeki Karo, Marni Kirana, Nanda Wahyu Indah Kumorojati, Ratih Kusumadewi, Feny Lesmana, Tri Andika Lubis, Abdul Malik Kamarullah Maelani, Dwi Maelani, Dwi Maharani, Adinda Ayu Tri Kartika Makmur, Munandar Maternity, Dainty Meyyanti, Henny Putrie Mohd Arshard, Wan Nur Rukiah Mudzakkir, Muhammad Mustika Wati, Mustika Mustofa, Nauval Nasution, Nurdila Hasana Ningrum, Hesti Sulistia Nizirwan, Muhammad Iqbal Nur Rahmawati, Aulia Nurrika, Dietta Nuryanih, Lifit Pramesti, Anselma Abistha Puspikawati, Septa Indra Putri Arthadewi, Anisa Putri, Adilia Karisma Putri, Putri Pusvitasari Rahim , Vina Rica Rahmawati Sholihah, Nur Rajagukguk, Denni Samuel Ramadhani, Halimah Shafira Rumiati Rumiati, Rumiati Rusyda, Ahmad Naufal Salsabila Salsabila, Unik Hanifah Saryanti, Dwi Satri, Nurul Atika Simanjuntak, Al Imran Sirait, Lenny Irmawaty Situmeang, Marsondang Sjahruddin, Herman Sri Trisnaningsih Sundari, Pungky Susi Erna Wati Susilawati, Ela Susilowati Susilowati Suwarti, Asri Dwi Syahfikri, Mahesky Tri Sunarsih Wahyudi, Akmal Widyastuti, Ayu wijaya, endah Wijayanti, SY Trihana Wirayudha, Yosia Dimas Yulinda, Dwi Yunani Yunani Zahar , Intan Zahar, Intan Zai, Endriyaman Zaneta, Dinayu Putri Wyanet