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Sosialisasi Customer Loyalty Melalui Whatsapp Group Kepada Umkm Amina Kabupaten Karanganyar Suryaningsih, Sukarni; Wilujeng, Sri Rahayu; Wulandari, Retno
Harmoni: Jurnal Pengabdian Kepada Masyarakat Vol 9, No 1 (2025): HARMONI
Publisher : Departemen Linguistik, Fakultas Ilmu Budaya Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/hm.9.1.24-27

Abstract

Dalam perkembangan ekonomi saat ini, dengan situasi dan kondisi sosial yang terus berubah, UMKM menghadapi tantangan persaingan yang semakin beragam dan berubah. Agar dapat menghadapi persaingan, setiap produk UMKM perlu mengembangkan strategi kesetiaan pelanggan atau customer loyalty yang tepat untuk mencapai tujuan yang diinginkan. Pengabdian kepada masyarakat ini bertujuan untuk memberikan pelatihan bahasa media sosial untuk menumbuhkan loyalitas pelanggan dan lebih mempromosikan produk UMKM. Pelaku UMKM, terutama yang berhubungan langsung dengan konsumen, perlu mengembangkan model relasi dengan pelanggan yang tidak konvensional.
Responsive Constitutional Law Strategy For Preventing Political Corruption Done By Local Political Dynasties Riwanto, Agus; Suryaningsih, Sukarni
Jurnal Cita Hukum Vol. 11 No. 1 (2023)
Publisher : Fakultas Syariah dan Hukum, UIN Syarif Hidayatullah Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15408/jch.v11i1.24754

Abstract

This article aims to examine corruption practices in the regions carried out by political dynasties and prevention efforts from the perspective of responsive constitutional law. It will examine the motives of political dynasties, forms of corruption by dynasties, factors that cause dynasties and efforts to prevent. This article uses a socio-legal method that is an interdisciplinary approach in the study of law by combining social sciences or humanities. Secondary data mainly comes from case, regulations and library. The results of the study show that the dynasties tend to practice the forms of corruption in the regions: corruption in the buying and selling of regional government positions and corruption in regional infrastructure projects originating from the Regional Budget Revenue. Factors causing political dynasties: the high cost of regional head elections and the absence of laws prohibiting dynastic practices in regional head elections. Efforts to prevent the practice of political dynasties for regional head elections from the perspective of responsive constitutional law are in the form of policies to regulate the regional head election system that prioritizes the principle of responsibility for public demands and provides alternative solutions through: reducing the cost of regional head elections, lowering the threshold for candidacy, changing the financing of regional head elections from the Regional Revenue Expenditure Budget to the State Expenditure Budget, separating local and national elections, a political culture that educates the people in voting, and policies for the welfare of the people in order do not elect dynastic candidates in regional head elections.  
ISSUES OF INDIVIDUAL CAPITALISM IN THE NARRATIVE FILM OF THANK YOU FOR SMOKING AND THE COMPANY MEN Suryaningsih, Sukarni
Lire Journal (Journal of Linguistics and Literature) Vol. 4 No. 1 (2020): Lire Journal (Journal of Linguistics and Literature)
Publisher : Elite Laboratory Jurusan Sastra Inggris Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/lire.v4i1.58

Abstract

The idea of capitalism always refers to the triumph of the U.S. giant industry. In economic field, American and British capitalism is called as individual capitalism – the contrary of communal capitalism a la Japan and Germany. This paper is intended to examine the identity of economic character of individual capitalism in two Hollywood movies Thank You for Smoking (2006) and The Company Men (2010). Exploring the theory of individual and communal capitalism stated by Lester Thurow, it can be found that through mechanistic relationship, hard individual competition and unending punishment, those all erase emotional bound between individual and corporation. In short it becomes one of the reasons why American industry perishes its superiority slowly.
Nilai-Nilai Pendidikan Multikulturalisme dalam Film Ngeri-Ngeri Sedap Karya Bene Dion Rajagukguk Nugroho, Ponco Adi; Suryaningsih, Sukarni; Widyatwati, Ken; Suryadi, M.; Anggraeni, Rezki Amelia
Cakrawala: Jurnal Pendidikan Vol. 19 No. 2 (2025): Education, Multiculturalism and Management
Publisher : Universitas Pancasakti Tegal

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24905/cakrawala.v19i2.518

Abstract

This study aims to analyze the values of multicultural education in the film Ngeri-Ngeri Sedap directed by Bene Dion Rajagukguk. The film portrays the social and cultural dynamics within a Batak family, highlighting diversity and intergenerational conflicts related to the acceptance of culture and identity. Ngeri-Ngeri Sedap was selected for its explicit exploration of diversity within the family context, depicting how family members with different backgrounds navigate differences in worldview, culture, and identity. The multiculturalism approach is employed to understand how the film addresses issues of diversity and serves as a medium for fostering social awareness in society. This research utilizes Stuart Hall’s theory of representation to analyze how the values of multicultural education are depicted in Ngeri-Ngeri Sedap. The analysis refers to the five multicultural values proposed by Wakano: (1) inclusivity, representing acceptance of differences; (2) prioritization of dialogue as a means of achieving mutual understanding; (3) humanism, which emphasizes the dignity of each individual; (4) appreciation of diversity; and (5) patriotism, stressing the importance of unity in diversity. The findings of this study are expected to contribute to the fields of literature and cultural studies, and to enhance understanding of the role of media in promoting multicultural education values in Indonesia, particularly within the context of family and pluralistic society.
SOSIALISASI EDUWISATA BATIK KEPADA UMKM BATIK DESA MUNCAR KABUPATEN SEMARANG Suryaningsih, Sukarni; Wilujeng, Sri Rahayu; Wulandari, Retno
Harmoni: Jurnal Pengabdian Kepada Masyarakat Vol 9, No 2 (2025): HARMONI
Publisher : Departemen Linguistik, Fakultas Ilmu Budaya Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/hm.9.2.49-53

Abstract

Batik is a unique identity for a region which can even represent a country. This unique identity will highlight the local wisdom owned by each region and introducing batik means introducing local wisdom to a wider scale. Each pattern created always reflects special symbols or meanings that the creator wants to convey. Efforts to preserve batik can be done using various methods, one of which is done by Desa Wisata Muncar Susukan Kabupaten Semarang through organizing educational tours about batik. Batik educational tourism programs organized by UMKM in Desa Wisata Muncar which are integrated with educational tourism about the environment and community culture, could be a good option to develop in rural areas. Through batik educational tourism efforts, preserving traditions as well as stimulating the village economy can be achieved.Key words : batik, umkm, Muncar Susukan, eduwisata 
Between Modernization and Marginalization: A Historical Analysis of Colonial Health Policies in Semarang and Their Postcolonial Legacy Endah Sri Hartatik; Wasino; Vivek Neelakantan; Sukarni Suryaningsih; Ken Widyawati; Ilham Nur Utomo; Fortuna Devi Putri Sina
Paramita: Historical Studies Journal Vol. 35 No. 2 (2025): Military History
Publisher : istory Department, Faculty of Social Sciences, Universitas Negeri Semarang in collaboration with Masyarakat Sejarawan Indonesia (Indonesian Historical Society)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/paramita.v35i2.14513

Abstract

Abstract:  This article examines the population health policies implemented in Semarang City, Indonesia, in the aftermath of the Dutch colonial Ethical Policy (1901). Employing a social determinant of health framework grounded in a decolonial perspective, the study explores how colonial era policies continue to shape contemporary health practices and reinforce structural health inequalities. Drawing on historical methods and analysis of primary and secondary sources from national archives, libraries, and documentation centers, the research finds that the Ethical Policy—despite its humanitarian rhetoric of "repaying a debt of honor"—primarily served to sustain labor productivity for colonial economic interests. Health interventions such as the control of cholera outbreaks, the development of sanitation infrastructure, and hospital construction in Semarang were disproportionately directed toward protecting European residents and maintaining urban spatial segregation. These colonial legacies are still evident today in unequal access to healthcare, the geographic clustering of diseases, and the continued marginalization of local health knowledge systems. The article underscores the importance of applying approaches rooted in decolonization to the study of health systems in postcolonial contexts and calls for the development of more inclusive, historically grounded, and socially just health policies in Indonesia. Abstrak: Artikel ini mengkaji kebijakan kesehatan penduduk yang diterapkan di Kota Semarang, Indonesia, setelah diberlakukannya Politik Etis Belanda (1901). Dengan menggunakan kerangka social determinants of health dari perspektif dekolonial, penelitian ini menelusuri bagaimana kebijakan era kolonial terus membentuk praktik kesehatan kontemporer dan memperkuat ketidaksetaraan struktural di bidang kesehatan. Berdasarkan metode sejarah serta analisis sumber primer dan sekunder dari arsip nasional, perpustakaan, dan pusat dokumentasi, penelitian menemukan bahwa Politik Etis—meskipun mengusung retorika kemanusiaan “membayar hutang budi”—pada dasarnya ditujukan untuk mempertahankan produktivitas tenaga kerja demi kepentingan ekonomi kolonial. Intervensi kesehatan seperti pengendalian wabah kolera, pembangunan infrastruktur sanitasi, dan pendirian rumah sakit di Semarang lebih banyak diarahkan untuk melindungi penduduk Eropa dan menjaga segregasi spasial perkotaan. Warisan kolonial ini masih terlihat hingga kini dalam ketidakmerataan akses layanan kesehatan, pengelompokan geografis penyakit, serta marginalisasi sistem pengetahuan kesehatan lokal. Artikel ini menekankan pentingnya pendekatan dekolonisasi dalam kajian sistem kesehatan di konteks pascakolonial dan menyerukan pengembangan kebijakan kesehatan yang lebih inklusif, berlandaskan sejarah, dan berkeadilan sosial di Indonesia.