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All Journal Borneo Nursing Journal (BNJ) Healthy Journal Jurnal Abdimas Dosma (JAD) Obor: Oikonomia Borneo Indonesian Journal of Contemporary Multidisciplinary Research Kopula: Jurnal Bahasa, Sastra, dan Pendidikan Journal Business and Management Jurnal Ilmu Ekonomi dan Bisnis (JUKONI) Jurnal Pengabdian Masyarakat Wadah Publikasi Cendekia Jejak digital: Jurnal Ilmiah Multidisiplin Jurnal Abdimas Dosma Maroon Journal De Management
Krisdayanti
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Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Health Professions Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

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The Contribution of Digital Entrepreneurial Competence to the Business Growth of Women-Owned SMEs in the Fashion Industry in Yogyakarta Krisdayanti; Susilawati; Saputra, Irwandi
Maroon Journal De Management Vol. 3 No. 1 (2026): Maroon Journal De Management:
Publisher : Generasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37899/mjdm.v3i1.272

Abstract

The rapid growth of digital technology has significantly reshaped the business landscape, creating both opportunities and challenges for small and medium-sized enterprises (SMEs). For women entrepreneurs, particularly those in the creative fashion industry, digital competence is increasingly recognized as a key determinant of competitiveness and sustainability. This study aims to examine the contribution of digital entrepreneurial competence to the business growth of women-owned SMEs in the fashion sector in Yogyakarta. A quantitative research design with a survey method was employed, involving 120 respondents who own and manage fashion SMEs. Data were collected through structured questionnaires measuring four dimensions of digital entrepreneurial competence—digital literacy, digital innovation, online networking, and digital tools utilization alongside indicators of business growth, including sales performance, customer base expansion, and brand recognition. The data were analyzed using multiple regression techniques. The findings reveal that digital entrepreneurial competence has a significant positive effect on business growth, with digital tools utilization and digital literacy emerging as the strongest predictors. The regression model explains 62% of the variance in business growth, suggesting that digital competence is a critical driver of success for women-owned SMEs. These results highlight the importance of strengthening digital capabilities through training programs, capacity-building initiatives, and supportive policies tailored to women entrepreneurs. The study contributes to a deeper understanding of the role of digital skills in SME development and offers practical recommendations for enhancing women’s participation in the digital economy.
Peran Customer  Information Dan Billing System Dalam Mendukung Kepuasan Pelanggan Di PDAM Tirta Manakarra Kabupaten Mamuju Krisdayanti; Mayang; Yeni, Hari
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1138

Abstract

In the modern era, technology plays an increasingly significant role in supporting the efficiency of the public service sector. Customer Information & Billing Systems (CIBS) play an essential role in enhancing customer satisfaction by improving operational efficiency and billing accuracy. PDAM Tirta Manakarra, Mamuju Regency, faces challenges in managing customer information and billing systems. Recent research shows that the overall customer satisfaction level reached 58.22%, indicating that customers are quite satisfied, but there is still room for service improvement. Factors such as price, service quality, and word of mouth have a significant impact on customer satisfaction. This study aims to evaluate the impact of CIBS implementation on improving customer satisfaction levels at PDAM Tirta Manakarra and assess how this system improves operations and service quality as perceived by customers. CIBS implementation is expected to increase service efficiency and transparency, as well as support an enhanced customer experience. This study will analyze the role of CIBS in supporting customer satisfaction and recommend continuous improvement strategies based on case studies from various industries, including water services and telecommunications.
Pengaruh Promosi, Demosi, Dan Mutasi Jabatan Terhadap Kinerja Pegawai Puskesmas Dalam Pelayanan Kesehatan Masyarakat Di Kota Mamuju Krisdayanti; Halim, Agus
Jurnal Ilmu Ekonomi dan Bisnis Vol. 3 No. 1 (2026): JUKONI - Februari
Publisher : CV. SINAR HOWUHOWU

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70134/jukoni.v3i1.1154

Abstract

This study aims to analyze the influence of promotion, demotion, and job mutation on employee performance at Community Health Centers (Puskesmas) in Mamuju City. The research adopts a quantitative approach using a survey method. The population consists of all 85 Puskesmas employees; therefore, a census sampling technique was applied. Data were collected using a Likert-scale questionnaire that had previously been tested for validity and reliability. The collected data were analyzed using multiple linear regression to determine the effect of each independent variable on employee performance. The results reveal that job promotion has a positive and significant effect on employee performance. In contrast, job demotion has a negative and significant effect on performance. Meanwhile, job mutation shows a positive and significant influence on employee performance. Simultaneously, promotion, demotion, and job mutation significantly affect the performance of Puskesmas employees in Mamuju City. These findings highlight the essential role of effective career management policies in improving employee performance, which ultimately contributes to better public health service delivery. Therefore, Puskesmas management is expected to implement objective, transparent, and performance-based systems for promotion, demotion, and job mutation in order to motivate employees and optimize organizational outcomes.
Co-Authors Agus Halim Agustin, Marsya Amelia Mega Maharani Auliani, Raiva Cahya Wulandari Daniel Rikzen S Fatikah, Nur Fianto Ady S Hari Yeni KM Yusfar Komang, Ni Made Ayu M. Resa F Mahbub, Muhammad Zaini Malaika, Shera Martyarini Budi Mayang Miftakul Huda Mohammad Basit, Mohammad Nofrita, Misra Nur Asep Saepulloh Pantas H Silaban Raflika Yogi Rahayu, Tasya Rahmadaniah, Dina Restu Fauzi Rida Raodatul Janah Riska, Eka Roro Lintang Suryani Rudolf Flotora A Saputra, Irwandi Sianipar, Gloria J M Simanjuntak, Sri Ida Royani Susilawati Suwandi Suyanto Tiana Setianingrum