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All Journal JURNAL PENDIDIKAN EKONOMI: Jurnal Ilmiah Ilmu Pendidikan, Ilmu Ekonomi dan Ilmu Sosial Perisai : Islamic Banking and Finance Journal Jurnal Sinergitas PkM & CSR HUMANISMA : Journal of Gender Studies PengabdianMu: Jurnal Ilmiah Pengabdian kepada Masyarakat ECOPLAN : JOURNAL OF ECONOMICS AND DEVELOPMENT STUDIES BISNIS & BIROKRASI: Jurnal Ilmu Administrasi dan Organisasi DedikasiMU: Journal of Community Service Prosiding Konferensi Nasional PKM-CSR DEVELOPMENT : Journal of Community Engagement HUMANISMA : Journal of Gender Studies Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) WORLDVIEW ( Jurnal Ekonomi Bisnis dan Sosial Sains ) Seminar Nasional Teknologi dan Multidisiplin Ilmu Pelayanan Unggulan: Jurnal Pengabdian Masyarakat Terapan
Allen Pranata Putra
Universitas Wijaya Putra Surabaya
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Environmental Science Industrial & Manufacturing Engineering Law, Crime, Criminology & Criminal Justice Mathematics Medicine & Pharmacology Nursing Public Health Social Sciences

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A Management Exhibition as a Platform for Student Edupreneurship in Innovation Based on Local Potential Krido Eko Cahyono; Muhammad Yusron Assyadhili; Jesika Alifian; Allen Pranata Putra; Rizky Dermawan
Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan Vol. 3 No. 2 (2026): Mei: Pelayanan Unggulan : Jurnal Pengabdian Masyarakat Terapan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62951/unggulan.v3i2.3196

Abstract

This community engagement initiative was prompted by students’ limited understanding of how to package local content into educational products with economic value, as well as the suboptimal integration of entrepreneurial values into teaching. The aim of this initiative is to foster an entrepreneurial spirit among students through edupreneurship, developed in the form of an exhibition based on local product. The method employed was the Participatory Action Research (PAR) approach, which involved students as active participants in the training, production, and marketing of local products, as well as in the organisation of the exhibition. The activity began with training on the basic concepts of edupreneurship, product packaging, and marketing strategies. The exhibition showcased various creative products such as food & beverage, eco bodycare, eco living style, and fashion accesories featuring local product motifs. This activity successfully enhanced students’ capacity for critical thinking, innovation, and productive collaboration. An entrepreneurship talk show held concurrently further strengthened students’ motivation and entrepreneurial insights. The results of the activity demonstrated that the management exhibition effectively served as a medium for transforming local product such as food & beverage, eco bodycare, ecoliving style, fashion accesories learning into a contextual, practical, and economically valuable experience through the edupreneurship approach.
PEMBERDAYAN MASYARAKAT UMKM BERBASIS DIGITAL LITERACY DI KAMPUNG LOGAM NGINGAS KABUPATEN SIDOARJO [EMPOWERMENT OF SME COMMUNITY BASED ON DIGITAL LITERACY IN KAMPUNG METAL NGINGAS, SIDOARJO REGENCY] Allen Pranata Putra; Erwan Aristyanto
Jurnal Sinergitas PKM & CSR Vol. 5 No. 3 (2021): June
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/jspc.v5i3.4713

Abstract

The quality of human resources will determine the sustainability of the economy in every condition, especially in the conditions of the Covid-19 pandemic, it takes the comparative sustainability of good products. In addition to comparative advantage, increasing digital literacy of each individual is also needed to be able to provide employment and economic improvement. Problems in UMKM are at least the improvement of human resources, the quality of product branding, the improvement of the economy periodically and the growth of employment. The methods used in improving digital literacy in community service are Focus Group Discussion (FGD), indepth interview, and field mentoring. Community empowerment activities are expected to increase the competence of UMKM actors due to technological transformation in business. The results of community empowerment through the improvement of digital literacy that has been done show positive results and are very beneficial for UMKM. At least UMKM can win competition in the lowest price filters, improved product branding, and increased labor. Further community service is expected to maintain the quality of products and comparative advantages that have been owned by UMKM actors.BAHASA INDONESIAN ABSTRACT: Kualitas sumber daya manusia akan menentukan keberlangsungan ekonomi dalam setiap kondisi, terutama dalam kondisi pandemi Covid-19, dibutuhkan keunggulan komparatif produk yang baik. Selain keunggulan komparatif, peningkatan digital literacy setiap individu juga diperlukan untuk dapat meningkatkan lapangan kerja dan peningkatan ekonomi. Masalah di UMKM setidaknya adalah peningkatan sumber daya manusia, kualitas branding product, peningkatan ekonomi secara berkala dan pertumbuhan lapangan kerja. Metode yang digunakan dalam meningkatkan digital literacy dalam pelayanan masyarakat adalah Focus Group Discussion (FGD), indepth interview, dan pendampingan lapangan. Kegiatan pemberdayaan masyarakat diharapkan dapat meningkatkan kompetensi pelaku UMKM akibat adanya tranformasi teknologi dalam bisnis. Hasil pemberdayaan masyarakat melalui peningkatan digital literacy yang telah dilakukan menunjukkan hasil yang positif dan sangat bermanfaat bagi pelaku UMKM. Setidaknya pelaku UMKM dapat memenangkan persaingan dalam filter harga terendah, peningkatan branding product, dan peningkatan tenaga kerja. Pengabdian masyarakat selanjutnya diharapkan dapat mempertahankan kualitas produk dan keunggulan komparatif yang telah dimiliki oleh pelaku UMKM.
Co-Authors Abdillah, Khubbi Adam Rio Agung Bayu Murti Alfin Maulana Ardiansyah Hendra Lukmana Ardyan Wicaksana Aristyanto, Erwan Dyajeng Puteri Woro Subagio Erwan Arist yanto Eunike Rose Mita lukiani Gandi Aswaja Yogatama Hakim, Faris Kurnia Hariyanto, Krisnadi Ibrahim, Kabiru Hannafi Jesika Alifian Krido Eko cahyono Krisnadhi Hariyanto, Krisnadhi Larasati, Fauziah Mei Indrawati, Mei Muhammad Syarofi MUHAMMAD TAHAJJUDI GHIFARY Muhammad Yusron Assyadhili Prasetyo Alif Soeprawiro Riduwan Riduwan Riduwan Riduwan Rizky Dermawan Sakapuspa, Brilliani Raras Sama, I Wayan Sarie, Rena Febrita Sri Juni Woro Astuti Yuli Ermawati Zakia, Arivia Fikratuz