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All Journal Jurnal Sosial Ekonomi Pertanian Journal of Degraded and Mining Lands Management Jurnal Agribisnis Mimbar Agribisnis: Jurnal Pemikiran Masyarakat Ilmiah Berwawasan Agribisnis JURNAL GALUNG TROPIKA JEPA (Jurnal Ekonomi Pertanian dan Agribisnis) Agrisocionomics: Jurnal Sosial Ekonomi Pertanian SEIKO : Journal of Management & Business AGRINESIA: Jurnal Ilmiah Agribisnis Jambura Agribusiness Journal ZIRAA'AH MAJALAH ILMIAH PERTANIAN Economics and Digital Business Review Mediagro Jurnal Perspektif Pembiayaan dan Pembangunan Daerah Jurnal Pengabdian Masyarakat Teknologi Pertanian Journal of Public Representative and Society Provision JIA (Jurnal Ilmiah Agribisnis) : Jurnal Agribisnis dan Ilmu Sosial Ekonomi Pertanian AGRI-SOSIOEKONOMI Journal of Food Security and Agroindustry Journal of International Multidisciplinary Research Botani: Publikasi Ilmu Tanaman dan Agribisnis International Journal of Economics, Business and Innovation Research
Asda Rauf
Jurusan Agribisnis, Fakultas Pertanian, Universitas Negeri Gorontalo
Agriculture, Biological Sciences & Forestry Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Environmental Science Law, Crime, Criminology & Criminal Justice Social Sciences Veterinary Other

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Journal : AGRI-SOSIOEKONOMI

 1 
Strategi Penguatan Penyuluhan Pertanian Terhadap Pemasaran Hasil Cabai Rawit Di Kecamatan Paguyaman Pantai Kabupaten Boalemo Kadir, Liskawati; Rauf, Asda; Saleh, Yanti
AGRI-SOSIOEKONOMI Vol. 19 No. 2 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v19i2.49687

Abstract

The aims of this study were to identify internal and external factors in strengthening agricultural extension to the marketing of cayenne pepper and to formulate a strategy to strengthen agricultural extension to marketing cayenne pepper products in Paguyaman Pantai District, Boalemo Regency. The research method used is quantitative research in the form of a survey method. This research was conducted in Paguyaman Pantai District, Boalemo Regency in December 2022 to January 2023. The data analysis used was quantitative descriptive analysis and SWOT analysis. The results of the study show that: 1) Internal and external factors that influence the strategy of strengthening agricultural extension to the marketing of cayenne pepper in Paguyaman Pantai District, Boalemo Regency consist of: internal factors, namely the land that is owned by themselves, the experience of farmers in developing cayenne pepper farming, the existence of directives from extension agents to farmers in developing cayenne pepper farming, cayenne pepper is included in the leading commodity and there are suitable soil conditions, cayenne pepper production is not optimal, selling price for cayenne pepper is unstable, cayenne pepper marketing is uncertain, cayenne pepper commodity is easily damaged and rotten, external factors, namely the support of the local government regarding cayenne pepper farming, the exhibition of horticultural agricultural products, the availability of seeds and fertilizers, the the existence of supporting facilities and infrastructure, the existence of b road cayenne pepper distribution channels, the increasing demand for cayenne pepper, Unstable weather conditions, prices for seeds and fertilizers that are increasingly difficult to reach by farmers, pests and diseases that attack, cayenne pepper prices fluctuate, competitors, limited land. 2) Strategy for strengthening agricultural extension to marketing cayenne pepper products in Paguyaman Pantai District, Boalemo Regency, which is in quadrant I supporting an aggressive strategy or SO (Strength-Opportunities) by using the strengths and opportunities they have to minimize existing weaknesses and threats so as to achieve improvement.
Co-Authors Abas, Husain Abdul Fajar Haras1 Abdul Zainal Lawani Abdullah, Alfendri Afdal Tanaiyo Agustin Kuadi Amelia Murtisari Amir Halid Anisa Anisa Arbie, Yayu Basoly, Rahmad Ali Imron Boekosoe, Yuriko Christanti Agustina Cici Djafar Cindriwaty Moito Dai, Rahmawati Dako, Rizki Sempadani Delvi Suleman Denis Pangulili Dian Ratnasari Dilapanga, Diaz Giffari djafar, sulastri Djajali, Trisud Yayan Dondo, Dwi Kurniawan Endang Listyarini Entengo, Arfan Fadel Amili Fahmid Yusuf Febrianto Paputungan Fikram Abdullah Frangki Husin Gaib, Siswan Y Hasan, Fitran Hein Mahmud Hendra S Yubi Hendra, Mohamad Roqib Hendrawan, Wawan Herman, Selviawati Imelda Zakir Indahsari Kilo Indrawati Akuba Irwan Bempah Irwan Jaelani Jamaludin Hamsa N. Pilomonu Julindri N. Puluhulawa Kadar, Maryam Kadir, Liskawati Karsidi, Cindy Erica Kasim Nusi Kasim, Nitam Kemi, Haddad Komendangi, Andika Kunuti, Samsir A. L Lusiana Lapananda, Maharani S. Liskawati Kadir Lole, Ririn Machieu, Intan Nuraini Mahludin H. Baruwadi Mauradja, Arwin Meilan Bobihu Miftha Hulzannah Alamri Mochtar Lutfi Rayes Mohamad Alfian Mantali Mohamad Muhazir Ramli Mohamad Zulkarnain Usman Mohammad Zubair Hippy Mohi, Widi Adelia Mooduto, Wilandri Muh Fadli Nuwa Muhammad Amir Arham Muhammad Rizq Gobel Muslim Puji Hartono H. Rifai Niwayan Meinawati Nur Mia Rahma Lahidjun Nur Silfiah Amin Nurdin . Nurhayati Latief Oka, Mohamad Adrian Olii, Nur Ayin T. Olomia, Putri Patricia Pakaya, Lukmanul Hakim Paputungan, Muhamad Zidan Patila, Sri Wahyuni Pondaag, Ruslan Rahayu Nangsi Paramata Rahim, Sri Yundi Ramlan Mustafa Ranti I. Songi Rauf, Nurain Ria Indriani Ria Indriani Ria Indriani Riki Djamalu Rolianjana, I Putu Samin Pakaya samsul antuala Sintia Abbas Sirajjudin, Zulham Siswan Y Gaib Sriwahyuni Palia Sumarno Kaiman Suprihatin Suhana Supriyo Imran Suroto Suroto Suwanda, Putri Windaryati Syarwani Canon Tuna, Acan Usman, Arpan Waode Faridawaty Wawan K Tolinggi Yanti Saleh Yolanda Idrus Yuliana Bakari Yulista Razak Yunita P. Djamil Yuriko Boekoesoe Yusran Lasantu Yusuf, Hendrik Yusup, Alpian Zein Anggowa Zulham Sirajuddin