Articles
The Effect of Incentives and Work Satisfaction on Employee Loyalty in the New Normal Period
Gama, Andhika Apta Putra;
Santoso, Bowo
Journal Of Accounting Management Business And International Research Vol 1, No 2 (2022): October 2022
Publisher : CV. Rayyan Dwi Bharata
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DOI: 10.57235/jambuair.v1i2.71
This study aims to see the effect of employee incentives and job satisfaction on employee loyalty in the new normal period after the Covid-19 pandemic takes place. This study used the object of study, namely the Amaris Hotel. The respondents in this study were all employees at the Amarism Hotel Surabaya with a total of 50 respondents who were processed using Partial Least Square (PLS) with the help of SmartPLS 3.0 software. The results of this study show that incentives have an original sample value of 0.609 with a significance of 0.000 (0.05) which means that incentives have a positive and significant influence on employee loyalty. In addition, job satisfaction has an original sample value of 0.371 with a significance of 0.000 (0.05) which means that job satisfaction has a positive and significant influence on employee loyalty.
Does Family Environment Moderate The Effect of Financial Literacy, Attitudes and Motivation on Investment Interest
Yuniningsih Yuniningsih;
Bowo Santoso
Atestasi : Jurnal Ilmiah Akuntansi Vol. 3 No. 2 (2020): September
Publisher : Pusat Penerbitan dan Publikasi Ilmiah, FEB, Universitas Muslim Indonesia
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DOI: 10.57178/atestasi.v3i2.261
Investment interest is the desire to invest, which is followed by a lot of information seeking. Everyone, including a lecturer, may be interested in investing in any form, either real assets or financial assets. Investments are made to obtain a benefit in the future. This research aims to determine how a lecturer's behavior in fostering interest in investing in financial assets, especially stocks, considers the factors that influence it. Participants in this study were lecturers in Surabaya who were certified lecturers and were permanent lecturers at public and private universities. This study uses three exogenous latent variables consisting of financial literacy, attitude, and motivation. One endogenous latent variable, namely investment interest and one moderating variable, namely family. Of the five variables used measured by a total of 21 indicators. The participants in this study were 103 participants. The participants in this study were 103 participants. This study indicates that the variables of financial literacy and motivation have a significant influence on the interest in investing in financial assets. This study suggests that financial literacy and inspiration variables have a considerable impact on the interest in investing in financial assets.
Meningkatkan Pengetahuan Digital Branding UMKM Berbasis Food And Beverages Kelurahan Klampis Ngasem Melalui Pelatihan
Fachmi Nursyamsi;
Bowo Santoso
Jurnal CUAN Universitas Nusa Nipa Maumere Vol 1 No 2 (2023): Juni : Jurnal Kewirausahaan dan Manajemen Bisnis CUAN
Publisher : Program Studi Kewirausahaan Universitas Nusa Nipa Indonesia
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DOI: 10.59603/cuan.v1i2.34
Product branding is a methodology in worldwide contests that generates plans, brand images and impressions that appeal to shoppers. The easiest thing that can be done for product branding is through a decent and attractive catalog photo. However, MSMEs that have not been able to take advantage of product branding are an obstacle for business actors in RW 09 Klampis Ngasem Village in developing their market. Most MSMEs are on average aged 40 and over which is of course very difficult to get involved in using marketing in digital business models. On this basis the community service carried out on Jl. Klampis Sacharosa, Kelurahan Klampis Ngasem by students from group 76 KKN-Thematic UPN "Veteran" East Java conducted counseling and training on branding. This activity resulted in new innovations for MSMEs in Klampis Ngasem Sub-District in the form of product photos according to standards and making Whatsapp Business which aims to facilitate the sale of MSMEs products in Klampis Ngasem Sub-District and is able to improve partners' ability to do branding. Through the use of digital branding as a marketing medium, the products produced can be recognized by more people and have greater opportunities to expand existing markets.
The Influence of Work Motivation, Work Discipline, and Work Environment on the Performance of Employees in the Production Division of UD. Suwarlandono Art
Nirmalasari, Nirmalasari;
Santoso, Bowo
Majapahit Journal of Islamic Finance and Management Vol. 5 No. 1 (2025): Islamic Finance and Management
Publisher : Department of Sharia Economics Institut Pesantren KH. Abdul Chalim Mojokerto
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DOI: 10.31538/mjifm.v5i1.400
The era of globalization demands companies to boost competitiveness by optimizing human resources. Employee performance is a key factor in achieving organizational goals, influenced by work motivation, work discipline, and work environment. This study aims to analyze the effect of work motivation, work discipline, and work environment on the performance of employees in the production department of UD. Suwarlandono Art. The research method uses a quantitative approach with Partial Least Squares (PLS) analysis. The population in this study was 50 employees in the production department of UD. Suwarlandono Art, which was also used as a sample with a saturated sampling technique. The results of the study indicate that work motivation has a positive and significant effect on employee performance, work discipline has a positive and significant effect on employee performance, and the work environment has a positive and significant effect on employee performance. High work motivation, good work discipline, and a conducive work environment can improve employee performance optimally.
The Influence of Work Discipline and Work Environment on Job Satisfaction of Operational Employees of CV. Manunggal Jaya Abadi
Wulandari, Puput;
Santoso, Bowo
Majapahit Journal of Islamic Finance and Management Vol. 5 No. 1 (2025): Islamic Finance and Management
Publisher : Department of Sharia Economics Institut Pesantren KH. Abdul Chalim Mojokerto
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DOI: 10.31538/mjifm.v5i1.401
Job satisfaction is a crucial factor in achieving company goals and maintaining competitiveness. Problems related to work discipline and less than less-than-optimal work environment can negatively affect employee job satisfaction, which ultimately affects company productivity and performance. The purpose of this study was to analyze the effect of work discipline and work environment on the job satisfaction of operational employees of CV. Manunggal Jaya Abadi. This study uses a quantitative approach. Data were collected by distributing questionnaires to 55 operational employees of CV. Manunggal Jaya Abadi uses saturated sampling techniques. Data analysis techniques were carried out using the Partial Least Square (PLS) method. The findings in this study indicate that work discipline and work environment contribute to the job satisfaction of operational employees of CV. Manunggal Jaya Abadi.
DIGITAL MARKETING STRATEGY, BRANDING IN INCREASING TRUST AND SALES AT PT AGRODANA FUTURES
Arrum Mawarni;
Bowo Santoso
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 8 (2025): JULY
Publisher : RADJA PUBLIKA
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DOI: 10.54443/ijset.v4i8.798
This study aims to explore in depth the implementation of digital marketing and branding strategiesin building trust and increasing sales within financial service companies, particularly at PT Agrodana Futures. The research was conducted using an internship based practical method over a four month period, during which the researcher was directly involved in the planning, execution, and evaluation of the company's marketing activities, especially those based on digital platforms. Observation indicates that PT Agrodana Futures employs digital marketing strategies by using social media platforms (Instagram and YouTube) its official website, and regularly held educational. webinars to deliver market information, investment education, and to strengthen its image as a legal and professional company. The branding strategy is reinforced through consistent visual identity and emphasis on the official regulations that oversee the company, such as BAPPEBTI and the Jakarta Futures Exchange. The success of this strategy is reflected in increased participation in digital activities, greater public trust as evidenced by feedback and digital interaction and a rise in the number of new customer accounts during the internship period. This study concludes that the synergy between education based digital marketing strategies and credibility oriented branding has a significant impact on customer perceptions and decision making. This research provides practical contributions for financial service companies seeking to build trust amidst competition and the dynamics of the digital industry.
MORNING BRIEFING AS AN INTERNAL COMMUNICATION STRATEGY TO IMPROVE EMPLOYEE PRODUCTIVITY AND PERFORMANCE AT PT. AGRODANA FUTURES
Natasya Novela Ananda Putri;
Bowo Santoso
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 8 (2025): JULY
Publisher : RADJA PUBLIKA
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DOI: 10.54443/ijset.v4i8.799
This study examines the role of Morning briefing as an internal communication strategy to enhance employee productivity and performance at PT. Agrodana Futures. Effective communication serves as a key element in building coordination, task comprehension, and work motivation. The research employed a descriptive qualitative method with a field study approach, including problem identification, literature review, field observation, activity documentation, data collection, and conclusion. The results indicate that regular morning briefings significantly contribute to faster decision-making, stronger team collaboration, and improved work efficiency. These findings affirm that Morning briefing functions as a strategic medium capable of comprehensively boosting employee performance. Therefore, it is recommended that the briefing format be further developed to become more interactive and goal-oriented to maximize its effectiveness.
THE ROLE OF COMMISSION AS A DRIVING FACTOR FOR EMPLOYEE MOTIVATION IN SEEKING CUSTOMERS TO ACHIEVE CLOSING AT PT AGRODANA FUTURES
I Made Pratama Sujana Putra;
Bowo Santoso
International Journal of Social Science, Educational, Economics, Agriculture Research and Technology (IJSET) Vol. 4 No. 8 (2025): JULY
Publisher : RADJA PUBLIKA
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DOI: 10.54443/ijset.v4i8.836
This study aims to directly understand how the role of commission as a motivating factor for employees in finding customers to achieve closing at PT. Agrodana Futures. The commission system implemented by the company is not only given once at the time of closing or opening a customer account but is also given repeatedly every time a customer makes a transaction activity. The method used in this study is descriptive qualitative with data collection techniques through direct observation and documentation during the internship period. The results of the study indicate that the commission system provides a significant boost to employee enthusiasm and work motivation, especially in prospecting and follow-up activities for prospective customers. Employees who have active customers and receive regular commissions tend to show more stable performance and high initiative in maintaining relationships with customers. The commission also creates a competitive and collaborative work atmosphere through activities such as morning briefings and monthly top commission distribution. However, challenges remain, such as customers who do not understand the risks and mechanisms in futures trading and require an educational approach and personal communication from employees. Therefore, company support in the form of training and provision of educational materials is needed to maintain the sustainability of the commission system and customer loyalty.
The Influence of Work Motivation, Work Discipline, and Work Environment on the Performance of Employees in the Production Division of UD. Suwarlandono Art
Nirmalasari, Nirmalasari;
Santoso, Bowo
Majapahit Journal of Islamic Finance and Management Vol. 5 No. 1 (2025): Islamic Finance and Management
Publisher : Department of Sharia Economics Institut Pesantren KH. Abdul Chalim Mojokerto
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DOI: 10.31538/mjifm.v5i1.400
The era of globalization demands companies to boost competitiveness by optimizing human resources. Employee performance is a key factor in achieving organizational goals, influenced by work motivation, work discipline, and work environment. This study aims to analyze the effect of work motivation, work discipline, and work environment on the performance of employees in the production department of UD. Suwarlandono Art. The research method uses a quantitative approach with Partial Least Squares (PLS) analysis. The population in this study was 50 employees in the production department of UD. Suwarlandono Art, which was also used as a sample with a saturated sampling technique. The results of the study indicate that work motivation has a positive and significant effect on employee performance, work discipline has a positive and significant effect on employee performance, and the work environment has a positive and significant effect on employee performance. High work motivation, good work discipline, and a conducive work environment can improve employee performance optimally.
Pengaruh Motivasi, Disiplin dan Lingkungan Kerja terhadap Kinerja Karyawan CV Nusantara Garment Surabaya
Santoso, Bowo;
Anggraini, Tania Bella
Jurnal Ilmiah Universitas Batanghari Jambi Vol 25, No 2 (2025): Juli
Publisher : Universitas Batanghari Jambi
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DOI: 10.33087/jiubj.v25i2.5900
This research was conducted to examine the correlation between motivation, work discipline, and work environment and their impact on employee performance in the sewing division of CV Nusantara Garment Surabaya. Data collection methodology employed in-depth interview techniques and distribution of research instruments via Likert-scale ordinal questionnaires, engaging 40 respondents within the specified work unit. This study employs saturated sampling technique as a sample selection procedure, with data processing utilizing Partial Least Square (PLS) and Structural Equation Modeling (SEM) methodologies. Research findings reveal a significant and positively correlated relationship between motivation, work discipline, and workplace environmental characteristics impacting employee performance at the stitching division of CV Nusantara Garment Surabaya.