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All Journal Jurnal Pariwisata Pesona Media Wisata MABIS: Manajemen dan Bisnis International Journal of Financial, Accounting, and Management Jurnal Ekonomi Manajemen Sistem Informasi Journal of Global Business and Management Review Prosiding National Conference for Community Service Project Jurnal Ilmiah Satyagraha Yayasan Cita Cendikiawan Al Khwarizmi Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (JEBMA) Conference on Community Engagement Project (Concept)
Aliandrina, Dessy
Universitas Internasional Batam
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Analysis of The Influence of Destination Image, Service Quality, and Experience on Destination Loyalty in The Tourism Village of Kampung Tua Bakau Serip (Pokdarwis Pandang Tak Jemu) in Batam Anggraini, Ratih; Septiana, Jennyfer; Aliandrina, Dessy
Media Wisata Vol. 22 No. 2 (2024): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36276/mws.v22i2.649

Abstract

Tourist villages are popular holiday spots because of the unique culture and character of the city that accommodates tourists. Attractions such as natural attractions that showcase the diversity of plants and animals, as well as educational opportunities about the unique traditions of tourist communities can bring in more visitors. One of the tourist villages that has received recognition from the tourism world is Kampung Tua Bakau Serip Batam which is included in the top 50 in the ADWI (Indonesian Tourism Village Award) event. Over the past six years, construction of the Kampung Tua Bakau Serip Tourism Village has continued. In the research conducted by the researcher, the aim was to determine the influence of destination image, service quality, and experience on destination loyalty. This research carried out an analysis regarding how each variable has an influence, is related, and has a positive impact on each other. This research took samples from people who had visited the Kampung Tua Bakau Serip Tourism Village. One hundred and seventy people were surveyed using non-probability sampling techniques. The research results show that destination image, service quality and experience have a significant positive influence on destination loyalty. Therefore, so that the goal of destination loyalty can continue to be achieved, the Kampung Tua Bakau Serip Tourism Village needs to be maintained and preserved.
The influence of sustainable leadership and sustainable performance through frugal innovation in tourist villages in Indonesia Ratih Anggraini; Karen Kho; Dessy Aliandrina
Jurnal Pariwisata Pesona Vol. 8 No. 2 (2023): Edisi Desember 2023
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v8i2.11405

Abstract

Tourism village is one of the tourist attractions that have the potential to increase development in Indonesia tourism. Tourism village have natural, cultural and historical attractions to catch tourist’s attention. The involvement of local people, government and tourism village manager in managing village resources is needed so the tourism village can be sustainable. This research aims to know how to improve the development of village tourism through frugal innovation, sustainable leadership, and sustainable performance and how they influence and relate with each other to tourism village. This research used PLS-SEM for testing hypotheses and significance between variables amd used snowball sampling as a data collection method in this research. Based on the result of data testing, the research results show there’s positive effect between sustainable leadership and sustainable performance with frugal innovation as mediation variable. Which means that frugal innovation has be a success role of sustainable leadership to achieve sustainable performance. Therefore, the manager of village tourism can plan the village tourism’s future by leading the members in creating value to the village’s resources through frugal innovation and maintaining optimal performance.  
The analysis of authenticity on destination loyalty mediated by heritage tourism Ratih Anggraini; Windy Graciela Wang; Dessy Aliandrina
Jurnal Pariwisata Pesona Vol. 9 No. 1 (2024): Edisi Juni 2024
Publisher : Universitas Merdeka Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26905/jpp.v9i1.11433

Abstract

Heritage tourism is an attractive destination for many people because it has its own culture and characteristics. The city of Penang is one of the world's cultural heritage destinations which is listed on the World Heritage List by UNESCO as a cultural heritage destination and has preserved the culture that has existed for a long time. The majority of tourists who visit Penang City come from Indonesia. This research aims to analyze the influence of authenticity on destination loyalty mediated by heritage tourism in Penang City and analyze how each variable influences each other, is related, and has a positive and significant impact to each other. This research uses quantitative methods by determining the sample using the purposive sampling method. Data testing was carried out using the PLS-SEM test to test the hypothesis and the influence between variables in this research. The results of the research show that the authenticity of Penang City has a positive and significant influence on destination loyalty with heritage tourism as a mediation for Indonesian national tourists in Batam City. This shows that the authenticity of Penang City influences tourists' travel interests.
The Influence of Motivation and Satisfaction on Event Return in Cycling Tourism Events Anggraini, Ratih; Lingga, Rimba Zulkarnain; Aliandrina, Dessy Aliandrina
Media Wisata Vol. 23 No. 1 (2025): Media Wisata
Publisher : Sekolah Tinggi Pariwisata AMPTA Yogyakarta

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Abstract

Sport tourism has rapidly developed as a global phenomenon, making significant contributions to the tourism sector across various countries. In Indonesia, sport tourism shows substantial growth with major sporting events such as the Bali Marathon and Tour de Singkarak attracting both domestic and international tourists. This study aims to explore the role of motivation and satisfaction in driving repeat participation in cycling tourism events in Indonesia. Using a quantitative approach and regression analysis, the results indicate that participant satisfaction has a significant positive impact on repeat participation, with a coefficient value of 0.51, while motivation also has a positive effect but with a smaller coefficient value of 0.191. This research model explains 40.1% of the variability in repeat participation, demonstrating a moderate predictive power. The findings emphasize the importance of prioritizing participant satisfaction and understanding motivational factors to design effective marketing strategies.
Tourism Village Development Strategy through Community-Based Tourism and Women’s Empowerment for Sustainable Development in Bakau Serip. Anggraini, Ratih; Arianto, Hepy Hefri; Putra, Edy Yulianto; Nainggolan, Ferdinand; Sudhartio, Lily; Purwianti, Lily; Setyawan, Agustinus; Aliandrina, Dessy; Chandra, Budi; Ivone, Ivone
ConCEPt - Conference on Community Engagement Project Vol. 4 No. 1 (2024): Conference on Community Engagement Project
Publisher : Universitas Internasional Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study focuses on the development strategy of tourism villages through the implementation of Community Based Tourism (CBT) and women's empowerment as an effort to achieve Sustainable Development Goals (SDGs) in Kampung Tua Bakau Serip, Nongsa District. Tourism villages are crucial drivers of sustainable economic and environmental development in Indonesia, yet challenges remain in optimizing human resources and managing village potential. Through partnerships between Batam International University, local communities, and corporate social responsibility (CSR) programs, various capacity-building initiatives were implemented, particularly emphasizing women's participation in creative economy activities. The development roadmap envisions Kampung Tua Bakau Serip as a "Smart Village" and Mangrove Education Study Center over the next five years. Initial results indicate that community empowerment, infrastructure improvement, and educational tourism development can significantly contribute to economic growth and environmental conservation. The research highlights the importance of sustainable community engagement in achieving long-term tourism village viability.
Strategi Peningkatan Kapasitas Masyarakat Kampung Tua Teluk Mata Ikan Melalui Pelatihan SDM dan Pengelolaan Sosial Media Anggraini, Ratih; Hariyanto, Oda Ignatius Besar; Sihombing, Dame Afrina; Ariyanto, Hepy Hefri; Purba, Hilarius Raditya Priambada; Aliandrina, Dessy; Meliawati; Kwok, Sherly; Piandi
Dedikasi Sains dan Teknologi (DST) Vol. 4 No. 1 (2024): Artikel Periode Mei 2024
Publisher : Information Technology and Science (ITScience)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/dst.v4i1.3340

Abstract

Desa wisata merupakan salah satu tujuan dari Pembangunan Berkelanjutan dengan arah pemberantasan kemiskinan. Desa Wisata memiliki potensi untuk dikembangkan, tidak hanya dari potensi alam, tetapi juga dari potensi sumber daya manusia agar memiliki kemampuan di dalam mengelola operasional kegiatan desa sehingga dapat menjadi salah satu pertumbuhan ekonomi. Tujuan dari kegiatan ini adalah memberikan kegiatan positif yang dapat meningkatkan kemampuan masyarakat desa dalam hal pengelolaan desa wisata, diantaranya adalah pelatihan-pelatihan yang berkaitan dengan hygiene dan sanitasi, kebersihan lingkungan, hingga pada pengelolaan sosial media dan pembuatan company profile sebagai salah satu kebutuhan desa wisata agar dapat dipromosikan secara maksimal. Kegiatan ini merupakan salah satu projek desa dengan target peserta adalah masyarakat yang tinggal dan menetap di desa wisata Teluk Mata Ikan, Kecamatan Nongsa, Kelurahan Sambau. Hasil dari kegiatan ini, masyarakat lebih mengenal terkait hygiene dan sanitasi, hingga pentingnya pemanfaatan sosial media agar dapat memperkenalkan desa wisata teluk mata ikan kepada seluruh turis baik yang ada di kota Batam, maupun dari luar Batam.
Analisis Pengaruh Iklan Layanan Masyarakat Terhadap Pencegahan Penyalahgunaan Narkoba (Masyarakat Tanjungpinang) Aliandrina, Dessy; Yulfiswandi; Aris, Hardianto
Jurnal Ekonomi Bisnis, Manajemen dan Akuntansi (Jebma) Vol. 3 No. 3 (2023): Artikel Riset Volume 3 Issue 3, November 2023
Publisher : Yayasan Cita Cendikiawan Al Kharizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebma.v3i3.3206

Abstract

Penelitian ini dilakukan untuk menguji pengaruh iklan layanan masyarakat terhadap perhatian, penjabaran dan penyaringan informasi serta sikap terhadap pencegahan penggunaan dan penyalahgunaan narkoba. Sampel penelitian ini adalah masyarakat Kota Tanjungpinang. Responden terdiri dari 305 orang. Teknik pengumpulan data dalam penelitian ini menggunakan metode snowball sampling dengan memberikan kuesioner. Teknik analisis data menggunakan Partial Least Square (PLS) dengan menggunakan software smart PLS 3.0. Pemanfaatan iklan layanan masyarakat memudahkan masyarakat untuk memperoleh informasi dan pengetahuan tentang bahaya narkoba. Masyarakat merasa terbantu dengan adanya iklan layanan masyarakat yang praktis dan mudah dipahami.
The role of mobile shopping in customer brand identification to increase repurchase intention Putra, Edy Yulianto; Ihza, Nurul; Aliandrina, Dessy
Manajemen dan Bisnis Vol 25, No 1 (2026): March 2026
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/mabis.v25i1.1008

Abstract

This study aims to analyze the influence of mobile shopping, brand experience, and shopping enjoyment on customer brand identification and repurchase intention in local fashion brands. It is proposed to address a gap where prior research overlooks these factors' interplay for Indonesian brands, focusing instead on international contexts or price/promotions. A total of 312 respondents from Batam City participated in this study. Quantitative and associative approach design is applied in this study, in order to measure the quantity of data with relevant statistical procedures, especially with the SEM-PLS. The results of the study indicate that the use of mobile shopping is not significant to boost customer brand identification. On the contrary, positive consumer experience with the brand and shopping pleasure have been shown to influence customer brand identification. Strong brand identification significantly increases repurchase intention. This research is expected to provide a new contribution to the literature on consumer behavior in the fashion industry, particularly in the context of mobile shopping. This research provides practical guidance for marketers and local fashion brands in designing effective marketing strategies, especially in improving a pleasant shopping experience, creating a positive brand experience, and utilizing the mobile shopping potential to increase purchasing interest.
Determinants of Customer Loyalty in Internet Service Providers: The Mediating Role of Customer Satisfaction in Batam Usyel, Zulhad Abdurrahim; Putra, Edy Yulianto; Aliandrina, Dessy
Jurnal Ekonomi Manajemen Sistem Informasi Vol. 7 No. 4 (2026): Jurnal Ekonomi Manajemen Sistem Informasi (Maret - April 2026)
Publisher : Dinasti Review

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/jemsi.v7i4.7638

Abstract

The swift progression of digital technology has significantly increased public dependence on internet services, intensifying competition within the internet service provider (ISP) industry. In this context, identifying the key drivers of customer satisfaction and loyalty becomes critical, particularly in developing urban areas such as Batam City. This research seeks to analyze the influence of product quality, information quality, and experience quality on customer satisfaction, as well as their subsequent implications for customer loyalty. The theoretical foundation of this research is grounded in service quality theory, customer satisfaction theory, and customer loyalty literature within service marketing. A quantitative research approach was employed using a survey method, with data collected through online questionnaires from 322 ISP users in Batam City. The findings highlight the importance of product and experience quality in improving customer satisfaction, while information quality appears to play a limited role. Furthermore, customer satisfaction has a strong and significant effect on customer loyalty and serves as a mediating variable in the relationship between product quality and experience quality with customer loyalty. The study concludes that enhancing technical performance and customer experience is critical for fostering customer satisfaction and supporting sustained customer loyalty in the ISP industry. 
Job Satisfaction Analysis: Burnout, Stress, Work Life Balance Muchsinati, Evi Silvana; Sari, Diah Mulia; Aliandrina, Dessy
International Journal of Financial, Accounting, and Management Vol. 7 No. 4 (2026): March
Publisher : Goodwood Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/ijfam.v7i4.3065

Abstract

Purpose: This study explores the influence of job burnout, stress, and work-life balance on job satisfaction among government employees and whether organizational support moderates these effects. Research Methodology: This study was conducted with the Provincial Government of the Riau Islands, using a structured questionnaire completed by 363 civil servants. A non-probability sampling method was applied because of limited time and access. The data were processed using SEM-PLS, which is ideal for non-normal and complex data models. Results: The analysis revealed that burnout and work-life balance have a significant influence on job satisfaction. In contrast, job stress was found to have a negligible effect. The expected moderating effect of organizational support did not show a significant statistical influence on the relationships between the variables. Conclusions: Efforts to reduce burnout and promote a healthy work-life balance appear to be effective ways to improve job satisfaction among public employees. Organizational support does not alter the strength of these relationships. Limitations: The generalizability of the results is limited by the use of a non-random sample and focus on one regional public institution. Contributions: This study adds value to public sector HR research by offering insights for policymakers and managers to enhance employee satisfaction through better workload management and work-life integration strategies.
Co-Authors Aldi Rifaldi Saputra Angela Adriyanti Yang Arianto, Hepy Hefri Aris, Hardianto Ariyanto, Hepy Hefri Candy, Candy Chandra, Budi Devy Cathrine Dewi Kurniawaty Dion Dewa Barata Eni Valentina Evi Silvana Muchsinati Fadia Janita Rahma Feby Feby Felix King Lie Hardianto Aris Ihza, Nurul Ivone, Ivone Joycelin Joycelin Junestin Junestin Karen Kho Kwok, Sherly Lily Purwianti Lingga, Rimba Zulkarnain Maidan Setiawati Marheni, Dewi Khornida Meliawati Michelle Selvia Liu Muhammad Rivaldy Hisham Nainggolan, Ferdinand Oda Ignatius Besar Hariyanto, Oda Ignatius Besar Piandi Pulung Peranginangin Purba, Hilarius Raditya Priambada Putra, Edy Yulianto Ratih Anggraini, Ratih Ridho Kurnia Rieza Melinda Rizal Verandi Rizki Alamsyah Rizqi Anantia Said Teguh Putra Ramadhan Sandy Tio Sani Kurnia Sari Wahyuni, Lily Sudhartio, Sari, Diah Mulia Selvia Eka Marliana Septiana, Jennyfer Setyawan, Agustinus Sharon Shelvi Shelvi Sihombing, Dame Afrina Stefhani Susanto Teddy Ong Usyel, Zulhad Abdurrahim Windy Graciela Wang Wynne Lie Yeni Wulandari Yulfiswandi, Yulfiswandi Yunianti, Ernis