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All Journal International Journal of Artificial Intelligence Research Fokus Ekonomi Jurnal Dinamika Sosial Budaya EBSJ Jurnal Masyarakat Merdeka (JMM) SOLUSI Jurnal Industri Kreatif dan Kewirausahaan Jurnal Fokus Manajemen Bisnis International Journal of Social and Management Studies (IJOSMAS) Jurnal Abdimas Bina Bangsa COMMUNITY : Jurnal Pengabdian Kepada Masyarakat Kontigensi: Jurnal Ilmiah Manajemen Jurnal Pengabdian Teknologi Tepat Guna AMMA : Jurnal Pengabdian Masyarakat Tematik Lantera Widya Fokus Abdimas
Wibisono, Totok
Universitas Semarang
Religion Arts Humanities Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Materials Science & Nanotechnology Mathematics Nursing Public Health Social Sciences Other

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IMPLEMENTASI KEWIRAUSAHAAN BERBASIS LINGKUNGAN: PEMBUATAN LILIN AROMA TERAPI DARI LIMBAH MINYAK JELANTAH Endang Yani, Tri; Wibisono, Totok; Sujito, Sujito
COMMUNITY : Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 1 (2026)
Publisher : Pusat Pengembangan Pendidikan dan Penelitian Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51878/community.v6i1.8842

Abstract

  ABSTRAK Kewirausahaan berbasis lingkungan adalah konsep bisnis yang menekankan penggunaan inovasi dan kreativitas untuk mengatasi masalah lingkungan dan keberlanjutan. Pendekatan ini bertujuan tidak hanya bisnis yang menghasilkan keuntungan finansial, tetapi juga berdampak positif pada lingkungan. Peluang bisnis yang berbasis lingkungan diantaranya adalah daur ulang dan pengelolaan limbah. Minyak jelantah merupakan salah satu limbah yang dapat didaur ulang dan dimanfaatkan sebagai bahan baku suatu produk. Tujuan dari pengabdian kepada masyarakat ini adalah memberikan edukasi kepada masyarakat tentang kewirausahaan berbasis lingkungan dan memberikan pelatihan tentang pemanfaatan minyak jelantah menjadi lilin aromaterapi sebagai suatu peluang bisnis. Sasaran dari pengabdian kepada masyarakat ini adalah para pelaku UMKM di Kelurahan Rejosari Semarang Timur. Target yang ingin dicapai adalah masyarakat dapat memahami tentang kewirausahaan berbasis lingkungan, dan dapat menerapkannya sebagai suatu usaha yang menghasilkan keuntungan finansial. Metode pelaksanaan kegiatan pengabdian kepada masyarakat  adalah metode sosialisasi, edukasi dan pelatihan. Hasil dari pengabdian kepada masyarakat ini adalah adanya peningkatan  pengetahuan dan pemahaman tentang Kewirausahaan barbasis lingkungan, peningkatan semangat berwirausaha berbasis lingkungan, kesadaran terhadap lingkungan yang aman dari pencemaran dan peningkatan kemampuan mengelola limbah minyak jelantah menjadi produk yang bernilai ekonomis. Kegiatan ini diharapkan bisa membangkitkan ide-ide kreatif bagi para peserta pengabdian untuk berwirausaha berbasis lingkungan. ABSTRACT Environmentally based entrepreneurship is a business concept that emphasizes the use of innovation and creativity to address environmental and sustainability issues. This approach aims not only for businesses to generate financial profits, but also to have a positive impact on the environment. Environmentally based business opportunities include recycling and waste management. Used cooking oil is a type of waste that can be recycled and used as a raw material for a product. The purpose of this community service program is to educate the public about environmentally based entrepreneurship and provide training on utilizing used cooking oil into aromatherapy candles as a business opportunity. The target of this community service program is MSMEs in Rejosari Village, East Semarang. The target to be achieved is for the community to understand environmental-based entrepreneurship and be able to apply it as a business that generates financial profits. The methods of implementing community service program activities are socialization, education, and training. The results of this community service program are increased knowledge and understanding of environmental-based entrepreneurship, increased enthusiasm for environmental-based entrepreneurship, awareness of a safe environment from pollution, and increased ability to manage used cooking oil waste into products with economic value. This activity is expected to generate creative ideas for community service participants to become environmentally based entrepreneurs.
value Study Of Import Fruit Value Chain From Importers To Wholesale Traders At PT. Segar Makmur Lestari: value chain Panggabean, Laura Ester; Wibisono, Totok
International Journal of Social and Management Studies Vol. 3 No. 1 (2022): International Journal of Social and Management Studies (IJOSMAS)
Publisher : IJOSMAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (636.128 KB) | DOI: 10.5555/ijosmas.v3i1.156

Abstract

Fruit is not currently a food to be consumed by many people. One of the companies engaged in fruit procurement is PT. Segar Makmur Lestari as an importer of fruit in Semarang City. Currently, sales of PT. Segar Makmur Lestari are fluctuating and tend to decline which implies a decline in competitive competence, so that researchers are interested in studying the Value Chain Study of Imported Fruits from Importers to Wholesalers at PT. Segar Makmur Lestari. The research was carried out using qualitative methods. The informants in this study were employees of PT. Segar Makmur Lestari and their customers (Wholesale Traders). Collecting data through in-depth interviews, reviews literature and documentation and analysis using data reduction, triangulation and pulled conclusions The results of the research are the stages of the value chain at the company, there are seven supply activities, namely: orders to foreign importers, arrival information, goods receipt, goods storage and stock taking, providing information to customers, receiving orders from customers, and shipping goods to customers. Value Chain at PT. Segar Makmur shows good condition, through cost reduction in each supply chain process so as to obtain a cost advantage that is intended to achieve the company's competitive advantage.
Peningkatan Kemampuan Pembukuan Sederhana Bagi WPOP Pedagang Eceran Kriteria Usaha Mikro Kota Semarang Nuria Universari; Lulus Prapti, N.S.S; Rosyati; Totok Wibisono
AMMA : Jurnal Pengabdian Masyarakat Vol. 1 No. 08 (2022): AMMA : Jurnal Pengabdian Masyarakat
Publisher : CV. Multi Kreasi Media

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

The focus of this PkM activity is more focused on the problem of not implementing financial bookkeeping practices for Retail Traders as Individual Taxpayers with Micro Business Criteria in Semarang City. The solution offered in PkM activities is to provide simple financial bookkeeping training. The target of service activities is awareness of PkM partners about the importance of doing simple bookkeeping and increasing knowledge and understanding of simple financial bookkeeping. The method of activity is training by providing simple financial bookkeeping materials. After that, an evaluation was held by giving a pretest and posttest to find out the differences in participants' understanding of simple financial bookkeeping before and after the training, as well as giving a questionnaire to determine the participant's assessment of the implementation of Community Service. Through this PkM activity, simple bookkeeping training participants are increasingly aware of the importance of simple bookkeeping. In addition, they know and understand more about simple financial bookkeeping that should be carried out by taxpayers.
PEMBERDAYAAN UMKM PENERIMA PKH MELALUI PELATIHAN PERHITUNGAN HARGA POKOK PENJUALAN (HPP) Tri Endang Yani; Totok Wibisono; Muhammad Junaidi; Sujito Sujito
COMMUNITY : Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 2 (2026)
Publisher : Pusat Pengembangan Pendidikan dan Penelitian Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51878/community.v6i2.11074

Abstract

ABSTRACT The Family Hope Program (Program Keluarga Harapan/PKH) is a conditional cash transfer program initiated by the Government of Indonesia aimed at reducing poverty and improving the welfare of low-income households. One of the beneficiary areas is Krobokan Urban Village, Semarang City, which consists of nine PKH groups with several Beneficiary Families (Keluarga Penerima Manfaat/KPM) engaged in micro, small, and medium enterprises (MSMEs). However, a key challenge faced by these MSMEs is the low level of understanding and ability to calculate the Cost of Goods Sold (COGS), which leads to inaccurate product pricing, reduced competitiveness, and suboptimal business sustainability. This community service activity aims to provide education and training on COGS calculation for PKH beneficiary MSMEs in Krobokan Urban Village, enabling them to set fair, competitive, and profitable selling prices, while also improving family economic independence. The implementation method used is direct education and training delivered to partner groups during the first semester of the 2025–2026 academic year. The results of the activity indicate an improvement in participants’ understanding and skills in calculating COGS, as well as their ability to determine more accurate product pricing. Therefore, this program is expected to support more efficient and sustainable business management for PKH beneficiary MSMEs. ABSTRAK Program Keluarga Harapan (PKH) merupakan program bantuan sosial bersyarat dari pemerintah Indonesia yang bertujuan untuk menurunkan angka kemiskinan dan meningkatkan kesejahteraan masyarakat miskin. Salah satu wilayah penerima PKH adalah Kelurahan Krobokan, Kota Semarang, yang memiliki 9 kelompok PKH dengan sejumlah Keluarga Penerima Manfaat (KPM) yang menjalankan usaha mikro, kecil, dan menengah (UMKM). Namun, permasalahan utama yang dihadapi adalah rendahnya kemampuan pelaku UMKM dalam menghitung Harga Pokok Penjualan (HPP), sehingga berdampak pada ketidaktepatan penetapan harga jual, rendahnya daya saing produk, serta kurang optimalnya keberlanjutan usaha. Kegiatan pengabdian kepada masyarakat ini bertujuan untuk memberikan edukasi dan pelatihan perhitungan HPP kepada UMKM penerima PKH di Kelurahan Krobokan agar mampu menentukan harga jual yang wajar, kompetitif, dan menguntungkan serta meningkatkan kemandirian ekonomi keluarga. Metode pelaksanaan yang digunakan adalah edukasi dan pelatihan secara langsung kepada kelompok mitra pada semester gasal tahun akademik 2025–2026. Hasil kegiatan menunjukkan adanya peningkatan pemahaman dan keterampilan mitra dalam menghitung HPP serta kemampuan dalam menentukan harga jual yang lebih tepat. Dengan demikian, kegiatan ini diharapkan dapat mendukung pengelolaan usaha yang lebih efisien dan berkelanjutan bagi UMKM penerima PKH.
IMPLEMENTASI KEWIRAUSAHAAN BERBASIS LINGKUNGAN: PEMBUATAN LILIN AROMA TERAPI DARI LIMBAH MINYAK JELANTAH Tri Endang Yani; Totok Wibisono; Sujito Sujito
COMMUNITY : Jurnal Pengabdian Kepada Masyarakat Vol. 6 No. 1 (2026)
Publisher : Pusat Pengembangan Pendidikan dan Penelitian Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51878/community.v6i1.8842

Abstract

  ABSTRAK Kewirausahaan berbasis lingkungan adalah konsep bisnis yang menekankan penggunaan inovasi dan kreativitas untuk mengatasi masalah lingkungan dan keberlanjutan. Pendekatan ini bertujuan tidak hanya bisnis yang menghasilkan keuntungan finansial, tetapi juga berdampak positif pada lingkungan. Peluang bisnis yang berbasis lingkungan diantaranya adalah daur ulang dan pengelolaan limbah. Minyak jelantah merupakan salah satu limbah yang dapat didaur ulang dan dimanfaatkan sebagai bahan baku suatu produk. Tujuan dari pengabdian kepada masyarakat ini adalah memberikan edukasi kepada masyarakat tentang kewirausahaan berbasis lingkungan dan memberikan pelatihan tentang pemanfaatan minyak jelantah menjadi lilin aromaterapi sebagai suatu peluang bisnis. Sasaran dari pengabdian kepada masyarakat ini adalah para pelaku UMKM di Kelurahan Rejosari Semarang Timur. Target yang ingin dicapai adalah masyarakat dapat memahami tentang kewirausahaan berbasis lingkungan, dan dapat menerapkannya sebagai suatu usaha yang menghasilkan keuntungan finansial. Metode pelaksanaan kegiatan pengabdian kepada masyarakat  adalah metode sosialisasi, edukasi dan pelatihan. Hasil dari pengabdian kepada masyarakat ini adalah adanya peningkatan  pengetahuan dan pemahaman tentang Kewirausahaan barbasis lingkungan, peningkatan semangat berwirausaha berbasis lingkungan, kesadaran terhadap lingkungan yang aman dari pencemaran dan peningkatan kemampuan mengelola limbah minyak jelantah menjadi produk yang bernilai ekonomis. Kegiatan ini diharapkan bisa membangkitkan ide-ide kreatif bagi para peserta pengabdian untuk berwirausaha berbasis lingkungan. ABSTRACT Environmentally based entrepreneurship is a business concept that emphasizes the use of innovation and creativity to address environmental and sustainability issues. This approach aims not only for businesses to generate financial profits, but also to have a positive impact on the environment. Environmentally based business opportunities include recycling and waste management. Used cooking oil is a type of waste that can be recycled and used as a raw material for a product. The purpose of this community service program is to educate the public about environmentally based entrepreneurship and provide training on utilizing used cooking oil into aromatherapy candles as a business opportunity. The target of this community service program is MSMEs in Rejosari Village, East Semarang. The target to be achieved is for the community to understand environmental-based entrepreneurship and be able to apply it as a business that generates financial profits. The methods of implementing community service program activities are socialization, education, and training. The results of this community service program are increased knowledge and understanding of environmental-based entrepreneurship, increased enthusiasm for environmental-based entrepreneurship, awareness of a safe environment from pollution, and increased ability to manage used cooking oil waste into products with economic value. This activity is expected to generate creative ideas for community service participants to become environmentally based entrepreneurs.
Strategic Role Of Sales Promotion In Increasing The Number Of Vermox Drug Sales Dyah Corry Kuswardani; Nurhidayati Nurhidayati; Totok Wibisono
Economics and Business Solutions Journal Vol. 2 No. 2 (2018): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (532.327 KB) | DOI: 10.26623/ebsj.v2i2.1247

Abstract

This study aims to contribute   to understanding about strategic role of sales promotion in increasing the number of sales of Vermox worm medicine products. The data used in this study is secondary data which includes sponsorship event costs, window displays, loyalty programs, gimmicks, and price discounts. Multiple linear regression analysis tool is used to show the effect of sales promotion costs on total sales. Hypothesis testing results show that there is a significant influence of Event Sponsorship and Discounts on the number of sales. Window displays, Loyalty and Gimmick Programs have no significant effect on the number of sales. The regression equation in this study is Y1 = 0.071X1 - 0.001X2 - 9.563X3 - 0.001X4 + 0.038X5.
Market Orientation, Entrepreneurship Orientation, and Company Performance: Study on Small and Medium Industries (SMES) Furniture in Demak District Totok Wibisono; Nuria Universari; Yuli Budiati
Economics and Business Solutions Journal Vol. 4 No. 1 (2020): Economics and Business Solutions Journal
Publisher : Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (441.713 KB) | DOI: 10.26623/ebsj.v4i1.2240

Abstract

The objectives of this research were to examine the effect of market orientation and entrepreneurial orientation toward firm performance. The populations of this study were small and medium enterprises (SMEs) in Demak regency. The sample were the furniture industry SMEs. This is a survey type of questionnaire based research. Sample size of the study is 86 and the data collection technique with purposive sampling. The data analysis used was PLS (Partial least Square). The research result showed that market orientation and entrepreneurial orientation have a positive effect on firm performance. It was evident that market orientation and entrepreneurial
MENINGKATKAN KEPUTUSAN PEMBELIAN PRODUK UNILEVER DENGAN KUALITAS PRODUK, CITRA MEREK, DAN HARGA Elisa Teguh Prasetyani; Totok Wibisono
Solusi Vol. 22 No. 1 (2024): January
Publisher : Fakultas Ekonomi, Universitas Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26623/slsi.v22i1.8115

Abstract

Tujuan dilakukannya penelitian yakni menguji kualitas produk, citra merek, dan harga terhadap meningkatkan keputusan suatu pembelian produk PT Unilever Indonesia Tbk di Kota Semarang. Penelitian ini memiliki hipotesis yaitu harga, kemudian citra merek, serta kualitas produk bepengaruh terhadap keputusan pembelian produk PT Unilever Indonesia Tbk Kota Semarang. Penelitian dibantu dengan kuesioner guna melakukan pengumpulan data, dan analisis yang dilakukan dengan SPSS22, dimana mencakup pengujian validitas, realibilitas, normalitas, asumsi klasik, dilanjut analisis linier berganda, uji t atau pengujian hipotesis dan yang terakhir uji R2 atau pengujian koefisien determinasi. Penggunaan sampel sebanyak 96 responden yang diperoleh berdasarkan metode purposing random sampling. Berdasarkan uji yang dilakukan kualitas produk dan citra merek memiliki pengaruh positif signifikan, dan yang terakhir harga mempengaruhi namun dampaknya kecil terhadap keputusan pembelian produk PT Unilever Indonesia Kota Semarang.
Co-Authors Adijati Utaminingsih Anantyo Roestanto Aprih Santoso DC. Kuswardani Edy Suryawardana Elisa Teguh Prasetyani Junaidi, Muhammad Kumala Sari Kusnilawati, Nunik Kuswardani, Dc Kuswardani, DC. Kuswardani, Diah Cori Kuswardani, Dyah Corry Nurhidayati Nurhidayati Nurhidayati Nuria Universari Nuria Universari Panggabean, Laura Ester Prapti, Lulus Roestanto, Anantya Roestanto, Anantya Roestanto Rosyati Rosyati Siti Maisaroh Sujito Sujito Sujito Wawan Setiawan Yani, Tri Endang Yuli Budiati