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ANALISIS PENGARUH RELATIONSHIP DAN E-REFERRAL MARKETING TERHADAP E-KEPUASAN NASABAH BANK SYARIAH DI KOTA MALANG Muna, Rifka Mudrikul; Solekah, Nihayatu Aslamatis
JURNAL DIMENSI Vol 13, No 2 (2024): JURNAL DIMENSI (JULI 2024)
Publisher : Universitas Riau Kepulauan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33373/dms.v13i2.6183

Abstract

Tujuan penelitian ini untuk mengetahui pengaruh relationship marketing terdiri dari Trust, Commitment, Communication, Conflict Handling dan E-Referral terhadap E-Satisfaction nasabah Bank Syariah di Kota Malang. Metode penelitian yang digunakan pada penelitian ini berdasarkan pada pendekatan kuantitatif. Populasi dalam penelitian ini yaitu seluruh nasabah Bank Syariah di Kota Malang dengan menggunakan teknik pengambilan sampel purposive sampling yang berdasarkan beberapa kriteria tertentu sebagai penunjang penelitian. Hasil dari penelitian ini menunjukan bahwa variabel Trust, Commitment, Communication, Conflict Handling berpengaruh signifikan terhadap E-Satisfaction nasabah Bank Syariah di Kota Malang. Sedangkan pada variabel E-Referral menunjukan hasil yang tidak signifikan terhadap E-Satisfaction nasabah bank Syariah di Kota Malang karena nasabah tidak hanya terpaut dengan rekomendasi lingkungan sekitar tapi mereka juga mempunyai keinginan dan kebutuhan pribadi dalam menepkan produk maupun jasanya yang akan dipilih kedepannya
PEMETAAN POTENSI DESA SUMBERDEM DALAM MENINGKATKAN EKONOMI MELALUI PROGRAM TEMATIK PETERNAKAN KAMBING Solekah, Nihayatu Aslamatis; Rosidah, Ainur; Mauludin, Ahmad Hasbi; Inda, Ajeng Jelita; Syafira, Azka Arij
Prestise: Jurnal Pengabdian Kepada Masyarakat Bidang Ekonomi dan Bisnis Vol 4, No 2 (2024): Jurnal Pengabdian Kepada Masyarakat Bidang Ekonomi dan Bisnis
Publisher : Fakultas Ekonomi dan Bisnis Islam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/prestise.v4i2.39122

Abstract

Desa Sumberdem memiliki potensi wisata yang dapat dikembangkan melalui kampung-kampung tematik, seperti Kampung Kopi, Kampung Bunga, Kampung Ternak, Kampung Rosella, Kampung Lemon, Kampung Toga, dan Kampung KRPL. Masing-masing kampung tematik ini menawarkan keunikan serta produk unggulan yang berpotensi menjadi daya tarik wisata baru di Kabupaten Malang. Selain sektor pariwisata, Desa Sumberdem juga memiliki potensi besar di bidang pertanian, khususnya dalam peternakan kambing. Penelitian ini bertujuan untuk mengidentifikasi potensi pengembangan desa tematik berbasis peternakan kambing sebagai upaya meningkatkan nilai ekonomi masyarakat setempat. Dengan pendekatan kualitatif dan metode deskriptif, penelitian ini mengkaji berbagai aspek yang mendukung, termasuk demografi, geografis, sumber daya alam, dan sumber daya manusia. Hasil penelitian menunjukkan bahwa pemanfaatan potensi tersebut dapat mendorong pembangunan ekonomi yang berkelanjutan, sekaligus memperkuat daya saing Desa Sumberdem sebagai destinasi wisata edukasi berbasis agribisnis dan peternakan. Strategi kolaboratif antara pemerintah, masyarakat, dan sektor swasta diperlukan untuk merealisasikan pengembangan desa tematik secara optimal.
What Drives Millennial Eco-Travelers? Investigation of Value–Norm Theory with Destination Responsibility as Moderator Solekah, Nihayatu Aslamatis; Rozi, M. Fatkhur; Mardiana, Mardiana
Jurnal Minds: Manajemen Ide dan Inspirasi Vol 12 No 1 (2025): June
Publisher : Management Department, Universitas Islam Negeri Alauddin Makassar, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24252/minds.v12i1.54462

Abstract

Understanding pro-environmental behavior in sustainable tourism is crucial for aligning marketing with traveler values. This study advances the behavioral discourse by applying the Value–Identity–Personal Norm (VIP) model, examining how destination social responsibility (DSR) moderates millennial travelers’ green behavior in natural tourism. A sample of 202 millennials visiting ten ecotourism sites in Malang Raya was analyzed using SEM-PLS 3.0. Results show that altruistic and biospheric values significantly shape environmental self-identity, which in turn reinforces personal norms. Both green trust and DSR significantly influence pro-environmental behavior, while DSR strengthens the link between personal norms and eco-behavior. These findings reveal how perceived responsibility at the destination level activates moral obligations and trust, ultimately enhancing sustainable actions. Practically, tourism stakeholders must not only protect ecological value but also build visible, credible responsibility efforts—lest they risk eroding the very norms that drive millennial environmental stewardship.
Determinan keputusan penggunaan layanan mobile banking bank syariah Putri Kamila, Talia; Aslamatis Solekah, Nihayatu
Jurnal Riset Pendidikan Ekonomi Vol. 10 No. 1 (2025): APRIL
Publisher : Fakultas Ekonomika dan Bisnis, Universitas Kanjuruhan Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21067/jrpe.v10i1.11605

Abstract

This study aims to analyze the influence of ease of use, service quality, and lifestyle on the decision to use Islamic bank mobile banking services among gen z. This research is quantitative, using an explanatory research method. The subjects of this study are gen z individuals located in Malang city, with a total of 232 respondents. The sampling technique used in this study is purposive sampling. Data collection was carried out through the distribution of questionnaires. The data analysis technique used is multiple linear regression analysis with the assistance of IBM SPSS Statistic version 25.0 software. The results of the study indicate that ease of use, service quality, and lifestyle influence the decision to use islamic bank mobile banking services, both partially and simultaneously. The findings of this study show that the lifestyle variable has a greater value compared to ease of use and service quality, meaning that the lifestyle of gen z in Malang city predominantly influences the decision to use islamic bank mobile banking services. The limitation of this study is that the sample is limited to gen z only in Malang city.
Empowering young entrepreneurs: Financing application programs and bazaar expos to increase competitiveness in Malang, East Java Solekah, Nihayatu Aslamatis; Aisyah, Esy Nur
Community Empowerment Vol 10 No 6 (2025)
Publisher : Universitas Muhammadiyah Magelang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31603/ce.12074

Abstract

This community service activity was conducted with an entrepreneurship community of budding young entrepreneurs. The activity aimed to increase the competitiveness of their startup businesses by assisting them in accessing financing at El Dinar Finance House in Malang City and strengthening product sales through promotional bazaar exposure. The Participatory Learning and Action (PLA) method was utilized, with implementation beginning with the preparation of business plan documents, practicing business plan presentations, fulfilling the requirements for financing applications, assessing financing eligibility, approving business financing, increasing sales through expo bazaars, and ensuring repayment of the obtained funding. The mentoring program successfully equipped young entrepreneurs with the skills to access financing, improve their marketing strategies, and gather direct consumer feedback. These improvements strengthened business competitiveness, while ongoing monitoring ensured the successful repayment of funding and facilitated effective collaboration among all stakeholders.
Improving the Competitiveness of Micro and Small Enterprises through Production Cost and Business Feasibility Training: Synergy between Academics and the Cooperatives Office Nihayatu Aslamatis Solekah; Ulfi Kartika Oktaviana; Safitri, Rini; Mardiana
Unram Journal of Community Service Vol. 6 No. 3 (2025): September
Publisher : Pascasarjana Universitas Mataram

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29303/ujcs.v6i3.1143

Abstract

This community service program aims to improve MSMEs' understanding of calculating the cost of goods manufactured (HPP) and to analyze business feasibility. The focus is tailored to the needs of the target community. In the micro and small economic sector, Managerial and financial strengthening are often overlooked keys to increasing competitiveness. This activity was conducted face-to-face at the East Java Provincial Cooperatives Office using an interactive, simulation-based training approach and post-test evaluation. The results of the community service activity showed a significant increase in participants' understanding, demonstrated by their success in compiling cost of goods sold (COGS) calculation reports and analyzing business feasibility aspects. This activity represents the synergy between academics and the Cooperatives Office in fostering sustainable micro and small businesses.
Investment Interest in the Islamic Capital Market: The Role of Investment Knowledge, Return Perception, and Pocket Money Management Sonia, Lailatul Izzah; Solekah, Nihayatu Aslamatis
JMK (Jurnal Manajemen dan Kewirausahaan) Vol 10 No 3 (2025): September
Publisher : Universitas Islam Kadiri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32503/jmk.v10i3.7816

Abstract

This study is motivated by the growing investment interest among Generation Z, despite persistently low levels of Islamic financial literacy, particularly in Malang City. The research examines the influence of investment knowledge, perception of return, and pocket-money management on investment interest in the Islamic capital market. A quantitative approach was employed, distributing questionnaires to 166 Generation Z respondents residing in Malang. Data were analysed with SPSS version 25.0 through instrument validity and reliability tests, classical assumption tests (normality, multicollinearity, and heteroskedasticity), and multiple-linear-regression analysis. The results show that all three independent variables, both individually and simultaneously, have a significant effect on investment interest. Among them, pocket-money management emerges as the most dominant factor. These findings underscore the importance of enhancing Islamic financial literacy, shaping realistic return expectations, and strengthening young people’s ability to manage their pocket money as strategic efforts to boost their participation in the Islamic capital market.
Exploring the Role of Islamic Value Proposition, Digital Customer Experience, and Trust on Customer Satisfaction in Islamic Banking: Evidence from Indonesia's Emerging Market Danarhuda, Admiral; Solekah, Nihayatu Aslamatis
IQTISHODUNA: Jurnal Ekonomi Islam Vol. 14 No. 2 (2025): October (On Progress)
Publisher : LPPM, Universitas Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/iqtishoduna.v14i2.2997

Abstract

Customer satisfaction remains a crucial determinant of competitiveness in the Islamic banking sector, particularly within Indonesia's rapidly expanding emerging market. Despite continuous growth, many Islamic banks still face challenges in maintaining consistent service quality and aligning customer experience with Sharia-based values. This study examines the impact of Islamic value proposition, digital customer experience, and trust on shaping customer satisfaction at Bank Syariah Indonesia (BSI). Positioned within the broader discourse on ethical and Sharia-compliant marketing, this research employs a quantitative descriptive design, using purposive sampling to survey 150 BSI customers through structured questionnaires. Data were analysed using multiple linear regression with SPSS 23 to assess both individual and joint effects of the variables. The findings reveal that the Islamic value proposition and digital customer experience have a significant influence on customer satisfaction, while trust shows no direct effect. Collectively, these variables exert a positive and significant impact, highlighting the importance of integrating Islamic ethical values and digital innovation to strengthen customer loyalty in Islamic banking.
Millennials' Deals with Plastic: The Effect of Natural Environmental Orientation, Environmental Knowledge, and Environmental Concern on Willingness to Reduce Plastic Waste Solekah, Nihayatu Aslamatis; Handriana, Tanti; Usman, Indrianawati
Journal of Consumer Sciences Vol. 7 No. 2 (2022): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.7.2.116-134

Abstract

To maintain environmental sustainability can be managed and resolved by changing human behavior, especially by reducing plastic waste. This study investigated whether natural environmental orientation, environmental knowledge, environmental concern, and environmental attitude affect the extent to which millennials avoid or reduce the purchase of single-use plastic tableware, food with plastic packaging, and plastic water bottles called Willingness to Reduce Plastic Waste (WRPW). This study used quantitative using the purposive sampling method. Data collection techniques using online questionnaires were sent to respondents with criteria for educated millennial Muslims at Islamic universities in East Java, Central Java, and West Java. The survey was conducted for three months and obtained 369 respondents. The questionnaire is processed by using SEM analysis with Smart PLS. The results show that environmental knowledge provides a direct and an indirect effect on willingness to reduce plastic waste through environmental attitude. Meanwhile, environmental concern has no direct effect on willingness to reduce plastic waste, yet it has an indirect effect through environmental attitude. This research implies that concern for the environment is not necessarily accompanied by the willingness to reduce the use of plastic. However, adequate knowledge about the environment can increase the willingness to reduce the use of plastic among millennial generations who prioritize logical thinking and adapt to their knowledge.
Implementation of Eco-Innovation, Eco-Commitment, Eco-Opportunity in the Islamic Boarding School Environment: A Phenomenological Study on the Raudhatul Madinah Entrepreneur Islamic Boarding School Syarifah HN., Lailatus; Amalia Rahman AJR; Nihayatu Aslamatis Solekah; Sandiani Sri Wahyuni
ULIL ALBAB : Jurnal Ilmiah Multidisiplin Vol. 4 No. 1: Desember 2024
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/jim.v4i1.6558

Abstract

A phenomenon that is increasingly prevalent in Indonesia is the increasingly high unemployment rate. This is partly due to the low absorption rate for school freshgraduates who are not equipped with entrepreneurial skills, so this study seeks to explain the Eco-preneur system applied to the Raudhatul Madinah Entrepreneur Islamic boarding school educational institution as a form of cultivating the entrepreneurial character of students. This study uses a qualitative method through a phenomenological approach. In this approach, the researcher uses experienced and knowledgeable resource persons, namely the founder, caregivers, and students of the Raudhatul Madinah Islamic Boarding School. The results of the study explain that the Ecopreneur system applied in the pesantren environment is manifested in 3 (three) forms, including: (1) Eco-Innovation through the integrated organic farm system including land conversion, making organic probiotics etc., and radical innovation which includes innovation of pesantren organic satay products; (2) Eco-Commitment through the commitment of the pesnatren to maintain, protect, and not use synthetic materials; and (3) Eco-Opportunity which is reflected through the introduction of pesantren organic products.