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THE EFFECT OF PRICE, LOCATION, LAYOUT, PROMOTION AND PRODUCT QUALITY ON BUSINESS GROWTH Sarwo Edy; Sukron Mamun
Jurnal Ekonomi Vol. 11 No. 03 (2022): Jurnal Ekonomi, 2022 Periode Desember
Publisher : SEAN Institute

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Abstract

This study aims to determine the influence partially and simultaneously of variable prices, locations, layouts, promotions and product quality on the growth of the cikarang Bekasi baby supplies store business. The research method used in this study is to use quantitative research methods. The sampling used in this study was using the Probability Sampling method and the type of sampling using simple random sampling. The total population of 160 respondents then used the slovin formula to get the sample studied as many as 106 respondents. The analytical methods used are validity test, reability test, classical assumption test, hypothesis test and multiple linear analysis assisted by using IBM SPSS 25. The results showed that the variables of price, layout and product quality partially had a positive and significant effect on purchasing decisions. Location variables and partial promotions have no effect on business growth.
PENDAMPINGAN WARGA KAMPUNG CIKURBA UNTUK PENINGKATAN KESEJAHTERAAN BERBASIS AIR BERSIH Listian Indriyani Achmad; Kisanda Midisen; Siti Juariah; Sarwo Edy; Mutiara Nurhalisa Jakaria Putri Sasmita
Jurnal Pengabdian Pelitabangsa Vol. 3 No. 02 (2022): Jurnal Pengabdian Pelitabangsa Oktober 2022
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jabmas.v3i02.1611

Abstract

Permasalahan yang dihadapi warga Kampung Cikurba Desa Karangmulya Bojongmangu Kabupaten Bekasi Jawa Barat adalah tidak adanya sarana air bersih. Hal ini berakibat pada menurunnya kualitas hidup mereka. Air bersih diperlukan untuk melakukan semua aktivitas dan sangat penting bagi kesehatan manusia dan lingkungan. Keterbatasan air bersih menimbulkan masalah-masalah yang pelik. Kegiatan ekonomi berbiaya tinggi yang disebabkan oleh pengeluaran yang cukup besar untuk membeli air diperberat lagi dengan kurangnya air untuk lahan pertanian. Program penyediaan prasarana air bersih dengan memberikan distribusi air bersih menggunakan truk tanki, dan pengadaan sumur artesis diharapkan bisa menjadi solusi untuk permasalahan ini. Beberapa langkah yang dilakukan antara lain: observasi, wawancara mendalam dengan mitra untuk mengetahui permasalahan di lapangan; pengajuan perizinan dengan pemerintah setempat; pengajuan proposal bantuan pembiayaan pada sponsor; dan pengawalan hingga proses konstruksi dilaksanakan dan diselesaikan.
Analisis Eksistensi Reformasi Hukum Islam Keluarga Dalam Kompilasi Hukum Islam di Indonesia Sarwo Edy
JURNAL HUKUM PELITA Vol. 3 No. 2 (2022): Jurnal Hukum Pelita November 2022
Publisher : Direktorat Penelitian dan Pengabdian (DPPM) Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jh.v3i2.1527

Abstract

Analisis Eksistensi Reformasi Hukum Islam Keluarga Dalam Kompilasi Hukum Islam di Indonesia sebenarnya tidak terlepas dari dialektika perkembangan antropologi hukum yang berlangsung dari waktu ke waktu. Kekuatan pendorong evolusi adalah semangat dakwah Islam yang menggunakan teori inkulturasi tetapi bermuara pada semangat akulturasi yang melahirkan Kompilasi Hukum Islam. Pada masa akulturasi Islam di Indonesia akan sangat membawa dampak perubahan kearah yang lebih baik dan menambah khazanah hukum di Indonesia yang menegaskan bahwa kontruksi hukum di Indonesia adalah hasil dari akulturasi budaya dan adat masyarakat setempat dan menjawab dari tantangan dan permasalahan yang terjadi dan dapat bermanfaat untuk menjawab tuntutan hukum Internasional. Masyarakat Indonesia yang mayoritas masyarakat muslim mengharuskan adanya akulturasi antara hukum Islam dan hukum dan perundang-undangan yang berlaku di Indonesia untuk melengkapi dan mengisi ruang hampa hukum positif di Indonesia sehingga memungkinkan akan mampu menjadi hukum terapan pada pengadilan agama. Kata kunci : hukum, Islam, reformasi
The Exploratory Analysis of Urgence of Islamic Education to Develop The Personality of School-Age Children Sarwo Edy; Jaedi Jaedi
Tafkir: Interdisciplinary Journal of Islamic Education Vol. 3 No. 2 (2022): Islamic Education
Publisher : Pascasarjana Pendidikan Agama Islam Institut KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/tijie.v3i2.252

Abstract

This study aims to investigate the importance of implementing of Islamic education to develop the personality of school-age children. Every human being has a personality that is different from one other. The existence of this difference makes humans belong to unique creatures. This research was a qualitative approach with a type of library research. This study will analyze the importance of Islamic education for children in various pieces of literature. The results showed that the factors that affect the child's age come from the innate (inside), the environment (outside), and the maturation of his soul. Islam views every person has mental and physical potential that can elevate his dignity as caliph on this earth. Humans have soul potential which includes heart, lust, reason, and spirit. To cultivate the potential to become a good personality, the role and duties of parents have a great responsibility to foster children's mentality to be directed to the mental development of Muslim personalities.
Agrowisata Jambu Kristal Sebagai Ekonomi Kreatif di Kawasan Wisata Situ Rawa Binong Desa Hegarmukti Bekasi Primaraga Sumantri Indra Wicaksana; Sarwo Edy; Arief Teguh Nugroho; Wisnu Setyawan; Suriyanti
Lebah Vol. 16 No. 2 (2023): Maret: Pengabdian
Publisher : IHSA Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35335/lebah.v16i2.110

Abstract

Situ Rawa Binong merupakan wisata air yang berada di Desa Hegarmukti Kecamatan Cikarang Pusat Kabupaten Bekasi. Rawa Binong berada di lokasi yang strategis, lokasinya dekat dengan pusat keramaian Kawasan Meikarta dan Kawasan Jababeka Cikarang. Dengan posisi yang strategis seharusnya mampu membuat situ Rawa Binong menjadi salah satu tempat wisata favorit di Cikarang. Penelitian ini bertujuan untuk menentukan strategi pengembangan wisata situ Rawa Binong melalui daya tarik alternatif agrowisata jambu kristal. Penelitian ini menggunakan metode analisis deskriptif untuk mengetahui potensi dan jumlah kunjungan pada wisata situ Rawa Binong melalui agrowisata jambu kristal dan analisis SWOT (Strengths, Weaknesses, Opportunities, and Threats) untuk melihat lingkungan internal yaitu kekuatan dan kelemahan serta lingkungan eksternal yaitu peluang dan ancaman agrowisata jambu kristal di Kawasan wisata situ Rawa Binong Desa Hegarmukti Kecamatan Cikarang Pusat Kabupaten Bekasi.
A Model Of Quality Management Development In Islamic Educational Institutions Sarwo Edy
Edukasi Islami : Jurnal Pendidikan Islam Vol 12, No 03 (2023): Edukasi Islami: Jurnal Pendidikan Islam
Publisher : Sekolah Tinggi Agama Islam Al Hidayah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30868/ei.v12i03.4600

Abstract

It is undeniable that management aspects have a significant influence on the expedition of an institution. This is because management is related to shrewdness in designing activities, implementing them as well as possible, supervising activities evenly so that planned activities can run well, the purpose of this research is to find out how the management model is in an Islamic educational institution. improve the quality of institutions, and this research uses a qualitative approach with case studies on one problem, namely the quality development model in Islamic education institutions, and the method used is qualitative with a case study approach and the findings in this study are the results of in-depth interviews with informants, then make observations in informant interaction activities with the environment to find the necessary data and conduct documentation studies. The description of the research results is in the form of a description based on information obtained from the main informants and basic informants. The results of in-depth research from informants The management development model is strongly influenced by how a manager manages an educational institution, how he makes decisions, makes policies and develops the quality of employee/teacher performance to create other programs within the institution, whose goal is none other than to improve the quality of educational institutions self.
Penyuluhan Anti Bullying Guna Meningkatkan Pembangunan Pendidikan Karakter Siswa di SMK Armaniyah Cikarang Sarwo Edy; Listian Indriyani Achmad; MH Ainulyaqien; Siti Juariah; Nenda
Jurnal Pengabdian Pelitabangsa Vol. 2 No. 01 (2021): JURNAL ABDIMAS April 2021
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jabmas.v2i01.2521

Abstract

Based on a report from Media Indonesia, the level of violence against children in West Java Province is still high. Last year, around 1,088 children were victims of violence. One case in point is the bullying of an eleven-year-old boy in Tasikmalaya Regency, West Java, which was highlighted among various cases of violence against children this year. The programme includes presenters who deliver training materials using various methods, such as lectures, questions and answers, discussions, demonstrations and tutorials with qualitative observation methods. Many factors can influence bullying behaviour in the home environment. Some of them are parents who often punish their children, stressful, aggressive and hostile situations in the family, family disharmony, parenting that causes children to express negative emotions outside, and family rules that are too strict and built without encouragement and child protection is carried out through various parties, including the government, family, school, and community. information about the types of bullying that are common in children and adolescents is very important for parents, teachers, and the community to know and be free from bullying behaviour. information about the types of bullying that are common in children and adolescents is very important for parents, teachers, and the community to know. By understanding these types of bullying behaviour, they can more easily identify if their children are victims or perpetrators of bullying. Related parties also need to continue to coordinate and collaborate in implementing bullying prevention programs in order to create a school and community environment that is safe, comfortable, and free from bullying behaviour.
Pendampingan Imunisasi dan Sosialisasi Campak Anak Posyandu di Desa Mekarsari Listian Indriyani Achmad; Kisanda Midisen; Sarwo Edy; Siti Juariah; Rini Setyowati
Jurnal Pengabdian Pelitabangsa Vol. 2 No. 02 (2021): JURNAL ABDIMAS Oktober 2021
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jabmas.v2i02.2525

Abstract

As improving health is an important part of national development. The aim is to increase the awareness, desire and ability of the community to live a healthy life. To achieve optimal health status. Thus, Posyandu is one of the resources and community involvement in the health sector. Established by the community, for the community, for the community Posyandu-style community service activities use methods that include developmental discussions and question and answer sessions, describing the opportunities that Posyandu offers and its usefulness,Benefits of sufficient markdown type recommendations for babies, distributing masks and hand sanitisers to mothers who come to Posyandu. stress activities monitored by posyandu strictly follow health protocols, distributing child universal benefit amenity booklets, changing posters where mothers and children gather. Warmly inviting people from all walks of life to visit the posyandu and giving a brief explanation of the types of immunisations and the benefits to children's health. These socialisation and mentoring activities continue to be held regularly and more intensively by involving more parties, including the media and local government. The use of social media and mass media can be an effective tool in disseminating information about child health and its shortcomings.
Pembinaan Kegiatan Olahraga Gerakan Masyarakat Sehat di Desa Karanghaur Kisanda Midisen; Sakum; Sarwo Edy; Rini Setyowati; Siti Juariah
Jurnal Pengabdian Pelitabangsa Vol. 2 No. 02 (2021): JURNAL ABDIMAS Oktober 2021
Publisher : DPPM Universitas Pelita Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37366/jabmas.v2i02.2526

Abstract

Physical activity has become a common practice among modern people. For young adults, physical activity provides various benefits including improved motor function and cardiopulmonary function. As the new generation of the nation, youth plays an important role in the growth and development of Indonesia. Thus, higher education plays an important role in the development of sports personnel, both in terms of hard skills and soft skills. Based on the observed problems, the proposed solution in the Kelurahan is to hold counselling on the health benefits of exercise, conduct aerobic exercises, hold sports discussions directly and WhatsApp, and conduct regular joint sports activities. After promoting the health benefits of physical activity, various sports organisations and groups sprung up into a community, including football, volleyball, sports, and badminton groups. During the transaction, people were very happy and took the action seriously to show the importance of exercise for health. The nationwide enthusiasm for this social initiative saw participants from various fields and raised many questions about the benefits of exercise. The formation of various communities and sports groups signalled the public's awareness of the importance of physical activity in improving health and quality of life. The socialisation was successful in increasing people's knowledge about health sports and its positive impact on physical, mental and social aspects. The suggestion is for continuous promotion and counselling activities on the benefits of exercise so that public awareness continues to increase.
Pembuatan Apotek Hidup atau Tanaman Obat Keluarga (TOGA) di Desa Karanghaur Sakum; Sarwo Edy; MH Ainulyaqien; Kisanda Midisen; Sukron Mamun
Jurnal Pengabdian Pelitabangsa Vol. 2 No. 02 (2021): JURNAL ABDIMAS Oktober 2021
Publisher : DPPM Universitas Pelita Bangsa

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Abstract

In post-pandemic conditions like now, the cultivation of live medicinal plants is very important. This can be an alternative to traditional medicine to overcome various complaints and diseases. In addition, during this period, each individual needs a strong immune system. One form of realising the utilisation of existing land in the village or region is to plant a live pharmacy, in order to enable daily needs. This community service activity is carried out through three stages of implementation methods. The first stage was the lecture/presentation method. The second stage also uses the material discussed in the second stage is about how to cultivate medicinal plants. The third stage is a demonstration of making a living pharmacy through the cultivation of family medicinal plants (TOGA). The planting of live pharmacy plants began with clearing the empty land, pulling out grass and sweeping up rubbish. The soil was also loosened with a hoe to remove weeds and dirt. Seedlings of plants such as turmeric, ginger, kencur, lemongrass, and galangal are processed before planting. The rhizomes of seeds such as turmeric, ginger, galangal, and kencur are dried in the sun and placed in a moist place to grow tuna. Meanwhile, lemongrass seeds are taken from mature plants and cut off the ends. After hiding, the plants need to be cared for with regular watering so that they develop well. The cultivation of live pharmacy plants has a positive economic impact, increasing the number of entrepreneurs, especially in the field of herbal medicine. this activity aims to increase public awareness and knowledge about the benefits of medicinal plants and make a positive contribution in the economic and health fields. The point is to be able to develop other variations of medicinal plants by propagating them on less functional land, and to be able to cultivate their survival for residents properly.