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Analysis of Marketing Channels and Price Effect to Rice Marketing Efficiency in Aceh, Indonesia Yunus, Mukhlis; Syahputra, Hendra
Jurnal Manajemen Teknologi Vol 12, No 2 (2013)
Publisher : SBM ITB

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Abstract

The objective of this study is to empirically explore the influence of marketing channels and price to rice marketing efficiency in Aceh Province, Indonesia. Six hundreds farmers' households from six districts of rice production base in Aceh were selected for the samples and analysed using the structural equation modelling (SEM). This study has been successfully documented how inefficient was the marketing of rice in Aceh because the farmers still tended to choose higher level of marketing channel with lower marketing performance. The price of rice was unstable, especially during the harvest and famine seasons, despite the government having set up a price policy. This study also found that marketing channels had positive and significant relationship with the rice marketing efficiency.Keywords: Efficiency, Marketing, Prices, Rice Marketing Channels, Price Effect
PENGARUH MUTASI KERJA, BEBAN KERJA, DAN KONFLIK INTERPERSONAL TERHADAP STRESS KERJA SERTA DAMPAKNYA PADA KINERJA PEGAWAI BPKP PERWAKILAN PROVINSI ACEH Nova Ellyzar; Mukhlis Yunus; Amri -
Jurnal Magister Manajemen Vol 1, No 1 (2017): September 2017
Publisher : FEB - Unsyiah

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Abstract

Abstract: This study aimed to test the influences of job mutation, workload, andinterpersonal conflict on job stress and its impact on employee performance of BPKPAceh Province. Respondents are employees BPKP Aceh totalling 100 people. Thedata were analysed using path analysis by SPSS. The results showed that the variableworkload is the most dominant factor affect the level of employee performance BPKPAceh Province. Therefore, the evaluation of the determination of workload effectivelyand efficiently must be a major concern by BPKP Aceh Province’s leader, it isintended to motivate employee performance and avoid saturation.Keywords: Job Mutation, Workload, Interpersonal Conflict, Job Stress, and EmployeePerformance.Abstrak: Penelitian ini bertujuan untuk menguji bagaimana pengaruh mutasi kerja,beban kerja, dan konflik interpersonal terhadap stress kerja serta dampaknya padakinerja pegawai BPKP Perwakilan Provinsi Aceh. Responden merupakan pegawaiBPKP Aceh yang berjumlah 100 orang. Analisa data dilakukan dengan menggunakananalisa jalur melalui program SPSS. Hasil penelitian menunjukkan bahwa variabelbeban kerja merupakan faktor yang paling dominan berpengaruh terhadap tingkatkinerja pegawai BPKP Perwakilan Provinsi Aceh. Oleh karena itu, evaluasi terhadappenetapan beban kerja yang efektif dan efisien harus menjadi perhatian utama jajaranpimpinan BPKP Perwakilan Provinsi Aceh, hal ini dimaksudkan untuk memotivasikinerja pegawai dan menghindari kejenuhan.Kata Kunci: Mutasi Kerja, Beban Kerja, Konflik Interpersonal, Stress Kerja, danKinerja Pegawai.
MOTIVASI KERJA DAN KINERJA PEGAWAI KANTOR DINAS KESEHATAN ACEH Deddy Iskandar; Mukhlis Yunus; M. Shabri Abd Majid
Jurnal Magister Manajemen Vol 2, No 3 (2018): Agustus 2018
Publisher : FEB - Unsyiah

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Abstract

The study aims to investigate the effect of leadership style, education training, and incentive on work motivation and their impact on the employee’s performance of Aceh health offices. The data collection is conducted by distributing the questionnaire to 213 officers of the office which is selected by working-based proportional methods. Then, the data was analyzed by statistical means of structural equation model (SEM). The study found that the leadership style, education training, and incentives have a positive and significant effect on the performance and work motivation of the employee of Aceh health offices. The work motivation mediates the effect of the three exogenous variable on the employee’s performance. The mediation effect is a partial mediating
PENGARUH FAKTOR SOSIAL, CITRA MEREK DAN KUALITAS PRODUK TERHADAP KEPERCAYAAN MEREK SERTA DAMPAKNYA PADA LOYALITAS PELANGGAN TELEPON SELULAR (STUDI KASUS PADA PENGGUNA SAMSUNG DI KOTA BANDA ACEH) Rita Puspita; Mukhlis Yunus; Sulaiman -
Jurnal Magister Manajemen Vol 1, No 1 (2017): September 2017
Publisher : FEB - Unsyiah

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Abstract

Abstract:This study aims to determine how much influence social factors, brand image, and product quality to brand trust and its impact on customer loyalty of mobile phone users Samsung in the city of Banda Aceh. The population of this study is Samsung users located in Banda Aceh city, where the sample is 150 linear regression to analyze direct effect and hierarchical regression method to analyze the influence /indirect effect. The results showed that social factors, brand image and product quality had a significant direct influence both simultaneously and partially on brand trust and customer loyalty of Samsung mobile phone in Banda Aceh city. The results also show that social factors, brand image and product quality through brand trust have a significant effect on customer loyalty, where the brand's trust (mediating variable) acts as partialymediated. Samsung companies need to pay attention to social factors, brand image and product quality so that will form a brand trust that will impact on increasing customer loyalty Samsung. The implications of this research as a reference in making decisions in determining the right marketing strategy in order to maintain customer loyalty so as not to move to another brand.Keywords: Social factors, Brand, Product Quality, Brand Trust and Customer LoyaltyAbstrak:Penelitian ini bertujuan mengetahui seberapa besar pengaruh faktor sosial, citra merek, dan kualitas produk terhadap kepercayaan merek serta dampaknya pada loyalitas pelanggan telepon selular pengguna Samsung dikota Banda Aceh. Populasi penelitian ini adalah pengguna telepon selular samsung yang berada di kota Banda Aceh, dimana sampel berjumlah 150 responden, metode yang digunakan regresi linear berganda untuk menganalisis pengaruh langsung (direct effect) dan metode regresi hirarkis untuk menganalisis pengaruh tidak langsung (indirect effect). Hasil penelitian menunjukkan faktor sosial,citra merek dan kualitas produk memiliki pengaruh langsung yang signifikan baik secara simultan maupun parsial terhadap kepercayaan merek dan loyalitas pelanggan telepon selular Samsung dikota Banda Aceh. Hasil penelitian juga menunjukkan bahwa faktor sosial,citra merek dan kualitas produk melalui kepercayaan merek berpengaruh signifikan terhadap loyalitas pelanggan, dimana kepercayaan merek (mediating variable) berperan sebagai partialy mediated. Perusahaan Samsung perlu memperhatikan faktor sosial, citra merek dan kualitas produk sehingga membentuk kepercayaan merek yang berdampak pada meningkatnya loyalitas pelanggan Samsung. Implikasi dari penelitian ini sebagai acuan dalam pengambilan keputusan dalam menentukan strategi marketing yang tepat agar dapat menjaga loyalitas pelanggannya sehingga tidak berpindah ke merek lain.Kata Kunci: Faktor Sosial, Citra Merek, Kualitas Produk, Kepercayaan Merek dan Loyalitas Pelanggan
PENGARUH ABSENSI, KEDISIPLINAN DAN GAYA KEPEMIMPINAN TERHADAP KINERJA PEGAWAI DAN DAMPAKNYA PADA KINERJA ORGANISASI BIRO UMUM SEKRETARIAT DAERAH ACEH Gamal Abdul Nasir; Mukhlis Yunus; Teuku Roli Ilhamsyah Putra
Jurnal Magister Manajemen Vol 2, No 3 (2018): Agustus 2018
Publisher : FEB - Unsyiah

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Abstract

The purpose of this study is to determine the effect of absenteeism, discipline and leadership style on employee performance and its impact on the performance of the organization of the Regional Bureau of the Aceh Regional Secretariat. The population of this study is all employees of the General Bureau of the Aceh Regional Secretariat which currently number 285 people, the sampling technique used in this study is the method of "Simple Random Sampling" to 50 percent of the total population so that the number of samples obtained as many as 143 respondents. There is the influence of discipline, leadership style and absenteeism on the performance of the employees of the Aceh Secretariat General Bureau. There is an influence of employee discipline, leadership style, absenteeism, and performance of employees on the performance of the General Bureau of the Aceh Secretariat. There is the influence of discipline, leadership style and absenteeism through employee performance on the performance of the General Bureau of the Aceh Secretariat
The Role of Leadership Style of Head of Ward, Electronic Documenting, and Nurses' Performance in Service Innovation in Meuraxa Hospital Basyah, Halimatussakdiah; Lubis, Abdul Rahman; Yunus, Mukhlis; Darsono, Nurdasila
The South East Asian Journal of Management Vol. 12, No. 1
Publisher : UI Scholars Hub

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Between 74 and 85% of health documentation in advanced countries is conducted by internet, and 80% of customers use those data to seek information related to health service. The research reported in the present paper is aimed at finding out the influence of leadership style of head of ward, electronic documenting, and nurse performance on service innovation in Meuraxa Hospital in 2017. This study is a cross-sectional; survey of 100 nurses at Meuraxa Hospital who were doing electronic documentation. Structural equation modelling (SEM) showed that the respondents’ perception of the leadership style of the head of the ward is agree and strongly agree where the average is 4.22. The respondents’ perception on the use of electronic documentation is agree and strongly agree where the average index is 4.20; and most of respondents’ perception on the innovation on nursing service is agree and strongly agree where the average index is 4.23. All the indices are in the cutoff value range. The result of this study shows a positive correlation: there is an influence of head of ward leadership style on the performance of nurse; the electronic documentation has an effect on the performance of the nurses; the performance of nurses has an effect on the innovation of nursing service; The leadership style of head of ward affects the innovation of nursing service. the electronic documentation can influence the improvement of nursing service innovation. There is an indirect influence of head of ward leadership style, electronic documentation, nurse perfomance on nursing on service innovation through nurse performance. The alternative hypotheses are accepted and fit model test is good. It is hoped that all head of wards and nurses can improve their service by doing documentation comprehensively.
Exploring the Determinants of Repurchase Intentions for Users of Goods Delivery Services Yunus, Mukhlis; Alexandri, Mohammad Benny; Adam, Muhammad; Ibrahim, Mahdani; Idris, Sofyan
Indatu Journal of Management and Accounting Vol. 1 No. 1 (2023): September 2023
Publisher : Heca Sentra Analitika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60084/ijma.v1i1.83

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Repurchase intentions are crucial for users of goods delivery services, as they directly influence customer trust and brand loyalty. Regarding this importance, this study aims to determine the influence of service quality, price suitability, and online service facilities on repurchase intentions, with customer satisfaction as an intervening variable for goods delivery service users in Aceh Province, Indonesia. Utilizing a sample of 220 people, the results of the Structural Equation Modeling (SEM) method demonstrate that service quality, price suitability, and online service facilities significantly and positively influence repurchase intentions. Moreover, customer satisfaction is found to mediate the influence of service quality, price suitability, and online service facilities on repurchase intentions for goods delivery service users. This implies that companies should focus on improving these aspects of their services to encourage repeat business. Establishing a strong base of loyal customers through effective repurchase strategies can lead to long-term growth and sustainability for goods delivery service providers.
THE OUTCOMES OF JOB SATISFACTION ON PUBLIC SECTOR ORGANIZATIONS’ EMPLOYEES ACROSS COUNTRIES: A SYSTEMATIC REVIEW Putra, Zainal; Ma’ruf, Jasman J; Yunus, Mukhlis; Harmen, Hamdi
Pattimura Proceeding 2023: PROCEEDING: THE 2ND INTERNATIONAL CONFERENCE ON BUSINESS AND ECONOMICS
Publisher : Pattimura University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30598/PattimuraSci.2023.ICONBE2.01-16

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Background: Organizational leaders in public sector organizations must pay serious attention to employee job satisfaction because they provide community services. Ensuring employee job satisfaction in public entities is the key to improving service quality and maintaining their consistency in serving the community. Employees who are satisfied with their work will be willing to work hard to achieve organizational goals. Objectives: We aim to systematically review the empirical literature on employee job satisfaction outcomes in public sector organizations across countries. Design: We conducted a systematic review based on previous researchers’ protocols. Data sources: We use electronic databases, including Scopus Search, PubMed Search, Sciencedirect.com Search, and Google Scholar Search from 2010 to February 2022. Review methods: We include articles that examine the outcomes of employee job satisfaction in public sector organizations. The team independently reviewed and determined each study that met the inclusion criteria. Next, the rest of the team assessed the quality of the papers using a predetermined quality assessment instrument. Then to the included studies, data extraction was carried out. Finally, we conducted an in-depth content analysis to identify the outcomes of employee job satisfaction. Results: We have identified 33 outcomes of job satisfaction. We divided these outcomes into six categories: job attitude, performance, happiness, prosocial behavior, work motivation, and customer satisfaction. The team also found inconsistent research results, providing research gaps for other researchers to follow up
The Impact of Leadership, Motivation, and Remuneration on Employee and Organizational Performance at PTN-BH in Sumatra Radhi, Fahrul; Yunus, Mukhlis; Amiruddin, Amiruddin; Ruslan, Ruslan; Kesuma, T Meldi; Alexandri, Mohammad Benny
Jurnal Ilmiah Peuradeun Vol. 13 No. 1 (2025): Jurnal Ilmiah Peuradeun
Publisher : SCAD Independent

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26811/peuradeun.v13i1.1775

Abstract

In recent years, Indonesian universities have transitioned to legal entity state universities (PTN-BH). This transition significantly impacts employee performance, requiring adjustments in organizational management, particularly in leadership, motivation, and remuneration. This study investigated how leadership style, motivation, and employee compensation influence civil servant performance and, in turn, the performance of PTN-BH universities in Sumatra. The research focused on Universitas Sumatera Utara (USU), Universitas Andalas (UNAND), Universitas Negeri Padang (UNP), and Universitas Syiah Kuala (USK), with a population of 4,382 teaching staff members who have at least five years of service. A sample of 367 individuals was selected using the Slovin formula. Data analysis was conducted using Structural Equation Modeling (SEM) with SPSS-AMOS-22 software. Key findings showed that leadership style, motivation, and remuneration directly impact both employee and organizational performance. Specifically, leadership style affected both employee and organizational performance, as do motivation and remuneration. Employee performance served as a partial mediator between leadership style and organizational performance, as well as between motivation and organizational performance. The study highlighted how improving leadership practices, motivating employees effectively, and ensuring fair compensation contribute to the overall success of Legal Entity State Universities in Sumatra.
Exploring and Identifying the Potential for Economic Empowerment: A Service in Alue Naga Village Yunus, Mukhlis; Kesuma, T. Meldi; Siregar, M. Ridha; Ramli, Fahmi Irwan; Umuri, Khairil; Nisva, Raisa Ullya; Humaira, Radhia; Silvia, Vivi; Ramida, Ramida
Jurnal Pengabdian Bakti Akademisi Vol 1, No 3 (2024): Jurnal Pengabdian Bakti Akademisi
Publisher : Universitas Syiah Kuala

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24815/jpba.v1i3.40806

Abstract

This community service project in Alue Naga Village, Banda Aceh, aimed to explore and identify its economic empowerment potential, focusing on oyster farming and ecotourism. Despite the villages rich natural resources, such as a preserved mangrove ecosystem and high-quality oysters, these remain underutilized due to limited infrastructure, poor resource management skills, and marketing challenges. The project used a Service-Learning (SL) approach, involving multiple stakeholders including local government, researchers, and community members. Key activities included socialization, education, and training for fishermen, MSMEs, women, and youth. The project delivered results of prior studies and developed sustainable strategies for local economic empowerment. The results showed significant potential for oyster farming and ecotourism development, though improvements in infrastructure and market access are needed. Villagers showed high engagement, particularly in developing processed oyster products like crackers and nuggets. Collaboration between stakeholders enabled a comprehensive approach to economic empowerment, addressing both social and environmental factors. This project offers a replicable model for other coastal villages in Indonesia, demonstrating that strategic planning, community engagement, and multidisciplinary collaboration are essential for sustainable village development. Additionally, the initiative contributed to achieving Sustainable Development Goals (SDGs) such as No Poverty, Decent Work and Economic Growth, and Life Below Water, highlighting its long-term benefits for the community.