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Factors Influencing Mobile Banking Usage and Its Impact on Consumptive Behavior Zuliarni, Sri; Mustika, Bunga Amelia
ABEC Indonesia Vol. 12 (2024): 12th Applied Business and Engineering Conference
Publisher : Politeknik Negeri Bengkalis

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Abstract

This study aims to examine the effect of mobile banking usage on the consumptive behavior via interveningvariable the use of mobile banking. This research method is quantitative with data collection techniques using surveytechniques using questionnaires. The sampling technique uses a purposive sampling technique. The research sample was145 mobile banking apps users from five universities students in Batam City. The results also show that the completenessof the feature, service quality, trust, social influence has a positive effect on consumptive behavior.
Measurement of Supply Chain Management Performance with the Supply Chain Operating References (SCOR) Method at PT. XYZ Annisa, Nur; Sri Zuliarni
ABEC Indonesia Vol. 12 (2024): 12th Applied Business and Engineering Conference
Publisher : Politeknik Negeri Bengkalis

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Abstract

Amidst the competition of manufacturing industry in Batam City, every company must have a strategy tocreate effective and efficient supply chain performance. PT XYZ is a manufacturing company that produces lift-ing/transporting equipment based on customer requests. This research aims to provide performance indicators (KPIs) foreach supply chain process and provide performance measurement of supply chain management performance at PT XYZwhich will be followed by improvement recommendations to improve performance. Performance measurement is usingthe SCOR method from filling out a questionnaire which is then validated and then calculated the weighting value usingAHP and normalization using the SNORM de Boer method for the final result of supply chain performance. The resultsof the assessment of the supply chain performance of PT XYZ are rated in the Average category. In order for the supplychain management performance to be optimal, it is necessary to improve and improvise supply chain management byconducting detailed demand analysis, improving inventory management, and streamlining the flow of information onreceiving customer returns.
What Drives Youth to Shop for Local Fashion Online? Extending the Planned Behavior Theory and Ethnocentrism Kartikasari, Dwi; Zuliarni, Sri; Hati, Shinta Wahyu; Anggraini, Ria; Sari, Desi Ratna; Andayani, Nur Rahmah
Journal of Indonesian Economy and Business Vol 40 No 1 (2025): January
Publisher : Faculty of Economics and Business, Universitas Gadjah Mada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.22146/jieb.v40i1.9131

Abstract

Introduction: Local businesses and lawmakers in emerging economies are under tremendous pressure to compete with foreign entities and comprehend consumer behavior in the setting of increasing interna­tionalization and the growing significance of e-commerce. Main Objectives: By adding to the theory of planned behavior and consumer ethnocentrism, this study aims to find the factors that affect people's intentions to buy local products in the context of e-commerce, fashion, youth, and Indonesia. Methods: Nonprobability snowball online sampling on social media was conducted to collect 651 valid responses. Findings/Results: We used a variance-based partial least squares structural equation model to show that attitudes, perceived behavioral control, subjective norms, and consumer ethnocentrism, directly and indirectly, affect people's intentions to buy local goods online. Conclusions: In our structural model, we stress how vital consumer ethnocentrism and subjective norms are as internal and external factors for consumers. Implications: We encourage managers of local businesses and future researchers to include these concepts in their marketing plans and research. Novelty: This research shows that consumers react differently to the opposite sign of consumer ethnocentrism when they deal with subjective norms as an outside factor because of competitive mediation. Limitations: The generalizability of our findings to different countries, situations, and product categories is limited, so we suggest future research expand beyond our scope.
The Effect of User Satisfaction of the Custom Excise Information System & Automation (CEISA) System on User Trust to Improve Customs Services Zuliarni, Sri; Maharani, Maharani
Jurnal Bisnis Mahasiswa Vol 5 No 4 (2025): Jurnal Bisnis Mahasiswa
Publisher : PT Aksara Indo Rajawali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/jbm.526

Abstract

CEISA can facilitate services and supervision by Customs officers in terms of customs and excise. However, there are still DGCE offices that develop applications independently, which means they are not integrated with CEISA. This study aims to apply the EUCS technique at one of the Type A Customs and Excise Supervision and Service Offices in Indonesia to analyse the degree of user trust in the CEISA system. This study employs a quantitative design and utilizes the End-User Satisfaction (EUS) technique to assess user trust in the CEISA system. By distributing surveys, this research employs quantitative approaches to gather data from 100 respondents, namely employees of the Type A Customs and Excise Supervision and Service Office in Indonesia, who are end-users of the CEISA system. The SPSS software was used to analyse the data using multiple linear regression. The findings demonstrated that Content, Format, Ease of use, and Timeliness in the CEISA system have a significant influence on user trust. In contrast, Accuracy in the CEISA system does not have a significant influence on user trust.
Pendampingan Teknis Pencatatan Keuangan dan Legalitas Usaha Bagi Usaha Mikro Pemula di Kepulauan Riau Naldi, Syafri; Ulfah, Mutia; Hidayat, Rahmat; Zuliarni, Sri; Khusniah, Riza; Rahman, Fuad Arif; Putra, Aprizal; Almany, Sarah Ulfa; Siregar, Multhahada Ramadhani; Devano, Alrido Martha; Oktarici, Eddo Nanda; Putri, Ancala Laras; Mochtoha, Himawan
CARE: Journal Pengabdian Multi Disiplin Vol. 3 No. 1 (2025)
Publisher : Fakultas Agama Islam Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/care.v3i1.40570

Abstract

Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis dalam perekonomian Indonesia. Namun, UMKM masih menghadapi tantangan signifikan dalam aspek pengelolaan keuangan dan legalitas usaha, khususnya di wilayah Kepulauan Riau yang memiliki keterbatasan akses terhadap pelatihan dan pendampingan. Program pengabdian kepada masyarakat ini bertujuan untuk memberikan pendampingan teknis kepada pelaku usaha mikro pemula di Kepulauan Riau dalam hal pencatatan keuangan sederhana dan pengurusan legalitas usaha. Melalui pendekatan Project-Based Learning (PBL), mahasiswa Politeknik Negeri Batam mendampingi para pelaku UMKM dalam menyusun pencatatan transaksi harian serta mengurus dokumen legalitas seperti Nomor Induk Berusaha (NIB), Nomor Pokok Wajib Pajak (NPWP), dan sertifikasi halal. Hasil kegiatan menunjukkan bahwa 80% peserta mampu menerapkan pencatatan transaksi harian, 70% dapat menyusun laporan keuangan sederhana, dan 75% berhasil mengurus legalitas usaha melalui platform Online Single Submission (OSS), yang berdampak pada peningkatan akses terhadap pembiayaan formal. Selain itu, program ini turut mendorong perubahan pola pikir peserta menuju pengelolaan usaha yang lebih profesional. Meskipun demikian, diperlukan pendampingan lanjutan untuk memastikan keberlanjutan implementasi. Program ini memiliki potensi untuk direplikasi di wilayah lain guna mendukung pemberdayaan UMKM yang lebih kompetitif dan berkelanjutan, serta memberikan kontribusi terhadap pertumbuhan ekonomi lokal.
The Influence of Internet Service Provider (ISP) Service Quality in Indonesia on Consumer Loyalty Through Internet User Profiles Zuliarni, Sri; Arfina, Gita Rizkia
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 13 No. 1 (2025): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Juli 2025
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v13i1.5078

Abstract

This study examines the effect of the quality of internet service providers (ISP) in Indonesia on consumer loyalty through the internet user profile. The population in this study are internet users and consumers (Telkomsel, Indosat, and XL) who have used the service provider for at least 1 year. The respondents used were 300 respondents located in Batam City, Indonesia. The sampling technique used was purposive method and quota sampling. This study aims to examine the dimensions of ISP service quality on consumer loyalty based on user groups (Light, Medium, and Heavy User). The data analysis technique used is SEM (Structural Equation Modeling) with SmartPLS, AMOS, SPSS, and JASP. The results of this study indicate that ISP service quality has a positive and significant effect on consumer loyalty in Indonesia. Meanwhile, the largest group of internet users is medium users.
The influence of task technology fit e-learning as training media on employee performance at PT XYZ Zuliarni, Sri; Hendian, Suci
Social Sciences Insights Journal Vol. 3 No. 2 (2025): Social Sciences Insights Journal
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/j5nywm44

Abstract

The E-learning Brismart application is a system designed to enhance the quality and performance of employees at PT. XYZ to realize the company's goal of becoming The Most Valuable Banking Group in Southeast Asia and Champion Financial Inclusion. This study aims to analyze the effect of E-learning Brismart as a training medium intended for workers at PT. XYZ is using the Task Technology Fit (TTF) theory evaluation model. The research activities used questionnaires as a quantitative approach for PT. XYZ Kc Batam Nagoya employees. The analysis results show that E-learning Brismart affects employee performance at PT. XYZ Batam Nagoya Branch Office, as evidenced by the positive correlation between variables.
Analysis of planning, implementation, and evaluation of corporate social responsibility programs in Batam manufacturing companies Zuliarni, Sri; S, Lidya Elizabeth; Sari, Desi Ratna
Social Sciences Insights Journal Vol. 3 No. 2 (2025): Social Sciences Insights Journal
Publisher : MID Publisher International

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.60036/yrwfv992

Abstract

Economic actors are obliged to give their company responsibilities to the environment and society. Corporate Social Responsibility (CSR) is an important concept that needs to be developed and integrated by business actors. The realization of CSR itself is what the company does. The program that is designed must also have a good impact on the environment or the community itself. This is what makes the planning, implementation and evaluation of the program important. Good governance will produce good programs and of course will have a good impact and benefits. In this study, it aims to discuss starting from the planning, implementation and evaluation stages of the Blood Donation program carried out at PT. XYZ with the approach method of descriptive qualitative analysis. The results of the research at the planning stage are that PT. XYZ's CSR must ensure and determine the program master first and must be in accordance with the policies held. At the implementation stage, the activities run according to the plan and the problems that arise can be solved. Finally, at the evaluation stage, respondents who filled out the questionnaire admitted that they were satisfied with the activities that had taken place. 
B2B Sales Meeting Course as an Effort to Build Student Sales Skill Hidayat, Hajan; Zuliarni, Sri; Sari, Desi Ratna; Hati, Shinta Wahyu; Naysila, Assyfa; Putri, Aprilia Prastiana
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 11 No. 2 (2023): Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis - Desember 2023
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/jaemb.v11i2.6891

Abstract

Appropriate and effective learning methods are needed that are truly able to develop sales skills, especially Business to Business (B2B) sales. This study aims to empirically test how effective the Project Based Learning B2B Sales Meeting organized by the Applied Business Administration Study Program is in improving student sales skills. The method used to answer research problems is Quasi Experiment method. The results of hypothesis testing using the t-test showed that there were significant differences in the pretest and posttest scores of the research subject's sales skills and the posttest scores showed a higher value than the pretest scores. Thus PBL B2B Sales Meeting is effective in improving sales skills of research subjects. With the proven effectiveness of the PBL method, it is recommended that this method be applied in other courses.
Socialization and Education of Regulations Regarding Customs for Small Entrepreneurs During the Covid-19 Pandemic in Batam City Puspitasari, Ayu; Hati, Shinta Wahyu; Mulyaningtyas, Dian; Harlan, Fandy Bestario; Kartikasari, Dwi; Ersya, Ozy Diva; Zuliarni, Sri; Septiana, Maryani; Wibowo, Seto Sulaksono Adi; Zelmiyanti, Riri; Sahendra, Rezihardi; Hasanah, Raja Fillandini Nurul; Annisa, Nur; Kastella, Cantika Yosdianti; S.M., Ilham
Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam Vol. 5 No. 2 (2023): Jurnal Pengabdian kepada Masyarakat Politeknik Negeri Batam
Publisher : Politeknik Negeri Batam

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30871/abdimaspolibatam.v5i2.5920

Abstract

Socialization and education regarding customs regulations for small entrepreneurs will be very useful for the development of Small Businesses, which is very important in the current conditions, where the Covid-19 pandemic has an impact on the national economy, especially for Batam. This service leads to socialization and education of regulations related to customs for small entrepreneurs. This community service activity aims to provide socialization and education related to customs regulations for micro, small and medium enterprises in the midst of the COVID-19 pandemic. The target of this service is SMEs in Batam. The purpose of this service is to: 1. Provide socialization of customs regulations for small entrepreneurs in Batam. 2. Provide education on customs regulations for small entrepreneurs in Batam. 3. Know the understanding of small entrepreneurs about customs regulations that encourage exports for small entrepreneurs and understand the understanding of shipping regulations. The method that will be implemented is by conducting online training, providing pocket books and motion graphics videos. The expected result is the existence of pocket books and motion graphics videos that can be accessed by small business actors, MSMEs, companies and the community. This service is one of the implementations of Project-Based Learning for courses in international trade law and taxation as well as international trade.