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All Journal Among Makarti JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Sains Manajemen:Jurnal Manajemen UNSERA Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Procuratio : Jurnal Ilmiah Manajemen ECOPLAN : JOURNAL OF ECONOMICS AND DEVELOPMENT STUDIES BERNAS: Jurnal Pengabdian Kepada Masyarakat Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Manajemen Sains dan Organisasi (JMSO) Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan Jurnal Ekonomi Perjuangan (JUMPER) Jurnal Multidisiplin Dehasen (MUDE) Profit: Jurnal Manajemen, Bisnis dan Akuntansi Journal of Management, Economic, and Accounting Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Muqaddimah: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis Pusat Publikasi Ilmu Manajemen IIJSE JEBD Neraca Manajemen, Akuntansi, dan Ekonomi Tractare: Jurnal Ekonomi-Manajemen Jurnal Pusat Manajemen Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Jurnal Multidisiplin Jurnal Bisnis, Manajemen, dan Akuntansi Jurnal Ekonomi, Manajemen, Bisnis, dan Akuntansi Innovative Business Management Journal Journal of Management, Economic, and Accounting
Gian Riksa Wibawa
Universitas Perjuangan Tasikmalaya
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Pengaruh Green Marketing Mix Terhadap Keputusan Pembelian AMDK Le Minerale (Survei pada konsumen Air Mineral Dalam Kemasan Le Minerale di Tasikmalaya) Siti Ainun Fadilah; Askolani .; Gian Riksa Wibawa
Jurnal Multidisiplin Dehasen (MUDE) Vol 3 No 3 (2024): Juli
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/mude.v3i3.6429

Abstract

This study aims to determine the simultaneous and partial effects of Green Product, Green Price, Green Place, and Green Promotion variables on Purchasing Decisions. The research method used is a quantitative method with a survey approach to 100 respondents who are consumers of Le Minerale Bottled Mineral Water in Tasikmalaya. The types of data used are primary data and secondary data. The data analysis technique used is multiple regression analysis with the help of SPSS 23. The results of this test prove that Green Product, Green Price, Green Place, and Green Promotion simultaneously have a significant effect on purchasing decisions. Green Product partially has no effect on purchasing decisions. Green Price partially has a significant effect on purchasing decisions. Green Place partially has a significant effect on purchasing decisions. Green Promotion partially has a significant effect on purchasing decisions.
Effect Of Financial Performance On Stock Price In The Telecommunications Sector Listed On The Indonesian Stock Exchange For The 2018-2022: Fauziah, Alvi; Rahwana, Kusuma Agdhi; Wibawa, Gian Riksa
Tractare: Jurnal Ekonomi-Manajemen Vol 7 No 2 (2024): TRACTARE : Jurnal Ekonomi dan Manajemen
Publisher : Sekolah Tinggi Ilmu Ekonomi Bentara Persada

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62820/trt.v7i2.150

Abstract

The aim of this research is to find out the partial and simultaneous influence of these variables on share prices in telecommunications companies. The data used uses secondary data. The analytical tool used in this research is panel data regression using eviews 12. The results of the t test research show that Return On Assets does not have a significant effect on stock prices in the Telecommunications sector listed on the BEI for the 2018-2022 period. The results of the t test research show that Earning Per Share has no significant effect on share prices in the Telecommunications sector listed on the IDX for the 2018-2022 period. The results of the F test research show that Return On Assets and Earning Per Share simultaneously have a significant effect on share prices in the telecommunications sector listed on the IDX for the 2018-2022 period.
Pengaruh Gaya Kepemimpinan dan Literasi Digital terhadap Kinerja Pegawai Dinas Pariwisata, Kebudayaan, Kepemudaan dan Olahraga Kabupaten Sumedang Mohamad Riza Pratama; Kusuma Agdhi Rahwana; Gian Riksa Wibawa
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.553

Abstract

This research aims to determine the influence of leadership style and digital literacy on the performance of Sumedang Regency Tourism, Culture, Youth and Sports Department employees. The method used was a quantitative approach with a research sample of 43 respondents, namely all employees of the Tourism, Culture, Youth and Sports Department of Sumedang Regency. The data used is primary data and secondary data. The data testing technique used in this research uses validity tests, reliability tests and classical assumption tests. The analytical tool used in this research is multiple linear regression analysis using SPSS version 26. The research results show that simultaneously Leadership Style and Digital Literacy have a significant effect on employee performance. Partially Leadership Style has a significant effect on employee performance. Partially, Digital Literacy has a significant effect on employee performance.
The Influence Of Brand Awareness And Brand Image On Emina Product Purchase Decisions(Survey on Students in Tasikmalaya City): Yopilia Putri Pandan Wangi; H. Ari Arisman; Gian Riksa Wibawa Wangi, Yopilia Putri Pandan; Arisman, H Ari; Wibawa, Gian Riksa
Innovative Business Management Journal Vol. 1 No. 1 (2024): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/ibm.v1i1.65

Abstract

This research aims to determine the influence of Brand Awareness and Brand Image on Emina Product Purchasing Decisions. The method used is quantitative with a research sample of 100 respondents. The data used are primary and secondary data. The analytical tool used in this research is multiple linear regression analysis using SPSS version 25. Based on the results of this research, it shows that Brand Awareness and Brand Image simultaneously have a positive and significant effect on Purchasing Decisions. Brand Awareness partially has a significant effect on Purchasing Decisions. Brand Image partially has a significant effect on Purchasing Decisions.
The Influence Of Leadership Style And Compensation On Employee Performance At The Tasikmalaya District Samsat Office Yaranova, Andhika Bella; Rahwana, Kusuma Agdhi; Wibawa, Gian Riksa
Innovative Business Management Journal Vol. 1 No. 1 (2024): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/ibm.v1i1.66

Abstract

This research was conducted to determine the influence of Leadership Style and Compensation on Employee Performance at the Tasikmalaya Regency SAMSAT Office. The research method used was a survey method with a quantitative approach, data was obtained directly through questionnaires distributed to 60 respondents who were SAMSAT employees of Tasikmalaya Regency. The research technique used is multiple linear regression analysis. Based on the research results, it can be seen that Leadership Style and Compensation simultaneously have a significant effect on Employee Performance at the Tasikmalaya Regency SAMSAT Office. Leadership Style partially has a significant effect on Employee Performance at the Tasikmalaya Regency SAMSAT Office, and Compensation partially has a significant effect on Employee Performance at the Tasikmalaya District SAMSAT Office.
The Influence Of Prices And Online Customer Reviews On The Decision To Purchase Safarry Sandals At Lazada (Survey on Safarry Sandal Consumers on the Lazada Marketplace) Maulana, Algi; Lestari, Suci Putri; Wibawa, Gian Riksa
Journal of Management, Economic, and Accounting Vol. 1 No. 1 (2024): November
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jmea.v1i1.67

Abstract

This research aims to determine the influence of price and online customer reviews on purchasing decisions for Safarry sandals at Lazada. The method used is quantitative with a research sample of 100 respondents. The data used are primary and secondary data. The analytical tool used in this research is multiple linear regression analysis using SPSS version 25. Based on the results of this research, it shows that Price and Online Customer Reviews simultaneously have a positive and significant effect on Purchasing Decisions. Price partially has a significant effect on purchasing decisions. Online Customer Reviews partially have a significant effect on Purchasing Decisions.
The Influence Of Promotion And Brand Image On Purchasing Decisions For Al Amin Skin Care Products In Tasikmalaya City (Survey Of Al Amin Skin Care Customers In Tasikmalaya City): Aliyah, Siti Arum Himmatun; Karmila, Mila; Wibawa, Gian Riksa
Jurnal Multidisiplin Vol. 1 No. 2 (2024): Desember
Publisher : CV. Utami

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jm.v1i2.109

Abstract

The purpose of this study is to determine the simultaneous and partial influence of the Promotion variable and Brand Image variable on Purchasing Decisions. The method used in this research is causality through a survey approach. With a research sample of 100 Al Amin Skin Care Customers in Tasikmalaya City. The data used is primary data and secondary data. The analysis tool used in this study is multiple linear regression using SPSS 26.0. The results of the study show that Promotion and Brand Image have a significant effect on Purchasing Decisions for Al Amin Skin Care Products in Tasikmalaya City. Partially, promotion does not have a significant influence on purchasing decisions for Al Amin Skin Care products in Tasikmalaya City. Partially, Brand Image has a significant influence on Purchasing Decisions on Al Amin Skin Care Products in Tasikmalaya City.
Pengaruh Budaya Organisasi Dan Lingkungan Kerja Terhadap Produktivitas Kerja CV. Sukahati Pratama Tasikmalaya Syahdila, Azrial Muhamad; Sutrisna, Arga; Wibawa, Gian Riksa
Jurnal Bisnis, Manajemen dan Akuntansi Vol. 1 No. 1 (2024): September
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbisma.v1i1.14

Abstract

This research was conducted with the aim of determining the influence of Organizational Culture and Work Environment on CV Work Productivity. Sukahati Pratama Tasikmalaya. The method used in this study is a quantitative method with a survey approach to primary data collection using the survey method. The survey method uses data obtained directly through a questionnaire distributed to 70 respondents who are employees of the CV.Sukahati Pratama Tasikmalaya Staff Management section. The technique used in this study is multiple linear regression analysis. Based on the results of the study, it can be seen that Organizational Culture and Work Environment simultaneously, have a significant effect on CV Work Productivity.Sukahati Pratama Tasikmalaya.Organizational Culture partially has a significant effect on CV Work Productivity. Sukahati Pratama Tasikmalaya, and the Work Environment partially have a significant effect on CV Work Productivity. Sukahati Pratama Tasikmalaya.
Pengaruh Likuiditas Dan Profitabilitas Terhadap Harga Saham (Studi Pada Perusahaan Sub Sektor Tekstil Dan Garmen Periode 2018-2022 Yang Terdaftar Di Bursa Efek Indonesia) Ilhami, Tia Dian; Rahwana, Kusuma Agdhi; Wibawa, Gian Riksa
Jurnal Bisnis, Manajemen dan Akuntansi Vol. 1 No. 1 (2024): September
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbisma.v1i1.19

Abstract

The research aims to determine the influence of the Liquidity and Profitability on the share prices of textile and garment companies listed on the Indonesia Stock Exchange for the 2018-2022 period, both simultaneously and partially. This research uses quantitative research methods. The research sample was 13 textile and garment manufacturing companies obtained using a sampling technique, namely purposive sampling. The analytical tool used in this research is panel data regression using eviews 12. The research results show that partially the Liquidity variable does not have a significant effect on stock prices, while the Profitability variable has a significant effect on stock price in the sector. Textiles and garments listed on the IDX for the 2018-2011 period. Simultaneously, the variables Liquidity and Profitability have a significant effect on stock prices in the textile and garment sector listed on the IDX for the 2018-2022 period.
Analysis of Digital Marketing 4C in Convection MSMEs in the Era of Society 5.0 Wibawa, Gian Riksa; Arif, Arif; Muharrom, Muhammad Irsal; Kastury, Luviany; Pratama, Andra Kharuna; Aulia, Sofie; Ferbianti, Febi
Indonesian Interdisciplinary Journal of Sharia Economics (IIJSE) Vol 7 No 3 (2024): Sharia Economics
Publisher : Sharia Economics Department Universitas KH. Abdul Chalim, Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/iijse.v7i3.5827

Abstract

This research aims to determine and analyze 4C Digital Marketing in convection MSMEs in the Society 5.0 Era in Tasikmalaya City and Tasikmalaya Regency. This research is qualitative research with a qualitative descriptive approach. The data collection techniques used were observation, interviews with 50 informants from 50 convection MSMEs, and documentation studies. The object of this research is aimed at convection business owners located in the Tasikmalaya City and Tasikmalaya Regency areas. In terms of Co-Creation, in producing products, the MSME convection business has produced products according to consumers' ideas and desires, apart from that, some follow trends. In determining the prices of their products, these business actors have adjusted prices to consumers' purchasing power. This is in accordance with Currency where in this digital era prices are more dynamic. These convection business actors have utilized Communal Activities in their business, this can be seen from the existence of resellers and drop shippers who have become partners in the distribution and marketing of their business products, in addition to word-of-mouth marketing or what is better known as word-of-mouth marketing. In terms of conversation, these MSME convection actors have responded quickly in answering questions from potential consumers. Apart from that, several convection MSMEs have used social media to go live so that they can facilitate potential consumers to ask questions regarding products, which can be answered directly by these convection business actors. Apart from that, reviews and ratings from consumers can provide trust and influence other potential consumers.
Co-Authors Ahilla Kamilatul Adlha Aliyah, Siti Arum Himmatun Arga Sutrisna Arif Arif Arif Arif Arisman, H Ari Askolani Askolani . Aulia, Sofie Ayu Wahyudin Barin Barlian Depy Muhamad Pauzy Dudu Risana Ernawati Ernawati Fadillah Ahmad Rifa’i Fauziah, Alvi Ferbianti, Febi Firmansyah, Hary Hary Firmansyah Hidayat, Indra Ahmad Ilhami, Tia Dian Irma Andini Kastury, Luviany Khaerul Adyan Kusuma Agdhi Rahwana Lestari, Suci Putri Maulana, Algi Mila Karmila Mohamad Riza Pratama Muharrom, Muhammad Irsal Nurbety, Saifa Nurdiana, Dede Nurjaman, Agis Patimah, Titin Pirena, Demas Pratama, Andra Kharuna Rita Tri Yusnita Saputra, Gilang Eka Sintia, Nita Siti Ainun Fadilah suci putri lestari SUSANTI Sutrisna, Arga Suwarli, Rifa Yulifah Syahdila, Azrial Muhamad Ulhaq, Rendi Dhya Wangi, Yopilia Putri Pandan Yaranova, Andhika Bella Yuniawati Yuniawati