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All Journal Among Makarti JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Sains Manajemen:Jurnal Manajemen UNSERA Jurdimas (Jurnal Pengabdian Kepada Masyarakat) Royal Procuratio : Jurnal Ilmiah Manajemen ECOPLAN : JOURNAL OF ECONOMICS AND DEVELOPMENT STUDIES BERNAS: Jurnal Pengabdian Kepada Masyarakat Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Manajemen Sains dan Organisasi (JMSO) Entrepreneur : Jurnal Bisnis Manajemen dan Kewirausahaan Jurnal Ekonomi Perjuangan (JUMPER) JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Jurnal Multidisiplin Dehasen (MUDE) Profit: Jurnal Manajemen, Bisnis dan Akuntansi Journal of Management, Economic, and Accounting Lokawati: Jurnal Penelitian Manajemen dan Inovasi Riset Jurnal Manuhara: Pusat Penelitian Ilmu Manajemen Dan Bisnis Pusat Publikasi Ilmu Manajemen IIJSE JEBD Neraca Manajemen, Akuntansi, dan Ekonomi JIBEMA: Jurnal Ilmu Bisnis, Ekonomi, Manajemen, dan Akuntansi Tractare: Jurnal Ekonomi-Manajemen JURNAL ILMIAH EKONOMI, MANAJEMEN, BISNIS DAN AKUNTANSI Jurnal Pusat Manajemen Jurnal Ekonomi, Manajemen, Akuntansi Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Jurnal Multidisiplin Jurnal Bisnis, Manajemen, dan Akuntansi Jurnal Ekonomi, Manajemen, Bisnis, dan Akuntansi Innovative Business Management Journal Journal of Business Management Journal of Management, Economic, and Accounting MUQADDIMAH: Jurnal Ekonomi, Manajemen, Akuntansi dan Bisnis The IC-BESTS (International Conference on Business, Economics, Technology, and Social Sciences)
Gian Riksa Wibawa
Universitas Perjuangan Tasikmalaya
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Pengaruh Gaya Kepemimpinan dan Literasi Digital terhadap Kinerja Pegawai Dinas Pariwisata, Kebudayaan, Kepemudaan dan Olahraga Kabupaten Sumedang Mohamad Riza Pratama; Kusuma Agdhi Rahwana; Gian Riksa Wibawa
PPIMAN Pusat Publikasi Ilmu Manajemen Vol. 2 No. 4 (2024): Oktober : Pusat Publikasi Ilmu Manajemen
Publisher : Fakultas Ekonomi & Bisnis, Universitas Nusa Nipa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59603/ppiman.v2i4.553

Abstract

This research aims to determine the influence of leadership style and digital literacy on the performance of Sumedang Regency Tourism, Culture, Youth and Sports Department employees. The method used was a quantitative approach with a research sample of 43 respondents, namely all employees of the Tourism, Culture, Youth and Sports Department of Sumedang Regency. The data used is primary data and secondary data. The data testing technique used in this research uses validity tests, reliability tests and classical assumption tests. The analytical tool used in this research is multiple linear regression analysis using SPSS version 26. The research results show that simultaneously Leadership Style and Digital Literacy have a significant effect on employee performance. Partially Leadership Style has a significant effect on employee performance. Partially, Digital Literacy has a significant effect on employee performance.
The Influence Of Brand Awareness And Brand Image On Emina Product Purchase Decisions(Survey on Students in Tasikmalaya City): Yopilia Putri Pandan Wangi; H. Ari Arisman; Gian Riksa Wibawa Wangi, Yopilia Putri Pandan; Arisman, H Ari; Wibawa, Gian Riksa
Innovative Business Management Journal Vol. 1 No. 1 (2024): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/ibm.v1i1.65

Abstract

This research aims to determine the influence of Brand Awareness and Brand Image on Emina Product Purchasing Decisions. The method used is quantitative with a research sample of 100 respondents. The data used are primary and secondary data. The analytical tool used in this research is multiple linear regression analysis using SPSS version 25. Based on the results of this research, it shows that Brand Awareness and Brand Image simultaneously have a positive and significant effect on Purchasing Decisions. Brand Awareness partially has a significant effect on Purchasing Decisions. Brand Image partially has a significant effect on Purchasing Decisions.
The Influence Of Leadership Style And Compensation On Employee Performance At The Tasikmalaya District Samsat Office Yaranova, Andhika Bella; Rahwana, Kusuma Agdhi; Wibawa, Gian Riksa
Innovative Business Management Journal Vol. 1 No. 1 (2024): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/ibm.v1i1.66

Abstract

This research was conducted to determine the influence of Leadership Style and Compensation on Employee Performance at the Tasikmalaya Regency SAMSAT Office. The research method used was a survey method with a quantitative approach, data was obtained directly through questionnaires distributed to 60 respondents who were SAMSAT employees of Tasikmalaya Regency. The research technique used is multiple linear regression analysis. Based on the research results, it can be seen that Leadership Style and Compensation simultaneously have a significant effect on Employee Performance at the Tasikmalaya Regency SAMSAT Office. Leadership Style partially has a significant effect on Employee Performance at the Tasikmalaya Regency SAMSAT Office, and Compensation partially has a significant effect on Employee Performance at the Tasikmalaya District SAMSAT Office.
The Influence Of Prices And Online Customer Reviews On The Decision To Purchase Safarry Sandals At Lazada (Survey on Safarry Sandal Consumers on the Lazada Marketplace) Maulana, Algi; Lestari, Suci Putri; Wibawa, Gian Riksa
Journal of Management, Economic, and Accounting Vol. 1 No. 1 (2024): November
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jmea.v1i1.67

Abstract

This research aims to determine the influence of price and online customer reviews on purchasing decisions for Safarry sandals at Lazada. The method used is quantitative with a research sample of 100 respondents. The data used are primary and secondary data. The analytical tool used in this research is multiple linear regression analysis using SPSS version 25. Based on the results of this research, it shows that Price and Online Customer Reviews simultaneously have a positive and significant effect on Purchasing Decisions. Price partially has a significant effect on purchasing decisions. Online Customer Reviews partially have a significant effect on Purchasing Decisions.
The Influence Of Promotion And Brand Image On Purchasing Decisions For Al Amin Skin Care Products In Tasikmalaya City (Survey Of Al Amin Skin Care Customers In Tasikmalaya City): Aliyah, Siti Arum Himmatun; Karmila, Mila; Wibawa, Gian Riksa
Jurnal Multidisiplin Vol. 1 No. 2 (2024): Desember
Publisher : CV. Utami

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jm.v1i2.109

Abstract

The purpose of this study is to determine the simultaneous and partial influence of the Promotion variable and Brand Image variable on Purchasing Decisions. The method used in this research is causality through a survey approach. With a research sample of 100 Al Amin Skin Care Customers in Tasikmalaya City. The data used is primary data and secondary data. The analysis tool used in this study is multiple linear regression using SPSS 26.0. The results of the study show that Promotion and Brand Image have a significant effect on Purchasing Decisions for Al Amin Skin Care Products in Tasikmalaya City. Partially, promotion does not have a significant influence on purchasing decisions for Al Amin Skin Care products in Tasikmalaya City. Partially, Brand Image has a significant influence on Purchasing Decisions on Al Amin Skin Care Products in Tasikmalaya City.
Pengaruh Budaya Organisasi Dan Lingkungan Kerja Terhadap Produktivitas Kerja CV. Sukahati Pratama Tasikmalaya Syahdila, Azrial Muhamad; Sutrisna, Arga; Wibawa, Gian Riksa
Jurnal Bisnis, Manajemen dan Akuntansi Vol. 1 No. 1 (2024): September
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbisma.v1i1.14

Abstract

This research was conducted with the aim of determining the influence of Organizational Culture and Work Environment on CV Work Productivity. Sukahati Pratama Tasikmalaya. The method used in this study is a quantitative method with a survey approach to primary data collection using the survey method. The survey method uses data obtained directly through a questionnaire distributed to 70 respondents who are employees of the CV.Sukahati Pratama Tasikmalaya Staff Management section. The technique used in this study is multiple linear regression analysis. Based on the results of the study, it can be seen that Organizational Culture and Work Environment simultaneously, have a significant effect on CV Work Productivity.Sukahati Pratama Tasikmalaya.Organizational Culture partially has a significant effect on CV Work Productivity. Sukahati Pratama Tasikmalaya, and the Work Environment partially have a significant effect on CV Work Productivity. Sukahati Pratama Tasikmalaya.
Pengaruh Likuiditas Dan Profitabilitas Terhadap Harga Saham (Studi Pada Perusahaan Sub Sektor Tekstil Dan Garmen Periode 2018-2022 Yang Terdaftar Di Bursa Efek Indonesia) Ilhami, Tia Dian; Rahwana, Kusuma Agdhi; Wibawa, Gian Riksa
Jurnal Bisnis, Manajemen dan Akuntansi Vol. 1 No. 1 (2024): September
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jbisma.v1i1.19

Abstract

The research aims to determine the influence of the Liquidity and Profitability on the share prices of textile and garment companies listed on the Indonesia Stock Exchange for the 2018-2022 period, both simultaneously and partially. This research uses quantitative research methods. The research sample was 13 textile and garment manufacturing companies obtained using a sampling technique, namely purposive sampling. The analytical tool used in this research is panel data regression using eviews 12. The research results show that partially the Liquidity variable does not have a significant effect on stock prices, while the Profitability variable has a significant effect on stock price in the sector. Textiles and garments listed on the IDX for the 2018-2011 period. Simultaneously, the variables Liquidity and Profitability have a significant effect on stock prices in the textile and garment sector listed on the IDX for the 2018-2022 period.
Strategi Penerapan Value Chain dalam Meningkatkan Competitive Advantage UMKM Kerajinan Arif, Arif; Wibawa, Gian Riksa; Pauzy, Depy Muhamad
Ecoplan Vol 8 No 1 (2025)
Publisher : Jurusan Ilmu Ekonomi dan Studi Pembangunan Fakultas Ekonomi dan Bisnis Universitas Lambung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20527/ecoplan.v8i1.1104

Abstract

The craft industry requires creativity, skills, and talent to transform products into goods with economic value. In Rajapolah, the craft industry is expected to become a major contributor to both local and national economies. However, the intense competition and declining consumer interest in craft products pose significant challenges. Therefore, craft-based MSMEs need to find effective solutions to enhance their competitive advantage. This study aims to analyze the competitive advantage of craft MSMEs through the value chain approach. It tries to identify effective strategies for developing and expanding the creative economy of MSMEs in Rajapolah. This research adopted a qualitative approach. Primary data were collected through semi-structured interviews involving 15 creative MSME actors in Rajapolah. The interviews were conducted directly with business actors who process raw materials into finished products for both domestic and international markets. The findings indicate that the application of technology presents a significant opportunity for MSMEs to increase their competitiveness and expand their market reach. Digital technology, particularly in online sales systems, emerges as a key factor that should be maximized. Although several MSME producers have started using online sales channels, they have not yet optimized this potential. Therefore, more focused and strategic use of digital platforms is expected to open up broader marketing opportunities for Rajapolah craft MSMEs, allowing them to reach beyond local consumers and compete in wider markets.
The Influence Of Store Atmosphere And Price On Purchasing Decisions (Survey On Consumers Of Nara Cafe Tasikmalaya) Ulhaq, Rendi Dhya; Karmila, Mila; Wibawa, Gian Riksa
Jurnal Ekonomi, Manajemen, Bisnis dan Akuntansi Vol. 1 No. 1 (2024): Oktober
Publisher : Utami Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70963/jemba.v1i1.27

Abstract

This research was conducted with the aim of finding out the influence of store atmosphere and price on purchasing decisions for Nara Cafe Tasikmalaya. This research uses a quantitative approach using a research method, namely Associative (Causality) using data obtained directly through questionnaires distributed to 100 respondents. The technique used in this research is multiple linear regression. The research results show that: (1) Store Atmosphere and Price simultaneously have a significant effect on Purchasing Decisions: (2) Store Atmosphere partially has a significant effect on Purchasing Decisions: (3) Price partially has no significant effect on Purchasing Decisions.
The Influence Of Brand Image, Brand Personality And Brand Trust On Brand Loyalty For Indomie Noodle Products (Survey of Management Study Program Students at University Perjuangan Tasikmalaya) Saputra, Gilang Eka; Pauzy, Depy Muhamad; Wibawa, Gian Riksa
Journal of Management, Economic, and Accounting Vol. 3 No. 2 (2024): Juli-Desember
Publisher : Universitas Dehasen Bengkulu

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37676/jmea.v3i2.431

Abstract

This research aims to determine the influence of Brand Image, Brand Personality and Brand Trust on Brand Loyalty of Indomie noodle products among consumers at Tasikmalaya University of Struggle students. The method used is quantitative with a research sample of 100 respondents. The data used are primary and secondary data. The analytical tool used in this research is multiple linear regression analysis using SPSS version 25. Based on the results of this research, it shows that Brand Image, Brand Personality and Brand Trust simultaneously have a positive and significant effect on Brand Loyalty. Brand Image partially has a significant effect on Brand Loyalty. Brand Personality partially has a significant effect on Brand Loyalty. Brand Trust partially has a significant effect on Brand Loyalty.  
Co-Authors Agis Nurjaman Ahilla Kamilatul Adlha Ahilla Kamilatul Adlha Aldi Rahman Fermana Aliyah, Siti Arum Himmatun Andra Kharuna Pratama Arga Sutrisna Arga Sutrisna Arif Arif Arif Arif Arif Arif Arif Arif Arisman, H Ari Askolani Askolani . Astri Nurhayati Aulia, Sofie Ayu Wahyudin Barin Barlian Depy Muhamad Pauzy Dudu Risana Dudu Risana Ernawati Ernawati Fadillah Ahmad Rifa’i Fauziah, Alvi Febi Ferbianti Fera Mutia Ferbianti, Febi Firmansyah, Hary Ghevira Nurul Awaliyah Ghevira Nurul Awaliyah Hary Firmansyah Hary Firmansyah Haryansyah Aziz Hidayat, Indra Ahmad Ilhami, Tia Dian Irma Andini Kastury, Luviany Khaerul Adyan Kusuma Agdhi Rahwana Kusuma Agdhi Rahwana Luviany Kastury Maulana, Algi Mila Karmila Mohamad Riza Pratama Muhammad Irsal Muharrom Nafisa Nur Faadhilah Nurbety, Saifa Nurdiana, Dede Patimah, Titin Pirena, Demas Pratama, Andra Kharuna Raahiil Nadirah Ridho Yusup Somantri Rifa Yulifah Suwarli Rita Tri Yusnita Rita Tri Yusnita Saputra, Gilang Eka Saskia Nuramelia Sifa Sintia, Nita Siti Ainun Fadilah Sofie Aulia Suci Putri Lestari SUSANTI Sutrisna, Arga Syahdila, Azrial Muhamad Tasya Nuranisa Ulhaq, Rendi Dhya Wangi, Yopilia Putri Pandan Yaranova, Andhika Bella Yuniawati Yuniawati