Garuda - Garba Rujukan Digital

Peran Quality Control Dalam Meningkatkan Kualitas Produk Perusahaan Sepatu Adidas (Studi Pada Departemen Quality Integration Program PT. Parkland World Indonesia Jepara) Zahra, Salma Izdihar; Sutejo, Bambang; Sumiyati, Sumiyati
Management Studies and Entrepreneurship Journal (MSEJ) Vol. 5 No. 2 (2024): Management Studies and Entrepreneurship Journal (MSEJ)
Publisher : Yayasan Pendidikan Riset dan Pengembangan Intelektual (YRPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/msej.v5i2.5540

This research was conducted in Jepara Regency, Central Java Province. This study aims to determine the application of employee quality discipline at PT. PARKLAND WORLD INDONESIA JEPARA and know how to increase employee performance productivity to create superior Human Resources and products. This research uses descriptive qualitative research, with the formulation of the problem in the form of a case study. In determining the informants researchers used purposive sampling or sampling technique of data sources with certain considerations. With a total of 6 informants which include : QC Toolgate (Operator), RQC (Leader), QPA (Supervisor), Procedure Staff, Production Supervisor, PPIC Supervisor. Data analysis techniques used in this study are data reduction, data display, and conclusion drawing/verification. With the Credibility Test the data is in the form of source triangulation and method triangulation (observation, documentation and in-depth interviews). From the results of this study it can be seen that the Role of Quality Control in Improving Product Quality of Adidas Shoes Company at PT. PARKLAND WORLD INDONESIA JEPARA needs to create superior human resources and products in order to have satisfactory performance so that there are no more disciplinary actions by employees and the role of leadership as the key to the successful implementation of employee work discipline.

THE ECONOMIC IMPACT OF NATIVE CHICKEN FARMING (NON-BREED) ON FAMILY INCOME (Study in Sojomerto Village, Reban District, Batang Regency) Rokh Eddy Prabowo; Bambang Sutejo; Agus Murdiyanto
Dinamika Akuntansi Keuangan dan Perbankan Vol 12 No 1 (2023): Vol. 12 No. 1 2023
Publisher : Faculty of Economic and Business Universitas STIKUBANK

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35315/dakp.v12i1.9290

In rural areas, there are fewer and fewer native chicken (non-breed or free-range) businesses run by household units. In other words, even though other households no longer raise free-range chickens, there are still households that do. When they have free-range chickens, they have the potential to earn more money than many other households. Furthermore, according to febroni (kompas.com), the native chicken livestock business has become one of the most promising in recent years. Year after year, the demand for chicken meat grows because there are more and more restaurants and street stalls selling native chicken menus. This statement is backed up by https://bukukas.co.id, which claims that "native chickens have their own market segment that is growing.". This phenomenon is worth researching in order to gain scientific knowledge about various aspects, especially the economic aspects of their income and social analysis in social life. According to the findings of this study, internal strategic factors affecting the livestock business of native chickens (non-breed) include population, health, feed availability, and capital. Furthermore, it has a positive impact on family income that the business of raising native (non-breed) chickens has, namely as a source of income for the surrounding population and as a producer of animal protein for the community, as well as additional income for the family

E-Commerce dan Pengetahuan Kewirausahaan dalam Meningkatkan Minat Berbisnis Masyarakat Ligkungan XX Tanjung Mulia Sutejo, Bambang; Rizki, Irma Herliza; Handayani, Tina Muhardika; Rinaldi, Muammar
Studi Ilmu Manajemen dan Organisasi Vol. 5 No. 2 (2024): Oktober
Publisher : Penerbit Goodwood

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35912/simo.v5i2.3584

Purpose: The research aims to examine the impact of E-Commerce and Entrepreneurial Knowledge in increasing Business Interest among the community of Environment XX, Tanjung Mulia.Methodology: This study uses a descriptive quantitative method with numerical data. Primary data is collected via questionnaires distributed to residents of Environment XX, Tanjung Mulia, while secondary data is sourced from relevant literature and existing data.Results: The results of the multiple linear regression analysis show that improvements in E-Commerce and Entrepreneurial Knowledge will increase Entrepreneurial Interest. E-Commerce, in particular, has a positive and significant impact on Entrepreneurial Interest in the community of Environment XX, Tanjung Mulia, Medan. Similarly, Entrepreneurial Knowledge also has a positive and significant effect on Entrepreneurial Interest in the same area.Conclusions: Any improvement in E-Commerce and Entrepreneurial Knowledge will increase entrepreneurial interest. Both E-Commerce and Entrepreneurial Knowledge have a positive and significant partial impact on entrepreneurial interest in the community of Environment XX, Tanjung Mulia, Medan, and together they also have a positive and significant effect.Limitations: A limitation of this research is the lack of respondent diversity, as the sample was taken only from the XX Tanjung Mulia Medan community. Future research could explore other variables influencing Entrepreneurial Interest, such as business capital, family, and social support.Contribution: This research provides empirical evidence that E-Commerce is not only a technological tool, but also a factor that encourages the growth of interest in entrepreneurship in society.

Efektivitas Google Classroom dan Literasi Digital dalam Meningkatkan Prestasi Mahasiswa Administrasi Perkantoran: The Effectiveness of Google Classroom and Digital Literacy in Improving the Achievement of Office Administration Students Sudirman, Sudirman; Rinaldi, Muammar; Sutejo, Bambang
Edu Cendikia: Jurnal Ilmiah Kependidikan Vol. 4 No. 03 (2024): Research Articles, December 2024
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/educendikia.v4i03.5367

The purpose of this study was to determine whether online learning using the Google Classroom application and digital media literacy affects the learning achievement of office administration education students at the Faculty of Economics. The population was 59 students, and the entire population was a sample. The instrument used was a questionnaire, so the data was analyzed using descriptive statistics. The data analysis techniques used in this study were the Validity Test, Reliability Test, Normality Test, Linearity Test, Multicollinearity Test, and T and F Test. Data processing using SPSS Version 25 obtained the results of the calculation of the value showing t count 3.925> t table 1.672 with a significance value of 0.000 <0.05, explaining that there is an effect of online learning based on Google Classroom on learning achievement. Then obtained tcount value 3.228> ttable 1.672 with a significance value of 0.002 <0.05, explaining that digital media literacy has a positive and significant effect on learning achievement and obtained Fcount 13.635> Ftable 3.16 with a significance value of 0.000 <0.05, explaining that online learning based on google classroom and digital media literacy on learning achievement has a positive and significant effect together on the learning achievement of Office Administration Education students Stambuk 2018 Faculty of Economics, State University of Medan. There is a positive and significant simultaneous influence between online learning based on Google Classroom and digital media literacy on the learning achievement of Office Administration Education Study Program Students.

Perbaikan Postur Kerja Pegawai Lepas Perusahaan Provider Menggunakan Metode RULA Fais, Moh Ainul; Pratama, Ryan Adi; Kunhadi, Dedy; Sutejo, Bambang; Mohamad, Silvana; Prayogo, LM Fandy
Jurnal Industri dan Inovasi (INVASI) Vol 2, No 1 (2024): September
Publisher : Universitas Teuku Umar

Show Abstract | Download Original | Original Source | Check in Google Scholar

The modern era has made freelance workers a trend, freelance employees work individually from their workplace. Freelance employees provide the freedom to choose the work they want without being tied to a contract, but in practice, freelance workers are very unfulfilled, such as in the health sector and field facilities. PT. X, which is a well-known provider company in Indonesia, has problems with employees who often experience complaints such as body aches, sprains and minor injuries after work. Improving work posture is very necessary to help freelance employees feel comfortable working, so it is necessary to analyze work posture using the Rapid Upper Limb Assessment (RULA) method. The research results show that action level 4 is obtained which requires the company to immediately carry out inspections and changes (right now). The proposed improvement in this research is that there is a need to improve work methods or systems (SOP) when carrying out the cable planting fireplace process and provide complete work facilities.

Finance Loan Risk Assessment Using Machine Learning for Credit Eligibility Prediction and Model Optimization Mulyanto, Sigit; Yonia, Dwika Lovitasari; Sutejo, Bambang
IJISTECH (International Journal of Information System and Technology) Vol 8, No 5 (2025): The February edition
Publisher : Sekolah Tinggi Ilmu Komputer (STIKOM) Tunas Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/ijistech.v8i5.376

Finance loans play a crucial role in the global economy, supporting individuals and businesses in accessing capital for investment and financial stability. However, more than 60% of financial institutions struggle with identifying credit risks due to the limitations of traditional assessment models, which fail to capture complex borrower behavior. Additionally, 75% of financial firms have adopted AI-driven credit risk management, yet challenges remain in model validation and decision-making transparency. This study applies machine learning techniques, including Logistic Regression, Decision Tree, Random Forest, and Support Vector Machine (SVM), to enhance loan eligibility prediction. The dataset underwent preprocessing, including handling missing values, feature engineering, and data standardization. Model evaluation used accuracy, precision, recall, and F1-score. Logistic Regression achieved the highest F1-score at 88.6% and recall at 98.6%, while Random Forest recorded the highest precision at 82.3%. Feature importance analysis identified Credit History as the most influential factor, followed by Loan Amount and Total Income. While machine learning improves loan risk assessment, challenges remain in model interpretability. Future research should integrate explainable AI (XAI) and alternative credit scoring factors to enhance model transparency and robustness in real-world applications

Finance Loan Risk Assessment Using Machine Learning for Credit Eligibility Prediction and Model Optimization Mulyanto, Sigit; Yonia, Dwika Lovitasari; Sutejo, Bambang
IJISTECH (International Journal of Information System and Technology) Vol 8, No 5 (2025): The February edition
Publisher : Sekolah Tinggi Ilmu Komputer (STIKOM) Tunas Bangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30645/ijistech.v8i5.376

Finance loans play a crucial role in the global economy, supporting individuals and businesses in accessing capital for investment and financial stability. However, more than 60% of financial institutions struggle with identifying credit risks due to the limitations of traditional assessment models, which fail to capture complex borrower behavior. Additionally, 75% of financial firms have adopted AI-driven credit risk management, yet challenges remain in model validation and decision-making transparency. This study applies machine learning techniques, including Logistic Regression, Decision Tree, Random Forest, and Support Vector Machine (SVM), to enhance loan eligibility prediction. The dataset underwent preprocessing, including handling missing values, feature engineering, and data standardization. Model evaluation used accuracy, precision, recall, and F1-score. Logistic Regression achieved the highest F1-score at 88.6% and recall at 98.6%, while Random Forest recorded the highest precision at 82.3%. Feature importance analysis identified Credit History as the most influential factor, followed by Loan Amount and Total Income. While machine learning improves loan risk assessment, challenges remain in model interpretability. Future research should integrate explainable AI (XAI) and alternative credit scoring factors to enhance model transparency and robustness in real-world applications

Efektivitas Google Classroom dan Literasi Digital dalam Meningkatkan Prestasi Mahasiswa Administrasi Perkantoran: The Effectiveness of Google Classroom and Digital Literacy in Improving the Achievement of Office Administration Students Sudirman, Sudirman; Rinaldi, Muammar; Sutejo, Bambang
Edu Cendikia: Jurnal Ilmiah Kependidikan Vol. 4 No. 03 (2024): Research Articles, December 2024
Publisher : ITScience (Information Technology and Science)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/educendikia.v4i03.5367

The purpose of this study was to determine whether online learning using the Google Classroom application and digital media literacy affects the learning achievement of office administration education students at the Faculty of Economics. The population was 59 students, and the entire population was a sample. The instrument used was a questionnaire, so the data was analyzed using descriptive statistics. The data analysis techniques used in this study were the Validity Test, Reliability Test, Normality Test, Linearity Test, Multicollinearity Test, and T and F Test. Data processing using SPSS Version 25 obtained the results of the calculation of the value showing t count 3.925> t table 1.672 with a significance value of 0.000 <0.05, explaining that there is an effect of online learning based on Google Classroom on learning achievement. Then obtained tcount value 3.228> ttable 1.672 with a significance value of 0.002 <0.05, explaining that digital media literacy has a positive and significant effect on learning achievement and obtained Fcount 13.635> Ftable 3.16 with a significance value of 0.000 <0.05, explaining that online learning based on google classroom and digital media literacy on learning achievement has a positive and significant effect together on the learning achievement of Office Administration Education students Stambuk 2018 Faculty of Economics, State University of Medan. There is a positive and significant simultaneous influence between online learning based on Google Classroom and digital media literacy on the learning achievement of Office Administration Education Study Program Students.

Examining the Influence of Brand Image and Brand Trust on Customer Satisfaction and Loyalty: A Study on Wardah Cosmetics Luthfitawati, Rosaliana; Sutejo, Bambang
Golden Ratio of Marketing and Applied Psychology of Business Vol. 6 No. 1 (2026): July - January
Publisher : Manunggal Halim Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52970/grmapb.v6i1.1323

This study is about the impact of brand image and trust on customer satisfaction, and the influence of customer satisfaction on customer loyalty, which is important to maintain the competitiveness of beauty products such as Wardah, especially among garment workers. Data were gathered via questionnaires with 62 respondents, selected using the Roscoe Theory and purposive sampling. The questionnaires in the form are the primary data source in the study. This research uses a quantitative approach, testing SPSS 25 for all answers to the research sample. The findings indicate that brand image and brand trust have a positive and significant effect on customer satisfaction. Customer satisfaction has a positive and significant effect on customer loyalty. Overall, this study strengthens the understanding of how brand image and trust influence customer satisfaction, increasing customer loyalty towards Wardah products. This finding has contributed to understanding an effective marketing strategy for building satisfaction and customer loyalty in the cosmetic industry.

Pengaruh Citra Merek, Persepsi Harga, dan Nilai Konsumen terhadap Minat Beli Ulang (Studi pada Konsumen Kosmetik Wardah di Kecamatan Mranggen, Kabupaten Demak) Wijayanti, Dwi; Sutejo, Bambang
Community Engagement and Emergence Journal (CEEJ) Vol. 6 No. 3 (2025): Community Engagement & Emergence Journal (CEEJ)
Publisher : Yayasan Riset dan Pengembangan Intelektual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37385/ceej.v6i3.8849

Minat beli ulang merupakan faktor penting bagi perusahaan. Minat beli ulang muncul dari kepuasan konsumen terhadap pembelian sebelumnya. Salah satu kunci untuk menciptakan minat beli ulang adalah dengan meningkatkan kepuasan pelanggan. Penelitian ini dilakukan di Kecamatan Mranggen, Kabupaten Demak, Jawa Tengah, dengan melibatkan 92 responden. Metode pengambilan sampel yang digunakan adalah purposive sampling. Pengumpulan data dilakukan dengan menyebarkan kuesioner yang berisi pernyataan terkait citra merek, kualitas produk, persepsi harga, kepuasan pelanggan, dan minat beli ulang. Data yang terkumpul dari kuesioner kemudian dianalisis dengan uji validitas dan reliabilitas untuk mengetahui kelayakan dan konsistensi indikator dalam kuesioner. Hasil penelitian ini menunjukkan bahwa citra merek, persepsi harga, dan nilai konsumen berpengaruh positif dan signifikan terhadap minat beli ulang. Citra merek merupakan variabel yang paling dominan dalam memengaruhi kepuasan pelanggan. Kepuasan pelanggan juga berpengaruh positif dan signifikan terhadap minat beli ulang. Dengan demikian, dapat disimpulkan bahwa menciptakan minat beli ulang pada konsumen dapat dilakukan dengan meningkatkan kepuasan pelanggan.

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