Mangatur Nababan, Mangatur
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Balancing fidelity, acceptability, and readability in children’s story translation Herianto, Herianto; Khrisna, Dyah Ayu Nila; Dewi, Ida Kusuma; Budiharjo, Bayu; Kusumastuti, Fenty; Nababan, Mangatur
LITE: Jurnal Bahasa, Sastra, dan Budaya Vol. 21 No. 1 (2025): March
Publisher : Universitas Dian Nuswantoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33633/lite.v21i1.12471

Abstract

Children’s literature is crucial for the cognitive, emotional, and social development of young readers. In line with the Agency for Language Development and Cultivation’s initiatives to translate children’s books, this study aims to identify which aspects of translation quality are most effectively maintained and how they impact target readers, particularly regarding engagement across various reading levels. This descriptive qualitative study employed a product-oriented approach with a multiple-case study design to evaluate different reading levels on the Penjaring website. A purposive sampling technique was utilized to select data sources relevant to the study’s objectives. Primary data, the original texts and their translations, were sourced from the StoryWeaver website and the Penjaring website respectively. Informants, including raters and children of various ages, assessed translation quality. The study followed four analytical stages: domain analysis, taxonomy analysis, componential analysis, and cultural-theme analysis. Results indicate that the translation attempts to maintain the three aspects. However, while translations emphasize accuracy and acceptability, readability is often compromised due to complex sentence structures and unfamiliar vocabulary. Although readability scores are generally high, young readers frequently struggle with comprehension. This underscores the need to achieve a better balance between fidelity to the source text and accessibility for young audiences.
The translation quality of speech acts on the label of product packaging Setyowati, Lilis; Nababan, Mangatur
LingTera Vol. 7 No. 2 (2020)
Publisher : Department of Applied Linguistics, FBSB, Universitas Negeri Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21831/lt.v7i2.39406

Abstract

The translation of speech acts on product packaging labels was the object of this research. This study aimed to analyze the types of speech acts, translation techniques used by translators to translate label text, and to identify how these techniques affected changing speech acts on product packaging labels. A qualitative descriptive approach was used in this study. The data was presented in the form of utterances on packaging labels that included speech acts and their translations. Document analysis and focus group discussion were used to gather the data. According to the findings, the researcher discovered 94 different forms of speech acts. The translator used 14 different translation techniques in translating the label. Several translation techniques used in this study affect the changing of speech acts in the target language. Deletion, reduction, modulation, paraphrase, and compensation techniques were found to induce a change in speech acts. There were 12 data of the speech acts shifting. The cumulative score for the quality of the translation on the product packaging label was 2.75.