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Journal : E-Journal of Tourism

Tourism Potential Evaluation and Strategy Formulation for Pine Forest of Gelagahlinggah; Experience From A Community Engagement Anom Hery Suasapha; I Wayan Mertha; Ida Bagus Gede Agung Widana; Luh Yusni Wiarti; Ni Putu Oka Agustini; Lukia Zuraida; Diah Cynthia Putri
E-Journal of Tourism Volume 9 Number 1 (March 2022)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v9i1.82250

Abstract

This article is written based on a research conducted as part of a series of community engagement done by Lecturers of Tourism Destination Program of Bali Tourism Polytechnic for the community of Gelagahlinggah Customary Village. The village is located at Kintamani of Bangli Regency, and is part of buffer zone for Batur UNESCO Global Geopark. The aim of the research was to evaluate the tourism potential of the pines forest of Gelagahlinggah, and to produce strategies to develop those potentials. The research implemented quantitative and qualitative approach, utilizing survey as the method for collecting primary data. To increase the validity of the data, the sample was determined purposively. Therefore, the respondents should understand the existing condition of the pines forest of Gelagahlinggah Village, and able to evaluate its tourism potentials. The questionnaire was developed on Google form to allows for practicality. A sample of 100 respondents were collected, based on which a dataset was then prepared for analysis. The analysis using Exploratory Factor Analysis (EFA) to extract factors in the form of strengths, weaknesses, opportunities and threats indicating the tourism potentials of the pine forest of Gelagahlinggah. The tourism potentials were then processed in a SWOT Matrix to develop strategies for those tourism potentials. The research result reveals some tourism potentials of the pine forest of Gelagahlinggah, and strategies suitable to develop those potentials. Keywords: tourism potentials, evaluation, pine forest, strategy
Visitors’ Evaluation of Destination Attributes of Penglipuran Village Anom Hery Suasapha
E-Journal of Tourism Volume 9 Number 2 (September 2022)
Publisher : Centre of Excellence in Tourism Udayana University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24922/eot.v9i2.82251

Abstract

Destinations attributes are important aspects of a tourist destination that will determine visitors' satisfaction. They are also essential for the DMO to understand the strengths and weaknesses of the destination, thus providing the DMO with important information to further develop the destination. Visitors' evaluation of the destination attributes of Penglipuran Village is still unknown. Therefore, his article aims to discuss the visitors’ evaluation of destination attributes of Penglipuran Village to understand attributes the visitors perceived as important and how they are performing. The research implemented a quantitative approach, using the survey as the main method to collect primary data concerning the perception of respondents toward the importance and performance of those destination’s attributes. The sample was determined purposively and chosen from a population of tourism students of Bali Tourism Polytechnic. Importance-Performance Analysis (IPA) was used to analyze the data collected from 157 respondents. The result shows that there are six attributes considered very important, with three out of those six performings impressively, while the other three are of poor performance. The result also indicates that eight attributes are considered not important, even though three of those are performing impressively, while the other five are performing poorly. Based on the result, this article recommended for the tourism management organization of Penglipuran Village to focus their attention and effort on attributes plotted on the fourth quadrant of the IPA, while providing suggestions to improve the performance of those important attributes deemed as having poor performance. Key words: evaluation; destination attribute; importance; performance; Penglipuran.